Duo.com - SEO Checker

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Overview of the SEO Check
Meta information
97% 
Page quality
77% 
Page structure
58% 
Link structure
63% 
Server
80% 
External factors
100% 
SEO Score
Response time
0.64 s
File size
121.40 kB
Words
1446
Media files
32
Number of links
158 internal / 24 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Identity Security, MFA & SSO | Duo Security
The length of the page title is perfect. (394 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Protect your workforce with Cisco Duo’s industry leading suite of identity security solutions, Single Sign-On (SSO), and Multi-Factor Authentication (MFA).
The length of the meta description is perfect. (946 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://duo.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, user-scalable=yes
robotsindex,follow,archive
facebook-domain-verificationbpi5sepi5vh4jmwjekocnzsgh0lr1s
descriptionProtect your workforce with Cisco Duo’s industry leading suite of identity security solutions, Single Sign-On (SSO), and Multi-Factor Authentication (MFA).
bitly-verification040b99f315c6
google-site-verificationZEIy_BC6KR_V48Qb0ecwTZiOKPs_VXKReQrtd-RF6Uc
msvalidate.0127FB624DBD3F07315A4BF69F5D649C68
langen
twitter:cardsummary_large_image
twitter:site@duosec
twitter:creator@duosec
twitter:titleIdentity Security, MFA & SSO
twitter:imagehttps://duo.com/assets/img/seo-images/Duo_Homepage_SEO_image.jpg
twitter:descriptionProtect your workforce with Cisco Duo’s industry leading suite of identity security solutions, Single Sign-On (SSO), and Multi-Factor Authentication (MFA).
twitter:widgets:cspon
fb:app_id896409090480292
og:typewebsite
og:site_nameCisco Duo
og:urlhttps://duo.com
og:titleIdentity Security, MFA & SSO
og:imagehttps://duo.com/assets/img/seo-images/Duo_Homepage_SEO_image.jpg
og:image:width1200
og:image:height630
og:descriptionProtect your workforce with Cisco Duo’s industry leading suite of identity security solutions, Single Sign-On (SSO), and Multi-Factor Authentication (MFA).
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 1446 words. That's ok.
25.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
23 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.52 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0, user-scalable=yes" is provided.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 93 characters this one is longer than 70 characters:
"easy to use. incredibly effective. cisco duo simplifies identity security for your workforce."
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
https://duo.com/assets/img/duoLogo-web.pngDuo Security
...wbmc=?s=b7e36e03570c94a1df95231c56ca650bimage of a person typing on a laptop
...uZw==?s=c8f2e793034b23d5df25ecc99582b5d4image of person on a mobile device
...uZw==?s=33a962ee3eaf9c944e1bf7034680f89cimage of two people on a mobile device
...oduct/Duo-HomePage_HeaderDShape-copy.pngA happy customer using Cisco Duo's identity and access management security solutions.
/assets/img/content-text/1B.pngThe number one billion plus representing the number of monthly user authentications.
/assets/img/content-text/100K.pngThe number of 100K representing the number of customers globally has helped.
/assets/img/content-text/159.pngThe number of 159 percent representing the return on investment recorded in the Forrester TEI report.
...istia.com/embed/medias/ekgjvba3bf/swatchNo alt attribute provided
...us-identity-secure-log-in-1714405449.pngA woman looking at her mobile phone while receiving a Duo Push message about verifying her login attempt.
...ent-text/duo-passport-authentication.pngA Duo biometric image on a browser indicating that someone can use touch ID to successfully login with the correct credentials.
...ontent-text/mfa-mobile-desktop-login.pngDuo prompt images on mobile devices asking the user if they're logging in to ensure their identity and secure access.
...g/content-text/adaptive-access-check.pngA person working on their laptop and receiving a successful login notification from Duo.
...tent-text/device-trust-admin-panel-2.pngThe Duo Admin dashboard panel providing device insights across operating systems and devices.
/assets/img/Duo-Free_Icon.svgimage of two circles representing the free version of Duo's MFA solution.
/assets/img/Duo-Essentials_Icon.svgimage of 3 dots in a circle representing Duo's Essentials solution.
/assets/img/Duo-Advantage_Icon.svgimage of some circles in a circle representing Duo's Advantage solution.
/assets/img/Duo-Premier_Icon.svgimage of several squares in a circle representing Duo's Premier solution.
...-text/Mark-Rodrigue-headshot-125x125.pngNo alt attribute provided
...t/Testimonial-Headshots-Mark-Johnson.pngHeadshot of Mike Johnson, former CISO, Lyft
...imonial-Headshots-Christopher-Martin.pngHeadshot photo of Christopher Martin, Manager of Identity and Access Security, AmeriGas
...logos/USGA-logo-scrolling-1721244852.pngUSGA logo
/assets/img/scrolling-logos/lyft_logo.pngLyft corporate logo.
...mg/scrolling-logos/roomandboard_logo.pngRoom & Board corporate logo.
/assets/img/scrolling-logos/box_logo.pngBox corporate logo.
...ts/img/scrolling-logos/generali_logo.pngGenerali corporate logo.
.../img/scrolling-logos/denvercity_logo.pngThe city of Denver Colorado logo.
...s/img/scrolling-logos/lazboy_logo.v2.pngLaZBoy corporate logo.
/assets/img/scrolling-logos/marin_logo.pngMarin General Hospital corporate logo.
.../img/scrolling-logos/threadless_logo.pngThreadless corporate logo.
...img/scrolling-logos/michiganuni_logo.pngEastern Michigan University logo.
/assets/img/duoLogo-web-white.pngDuo Security logo

