Creativetheory.agency - SEO Checker

Overview of the SEO Check
Meta information
88% 
Page quality
56% 
Page structure
62% 
Link structure
85% 
Server
93% 
External factors
66% 
SEO Score
Response time
0.53 s
File size
62.40 kB
Words
392
Media files
38
Number of links
32 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Creative Theory
The page title is too short. (143 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Consider us an extension of your brand — we're your in-house culture consultants to help you speak in pivotal cultural moments with authenticity and impact.
The length of the meta description is perfect. (964 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionConsider us an extension of your brand — we're your in-house culture consultants to help you speak in pivotal cultural moments with authenticity and impact.
viewportwidth=device-width, initial-scale=1
langen
twitter:cardsummary_large_image
twitter:titleCreative Theory
twitter:descriptionConsider us an extension of your brand — we're your in-house culture consultants to help you speak in pivotal cultural moments with authenticity and impact.
twitter:imagehttps://cdn.prod.website-files.com/640f429da6e4e110faf59375/6489c0c9947d537b75c69630_social.jpg
og:titleCreative Theory
og:descriptionConsider us an extension of your brand — we're your in-house culture consultants to help you speak in pivotal cultural moments with authenticity and impact.
og:imagehttps://cdn.prod.website-files.com/640f429da6e4e110faf59375/6489c0c9947d537b75c69630_social.jpg
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
There are only 392 words on this page. Good pages should have about 800 words of useful content.
There are 8 text duplicates on this page:
  • Duplicate 1: We help brands refocus their marketing lens — because creative equity ...
  • Duplicate 2: We channel our diverse experiences into content that reflects and conn...
  • Duplicate 3: We move representation from the fringes to the center, highlighting th...
  • Duplicate 4: We go beyond brand moments to create brand movements, bringing lasting...
37.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
8 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 19.8 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: cultural movements
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...5e9015/6761b2f0c09a27b2d65e902c_plus.svgNo alt attribute provided
.../6761b2f0c09a27b2d65e9032_plus-small.svgNo alt attribute provided
...5e9015/6761b2f0c09a27b2d65e902e_logo.svgCreative Theory
...5e9015/6761b2f0c09a27b2d65e902e_logo.svgCreative Theory
...5/6761b2f0c09a27b2d65e9031_top-arrow.svgBack to Top
...5/6761b2f0c09a27b2d65e908f_volume-on.svgVolume On
...015/6761b2f0c09a27b2d65e911d_shorty2.svgShorty Awards
...015/6761b2f0c09a27b2d65e911d_shorty2.svgShorty Awards
...015/6761b2f0c09a27b2d65e911d_shorty2.svgShorty Awards
...9015/6761b2f0c09a27b2d65e911e_webby3.svgWebby People's Voice Winner
...9015/6761b2f0c09a27b2d65e911e_webby3.svgWebby People's Voice Winner
...9015/6761b2f0c09a27b2d65e911e_webby3.svgWebby People's Voice Winner
...9015/6761b2f0c09a27b2d65e911f_adage2.svgAdAge
...9015/6761b2f0c09a27b2d65e911f_adage2.svgAdAge
...9015/6761b2f0c09a27b2d65e911f_adage2.svgAdAge
...e9015/6761b2f0c09a27b2d65e90ee_team5.pngCreative Theory Team
...7034_64381b15b85212a11011931c_google.jpgNo alt attribute provided
...9128_64381b1557901e218e50426c_strava.jpgNo alt attribute provided
...5e90bc_64381a08458011225a73e897_fema.pngNo alt attribute provided
...e9015/6761b2f0c09a27b2d65e90ee_team5.pngCreative Theory Team
...15/6761b2f0c09a27b2d65e9084_cultural.jpgNo alt attribute provided
...15/6761b2f0c09a27b2d65e9085_creative.jpgNo alt attribute provided
.../6761b2f0c09a27b2d65e9083_collective.jpgNo alt attribute provided
...5e9015/6761b2f0c09a27b2d65e902a_val1.JPGPhoto of a horse
...5e9015/6761b2f0c09a27b2d65e902d_val2.JPGPhoto of a bike and table outside a building
...5e9015/6761b2f0c09a27b2d65e902f_val3.JPGPhoto of a city street
...5/6761b2f0c09a27b2d65e902b_foot-logo.svgCreative Theory
...e9015/6761b2f0c09a27b2d65e9125_insta.svgInstagram
...9015/6761b2f0c09a27b2d65e9126_linked.svgLinkedIn
...e9015/6761b2f0c09a27b2d65e9125_insta.svgInstagram
...9015/6761b2f0c09a27b2d65e9126_linked.svgLinkedIn
...015/6761b2f0c09a27b2d65e9080_plus-v4.svgNo alt attribute provided
...5e9015/6761b2f0c09a27b2d65e90cb_play.pngNo alt attribute provided
...6761b2f0c09a27b2d65e9082_arrow-thick.svgNo alt attribute provided
...6761b2f0c09a27b2d65e9082_arrow-thick.svgNo alt attribute provided
...5e9015/6761b2f0c09a27b2d65e902e_logo.svgCreative Theory
Video URLWidthHeight
...07ec55b617947c15fbf169f9bb7c4ab1e14f1c41100%
...07ec55b617947c15fbf169f9bb7c4ab1e14f1c41100%

