Elsa-project.ac.uk - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
52% 
Page structure
60% 
Link structure
56% 
Server
59% 
External factors
100% 
SEO Score
Response time
0.69 s
File size
1,091.40 kB
Words
590
Media files
24
Number of links
120 internal / 1 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The English Longitudinal Study of Ageing (ELSA)
The length of the page title is perfect. (440 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The English Longitudinal Study of Ageing (ELSA) is a unique and rich resource of information on the dynamics of health, social, wellbeing and economic circumstances in the English population aged 50 and older. The current sample contains data from up to eight waves of data collection covering a peri
The meta description is too long: 1861 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.elsa-project.ac.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel prev meta tag on this page.
Rel next URL https://www.elsa-project.ac.uk/?comp-lh99584j_page=2
The rel next and prev tags are set correctly.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe English Longitudinal Study of Ageing (ELSA) is a unique and rich resource of information on the dynamics of health, social, wellbeing and economic circumstances in the English population aged 50 and older. The current sample contains data from up to eight waves of data collection covering a peri
viewportwidth=device-width, initial-scale=1
generatorWix.com Website Builder
wix-dynamic-custom-elementsDropDownMenu
format-detectiontelephone=no
skype_toolbarskype_toolbar_parser_compatible
langen
twitter:cardsummary_large_image
twitter:titleThe English Longitudinal Study of Ageing (ELSA)
twitter:descriptionThe English Longitudinal Study of Ageing (ELSA) is a unique and rich resource of information on the dynamics of health, social, wellbeing and economic circumstances in the English population aged 50 and older. The current sample contains data from up to eight waves of data collection covering a peri
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og:titleThe English Longitudinal Study of Ageing (ELSA)
og:descriptionThe English Longitudinal Study of Ageing (ELSA) is a unique and rich resource of information on the dynamics of health, social, wellbeing and economic circumstances in the English population aged 50 and older. The current sample contains data from up to eight waves of data collection covering a peri
og:imagehttps://static.wixstatic.com/media/540eba_dbfe85f56cd042dc9ad9382a0840cc14%7Emv2.png/v1/fit/w_2500,h_1330,al_c/540eba_dbfe85f56cd042dc9ad9382a0840cc14%7Emv2.png
og:image:width2500
og:image:height1330
og:urlhttps://www.elsa-project.ac.uk
og:site_nameELSA
og:typewebsite
X-UA-CompatibleIE=edge
nexthttps://www.elsa-project.ac.uk/?comp-lh99584j_page=2
charsetutf-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 37.5 words is high.
This page contains 590 words. That's ok.
22.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (1091.4 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 28 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 Resources
H2 Recent Blogs
H2 How different are retirement patterns for richer and poorer people?
H2 Can personality traits dictate how older people experience loneliness?
H2 How do differences in life expectancy translate to pension inequalities?
H2 What ELSA tells us about the detrimental effects of social isolation
H2 Recent News
H2 Twitter
H2 Collaborators
H2 Contact
H3 19,000+
H3 20
H3 10
H3 1,300+
H5 Professor James Banks
H5 Professor James Banks Duplicate text
H5 Professor David Batty
H5 Professor David Batty Duplicate text
H5 Kate Coughlin
H5 Kate Coughlin Duplicate text
H5 Contact us
H6 Our podcast
H6 How to access the data
H6 For participants
H6 Participants
H6 Years
H6 Waves
H6 Publications
Some anchor texts are used more than once.
3 links don't have an anchor text.
There are 5 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 1 external links on this page.
LinkAttributesAnchor text
https://www.elsa-project.ac.uk/Subdomain IMG-ALT ELSA_logo_white.png
/a-to-z-indexSubdomain A - Z
/celebrating-elsaSubdomain Celebrating ELSA
/data-and-documentationSubdomain Data info
/accessing-elsa-dataSubdomain Accessing ELSA data
/genetic-data-accessSubdomain Genetic data access
/study-documentationSubdomain Study documentation
/the-data-we-collectSubdomain The data we collect
/user-guidesSubdomain User guides
/citationSubdomain Citation
/projectsSubdomain Projects
/covid-19Subdomain Covid-19
/lifestyle-substudySubdomain Lifestyle & Cognition
/better-later-lifeSubdomain Better later life
/experience-of-dementia-during...Subdomain Experience of dementia during COVID-19
/geneticsSubdomain Genetics
/national-core-studySubdomain National Core Study
/ad-exposomeSubdomain AD Exposome
/heeeatSubdomain HEEEAT
/hcapSubdomain HCAP
/publicationsSubdomain Publications
/training-resourcesSubdomain Resources
/introductory-videosSubdomain Introductory videos
