Ess.mo.gov - SEO Checker

Overview of the SEO Check
Meta information
75% 
Page quality
69% 
Page structure
79% 
Link structure
88% 
Server
79% 
External factors
100% 
SEO Score
Response time
0.85 s
File size
8.30 kB
Words
252
Media files
1
Number of links
3 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - ESS Portal
The page title is too short. (172 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
langen
X-UA-CompatibleIE=edge,chrome=1,IE=8
charsetutf-8

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Page quality

Content
(Critically important)
There are only 252 words on this page. Good pages should have about 800 words of useful content.
33.7% of the text are stop words.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 22.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
https://ess.mo.gov/img/ESS_header_logo.pngMissouri State Employees Self-Service

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H3 Welcome
H3 Registration
H3 Log In
H4 Currently users of this site can:
There are too few (3) internal links on this page.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.
LinkAttributesAnchor text
/Common/Homepage.aspxIMG-ALT Missouri State Employees Self-Service
A-TITLE Missouri State Employee Self-Service
/Common/ESSInstruction.aspxNew window Instructional Information for Employees
A-TITLE Link to instructional PowerPoint presentation for employees
http://www.mo.gov/accessibility/New window External Subdomain Anchor Accessibility
http://www.mo.gov/privacy-policy/New window External Subdomain Anchor Privacy Policy
http://www.mo.gov/New window External Subdomain MO.gov
http://www.mo.gov/search-resul...New window External Subdomain State Agencies
http://www.mo.gov/search-resul...New window External Subdomain Online Services
/Common/EmailAContact.aspxNew window Contact Information

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://ess.mo.gov/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.85 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (8 kB).

HTTP Response Header

NameValue
cache-controlno-cache, no-store
pragmano-cache
content-typetext/html; charset=utf-8
expires-1
set-cookie74 Characters
x-frame-optionsDENY
x-xss-protection1; mode=block
x-content-type-optionsnosniff
referrer-policystrict-origin-when-cross-origin
content-security-policydefault-src 'self' 'unsafe-inline' 'unsafe-eval'; style-src 'self' 'unsafe-inline'; font-src 'self' https://fonts.gstatic.com; script-src 'self' 'unsafe-inline' 'unsafe-eval' https://ajax.googleapis.com; img-src 'self' data:; connect-src 'self';
strict-transport-securitymax-age=31536000
x-oneagent-js-injectiontrue
x-ruxit-js-agenttrue
server-timingdtSInfo;desc="0", dtRpid;desc="-1997962642"
dateTue, 05 Nov 2024 10:28:22 GMT
varyAccept-Encoding
content-encodinggzip
x-cdnImperva
x-iinfo58-147065801-147065883 NNNN CT(116 112 0) RT(1730802502208 6) q(0 2 4 216) r(5 5) U12
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 209 referring domains.
This page has 546 backlinks.
This page has backlinks from 173 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

ess.mo.gov
Home - ESS Portal

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
ESS Portal49%Check
portal46%Check
gov46%Check
Log45%Check
User43%Check
User ID41%Check
click39%Check
Register39%Check
button39%Check
Enter39%Check

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