Electricalsafetyfirst.org.uk - SEO Checker

Overview of the SEO Check
Meta information
76% 
Page quality
80% 
Page structure
75% 
Link structure
71% 
Server
94% 
External factors
100% 
SEO Score
Response time
0.51 s
File size
283.60 kB
Words
1071
Media files
20
Number of links
172 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Electrical Safety First - The UK's Electrical Safety Experts
There are word repetitions in the page title.
The length of the page title is perfect. (516 pixels out of 580 max pixel length)
Meta description
(Critically important)
Electrical Safety First exists to ensure that everyone in the UK understands the importance of electrical safety and that this remains a priority for consumers, trade and government.
The meta description is too long: 1104 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.electricalsafetyfirst.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1,shrink-to-fit=no,maximum-scale=1
descriptionElectrical Safety First exists to ensure that everyone in the UK understands the importance of electrical safety and that this remains a priority for consumers, trade and government.
keywordsEmpty
robotsINDEX, FOLLOW
msapplication-TileColor#ffffff
msapplication-TileImagehttps://esfwebsite-assets.azureedge.net/imgs/ms-icon-144x144.png?v=10.1.66
theme-color#ffffff
facebook-domain-verificationa2pzcwsv9z2ypopnd69r8kqx9svbhu
langen
twitter:cardsummary_large_image
twitter:titleElectrical Safety First - The UK's Electrical Safety Experts
twitter:descriptionElectrical Safety First exists to ensure that everyone in the UK understands the importance of electrical safety and that this remains a priority for consumers, trade and government.
twitter:imagehttps://esfwebsite-media.azureedge.net/1634/home-background.jpg?anchor=center&mode=crop&width=1200&height=628
twitter:creator@ElecSafetyFirst
og:localeen_GB
og:titleElectrical Safety First - The UK's Electrical Safety Experts
og:descriptionElectrical Safety First exists to ensure that everyone in the UK understands the importance of electrical safety and that this remains a priority for consumers, trade and government.
og:imagehttps://esfwebsite-media.azureedge.net/1634/home-background.jpg?anchor=center&mode=crop&width=1200&height=628
og:typewebsite
og:site_nameElectrical Safety First
og:urlhttps://www.electricalsafetyfirst.org.uk/
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 1071 words. That's ok.
29.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.88 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width,initial-scale=1,shrink-to-fit=no,maximum-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 21 tags for this page.
Image SEO
(Somewhat important)
20 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
The UK’s electrical safety experts
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 35 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 The UK’s electrical safety experts
H2 Ground-breaking report into dangers of e-bike and e-scooter batteries
H2 Have a question about using electricity around the home?
H2 Our Knowledge Base is full of answers to consumer questions
H2 What electrical tests do private landlords need to carry out?
H2 How do I know if my electrician is registered?
H2 What is a fuse?
H3 Latest questions
H4 Ways to stay safe
H4 Product recalls
H4 Register your appliances
H4 Find an electrician
H4 Most popular
H4 Battery safety campaign
H4 Safer use
H4 Best Practice Guides
H4 Trending Now
H4 Electrical Product Safety Conference 2024
H4 Product Registration
H4 Battery Breakdown
H4 Saving Safely
H4 Future Homes: Electrical Safety in the Net Zero home
H4 Useful information
H4 Electrical Product Recalls
H4 Counterfeit products
H4 Recent campaigns
H4 Quick links
H4 Blog
H5 Battery Breakdown Duplicate text
H5 Don't Be Electricked
H5 Clocks Changing
H5 BS7671 WRAG guidance
H5 Amendment 3 of BS7671 comes into effect
H5 An update on Amendment 3 of BS7671
H5 Follow us:
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 7 external links on this page.
