Draperandkramer.com - SEO Checker

Overview of the SEO Check
Meta information
72% 
Page quality
62% 
Page structure
100% 
Link structure
88% 
Server
90% 
External factors
100% 
SEO Score
Response time
0.41 s
File size
63.20 kB
Words
440
Media files
54
Number of links
43 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Property and Financial Services - Draper and Kramer, Incorporated
The page title should be shorter than 580 pixels. It is 600 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
There are more than one meta descriptions on the page. Only one is allowed.
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://draperandkramer.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionDraper and Kramer is a property and financial services company, building communities and serving clients for over 130 years
viewportwidth=device-width, initial-scale=1
google-site-verificationO8mm-oF-miPXOLdrDzASWBzR1gQx1Y3NMaRwPy0M4aE
msvalidate.01781FEA492F8A6DC025D379471AFEA304
msapplication-TileColor#ffffff
theme-color#ffffff
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
article:modified_time2024-06-26T14:47:37+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleProperty and Financial Services - Draper and Kramer, Incorporated
og:descriptionDraper and Kramer is a property and financial services company, building communities and serving clients for over 130 years
og:urlhttps://draperandkramer.com/
og:site_nameDraper and Kramer, Incorporated
og:imagehttps://draperandkramer.com/wp-content/uploads/2023/10/feature-image-home-draperandkramer_2017_219316000N5v1-1.jpg
og:image:width700
og:image:height526
og:image:typeimage/jpeg
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 440 words on this page. Good pages should have about 800 words of useful content.
28% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.11 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/uploads/2020/02/logo.svgDraper and Kramer Logo
...ramer-theme/dist/images/icon-menu-dd.svgMenu Drop Down
...ramer-theme/dist/images/icon-menu-dd.svgMenu Drop Down
...r-theme/dist/images/icon-arrow-white.svgRight Arrow
...r-theme/dist/images/icon-arrow-white.svgRight Arrow
...r-theme/dist/images/icon-arrow-white.svgRight Arrow
...r-theme/dist/images/icon-arrow-white.svgRight Arrow
...r-theme/dist/images/icon-arrow-white.svgRight Arrow
...ramer-theme/dist/images/icon-menu-dd.svgMenu Drop Down
...ramer-theme/dist/images/icon-menu-dd.svgMenu Drop Down
...r-theme/dist/images/icon-arrow-white.svgRight Arrow
...r-theme/dist/images/icon-arrow-white.svgRight Arrow
...r-theme/dist/images/icon-arrow-white.svgRight Arrow
...r-theme/dist/images/icon-arrow-white.svgRight Arrow
...ramer-theme/dist/images/icon-menu-dd.svgMenu Drop Down
...ramer-theme/dist/images/icon-menu-dd.svgMenu Drop Down
...r-theme/dist/images/icon-arrow-white.svgRight Arrow
...r-theme/dist/images/icon-arrow-white.svgRight Arrow
...r-theme/dist/images/icon-arrow-white.svgRight Arrow
...r-theme/dist/images/icon-arrow-white.svgRight Arrow
...kramer-theme/dist/images/icon-search.svgSearch
...ramer-theme/dist/images/icon-menu-dd.svgMenu Drop Down
...er-theme/dist/images/icon-arrow-navy.svgRight Arrow
...ntechicago-draperandkramer_2020_v1-2.jpgExterior photograph of Burnham Pointe, a 28-story, 298-unit rental building in Chicago’s Printers Row neighborhood.
...kramer-theme/dist/images/icon-carrot.svgPage Down
...er-theme/dist/images/icon-arrow-navy.svgRight Arrow
...-lifestyle-draperandkramer_2020_v1-5.jpgA woman hugs her dog at home.
...kramer-theme/dist/images/icon-carrot.svgPage Up
...kramer-theme/dist/images/icon-carrot.svgPage Down
...er-theme/dist/images/icon-arrow-navy.svgRight Arrow
...endering-draperandkramer_2023v1-1_SW.jpgA rendering of the exterior of 1649 N. Halsted.
...kramer-theme/dist/images/icon-carrot.svgPage Up
...kramer-theme/dist/images/icon-carrot.svgPage Down
...er-theme/dist/images/icon-arrow-navy.svgRight Arrow
...1-exterior-draperandkramer_2020_v1-1.jpgAn aerial view of Hubbard221 with the Chicago skyline in the background.
...kramer-theme/dist/images/icon-carrot.svgPage Up
...er-theme/dist/images/icon-arrow-navy.svgRight Arrow
...er-theme/dist/images/icon-arrow-navy.svgRight Arrow
...r-theme/dist/images/icon-arrow-white.svgView Post
...r-theme/dist/images/icon-arrow-white.svgView Post
...r-theme/dist/images/icon-arrow-white.svgView Post
...r-theme/dist/images/icon-arrow-white.svgView Post
...r-theme/dist/images/icon-arrow-white.svgView Post
...r-theme/dist/images/icon-arrow-white.svgRight Arrow
/wp-content/uploads/2020/02/logo.svgDraper and Kramer Logo
...amer-theme/dist/images/icon-facebook.svgFacebook
...ramer-theme/dist/images/icon-twitter.svgTwitter
...mer-theme/dist/images/icon-instagram.svgInstagram
...amer-theme/dist/images/icon-linkedin.svgLinkedIn
...ramer-theme/dist/images/icon-youtube.svgYouTube
/wp-content/uploads/2021/11/amo.svgNo alt attribute provided
...loads/2021/11/equal-housing-symbol-1.svgNo alt attribute provided
...s/2021/11/Accessibility-Icon_final-1.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
We are the Name You Trust
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 We are the Name You Trust