Page structure

H1 heading
(Critically important)
Attackers hate us. Users love us.
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 87 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Attackers hate us. Users love us.
H2 Our Product
H2 Solutions
H2 Why Duo?
H2 One of the world’s most trusted identity security tools
H2 Because the last thing your business needs is an identity crisis
H2 Always keep your guard up
H2 Introducing Duo Passport
H2 The gold standard in MFA
H2 Get picky with permissions
H2 No device left behind
H2 Built to fit your business
H2 Here's what Duo's devotees are saying
H2 Let's Duo this!
H3 How Does Duo Work for You?
H3 Duo for Small to Medium Businesses
H3 Duo for Enterprise
H3 Duo for Federal Government
H3 Duo for State and Local Government
H3 Key Capabilities
H3 Duo Passport
H3 Cisco Identity Intelligence
H3 Multi-Factor Authentication (MFA)
H3 Remote Access
H3 Device Trust
H3 Single Sign-On (SSO)
H3 Adaptive Access Policies
H3 By Industry
H3 K-12 Education
H3 Higher Education
H3 Finance
H3 Healthcare
H3 Legal
H3 Retail
H3 Technology
H3 Federal Government
H3 State & Local Government
H3 Meeting Your Goals
H3 Continuous Identity Security
H3 Access Management
H3 Zero Trust Security
H3 Passwordless
H3 Phishing Prevention
H3 Risk-Based Authentication
H3 Have It All
H3 Speed to Security
H3 Next Level MFA
H3 Protection and Productivity
H3 Complete Coverage
H3 Explore Customer Stories
H3 Explore Duo Demos
H3 About Duo
H3 See All Duo Documentation
H3 Getting Started with Duo
H3 Free Trial Onboarding Guide
H3 Duo Essentials Edition
H3 Remote Access & VPN
H3 See All Duo Resources
H3 Events & Webinars
H3 eBooks
H3 Duo Videos
H3 See all Duo Support
H3 Support for Duo Users
H3 Support for Admins
H3 Additional Support Information
H3 Our cloud-based identity security solutions help companies play it safe.
H3 Duo Free
H3 Duo Essentials
H3 Duo Advantage
H3 Duo Premier
H3 Our Product Duplicate text
H3 Editions and Partnerships
H3 Docs and Support
H3 Resources
H3 Follow Us
H3 International Resources:
H4 Monthly User Authentications
H4 Customers Globally
H4 Return on Investment*
H4 Customer Use Cases
H4 Partner with Duo
H4 Support
H4 Support for End Users
H4 Support for Administrators
H5 Simple Tools for Complex Security Needs
H5 Secure Access for a Variety of Industries & Use Cases
H5 Strong MFA Security that Doesn't Sacrifice Productivity
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 24 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://duo.com/Anchor Skip navigation
https://duo.com/blogDuo Blog
https://duo.com/docsDocs & Support
https://duo.com/docsSee All Duo Documentation
/docs/getting-startedGetting Started with Duo
/support/free-trial-onboarding...Free Trial Onboarding Guide
https://duo.com/docsDuo Essentials Edition
https://duo.com/docsRemote Access & VPN
https://duo.com/resourcesSee All Duo Resources
https://duo.com/resources/eventsEvents & Webinars
https://duo.com/resources/ebookseBooks
https://duo.com/resources/videosDuo Videos
https://duo.com/supportSee all Duo Support
https://duo.com/supportSupport for Duo Users
https://duo.com/supportSupport for Admins
https://help.duo.com/s/?langua...External Subdomain Additional Support Information
https://admin.duosecurity.com/External Subdomain Admin Login
https://duo.com/IMG-ALT Duo Security
https://duo.com/productOur Product
https://duo.com/productExplore All Products
https://duo.com/productHow Does Duo Work for You?
/product/small-to-medium-businessDuo for Small to Medium Businesses
/product/enterpriseDuo for Enterprise
/product/federal-governmentDuo for Federal Government
/product/state-and-local-gover...Duo for State and Local Government
/editions-and-pricingCompare Editions
/editions-and-pricing/ready-to...Ready to Buy Now?
https://duo.com/productKey Capabilities
https://duo.com/product/passportDuo Passport
/product/cisco-identity-intell...Cisco Identity Intelligence
/product/multi-factor-authenti...Multi-Factor Authentication (MFA)
