Cityofwestfield.org - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
48% 
Page structure
41% 
Link structure
25% 
Server
87% 
External factors
100% 
SEO Score
Response time
2.31 s
File size
105.50 kB
Words
238
Media files
8
Number of links
48 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Westfield, MA - Official Website | Official Website
There are word repetitions in the page title.
The length of the page title is perfect. (439 pixels out of 580 max pixel length)
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
category0Home
theme-colorrgb(39, 34, 99)
descriptionEmpty
keywordsHome
langen
Content-typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
There are only 238 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
Only 2 paragraph/s was/were found on this page.
20.2% of the text are stop words.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/ImageRepository/Document?documentID=13672Search
/ImageRepository/Document?documentID=13651Westfield MA Home page
/ImageRepository/Document?documentID=13675Campus walkwayCampus walkway
data:[...] Base64Double bridgesDouble bridges
data:[...] Base64Flowers and clock towerFlowers and clock tower
/ImageRepository/Document?documentId=13673Westfield MA Home page
/ImageRepository/Document?documentID=13652Facebook
/ImageRepository/Document?documentID=13660Twitter

Page structure

H1 heading
(Critically important)
Popular Links
Too many H1 headings
The H1 heading is too short (13 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Popular Links
H1 Westfield News
H1 Upcoming Events
H3 July 2024
H4 2023 Water Quality Report
H4 Road Closure - City View Rd - Starting 12/8/2023
H4 Tue, Jul 23
H4 Wed, Jul 24
H4 Thu, Jul 25
H4 Thu, Jul 25 Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 2 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://cityofwestfield.org/Anchor Skip to Main Content
/27/GovernmentGovernment
/8/DepartmentsDepartments
/31/ResidentsResidents
/35/BusinessBusiness
/9/CommunityCommunity
/519/How-Do-IHow Do I?
/Search/ResultsIMG-ALT Search
https://cityofwestfield.org/IMG-ALT Westfield MA Home page
/myaccountMy Dashboard
/467/Report-A-ConcernReport a Concern
/index.aspx?NID=330Online Bill Pay
/directory.aspxContact Us
/list.aspxNotify Me®
/agendacenterAgendas & Minutes
/agendacenterText duplicate Agendas & Minutes
/510/Community-CalendarCommunity Calendar
/jobs.aspxEmployment
/222/Elections-VotingElections
/FormCenter/Assessors-14/Asses...Motor Vehicle Excise Abatement Form
https://westfieldma.myrec.com/...External Subdomain Parks & Rec Programs
/157/GISGIS
/183/Parking-ClerkParking
/DocumentCenter/View/14221/Tra...New window Refuse & Recycling Schedule
/CivicAlerts.aspx?AID=14832023 Water Quality Report
/CivicAlerts.aspx?AID=1483Read on...
/CivicAlerts.aspx?AID=1419Road Closure - City View Rd - Starting 12/8/2023
/CivicAlerts.aspx?AID=1419Text duplicate Read on...
/CivicAlerts.aspx?CID=1Explore More News
/calendar.aspx?view=list&year=...23
/calendar.aspx?view=list&year=...24
/calendar.aspx?view=list&year=...25
/calendar.aspx?view=list&year=...26
/calendar.aspx?view=list&year=...31
/calendar.aspx?view=list&year=...1
/calendar.aspx?view=list&year=...2
/Calendar.aspx?EID=9934Conservation Commission
/Calendar.aspx?EID=9037St. Mary's Laundry Love Initiative
/Calendar.aspx?EID=9763Westfield Farmers Market
/Calendar.aspx?EID=9937Screening Committee of Westfield Board of Health
/calendar.aspx?CID=57,32,33,62...Explore More Events
https://cityofwestfield.org/Text duplicate IMG-ALT Westfield MA Home page
https://cityofwestfield.org/Home
/DocumentCenter/View/417/Web-A...Accessibility
/directory.aspxText duplicate Contact Us
/SiteMapSite Map
/DocumentCenter/View/416/Terms...Terms of Use
https://connect.civicplus.com/...External Subdomain CivicPlus®
/facebookIMG-ALT Facebook
/twitterIMG-ALT Twitter

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://cityofwestfield.org/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (2.31 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (106 kB).

HTTP Response Header

NameValue
cache-controlprivate, s-maxage=600,no-transform
content-typetext/html; charset=utf-8
content-encodinggzip
etag" "
varyAccept-Encoding
serverMicrosoft-IIS/10.0
p3pCP="IDC DSP COR ADM DEVi TAIi PSA PSD IVAi IVDi CONi HIS OUR IND CNT"
set-cookie25 Characters
x-content-type-optionsnosniff
content-security-policyframe-ancestors 'self' https://*.granicus.com https://platform.civicplus.com https://account.civicplus.com https://analytics.civicplus.com; img-src * data: blob:; worker-src * data: blob: 'unsafe-eval' 'unsafe-inline'; script-src * about: 'unsafe-inline' 'unsafe-eval'; style-src * 'unsafe-inline'; media-src * blob:; font-src * data:; default-src *
dateWed, 24 Jul 2024 03:48:59 GMT
content-length29764
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 776 referring domains.
This page has 2,691 backlinks.
This page has backlinks from 460 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

user-agent: Baiduspider
Disallow: /
User-agent: Yandex
Disallow: /
User-agent: *
Disallow: /activedit
Disallow: /admin
Disallow: /common/admin/
Disallow: /OJA
Disallow: /support
Disallow: /currenteventsview.asp
Disallow: /search.asp
Disallow: /currenteventsview.aspx
Disallow: /search.aspx
Disallow: /currentevents.aspx
Disallow: /Support
Disallow: /CurrentEventsView.asp
Disallow: /Search.asp
Disallow: /CurrentEventsView.aspx
Disallow: /Search.aspx
Disallow: /Search
Disallow: /CurrentEvents.aspx
Disallow: /Currentevents.aspx
Disallow: /map.aspx
Disallow: /map.asp
Disallow: /Map.aspx
Disallow: /Map.asp
Sitemap: /sitemap.xml
Disallow: /RSS.aspx
User-agent: Siteimprove
Crawl-delay: 20
User-agent: Siteimprovebot
Crawl-delay: 20
User-agent: Siteimprovebot-crawler
Crawl-delay: 20

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Westfield68%Check
City50%Check
Popular50%Check
Links50%Check
Site46%Check
Thu43%Check
Laundry39%Check
Conservation39%Check
Commission39%Check
Mary39%Check
Show more keywords and terms

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