Yorku.ca - SEO Checker

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Overview of the SEO Check
Meta information
61% 
Page quality
64% 
Page structure
41% 
Link structure
97% 
Server
46% 
External factors
100% 
SEO Score
Response time
0.87 s
File size
74.40 kB
Words
599
Media files
19
Number of links
30 internal / 24 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
York University | Located in Toronto, York University is the 3rd largest university in Canada, with a community of 53000 students, 7000 faculty & staff, and 325,000+ alumni
The page title should be shorter than 580 pixels. It is 1526 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.yorku.ca/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-ca
Server location: United States of America
The following language is defined by HTML: en-ca
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
msapplication-TileColor#ffffff
msapplication-confighttps://www.yorku.ca/wp-content/themes/york2020/browserconfig.xml
theme-color#ffffff
robotsmax-image-preview:large
generatorWordPress 6.7.1
google-site-verificationqkSmZ0m4fa51c94U6wR5IfhQw_8N0dwrL-e_WMBtvZE
facebook-domain-verificationx857gadq4y8f5b6h0uruk9bzkpzc1t
langen-ca
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 599 words. That's ok.
27.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.39 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 25 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
14 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64York University
...ads/2025/02/GklUTCjXkAAn1wX-1024x576.jpgNo alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Raptor dunking in basket
data:[...] Base64No alt attribute provided
data:[...] Base64Ducks swimming in a pond by the front entrance of Vari hall
data:[...] Base64York University
Video URLWidthHeight
...25/01/Winter-Homepage-Fix-Draft-02-1.mp4

Page structure

H1 heading
(Critically important)
Home
The H1 heading contains the words Home! Use important keywords instead.
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (4 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Home
H1 Welcome to York University
H2 Spring Open House
H2 Quick Links
H2 Latest News
H2 Official University Partner of the Toronto Raptors
H2 Learn More
H2 A community of changemakers working to create a better future
H2 Connect with York University
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 24 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.yorku.ca/Subdomain IMG-ALT York University
https://futurestudents.yorku.c...External Subdomain Programs of Study
https://eclass.yorku.ca/External Subdomain eClass
https://www.yorku.ca/about/email/Subdomain Email
/about/faculty-staff/Subdomain Faculty & Staff
https://sfs.yorku.ca/External Subdomain Financial Services
https://www.library.yorku.ca/web/External Subdomain Libraries
https://atlas.yorku.ca/External Subdomain Directory
https://www.yorku.ca/studySubdomain Study
https://www.yorku.ca/campuses/Subdomain Our Campuses
https://www.yorku.ca/researchSubdomain Research & Innovation
/partnerships/Subdomain Partnerships
/global-engagement/Subdomain International
https://www.yorku.ca/about/Subdomain About
https://futurestudents.yorku.c...External Subdomain Apply
/alumniandfriends/give/Subdomain Give
/about/contactSubdomain Contact
https://futurestudents.yorku.c...External Subdomain Register Now
/video-descriptionHomepage Video Description Text
https://futurestudents.yorku.ca/New window External Subdomain Future Students
https://currentstudents.yorku.ca/New window External Subdomain Current Students
/alumniandfriends/New window Subdomain Alumni & Donors
https://events.yorku.ca/New window External Subdomain Events
https://www.yorku.ca/news/New window Subdomain News
https://futurestudents.yorku.c...External Subdomain Text duplicate Register Now
/yfile/2025/02/26/york-u-named...Subdomain York U named among Canada’s Best Diversity Employers for second year
/yfile/2025/02/21/research-at-...Subdomain Research at York U pushes boundaries of drone technology
/yfile/2025/02/14/a-walk-throu...Subdomain A walk through Black history: York researcher’s tour looks at early life in Toronto
/yfile/2025/02/12/dedicated-sp...Subdomain Dedicated space for Indigenous students, researchers opens at Scott Library
/yfile/2025/02/05/senate-votes...Subdomain Senate approves in principle creation of York U School of Medicine within Faculty of Health
/yfile/2025/02/05/york-led-res...New window Subdomain York-led research advances diagnostics for hepatitis B
/news/2025/03/04/congolese-bro...Subdomain Congolese brothers say attending York’s Glendon Campus opens world of possibilities
https://magazine.yorku.ca/issu...New window External Subdomain The Future Reimagined
/news/2025/02/27/breakthrough-...New window Subdomain Breakthrough study discovers genetic mutation could be basis for novel treatment of rheumatoid arthritis
https://magazine.yorku.ca/issu...New window External Subdomain Cartoon King
/news/2025/02/24/assessing-ani...Subdomain Researchers outline new approach for better assessing animal consciousness
/yfile/2025/02/14/york-to-mark...Subdomain York to mark pandemic anniversary with community-driven photo gallery
/toronto-raptors-partnership/New window Subdomain Learn more about the partnership
https://map.concept3d.com/?id=...New window External Subdomain Visit Us
https://futurestudents.yorku.c...New window External Subdomain Programs
https://futurestudents.yorku.c...New window External Subdomain Admissions
https://curator.io/New window External Powered by Curator.io
https://www.facebook.com/yorku...External Subdomain Facebook
https://twitter.com/yorkuniver...External Twitter
https://www.instagram.com/york...External Subdomain Instagram
https://www.linkedin.com/schoo...External Subdomain LinkedIn
https://www.youtube.com/user/Y...External Subdomain YouTube
https://www.yorku.ca/Subdomain Text duplicate IMG-ALT York University
/about/contact/Subdomain Text duplicate Contact
https://map.concept3d.com/?id=...External Subdomain Campus Maps
https://www.yorku.ca/safety/Subdomain Community Safety
/about/privacy-legal/Subdomain Privacy & Legal
https://accessibility.students...External Subdomain Accessibility
/about/careers/Subdomain Careers

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.yorku.ca/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.87 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 10 CSS files. This may affect the page load time negatively.
This page loads 25 JavaScript files. This may affect the load time negatively.
A Content Delivery Network like Bootstrap CDN can save bandwidth for Bootstrap front-end component library.
The file size of the HTML document is fine (74 kB).

HTTP Response Header

NameValue
dateThu, 13 Mar 2025 03:18:50 GMT
serverApache/2.4.52 (Ubuntu)
link<https://www.yorku.ca/wp-json/>; rel="https://api.w.org/"
varyAccept-Encoding
content-encodinggzip
x-xss-protection0
x-content-type-optionsnosniff
referrer-policyno-referrer-when-downgrade
content-length18436
content-typetext/html; charset=UTF-8
set-cookie102 Characters
via1.1 www.yorku.ca
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,763 referring domains.
This page has 44,224 backlinks.
This page has backlinks from 1,351 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://www.yorku.ca/wp-sitemap.xml

Similar sites

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
York70%Check
York University63%Check
University54%Check
Toronto50%Check
community49%Check
located46%Check
students45%Check
Faculty45%Check
Staff45%Check
Canada45%Check
Show more keywords and terms

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