Stephenson-turner.com - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
78% 
Page structure
58% 
Link structure
43% 
Server
66% 
External factors
24% 
SEO Score
Response time
0.99 s
File size
268.30 kB
Words
695
Media files
34
Number of links
73 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
S&T
The page title is too short. (40 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
We design extraordinary, environmentally responsive buildings and spaces for communities to have beautiful places to live, work and play.
The length of the meta description is perfect. (850 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1.0
descriptionWe design extraordinary, environmentally responsive buildings and spaces for communities to have beautiful places to live, work and play.
og:descriptionWe design extraordinary, environmentally responsive buildings and spaces for communities to have beautiful places to live, work and play.
robotsindex,follow
keywordsarchitecture, engineering, building performance, new zealand, aotearoa, lighting, stephensonturner, wellington, interior architecture, hydraulic engineering, mechanical engineering, electrical engineering, vertical transportation, fire safety engineering
langen
og:typewebsite
og:urlhttps://www.stephenson-turner.com
og:imagehttps://www.stephenson-turner.com/media/site/d7f7efff1f-1683599632/dsc01610-1200x.jpg
og:image:width1080
og:image:height720
og:titleS&T
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 695 words. That's ok.
24.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.2 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 6 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width,initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
28 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...07/2e4c780a39e4d11d3a5099c4ccf18406.jpegNo alt attribute provided
...1-1684207789/s-t_architecture_textbg.svgNo alt attribute provided
...5e-1684207805/s-t_engineering_textbg.svgNo alt attribute provided
...181f0-1684207811/s-t_lighting_textbg.svgNo alt attribute provided
.../77fe211a5e-1684207822/s-t_bp_textbg.svgNo alt attribute provided
...1-1684207789/s-t_architecture_textbg.svgNo alt attribute provided
...5e-1684207805/s-t_engineering_textbg.svgNo alt attribute provided
...181f0-1684207811/s-t_lighting_textbg.svgNo alt attribute provided
.../77fe211a5e-1684207822/s-t_bp_textbg.svgNo alt attribute provided
...dbfb4-1679969437/stephenson-meldrum2.jpgNo alt attribute provided
.../home/989d8f8c1d-1680145340/dsc01560.jpgNo alt attribute provided
.../home/a716c856b0-1682632621/dsc09835.jpgNo alt attribute provided
...a0-1679452486/hero-project_hornby-hs.jpgNo alt attribute provided
...0a4a6f104d-1732230360/92a0717-cr3_d4.jpgNo alt attribute provided
...io-village/091a35077d-1712019693/08.jpegNo alt attribute provided
...mana-college/9fbee24964-1732239946/5.jpgNo alt attribute provided
...311/kns-block-n-external-view-street.jpgNo alt attribute provided
.../bd7618c9ac-1680057999/202302052014n.jpgNo alt attribute provided
...a0-1679452486/hero-project_hornby-hs.jpgNo alt attribute provided
...0a4a6f104d-1732230360/92a0717-cr3_d4.jpgNo alt attribute provided
...io-village/091a35077d-1712019693/08.jpegNo alt attribute provided
...mana-college/9fbee24964-1732239946/5.jpgNo alt attribute provided
...311/kns-block-n-external-view-street.jpgNo alt attribute provided
.../bd7618c9ac-1680057999/202302052014n.jpgNo alt attribute provided
...e/c7da54c9fc-1734556987/lara-vance-1.pngNo alt attribute provided
...5f5e806771-1726008513/artboard-1-100.jpgNo alt attribute provided
...g-day/5eddf61710-1710205445/img_3034.jpgNo alt attribute provided
...7606/s-t-cop28-v07-01-featured-image.pngNo alt attribute provided
Video URLWidthHeight
...f89d8e8d0b46e5e567a2a9f5f529d38b4507f012
...a90ebc921126c40ca31a397a306841d207573633
...f89d8e8d0b46e5e567a2a9f5f529d38b4507f012
...a90ebc921126c40ca31a397a306841d207573633
...f89d8e8d0b46e5e567a2a9f5f529d38b4507f012
...41f33dacb954e23a00603bc28330d6b7dbac021a

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
There are no headings specified on the page. Headings are important for search engine optimization and help to structure your content.