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 Cultural perspective. Creative equity. Collective impact.
H2 Featured Projects
H2 Great Creative. Period.
H2 Turning brand moments into cultural movements
H2 Turning brand moments into ‍cultural movements
H2 Our Values
H2 Cultural Perspective
H2 Cultural Perspective Duplicate text
H3 Empty heading
H3 We believe diversity isn't a one-time commitment — it's a way of being.
H3 Creative Equity
H3 Collective Impact
H3 Creative Equity Duplicate text
H3 Collective Impact Duplicate text
H4 NAVIGATION
H4 LOCATION
H4 GET IN TOUCH
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 9 external links on this page.
LinkAttributesAnchor text
/IMG-ALT Creative Theory
/projectsOur Work
/aboutAbout
/what-we-doWhat We Do
/contactContact
/projectsText duplicate Our Work
/aboutText duplicate About
/what-we-doText duplicate What We Do
/contactText duplicate Contact
/Text duplicate IMG-ALT Creative Theory
/Anchor IMG-ALT Back to Top
/aboutView all awards +
/projects/googleWhat if you could feel seen and know 'For Google, It's You'?
/projects/google+ Google , For Google, It's You
/projects/stravaWhat if you could find 'The Athlete In You'?
/projects/strava+ Strava , The Athlete in You
/projects/femaWhat if you could build trust — while building legacies?
/projects/fema+ FEMA , Protecting Legacy
/Text duplicate IMG-ALT Creative Theory
/projectsText duplicate Our Work
/aboutText duplicate About
/what-we-doText duplicate What We Do
/contactText duplicate Contact
https://goo.gl/maps/bdbHjgtwuy...New window External 500 Penn St NE, Washington D.C. 20002
https://www.instagram.com/crea...New window External Subdomain No Text
https://linkedin.com/company/c...New window External No Text
https://www.instagram.com/crea...New window External Subdomain IMG-ALT Instagram
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT LinkedIn
https://www.instagram.com/crea...New window External Subdomain No Text
https://linkedin.com/company/c...New window External No Text
https://www.instagram.com/crea...New window External Subdomain Text duplicate IMG-ALT Instagram
https://www.linkedin.com/compa...New window External Subdomain Text duplicate IMG-ALT LinkedIn
/Text duplicate IMG-ALT Creative Theory
/projectsText duplicate Our Work
/aboutText duplicate About
/what-we-doText duplicate What We Do
/contactText duplicate Contact
/projectsText duplicate Our Work
/aboutText duplicate About
/what-we-doText duplicate What We Do
/contactText duplicate Contact

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.creativetheory.agency/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.53 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (62 kB).

HTTP Response Header

NameValue
dateMon, 24 Feb 2025 11:08:27 GMT
content-typetext/html
cf-ray916eff6eabd8ed2f-MXP
cf-cache-statusHIT
content-encodinggzip
last-modifiedMon, 24 Feb 2025 03:57:20 GMT
strict-transport-securitymax-age=31536000
surrogate-controlmax-age=432000
surrogate-keywww.creativetheory.agency 6761b2f0c09a27b2d65e9015 pageId:6761b2f0c09a27b2d65e9014 6761b2f0c09a27b2d65e903d
x-lambda-id85b0189e-0884-45dc-8b11-cff59abf1b15
varyAccept-Encoding
set-cookie149 Characters
alt-svch3=":443"; ma=86400
x-cluster-nameeu-south-1-prod-hosting-red
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 22 referring domains.
This page only has 31 backlinks.
This page only has few backlinks from 21 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.creativetheory.agency
Creative Theory
Consider us an extension of your brand — we're your in-house culture consultants to help you speak in pivotal cultural moments with authenticity and impact.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Creative70%Check
Creative Theory66%Check
Cultural61%Check
impact59%Check
Theory59%Check
Creative equity56%Check
brand54%Check
moments54%Check
brand moments54%Check
Cultural perspective51%Check

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