/user-day-2018Subdomain User Day presentations 2018
/user-day-2023Subdomain User Day presentations 2023
/launch-presentationsSubdomain Wave report launch presentations
/wave-reportsSubdomain Wave reports
/20-anniversary-conferenceSubdomain 20th Anniversary Conference
/podcastSubdomain The ELSA Podcast
/participantsSubdomain Participants
/newslettersSubdomain Newsletters
/privacy-noticeSubdomain Privacy notice
/elsa-processorsSubdomain ELSA Processors
/linking-your-dataSubdomain Linking your data
/aboutSubdomain About
/about-elsaSubdomain About ELSA
/study-teamSubdomain Study team
/fundersSubdomain Funders
/international-sister-studiesSubdomain International sister studies
/ethical-approvalSubdomain Ethical approval
/newsSubdomain News
/elsa-blogsSubdomain Blogs
/eventsSubdomain Events
/job-vacanciesSubdomain Job vacancies
/faqsSubdomain FAQs
/contact-usSubdomain Contact Us
/subscribeSubdomain Subscribe
/a-to-z-indexSubdomain A to Z Index
/celebrating-elsaSubdomain Trivial anchor text
Read more
https://www.elsa-project.ac.uk/No Text
https://www.elsa-project.ac.uk/No Text
/podcastSubdomain IMG-ALT Image by Austin Distel
/podcastSubdomain No Text
/podcastSubdomain Our podcast
/podcastSubdomain Listen to our podcast all about ELSA
/accessing-elsa-dataSubdomain IMG-ALT Open Laptop Assessing Data
/accessing-elsa-dataSubdomain No Text
/accessing-elsa-dataSubdomain How to access the data
/accessing-elsa-dataSubdomain Find out how to download the latest ELSA dataset
/participantsSubdomain IMG-ALT completing survey
/participantsSubdomain No Text
/participantsSubdomain Discover how important your data are to ELSA
/participantsSubdomain For participants
/elsa-blogs/how-different-are-...New window Subdomain Trivial anchor text
Click Here
/elsa-blogs/can-personality-tr...New window Subdomain Text duplicate Trivial anchor text
Click Here
/elsa-blogs/how-do-differences...New window Subdomain Text duplicate Trivial anchor text
Click Here
/elsa-blogs/what-elsa-tells-us...New window Subdomain Text duplicate Trivial anchor text
Click Here
/post/elsa-director-s-tips-for...Subdomain ELSA Director's tips for staying young on BBC Radio 4's Just One Thing podcast
/post/webinar-introduction-to-...Subdomain Webinar: Introduction to the English Longitudinal Study of Ageing
/participantsSubdomain Text duplicate Participants
/aboutSubdomain Text duplicate About
/data-and-documentationSubdomain Text duplicate Data info
/projectsSubdomain Text duplicate Projects
/hcapSubdomain Text duplicate HCAP
/publicationsSubdomain Text duplicate Publications
/training-resourcesSubdomain Text duplicate Resources
/accessing-elsa-dataSubdomain Text duplicate Accessing ELSA data
/genetic-data-accessSubdomain Text duplicate Genetic data access
/study-documentationSubdomain Text duplicate Study documentation
/the-data-we-collectSubdomain Text duplicate The data we collect
/user-guidesSubdomain Text duplicate User guides
/citationSubdomain Text duplicate Citation
/covid-19Subdomain Text duplicate Covid-19
/lifestyle-substudySubdomain Text duplicate Lifestyle & Cognition
/better-later-lifeNew window Subdomain Text duplicate Better later life
/experience-of-dementia-during...New window Subdomain Text duplicate Experience of dementia during COVID-19
/geneticsSubdomain Text duplicate Genetics
/national-core-studySubdomain Text duplicate National Core Study
/ad-exposomeSubdomain Text duplicate AD Exposome
/heeeatSubdomain Text duplicate HEEEAT
/wave-reportsSubdomain
/tell-us-about-your-elsa-researchSubdomain Text duplicate
/tell-us-about-your-elsa-researchSubdomain Tell us about your research
/introductory-videosSubdomain Intro videos
/user-day-2018Subdomain User Day 2018
/user-day-2023Subdomain User Day 2023
/launch-presentationsSubdomain Launch
/wave-reportsSubdomain Text duplicate Wave reports
/20-anniversary-conferenceSubdomain 20th Anniversary
/podcastSubdomain Podcast
/newslettersSubdomain Text duplicate Newsletters
/privacy-noticeSubdomain Text duplicate Privacy notice
/elsa-processorsSubdomain Text duplicate ELSA Processors
/linking-your-dataSubdomain Text duplicate Linking your data
/about-elsaSubdomain Text duplicate About ELSA
/study-teamSubdomain Text duplicate Study team
/fundersSubdomain Text duplicate Funders
/international-sister-studiesSubdomain Text duplicate International sister studies
/ethical-approvalSubdomain Ethical Approval
/newsSubdomain Text duplicate News
/eventsSubdomain Text duplicate Events
/job-vacanciesSubdomain Text duplicate Job vacancies
/faqsSubdomain Text duplicate FAQs
/subscribeSubdomain Text duplicate Subscribe
/a-to-z-pagesSubdomain A to Z
/accessibilitySubdomain Accessibility
/disclaimerSubdomain Disclaimer
/copyrightSubdomain Copyright
https://twitter.com/ELSA_StudyNew window External IMG-ALT Twitter - White Circle
https://www.elsa-project.ac.uk/Subdomain © English Longitudinal Study of Ageing 2024
https://www.elsa-project.ac.uk/Subdomain Images courtesy of the Centre for Ageing Better Image Library