Heading structure

No headings were found.
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
12 links don't have an anchor text.
There are 2 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 3 external links on this page.
LinkAttributesAnchor text
/Subdomain No Text
/Subdomain No Text
/Subdomain Home Kainga
/peopleSubdomain People Tangata
/aboutSubdomain About Mo tatou
/servicesSubdomain Services Ratonga
/projectsSubdomain Projects Kaupapa
/noticeboardSubdomain Noticeboard Nga korero hou
/contactSubdomain Contact Whakapā
/Subdomain No Text
/aboutSubdomain Trivial anchor text
Read more
/projects/hornby-high-schoolSubdomain Architecture
/projects/hornby-high-schoolSubdomain Te Huruhuru Ao o Horomaka, Hornby High School Ōtautahi | Christchurch
/servicesSubdomain Text duplicate Trivial anchor text
Read more
/servicesSubdomain No Text
/projects/filter:architectureSubdomain View projects
/people/filter:architectureSubdomain Meet the team
/servicesSubdomain No Text
/projects/filter:engineeringSubdomain Text duplicate View projects
/people/filter:engineeringSubdomain Text duplicate Meet the team
/servicesSubdomain No Text
/projects/filter:lightingSubdomain Text duplicate View projects
/people/filter:lightingSubdomain Text duplicate Meet the team
/servicesSubdomain No Text
/projects/filter:building-perf...Subdomain Text duplicate View projects
/people/filter:building-perfor...Subdomain Text duplicate Meet the team
/servicesSubdomain No Text
/projects/filter:architectureSubdomain Text duplicate View projects
/people/filter:architectureSubdomain Text duplicate Meet the team
/servicesSubdomain No Text
/projects/filter:engineeringSubdomain Text duplicate View projects
/people/filter:engineeringSubdomain Text duplicate Meet the team
/servicesSubdomain No Text
/projects/filter:lightingSubdomain Text duplicate View projects
/people/filter:lightingSubdomain Text duplicate Meet the team
/servicesSubdomain No Text
/projects/filter:building-perf...Subdomain Text duplicate View projects
/people/filter:building-perfor...Subdomain Text duplicate Meet the team
/aboutSubdomain Read about our history
/peopleSubdomain Meet our team
/contactSubdomain See our national offices
/projects/hornby-high-schoolSubdomain Text duplicate Architecture
/projects/hornby-high-schoolSubdomain Text duplicate Te Huruhuru Ao o Horomaka, Hornby High School Ōtautahi | Christchurch
/projects/maidstone-sports-hubSubdomain Architecture Interior Architecture Engineering Hydraulic Engineering Mechanical Engineering Electrical Engineering Lighting Building Performance
/projects/maidstone-sports-hubSubdomain Te Kupenga o Rongomai, Maidstone Sports Hub Ōrongomai | Upper Hutt
/projects/the-royal-new-zealan...Subdomain Architecture Engineering Hydraulic Engineering Mechanical Engineering Electrical Engineering Fire Safety Engineering
/projects/the-royal-new-zealan...Subdomain The Royal New Zealand Police College Scenario Village Porirua | Wellington
/projects/mana-collegeSubdomain Architecture Interior Architecture Engineering Hydraulic Engineering Mechanical Engineering Electrical Engineering Fire Safety Engineering Lighting Building ...
/projects/mana-collegeSubdomain Mana College Porirua | Wellington
/projects/karori-normal-schoolSubdomain Architecture Interior Architecture Engineering Hydraulic Engineering Mechanical Engineering Electrical Engineering Vertical Transportation Fire Safety Engine...
/projects/karori-normal-schoolSubdomain Karori Normal School Poneke | Wellington
/projects/napier-boys-high-schoolSubdomain Architecture Engineering Lighting Building Performance
/projects/napier-boys-high-schoolSubdomain Napier Boys’ High School Ahuriri | Napier
