Craftscouncil.org.uk - SEO Checker

Overview of the SEO Check
Meta information
85% 
Page quality
63% 
Page structure
39% 
Link structure
78% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.33 s
File size
108.70 kB
Words
513
Media files
21
Number of links
127 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Crafts Council
The page title is too short. (127 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
We are the UK's national charity for craft. We believe craft skills and knowledge enrich and uplift us as individuals and can change our world for the better.
The length of the meta description is perfect. (944 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
site_nameCrafts Council
descriptionWe are the UK's national charity for craft. We believe craft skills and knowledge enrich and uplift us as individuals and can change our world for the better.
msapplication-TileColor#000000
theme-color#ffffff
langen
twitter:cardsummary_large_image
twitter:creator@CraftsCouncilUK
twitter:descriptionWe are the UK's national charity for craft. We believe craft skills and knowledge enrich and uplift us as individuals and can change our world for the better.
twitter:image:srchttps://admin.craftscouncil.org.uk/images/42O_BOHNtQP_mXMI_kC6f-jztsM=/114/width-1440/56801afe5304bacda17e951c50393741da37b842.jpg
twitter:titleCrafts Council
og:descriptionWe are the UK's national charity for craft. We believe craft skills and knowledge enrich and uplift us as individuals and can change our world for the better.
og:imagehttps://admin.craftscouncil.org.uk/images/42O_BOHNtQP_mXMI_kC6f-jztsM=/114/width-1440/56801afe5304bacda17e951c50393741da37b842.jpg
og:titleCrafts Council
og:urlhttps://www.craftscouncil.org.uk
og:typewebsite
X-UA-CompatibleIE=EDGE
charsetUTF-8