LinkAttributesAnchor text
/professional-resources/Professional Resources
/media-centre/Media Centre and PR
/blog/Blog
/downloads/Downloads
/guidance/Guidance
/product-recalls/Recalls & Notices
/what-we-do/What We Do
/find-an-electrician/Find An Electrician
/battery-breakdown/Battery breakdown
/professional-resources/Text duplicate Professional Resources
/media-centre/Text duplicate Media Centre and PR
/blog/Text duplicate Blog
/downloads/Text duplicate Downloads
/guidance/Text duplicate Guidance
/guidance/dontbeelectricked/Don't be Electricked
/guidance/safety-around-the-home/Safety around the home
/guidance/product-safety/Product Safety
/guidance/advice-for-you/Advice For You
/guidance/your-questions-answe...Your Questions Answered
/product-recalls/Text duplicate Recalls & Notices
/product-recalls/what-to-do-wi...What to do with a recalled product
/product-recalls/product-recal...Recall Alerts
/product-recalls/product-regis...Product Registration
/what-we-do/Text duplicate What We Do
/what-we-do/our-policies/Our policies
/what-we-do/consumer-campaigns/Consumer Campaigns
/what-we-do/technical-expertise/Technical Expertise
/what-we-do/facts-and-figures/Facts and Figures
/what-we-do/working-in-partner...Working in Partnership
/find-an-electrician/Text duplicate Find An Electrician
/find-an-electrician/choosing-...Choosing an Electrician
/find-an-electrician/periodic-...Periodic Inspection Explained
/find-an-electrician/part-p/Part P
/find-an-electrician/pat-testi...PAT Testing Explained
/find-an-electrician/building-...Building Regulations
/battery-breakdown/Text duplicate Battery breakdown
/battery-breakdown/thermal-run...Thermal runaway
/battery-breakdown/safer-use/Safer use
/battery-breakdown/safer-design/Safer design
/battery-breakdown/battery-saf...Battery Safety campaign
/professional-resources/Text duplicate Professional Resources
/professional-resources/events/Events
/professional-resources/wiring...Wiring Regulations
/professional-resources/best-p...Best Practice Guides
/professional-resources/switch...Switched On
/professional-resources/produc...Text duplicate Product Safety
/professional-resources/links/Useful Links
/professional-resources/techni...Technical E-News
/professional-resources/safety...Safety Innovation Award 2024
/professional-resources/safer-...Safer Installations
/media-centre/Text duplicate Media Centre and PR
/media-centre/press-releases/Press Releases
/guidance/safety-around-the-ho...Plug Checker
/what-we-do/our-policies/westm...Westminster
/what-we-do/our-policies/wales/Wales
/what-we-do/our-policies/scotl...Scotland
/what-we-do/our-policies/north...Northern Ireland
/what-we-do/our-policies/polic...Policy News
/what-we-do/consumer-campaigns...Online Campaigns
/what-we-do/working-in-partner...The Office for Product Safety and Standards
/what-we-do/working-in-partner...Electrical Safety Fund
/battery-breakdown/battery-saf...Support the campaign
/professional-resources/events...Child Injury Prevention: A European Challenge
/professional-resources/events...Connecting together for a safer, smarter world - October 2016
/professional-resources/events...Safety In Mind: The Non–Standard Approach - April 2016
/professional-resources/events...Safer By Design: Electrical Product Safety Conference - November 2015
/professional-resources/events...Risk Mitigation of Lithium Batteries and Drones 2017
/professional-resources/events...Safety Promotion in Action
/professional-resources/events...Improving product safety in an ever-changing world
/professional-resources/events...How a Connected Home Can Be A Safer Home - April 2018
/professional-resources/events...Reflecting on The Future
/professional-resources/events...Mind The Gap - Are You Recall Ready To PAS 7100?
/professional-resources/events...EU-Safety 2019, Luxembourg, 3rd - 4th October 2019
/professional-resources/events...Unravelling Product Risk Assessment (Post Incident)
/professional-resources/events...Work With Us
/professional-resources/events...Electrical Product Safety Conference 2022
/professional-resources/events...Past Events
/professional-resources/events...Electrical Installation Seminar - Switch on to the big issues
/professional-resources/events...Electrical Product Safety Conference 2024
/professional-resources/wiring...New, rewired and similar installations
/professional-resources/wiring...Inspection, testing, certification and reporting
/professional-resources/produc...PSTI
/professional-resources/produc...Product Safety Services
/professional-resources/produc...Health and Beauty Products
/professional-resources/produc...Kitchen Appliances
/professional-resources/produc...LED Replacement Bulbs
/professional-resources/produc...Text duplicate Plug Checker
/professional-resources/produc...Plug-in Energy Saving Devices
/professional-resources/produc...Tightness of Meter Tails
/professional-resources/produc...Universal Socket Outlets
/professional-resources/produc...USB Socket-Outlets
/professional-resources/produc...Floods and Cables
/professional-resources/techni...Consumer Unit Mythbuster
/professional-resources/techni...Counterfeit Electrical Goods
/professional-resources/techni...The 2015 CTSI Conference
/professional-resources/techni...New UK Plug Pin Gauge
/professional-resources/techni...Product Safety Update
/professional-resources/techni...Cables and Floods Part Two
/professional-resources/techni...Electrical Recall Review
/professional-resources/techni...Counterfeits
/professional-resources/techni...New Blue Guide
/professional-resources/techni...Recalls
/professional-resources/techni...Electrical Installations in Flood Prone Areas
/professional-resources/techni...Review of the UK Product Recall System
/professional-resources/techni...Product Safety Event
/professional-resources/techni...The WRAG
/professional-resources/techni...CTSI Conference
