Brittany-ferries.co.uk - SEO Checker

Overview of the SEO Check
Meta information
63% 
Page quality
52% 
Page structure
79% 
Link structure
100% 
Server
98% 
External factors
100% 
SEO Score
Response time
0.43 s
File size
184.20 kB
Words
52
Media files
5
Number of links
17 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Brittany Ferries
The page title is too short. (136 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.brittany-ferries.co.uk/app-shell
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, user-scalable=no
msapplication-tap-highlightno
mobile-web-app-capableyes
theme-color#F0F0F0
application-nameBrittany Ferries
apple-mobile-web-app-capableyes
apple-mobile-web-app-status-bar-style#F0F0F0
apple-mobile-web-app-titleBrittany Ferries
langen
twitter:cardSummary
twitter:imagehttps://images.ctfassets.net/zmjc9gr9hbbf/3ratq3cJbfWacfntpcMJ2s/bab7582c4bf899584be94aba8b71eaff/EXT36082-Pont-Aven-New-Logo.jpg
twitter:site@BrittanyFerries
twitter:site:id19466516
og:typewebsite
og:imagehttps://images.ctfassets.net/zmjc9gr9hbbf/3ratq3cJbfWacfntpcMJ2s/bab7582c4bf899584be94aba8b71eaff/EXT36082-Pont-Aven-New-Logo.jpg
og:localeen_gb
og:site_nameBrittany Ferries UK
og:urlhttps://www.brittany-ferries.co.uk/app-shell
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 52 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
No paragraphs were detected.
15.4% of the text are stop words.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H3 Routes & Ports
H3 Our Ferries
H3 Onboard experience
H3 Planning your journey
Baselink: /
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 3 external links on this page.
LinkAttributesAnchor text
/Subdomain IMG-ALT Brittany Ferries logo
/booking/tripSubdomain Book a ferry
IMG-ALT Book a ferry
/holidays/searchSearch a holiday
IMG-ALT Search a holiday
/ferry-routes/ferries-franceSubdomain Ferries to France
/ferry-routes/ferries-spainSubdomain Ferries to Spain
/ferry-routes/rail-and-sailSubdomain Rail & Sail by train and ferry
/ships/cruise-ferriesSubdomain Cruise ferries
/shipsSubdomain Other services
/ships/onboard/accommodationSubdomain Accommodation
/ships/onboard/dining-and-barsSubdomain Dining & bars
/ships/onboard/shoppingSubdomain Shopping
/ships/onboard/spa-treatmentsSubdomain Spa treatment rooms
/ships/onboard/wi-fiSubdomain Onboard Wifi
/ships/onboardSubdomain View all onboard experience
/ferry-routes/planning/timetablesSubdomain Timetables
/ferry-routes/planning/portsSubdomain Ports
/Subdomain No Text
https://www.brittany-ferries.ie/External Subdomain No Text
https://www.brittany-ferries.fr/External Subdomain No Text
https://www.brittany-ferries.es/External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.brittany-ferries.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.43 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (184 kB).