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Page quality

Content
(Critically important)
No paragraphs were detected.
This page contains 513 words. That's ok.
20.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
21 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Menu
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (4 characters). It should be at least 20 Characters long.
Headings
(Important)
There are 27 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Menu
H1 Quick Links
H2 Crafts Council Directory
H2 Our latest craft stories
H2 Crafts issue 299: The alchemy of making
H2 Delve further into our world of craft
H2 Stay informed and inspired
H3 Discover more than 900 UK makers and craft businesses
H3 Stephen Dixon Ceramics
H3 Michelle House
H3 Christopher Turrell
H3 Daphne Krinos Jewellery
H3 MOMOKA GOMI
H3 James Trundle & Isobel Napier
H3 Labours of love: Is the art world finally seeing mothers as equals?
H3 Carol McNicoll: Breaking the Mould
H3 15 British ceramic artists you should know
H3 Lifting the lid on Crafts Council’s Handling Collection
H3 Crafting Change: Makers of Social Impact
H3 Ebony Russell announced as the winner of Brookfield Properties Craft Award 2025
H3 Ten Crafts Council Directory makers to see at Collect 2025
H3 Ten Crafts Council Collection makers exhibiting at Collect 2025
H3 Craft Council Collections Online
H3 Our Autumn/Winter 2024 edition highlights the magic of the making process
H3 Craft for the People
H3 Get the latest craft news in your inbox
H3 Follow us
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.
LinkAttributesAnchor text
/collect-fair/Subdomain Book now
https://www.craftscouncil.org.uk/Home
/aboutOverview
/about/our-workOur work
/about/teamOur team
/about/governanceGovernance
/about/historyHistory
/about/collectionsCollections
/about/pressPress
/about/working-hereWorking here
/about/contact-usContact us
/storiesStories
/craftsText duplicate Overview
/crafts/update-about-craftsUpdate about Crafts
/crafts/become-a-memberBecome a member
/crafts/crafts-upcoming-programmeCrafts upcoming programme
/crafts/crafts-magazineCrafts magazine
/crafts/crafts-membership-comm...Crafts Membership Community
/crafts/this-countryThis Country
/crafts/membership-faqsMembership FAQs
/crafts/get-in-touchGet in touch
/directoryDirectory
/collect-fairText duplicate Overview
/collect-fair/collect-art-fair...Collect 2025
/collect-fair/book-ticketsBook tickets
/collect-fair/collect-2025-exh...Collect 2025 Exhibitors
/collect-fair/collect-open-2025-Collect Open 2025
/collect-fair/pressandmediaPress and media
/collect-fair/collect-sponsors-25Sponsors and partners
/collect-fair/installationsInstallations
/collect-fair/-talksTalks programme
/collect-fair/how-to-applyHow to apply
/collect-fair/contact-us-2025Text duplicate Contact us
/young-craft-citizensYoung Craft Citizens
/about/collectionsText duplicate Overview
/about/collections/about-colle...About the collections
/about/collections/how-hire-an...How to hire and borrow
/about/collections/exhibitionsExhibitions
/about/collections/curatorial-...Curatorial fellowship
/about/collections/book-a-coll...Visit the collection
/about/collections/craft-for-t...Craft for the People
/about/collections/unboxing-th...Unboxing the Collection
/learningText duplicate Overview
/learning/make-firstMake First
/learning/educationEducation
/learning/participationParticipation
/learning/craft-schoolCraft School
/learning/craft-learning-resou...Craft learning resources
/learning/craft-careersCraft careers
/venue-hireVenue Hire
/galleryGallery
/diversity-inclusionText duplicate Overview
/diversity-inclusion/commitmentsOur commitments
/diversity-inclusion/equity-ad...Equity advisory council
/diversity-inclusion/toolkit-f...Toolkit for change
/diversity-inclusion/reading-listReading list
/diversity-inclusion/community...Community guidelines
/crafts-travel-guidesCrafts travel guides
/insight-and-advocacyText duplicate Overview
/insight-and-advocacy/policy-b...Policy briefings
/insight-and-advocacy/research...Research library
/insight-and-advocacy/consulta...Consultation responses
/sector-supportText duplicate Overview
/sector-support/craft-ukCraft UK
/sector-support/craft-business...Resources
/sector-support/join-craft-dir...Join the directory
/sector-support/opportunitiesOpportunities
/support-usText duplicate Overview
/support-us/appeals-and-projectsAppeals and projects
/support-us/become-crafts-coun...Patrons
/support-us/gift-your-willA gift in your will
/support-us/become-corporate-s...Corporate partnerships
/support-us/our-supporters-par...Our supporters and partners
/lets-craft-packs-childrenLet's craft
/whats-onWhat's on
/sector-support/opportunitiesText duplicate Opportunities
/subscribeSubscribe
https://www.craftscouncil.org.uk/Text duplicate Home
/loginLogin
https://www.craftscouncil.org.uk/Crafts Council
/aboutOur mission
/directory/stephen-dixon-ceramicsDirectory Stephen Dixon Ceramics
/directory/michelle-houseDirectory Michelle House
/directory/ctw-ceramicsDirectory Christopher Turrell
/directory/daphne-krinosDirectory Daphne Krinos Jewellery
/directory/momoka53Directory MOMOKA GOMI
/directory/james-trundle-isobe...Directory James Trundle & Isobel Napier
/stories/labours-of-love-is-th...Stories Labours of love: Is the art world finally seeing mothers as equals?
/topics/crafts-magazineText duplicate Crafts magazine
/topics/ceramicsCeramics
/stories/carol-mcnicoll-breaki...Stories Carol McNicoll: Breaking the Mould
/topics/ceramicsText duplicate Ceramics
/topics/crafts-magazineText duplicate Crafts magazine
/stories/15-british-ceramic-ar...Crafts Membership Stories 15 British ceramic artists you should know
/topics/ceramicsText duplicate Ceramics
/topics/premiumPremium
/stories/lifting-the-lid-on-cr...Stories Lifting the lid on Crafts Council’s Handling Collection
/topics/young-craft-citizensText duplicate Young Craft Citizens
/topics/crafts-council-collectionCrafts Council collection
/stories/crafting-change-maker...Stories Crafting Change: Makers of Social Impact
/topics/collect-2025Text duplicate Collect 2025
/topics/crafts-council-collectionText duplicate Crafts Council collection
/stories/ebony-russell-announc...Stories Ebony Russell announced as the winner of Brookfield Properties Craft Award 2025
/topics/awardsAwards
/topics/collect-2025Text duplicate Collect 2025
/stories/ten-crafts-council-di...Stories Ten Crafts Council Directory makers to see at Collect 2025
/topics/collect-2025Text duplicate Collect 2025
/topics/craft-directoryCraft Directory
/stories/ten-crafts-council-co...Stories Ten Crafts Council Collection makers exhibiting at Collect 2025
/topics/collect-2025Text duplicate Collect 2025
/topics/crafts-council-collectionText duplicate Crafts Council collection
https://collections.craftscoun...External Subdomain View the collection
/crafts/crafts-magazine/crafts...Subdomain Trivial anchor text
Read more
/topics/educationCraft education(74)
/topics/exhibitionsExhibitions(101)
/topics/craft-researchCraft research(42)
/topics/craft-and-wellbeingCraft and wellbeing(55)
/topics/craft-collectingCraft collecting(12)
/topics/craft-businessCraft business(81)
/topics/social-justiceSocial justice(40)
/topics/jobsJobs(4)
/topics/premiumCrafts Membership(179)
/about/collections/craft-for-t...Subdomain Explore the project
https://www.instagram.com/craf...New window External Subdomain Instagram
https://www.facebook.com/Craft...New window External Subdomain Facebook
https://twitter.com/CraftsCoun...New window External Twitter
https://www.youtube.com/channe...New window External Subdomain YouTube
https://www.pinterest.co.uk/Cr...New window External Subdomain Pinterest
/about/our-workText duplicate Our work
/about/teamText duplicate Our team
/about/working-hereText duplicate Working here
/diversity-inclusion/community...Text duplicate Community guidelines
/privacy-policyPrivacy policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.craftscouncil.org.uk/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.33 seconds.
The file size of the HTML document is fine (109 kB).

HTTP Response Header

NameValue
servernginx/1.18.0 (Ubuntu)
dateMon, 17 Mar 2025 08:28:26 GMT
content-typetext/html; charset=utf-8
cache-controlmax-age=10, must-revalidate, public
varyaccept-encoding
content-encodinggzip
strict-transport-securitymax-age=15768000
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,540 referring domains.
This page has 31,117 backlinks.
This page has backlinks from 1,555 different ip addresses.

Search preview

www.craftscouncil.org.uk
Crafts Council
We are the UK's national charity for craft. We believe craft skills and knowledge enrich and uplift us as individuals and can change our world for the better.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Craft72%Check
Crafts68%Check
council68%Check
Crafts Council68%Check
Craft Council68%Check
Crafts Council Directory59%Check
Crafts Council collection59%Check
latest craft55%Check
world54%Check
Crafts membership52%Check

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