/professional-resources/techni...New Safety Standard for Travel Adaptors
/professional-resources/techni...Recall Review - April to August 2016
/professional-resources/techni...Recall Review Steering Group
/professional-resources/techni...Mandatory Five-Yearly Checks
/professional-resources/techni...Electrical Incidents in the Media
/professional-resources/techni...Electrical Incidents in the Media Aug-Nov 16
/professional-resources/techni...Recall Review - August to December 2016
/professional-resources/techni...USB Investigation
/professional-resources/techni...USB Plug Socket Investigation Reports
/professional-resources/techni...Recall Review – December 2016 to April 2017
/professional-resources/techni...Investigation into UK socket-outlets incorporating USB charging points
/professional-resources/techni...Flame Retardant Fridge Freezer Testing
/professional-resources/safety...About the Award
/professional-resources/safety...About Us
/professional-resources/safety...Judging Panel
/professional-resources/safety...About the Electrical Product Safety Conference
/professional-resources/safety...Assessment Criteria
/professional-resources/safety...Application Terms and Conditions
/professional-resources/safety...Contact
/professional-resources/safety...Past Winners
/professional-resources/safer-...Installing downlighters
/professional-resources/safer-...Neutral Current Diversion Research
/A-TITLE Back to home
/professional-resources/Text duplicate Professional Resources
/media-centre/Text duplicate Media Centre and PR
/blog/Text duplicate Blog
/downloads/Text duplicate Downloads
/guidance/Text duplicate Guidance
/product-recalls/Text duplicate Recalls & Notices
/what-we-do/Text duplicate What We Do
/find-an-electrician/Text duplicate Find An Electrician
/battery-breakdown/Text duplicate Battery breakdown
/battery-breakdown/Text duplicate Battery breakdown
/product-recalls/Product recalls See all UK electrical product recalls, check your home for potentially dangerous appliances Check your appliances
/product-recalls/product-regis...Register your appliances Making it possible for the manufacturer to contact you if your product is faulty Register now
/find-an-electrician/Find an electrician We recommend that you use an electrician registered with one of the government-approved schemes Find an electrician
/battery-breakdown/battery-saf...Battery safety campaign We're campaigning to fix an urgent issue – the alarming rise in deaths and injuries resulting from fires and explosions caused by e-s...
/battery-breakdown/safer-use/Safer use For those that already own and use e-bikes and e-scooters what can they do to mitigate the risks? Find out more about our recommendations.
/professional-resources/best-p...Best Practice Guides Electrical Safety First produces, in association with other industry bodies, a range of Best Practice Guides which provide definitive in...
/conferenceSubdomain REGISTER NOW
/product-recalls/product-regis...Subdomain Register a product
/battery-breakdown/Text duplicate Battery breakdown
/blog/saving-money-safely-duri...Saving Money Safely
/what-we-do/our-policies/westm...Future Homes
/product-recalls/Find out more
/guidance/dontbeelectricked/Safe Shopping Online
/guidance/your-questions-answe...View answer
/guidance/your-questions-answe...Text duplicate View answer
/guidance/your-questions-answe...Text duplicate View answer
/what-we-do/consumer-campaigns...Battery Breakdown
/what-we-do/consumer-campaigns...Don't Be Electricked
/what-we-do/consumer-campaigns...Clocks Changing
/what-we-do/consumer-campaigns...See all our campaigns
/professional-resources/Home Professional Resources
/guidance/safety-around-the-ho...Guidance Smart Homes
/guidance/product-safety/elect...Guidance Electric Vehicles
/blog/bs7671-wrag-guidance/BS7671 WRAG guidance
/blog/amendment-3-of-bs7671-co...Amendment 3 of BS7671 comes into effect
/blog/an-update-on-amendment-3...An update on Amendment 3 of BS7671
/blog/More posts
/privacy-policy/privacy policy
/privacy-policy/Privacy Policy
https://www.thisisabsurd.com/New window External Subdomain Site by Absurd
A-TITLE Digital Design Agency
/about-us/Text duplicate About Us
/work-with-us/Text duplicate Work With Us
/contact-us/Contact Us
https://www.youtube.com/user/e...New window External Subdomain No Text
https://www.facebook.com/ElecS...New window External Subdomain No Text
https://twitter.com/ElecSafety...New window External No Text
https://www.instagram.com/elec...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.pinterest.co.uk/el...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.electricalsafetyfirst.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.51 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (284 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateTue, 20 Aug 2024 04:51:25 GMT
cache-controlprivate
content-encodinggzip
set-cookie82 Characters
varyAccept-Encoding
content-length46557
x-frame-optionsSAMEORIGIN
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 3,355 referring domains.
This page has 89,988 backlinks.
This page has backlinks from 2,424 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.electricalsafetyfirst.org.uk
Electrical Safety First - The UK's Electrical Safety Experts
Electrical Safety First exists to ensure that everyone in the UK understands the importance of electrical safety and that this remains a priority for consumers, trade and government.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Safety91%Check
Electrical Safety90%Check
Electrical89%Check
UK electrical89%Check
Electrical Safety First85%Check
electrical safety experts81%Check
Electrical Product Safety74%Check
First69%Check
Product Safety68%Check
Electrical Product Safety Conference67%Check

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