H2 Steeped in History. Poised for Growth.
H2 The Latest
H2 What Could We Do Together?
H3 Investment Management
H3 Property Management
H3 Development
H3 Commercial Finance Group
H3 How to Move Your WFH Space Outdoors This Summer
H3 Draper and Kramer’s Kevin Cooky Appointed to Chicagoland Apartment Association Board of Directors
H3 Employee Spotlight: Lacy Guice
H3 Draper and Kramer’s Amber Redding Receives IREM Chicago’s Accredited Residential Manager (ARM) Excellence Award
H3 6 Tips When Searching for a New Apartment to Rent
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 12 external links on this page.
LinkAttributesAnchor text
https://draperandkramer.com/Anchor Skip to content
https://draperandkramer.com/Draper and Kramer, Incorporated
IMG-ALT Draper and Kramer Logo
/what-we-do/What We Do
IMG-ALT Menu Drop Down
/what-we-do/Our Approach
IMG-ALT Right Arrow
/what-we-do/investment-managem...Investment Management
IMG-ALT Right Arrow
/what-we-do/property-management/Property Management
IMG-ALT Right Arrow
/what-we-do/development/Development
IMG-ALT Right Arrow
/what-we-do/commercial-finance...Commercial Finance Group
IMG-ALT Right Arrow
/properties/Properties
/about/About
IMG-ALT Menu Drop Down
/about/Our Company
IMG-ALT Right Arrow
/diversity-equity-and-inclusion/Diversity, Equity & Inclusion
IMG-ALT Right Arrow
/careers/Careers
IMG-ALT Right Arrow
/investors/Investors
IMG-ALT Right Arrow
/news-and-insights/News & Insights
/contact/Contact Us
https://statestreet-icx.efront...New window External Subdomain Anchor Investor Portal
IMG-ALT Right Arrow
https://investors.draperandkra...New window External Subdomain Investor Portal (Old)
IMG-ALT Right Arrow
https://dkdealtracker.com/Logi...New window External Commercial Finance Portal
IMG-ALT Right Arrow
https://tenantportal-draperand...New window External Subdomain Commercial Tenant Portal
IMG-ALT Right Arrow
/about/Learn About Us
IMG-ALT Right Arrow
https://draperandkramer.com/Anchor Page Down
IMG-ALT Page Down
/what-we-do/investment-managem...Learn More
IMG-ALT Right Arrow
https://draperandkramer.com/Anchor Page Up
IMG-ALT Page Up
https://draperandkramer.com/Anchor Text duplicate Page Down
IMG-ALT Page Down
/what-we-do/property-management/Text duplicate Learn More
IMG-ALT Right Arrow
https://draperandkramer.com/Anchor Text duplicate Page Up
IMG-ALT Page Up
https://draperandkramer.com/Anchor Text duplicate Page Down
IMG-ALT Page Down
/what-we-do/development/Text duplicate Learn More
IMG-ALT Right Arrow
https://draperandkramer.com/Anchor Text duplicate Page Up
IMG-ALT Page Up
/what-we-do/commercial-finance/Text duplicate Learn More
IMG-ALT Right Arrow
/news-and-insights/See All News & Insights
IMG-ALT Right Arrow
/news-and-insights/how-to-move...Property and Financial Services
/news-and-insights/draper-and-...Text duplicate Property and Financial Services
/news-and-insights/employee-sp...Text duplicate Property and Financial Services
/news-and-insights/draper-and-...Text duplicate Property and Financial Services
/news-and-insights/6-tips-when...Text duplicate Property and Financial Services
/contact/Get in Touch
IMG-ALT Right Arrow
https://draperandkramer.com/Draper & Kramer
IMG-ALT Draper and Kramer Logo
/investors/Text duplicate Investors
/careers/Text duplicate Careers
/contact/Text duplicate Contact Us
https://www.facebook.com/drape...New window External Subdomain Facebook
IMG-ALT Facebook
https://twitter.com/draperandk...New window External Twitter
IMG-ALT Twitter
https://www.instagram.com/drap...New window External Subdomain Instagram
IMG-ALT Instagram
https://www.linkedin.com/compa...New window External Subdomain LinekdIn
IMG-ALT LinkedIn
https://www.youtube.com/channe...New window External Subdomain YouTube
IMG-ALT YouTube
/sitemap/Sitemap
/accessibility-statement/Accessibility Statement
/nondiscrimination-policy/Non-Discrimination Policy
/terms-of-use/Terms of Use
/privacy-policy/Privacy Policy
https://www.irem.org/certifica...New window External Subdomain No Text
https://www.hud.gov/program_of...New window External Subdomain No Text
https://www.hud.gov/program_of...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://draperandkramer.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.41 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (63 kB).

HTTP Response Header

NameValue
dateWed, 03 Jul 2024 10:07:49 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-pingbackhttps://draperandkramer.com/xmlrpc.php
link<https://draperandkramer.com/wp-json/>; rel="https://api.w.org/"
x-powered-byWP Engine
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 47
x-cache-groupbot
cf-cache-statusDYNAMIC
servercloudflare
cf-ray89d6121b58b75caa-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 309 referring domains.
This page has 1,607 backlinks.
This page has backlinks from 220 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 1378 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Draper68%Check
Kramer68%Check
Draper Kramer67%Check
Property50%Check
Name50%Check
Trust50%Check
Property Management48%Check
financial46%Check
services46%Check
Financial Services46%Check

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