/product/remote-accessRemote Access
/product/device-trustDevice Trust
/product/single-sign-on-ssoSingle Sign-On (SSO)
/product/adaptive-access-policiesAdaptive Access Policies
https://duo.com/demosExplore Demos
https://duo.com/about/contactContact a Duo Rep
https://duo.com/solutionsSolutions
https://duo.com/solutionsExplore Our Solutions
https://duo.com/solutionsBy Industry
https://duo.com/solutions/k-12K-12 Education
/solutions/higher-edHigher Education
/solutions/financialFinance
/solutions/healthcareHealthcare
https://duo.com/solutions/legalLegal
https://duo.com/solutions/retailRetail
/solutions/technologyTechnology
/solutions/federal-governmentFederal Government
/solutions/state-and-local-gov...State & Local Government
https://duo.com/solutionsMeeting Your Goals
/solutions/continuous-identity...Continuous Identity Security
/solutions/access-managementAccess Management
/solutions/zero-trust-securityZero Trust Security
/solutions/passwordlessPasswordless
/solutions/phishing-preventionPhishing Prevention
/solutions/risk-based-authenti...Risk-Based Authentication
https://duo.com/demosText duplicate Explore Demos
https://duo.com/about/contactText duplicate Contact a Duo Rep
https://duo.com/why-duoWhy Duo?
https://duo.com/why-duoWhy You Should Choose Duo
https://duo.com/why-duoHave It All
/why-duo/speed-to-securitySpeed to Security
/why-duo/next-level-mfaNext Level MFA
/why-duo/protection-and-produc...Protection and Productivity
/why-duo/complete-coverageComplete Coverage
/solutions/customer-storiesExplore Customer Stories
https://duo.com/demosExplore Duo Demos
https://duo.com/aboutAbout Duo
https://duo.com/demosText duplicate Explore Demos
https://duo.com/about/contactText duplicate Contact a Duo Rep
/editions-and-pricingPricing
https://duo.com/blogText duplicate Duo Blog
https://duo.com/docsText duplicate Docs & Support
https://duo.com/docsText duplicate See All Duo Documentation
/docs/getting-startedText duplicate Getting Started with Duo
/support/free-trial-onboarding...Text duplicate Free Trial Onboarding Guide
https://duo.com/docsText duplicate Duo Essentials Edition
https://duo.com/docsText duplicate Remote Access & VPN
https://duo.com/resourcesText duplicate See All Duo Resources
https://duo.com/resources/eventsText duplicate Events & Webinars
https://duo.com/resources/ebooksText duplicate eBooks
https://duo.com/resources/videosText duplicate Duo Videos
https://duo.com/supportText duplicate See all Duo Support
https://duo.com/supportText duplicate Support for Duo Users
https://duo.com/supportText duplicate Support for Admins
https://help.duo.com/s/?langua...External Subdomain Text duplicate Additional Support Information
https://admin.duosecurity.com/External Subdomain Text duplicate Admin Login
https://duo.com/blogText duplicate Duo Blog
https://duo.com/docsText duplicate Docs & Support
https://duo.com/docsText duplicate See All Duo Documentation
/docs/getting-startedText duplicate Getting Started with Duo
/support/free-trial-onboarding...Text duplicate Free Trial Onboarding Guide
https://duo.com/docsText duplicate Duo Essentials Edition
https://duo.com/docsText duplicate Remote Access & VPN
https://duo.com/resourcesText duplicate See All Duo Resources
https://duo.com/resources/eventsText duplicate Events & Webinars
https://duo.com/resources/ebooksText duplicate eBooks
https://duo.com/resources/videosText duplicate Duo Videos
https://duo.com/supportText duplicate See all Duo Support
https://duo.com/supportText duplicate Support for Duo Users
https://duo.com/supportText duplicate Support for Admins
https://help.duo.com/s/?langua...External Subdomain Text duplicate Additional Support Information
https://admin.duosecurity.com/External Subdomain Text duplicate Admin Login
https://duo.com/about/contactContact Sales
https://signup.duo.com/External Subdomain Free Trial
https://duo.com/about/contactText duplicate Contact Sales
https://signup.duo.com/External Subdomain Text duplicate Free Trial
https://signup.duo.com/External Subdomain Free sign up