HTTP Response Header

NameValue
dateTue, 29 Apr 2025 23:29:31 GMT
content-typetext/html
cf-ray938294fa5d88d722-CDG
cf-cache-statusDYNAMIC
set-cookie78 Characters
strict-transport-securitymax-age=15552000; includeSubDomains
varyaccept-encoding
content-security-policyscript-src 'unsafe-eval' 'strict-dynamic' 'nonce-a0bf11ab57c54f8e3f35937104fdf362' 'sha256-lP+eze/AK/U+wcFpKIsxa7UjndDoxGJzdu44XOkoqRo=' 'sha256-nzv8I5Mf0AZBUKeL70LtQfYBjK/DghfP72B8j+UI49I=' 'sha256-XUn0u9o0PrOqkPRlvSKJduPghRMELoQAwAZCSE3sASs=' 'sha256-oBDCmbdwlYyR8ewwQdEO9ynbtTtruNSsPCCjG3ZvYNg=' 'sha256-0zZPgsifJ8h8aM+gmSxkrfNtAGUZb7ItVug6/j1UR5g=' 'sha256-MhtPZXr7+LpJUY5qtMutB+qWfQtMaPccfe7QXtCcEYc=' 'sha256-kLOQNAVOaBgADiUv3KS/St2g6k1exicli/nlGA4Ku2Y=';default-src 'self' ws: wss: *.googletagmanager.com *.google-analytics.com *.cloud-iam.com *.brittanyferries.io *.hotjar.com *.hotjar.io *.reciteme.com *.google.com *.google.fr *.google.co.uk *.google.es *.clarity.ms *.contentful.com *.quantummetric.com *.googleadservices.com *.qualtrics.com *.bing.com *.infinity-tracking.net *.infinity-tracking.com *.googleapis.com *.googlesyndication.com *.matomo.cloud *.onetrust.com *.onetrust.io *.sentry.io *.facebook.net *.facebook.com *.teads.tv *.sncf-connect.com *.piwik.pro *.mypurecloud.de *.doubleclick.net *.wepowerconnections.com *.sciencebehindecommerce.com *.tiktok.com *.adsrvr.org plausible.io *.smartsurvey.co.uk;img-src 'self' * data: 'self' *.matomo.cloud 'self' *.piwik.pro;frame-ancestors 'self' *.youtube.com *.sips-atos.com *.sips-services.com *.googletagmanager.com *.reciteme.com *.hotjar.com *.hotjar.io *.cloud-iam.com *.brittanyferries.io *.brittanyferries.com *.clarity.ms *.quantummetric.com *.googleadservices.com *.qualtrics.com *.onetrust.com *.facebook.net *.facebook.com *.matomo.cloud *.smartsurvey.co.uk;frame-src 'self' * blob:;base-uri 'self' 'self' *.matomo.cloud;script-src-attr 'self' 'unsafe-inline';script-src-elem 'strict-dynamic' 'nonce-a0bf11ab57c54f8e3f35937104fdf362' 'sha256-lP+eze/AK/U+wcFpKIsxa7UjndDoxGJzdu44XOkoqRo=' 'sha256-nzv8I5Mf0AZBUKeL70LtQfYBjK/DghfP72B8j+UI49I=' 'sha256-XUn0u9o0PrOqkPRlvSKJduPghRMELoQAwAZCSE3sASs=' 'sha256-oBDCmbdwlYyR8ewwQdEO9ynbtTtruNSsPCCjG3ZvYNg=' 'sha256-0zZPgsifJ8h8aM+gmSxkrfNtAGUZb7ItVug6/j1UR5g=' 'sha256-MhtPZXr7+LpJUY5qtMutB+qWfQtMaPccfe7QXtCcEYc=' 'sha256-kLOQNAVOaBgADiUv3KS/St2g6k1exicli/nlGA4Ku2Y=';form-action 'self' *.sips-services.com *.qualtrics.com *.facebook.net *.facebook.com;font-src 'self' https: data:;object-src 'none';style-src 'self' https: 'unsafe-inline';upgrade-insecure-requests
referrer-policyno-referrer
x-content-type-optionsnosniff
x-dns-prefetch-controloff
x-download-optionsnoopen
x-envoy-upstream-service-time10
x-frame-optionsSAMEORIGIN
x-permitted-cross-domain-policiesnone
x-xss-protection0
servercloudflare
content-encodingbr
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 545 referring domains.
This page has 193,571 backlinks.
This page has backlinks from 441 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.brittany-ferries.co.uk
Brittany Ferries

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Ferries63%Check
Brittany Ferries44%Check
Onboard38%Check
ferry38%Check
Ports38%Check
experience38%Check
Book38%Check
holiday38%Check
Routes38%Check
Planning38%Check

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