/projects/hornby-high-schoolSubdomain Text duplicate Architecture
/projects/hornby-high-schoolSubdomain Text duplicate Te Huruhuru Ao o Horomaka, Hornby High School Ōtautahi | Christchurch
/projects/maidstone-sports-hubSubdomain Text duplicate Architecture Interior Architecture Engineering Hydraulic Engineering Mechanical Engineering Electrical Engineering Lighting Building Performance
/projects/maidstone-sports-hubSubdomain Text duplicate Te Kupenga o Rongomai, Maidstone Sports Hub Ōrongomai | Upper Hutt
/projects/the-royal-new-zealan...Subdomain Text duplicate Architecture Engineering Hydraulic Engineering Mechanical Engineering Electrical Engineering Fire Safety Engineering
/projects/the-royal-new-zealan...Subdomain Text duplicate The Royal New Zealand Police College Scenario Village Porirua | Wellington
/projects/mana-collegeSubdomain Text duplicate Architecture Interior Architecture Engineering Hydraulic Engineering Mechanical Engineering Electrical Engineering Fire Safety Engineering Lighting Building ...
/projects/mana-collegeSubdomain Text duplicate Mana College Porirua | Wellington
/projects/karori-normal-schoolSubdomain Text duplicate Architecture Interior Architecture Engineering Hydraulic Engineering Mechanical Engineering Electrical Engineering Vertical Transportation Fire Safety Engine...
/projects/karori-normal-schoolSubdomain Text duplicate Karori Normal School Poneke | Wellington
/projects/napier-boys-high-schoolSubdomain Text duplicate Architecture Engineering Lighting Building Performance
/projects/napier-boys-high-schoolSubdomain Text duplicate Napier Boys’ High School Ahuriri | Napier
/noticeboard/celebrating-our-n...Subdomain No Text
/noticeboard/celebrating-our-n...Subdomain Celebrating our newest Associate
/noticeboard/pcnz-conferenceSubdomain No Text
/noticeboard/pcnz-conferenceSubdomain S&T’s appointment to the Government Property Group
/noticeboard/we-joined-the-cel...Subdomain No Text
/noticeboard/we-joined-the-cel...Subdomain We joined the celebration for Te Kupenga o Rongomai - Maidstone Sports Hub Opening Day
/noticeboard/at-cop28-our-plan...Subdomain No Text
/noticeboard/at-cop28-our-plan...Subdomain At COP28 our planet’s climate goals were redefined
https://www.instagram.com/step...New window External Subdomain Instagram
https://nz.linkedin.com/compan...New window External Subdomain LinkedIn
https://www.facebook.com/Steph...New window External Subdomain Facebook

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.99 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 6 JavaScript files. This may affect the load time negatively.
This page only loads 1 CSS files. That's ok.
The file size of the HTML document is fine (268 kB).

HTTP Response Header

NameValue
dateSat, 18 Jan 2025 04:55:51 GMT
serverApache 2.x
varyAccept-Encoding
content-typetext/html; charset=UTF-8
connectionkeep-alive
keep-alivetimeout=5
content-length274729
statuscode200
http_versionHTTP/1.1
content-encodinggzip

External factors

This page has only a few links from other websites.
This page only has backlinks from 8 referring domains.
This page only has 26 backlinks.
This page only has few backlinks from 8 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.stephenson-turner.com
S&T
We design extraordinary, environmentally responsive buildings and spaces for communities to have beautiful places to live, work and play.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
building48%Check
work46%Check
places46%Check
live46%Check
design46%Check
communities46%Check
beautiful46%Check
Beautiful Places46%Check
extraordinary46%Check
environmentally46%Check

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