https://duo.com/about/contactContact sales
/solutions/continuous-identity...Learn about Continuous Identity Security
https://duo.com/product/passportSee how Duo Passport works
/product/multi-factor-authenti...Learn how MFA works
/product/adaptive-access-policiesExplore adaptive access
/product/device-trustSee how it works
/editions-and-pricingCompare plans
/solutions/customer-storiesSee more
https://signup.duo.com/External Subdomain Get started free
https://duo.com/productAll Capabilities
/product/multi-factor-authenti...Mobile App
/product/multi-factor-authenti...MFA
/product/multi-factor-authenti...What is MFA
/product/multi-factor-authenti...2FA
/product/multi-factor-authenti...2FA Methods
/product/single-sign-on-ssoSingle Sign-On
/product/device-trustText duplicate Device Trust
/product/remote-accessText duplicate Remote Access
https://duo.com/product/passportText duplicate Duo Passport
/product/cisco-identity-intell...Text duplicate Cisco Identity Intelligence
/solutions/continuous-identity...Text duplicate Continuous Identity Security
/solutions/passwordlessText duplicate Passwordless
/solutions/zero-trust-securityZero Trust
/product/state-and-local-gover...Duo for State & Local Government
/product/federal-governmentText duplicate Duo for Federal Government
/product/enterpriseText duplicate Duo for Enterprise
/product/small-to-medium-businessDuo for Small to Medium Business
/editions-and-pricingDuo Editions
/editions-and-pricing/duo-freeDuo Free
/editions-and-pricing/duo-esse...Duo Essentials
/editions-and-pricing/duo-adva...Duo Advantage
/editions-and-pricing/duo-premierDuo Premier
/editions-and-pricing/ready-to...Text duplicate Ready to Buy Now?
https://duo.com/partnershipsDuo Partnership Program
/partnerships/technology-partnersDuo Technology Partner Program
/partnerships/managed-service-...Duo Managed Service Provider
/partnerships/security-solutio...Duo Security Solutions Provider
https://duo.com/docsAll Duo Docs
/docs/getting-startedText duplicate Getting Started with Duo
/support/free-trial-onboarding...Text duplicate Free Trial Onboarding Guide
/docs/administrationAdmin Overview
https://guide.duo.com/External Subdomain End User Guide
https://duo.com/docsAnchor Docs for Duo Editions
https://duo.com/docsAnchor Docs for Duo Integrations
https://duo.com/supportDuo Support
https://status.duo.com/External Subdomain System Status
https://guide.duo.com/External Subdomain End User Guides
https://help.duo.com/s/topic/0...External Subdomain Duo Mobile FAQ
https://apps.apple.com/us/app/...External Subdomain Get Duo Mobile iOS
https://play.google.com/store/...External Subdomain Get Duo Mobile Android
https://help.duo.com/s/?langua...External Subdomain Knowledge Base
https://community.cisco.com/t5...External Subdomain Community Forum
https://duo.com/resourcesAll Resources
https://duo.com/aboutText duplicate About Duo
https://duo.com/careersCareers
/resources/news-and-pressNews & Press
/resources/videos/archive/webinarEvents On Demand
https://duo.com/resources/eventsText duplicate Events & Webinars
https://duo.com/resources/ebooksEbooks
https://duo.com/resources/videosText duplicate Duo Videos
https://duo.com/demosInteractive Demos
/resources/glossaryInfoSec Glossary
https://www.facebook.com/duosec/External Subdomain A-TITLE Duo Security on Facebook
https://twitter.com/duosecExternal A-TITLE Duo Security on X
https://www.instagram.com/duosec/External Subdomain A-TITLE Duo Security on Instagram
https://www.linkedin.com/compa...External Subdomain A-TITLE Duo Security on LinkedIn
https://duo.com/legal/termsTerms of Service
/legal/cisco-online-privacy-st...Privacy Statement
https://trustportal.cisco.com/...External Subdomain Duo Privacy Data Sheet
https://www.cisco.com/c/en/us/...External Subdomain Copyright Dispute Policy
https://duo.com/legal/slaService Level Agreement
/support/security-and-reliabil...Security Response
https://duo.com/Anchor Cookies
A-TITLE Cisco Cookie Consent Manager
https://duo.com/Anchor Top

