And.sg - SEO Checker

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Overview of the SEO Check
Meta information
82% 
Page quality
58% 
Page structure
79% 
Link structure
88% 
Server
64% 
External factors
68% 
SEO Score
Response time
0.77 s
File size
23.00 kB
Words
337
Media files
15
Number of links
23 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
And | Home
The page title is too short. (108 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Consultant for human system design and organizational development. Specializes in work addressing adversity, diversity and complexity issues.
The length of the meta description is perfect. (887 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://and.sg/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1.0
ROBOTSINDEX, FOLLOW
descriptionConsultant for human system design and organizational development. Specializes in work addressing adversity, diversity and complexity issues.
msapplication-TileColor#da532c
msapplication-confighttps://and.sg/assets/images/icons/browserconfig.xml
theme-color#ffffff
langen
og:titleAnd
og:typewebsite
og:site_nameAnd
og:urlhttps://and.sg
og:descriptionConsultant for human system design and organizational development. Specializes in work addressing adversity, diversity and complexity issues.
og:keywordsconsultant, and, adversity, diversity, complexity, human, system, organization
og:imagehttps://and.sg/assets/images/social.jpg
charsetutf-8

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Page quality

Content
(Critically important)
There are only 337 words on this page. Good pages should have about 800 words of useful content.
39.8% of the text are stop words.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.22 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 5 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width,initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
15 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/assets/images/logo-horizontal.svgNo alt attribute provided
/assets/images/logo-horizontal-alt.svgNo alt attribute provided
https://and.sg/assets/images/patty.svgNo alt attribute provided
https://and.sg/assets/images/patty-alt.svgNo alt attribute provided
https://and.sg/assets/images/x-circle.svgNo alt attribute provided
/assets/images/logo-horizontal.svgNo alt attribute provided
/assets/images/hero-shape-d.svgNo alt attribute provided
https://and.sg/assets/images/hero-pic-n.pngNo alt attribute provided
https://and.sg/assets/images/hero-pic-a.pngNo alt attribute provided
/assets/images/hero-shape-n.svgNo alt attribute provided
/assets/images/hero-shape-a.svgNo alt attribute provided
...4747561/hu-chen-d8ibpkrnuoe-unsplash.jpgNo alt attribute provided
...a5c9d80-621d-11ec-afbf-2fa4ca778ae9.jpegNo alt attribute provided
/assets/images/logo-horizontal.svgNo alt attribute provided
data:[...] Base64No alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H4 At the centre of complexity lie unresolvable tensions that reside in individuals, organisations, communities and societies.
H4 We trust that finding wisdom through these tensions is key for us to remain integrated, balanced and sustainable in organisations and communities.
H4 Training Programmes
H4 Curriculum & Programme Design
H4 Organisational & Systems Health
H4 Civic Engagement
H4 Thought Leadership
H5 MANAGING ADVERSITY, DIVERSITY & COMPLEXITY
H5 AND bridges the inevitable gaps between individuals and the groups or systems that they work and live in. We enable people to see, understand, and engage effectively with complex systems. We build ...
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 3 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://and.sg/No Text
https://and.sg/Home
https://and.sg/aboutAbout Us
https://and.sg/what-we-doWhat We Do
https://and.sg/thought-leadershipThought Leadership
https://and.sg/testimonial-testTestimonials
https://wa.me/6587200337New window External No Text
https://and.sg/No Text
https://and.sg/Text duplicate Home
https://and.sg/aboutText duplicate About Us
https://and.sg/what-we-doText duplicate What We Do
https://and.sg/thought-leadershipText duplicate Thought Leadership
https://and.sg/testimonial-testText duplicate Testimonials
https://wa.me/6587200337New window External No Text
https://and.sg/aboutGet to know us
/what-we-do/training-programmesFind out more
/what-we-do/curriculum-program...Text duplicate Find out more
/what-we-do/organisational-sys...Text duplicate Find out more
/what-we-do/civic-engagementText duplicate Find out more
https://and.sg/thought-leadershipText duplicate Find out more
https://wa.me/6587200337New window External No Text
https://and.sg/Text duplicate Home
https://and.sg/aboutText duplicate About Us
https://and.sg/what-we-doText duplicate What We Do
https://and.sg/thought-leadershipText duplicate Thought Leadership
https://and.sg/testimonial-testText duplicate Testimonials

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.77 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 9 CSS files. This may affect the page load time negatively.
This page loads 5 JavaScript files. This may affect the load time negatively.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The file size of the HTML document is fine (23 kB).

HTTP Response Header

NameValue
varyAccept-Encoding
content-typetext/html; charset=UTF-8
dateSat, 18 Jan 2025 04:55:00 GMT
serverApache
connectionkeep-alive
keep-alivetimeout=5
content-length23569
statuscode200
http_versionHTTP/1.1
content-encodinggzip

External factors

This page has only a few links from other websites.
This page only has backlinks from 6 referring domains.
This page only has 12 backlinks.
This page only has few backlinks from 3 different ip addresses.
This page is referenced by wikipedia.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

and.sg
And | Home
Consultant for human system design and organizational development. Specializes in work addressing adversity, diversity and complexity issues.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
complexity59%Check
DIVERSITY COMPLEXITY58%Check
ADVERSITY55%Check
DIVERSITY55%Check
system54%Check
Complex Systems51%Check
work50%Check
Design50%Check
human50%Check
issues46%Check
Show more keywords and terms

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