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.elsa-project.ac.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.69 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is very large (1,091 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
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html-cacheabletrue
etagW/"fe2a93a5a94cad3a6fab78c5e2063dbf"
content-languageen
strict-transport-securitymax-age=86400
age98064
x-wix-request-id1725967170.97820303814701727367
set-cookie96 Characters
cache-controlprivate,max-age=0,must-revalidate
serverPepyaka
x-content-type-optionsnosniff
content-encodinggzip
accept-rangesbytes
dateTue, 10 Sep 2024 11:19:31 GMT
x-served-bycache-fra-etou8220141-FRA
x-cacheMISS
varyAccept-Encoding
server-timingcache;desc=hit, varnish;desc=hit_miss, dc;desc=fastly_42_g
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via1.1 google
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alt-svch3=":443"; ma=2592000,h3-29=":443"; ma=2592000
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 524 referring domains.
This page has 17,475 backlinks.
This page has backlinks from 412 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: /
User-agent: Googlebot
Disallow: *?lightbox=

# Optimization for Google Ads Bot
User-agent: AdsBot-Google-Mobile
User-agent: AdsBot-Google
Disallow: /_api/*
Disallow: /_partials*
Disallow: /pro-gallery-webapp/v1/galleries/*

# Block PetalBot
User-agent: PetalBot
Disallow: /

# Crawl delay for overly enthusiastic bots
User-agent: dotbot
Crawl-delay: 10
User-agent: AhrefsBot
Crawl-delay: 10

Sitemap: https://elsa-project.ac.uk/sitemap.xml

# Auto generated, go to SEO Tools > Robots.txt Editor to change this

Search preview

www.elsa-project.ac.uk
The English Longitudinal Study of Ageing (ELSA)
The English Longitudinal Study of Ageing (ELSA) is a unique and rich resource of information on the dynamics of health, social, wellbeing and economic circumstances in the English population aged 50 and older. The current sample contains data from up to eight waves of data collection covering a peri

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
ELSA76%Check
ELSA data63%Check
Study59%Check
English59%Check
Longitudinal59%Check
English Longitudinal Study59%Check
Ageing58%Check
ELSA Director55%Check
Data52%Check
Wave50%Check

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