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://duo.com/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.64 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (121 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateThu, 07 Nov 2024 13:44:54 GMT
serverDuo/1.0
last-modifiedWed, 06 Nov 2024 19:59:35 GMT
etagW/"672bcaa7-1e582"
expiresThu, 07 Nov 2024 13:49:54 GMT
cache-controlmax-age=300
strict-transport-securitymax-age=63072000; includeSubDomains; preload
content-security-policyframe-ancestors 'self' *.cisco.com;
x-content-type-optionsnosniff
x-xss-protection1; mode=block
referrer-policyno-referrer-when-downgrade
x-ua-compatibleIE=Edge,chrome=1
content-encodinggzip
varyAccept-Encoding
x-cacheMiss from cloudfront
via1.1 47bf742fc3975367a1788e300150d028.cloudfront.net (CloudFront)
x-amz-cf-popFRA56-P10
x-amz-cf-iduX4sCwAfhn3HrMvaaOnOQF3PGnD6dBIm6e42PKUNOU5GQOkE2A8elw==
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 10,056 referring domains.
This page has 822,775 backlinks.
This page has backlinks from 7,128 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Crawl-delay: 5

Disallow: */success
Disallow: /about/careers/job

Disallow: /resources/quotes
Disallow: /resources/videos

Disallow: /assets/ebooks
Disallow: /assets/ebooks/

Sitemap: https://duo.com/sitemap_index.xml
Sitemap: https://duo.com/levelup-sitemap.xml

Similar sites

Search preview

duo.com
Identity Security, MFA & SSO | Duo Security
Protect your workforce with Cisco Duo’s industry leading suite of identity security solutions, Single Sign-On (SSO), and Multi-Factor Authentication (MFA).

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Duo86%Check
Duo security79%Check
Identity74%Check
MFA74%Check
Identity Security73%Check
Cisco Duo73%Check
Security72%Check
MFA SSO69%Check
Duo Passport67%Check
identity security solutions67%Check
Show more keywords and terms

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