Europcar.com.au - SEO Checker

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Overview of the SEO Check
Meta information
97% 
Page quality
79% 
Page structure
95% 
Link structure
73% 
Server
73% 
External factors
100% 
SEO Score
Response time
0.97 s
File size
370.20 kB
Words
788
Media files
22
Number of links
94 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Europcar: Car Rental - Rent a new Car & Van Worldwide
The length of the page title is perfect. (507 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Car & Van Rental in Australia and worldwide. Europcar offers a massive selection of vehicles to rent. Offers for Australia and abroad, book online now
The length of the meta description is perfect. (919 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.europcar.com.au/en-au
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow
mobile-web-app-capableyes
apple-mobile-web-app-status-bar-styleblack-translucent
apple-mobile-web-app-titleEuropcar
authorEuropcar Mobility Group
theme-color#090
descriptionCar & Van Rental in Australia and worldwide. Europcar offers a massive selection of vehicles to rent. Offers for Australia and abroad, book online now
keywordseurope, van hire, car hire, worldwide, car rental
langen
twitter:cardsummary_large_image
twitter:site@europcar
twitter:image:altEuropcar
fb:app_id1376510945738032
og:titleRent a Car & Van Worldwide with Europcar
og:typewebsite
og:urlhttps://www.europcar.com.au/en-au
og:imagehttps://images.ctfassets.net/wmdwnw6l5vg5/1kF4MdDfdXNDbMYuob7ee6/ac4ac39fd701c7ecdad656ed6085446a/europcar-car-rental-.jpg?w=600&h=600
og:image:width600
og:image:height600
og:descriptionCar rental and van rental worldwide. Discover exciting offers and book online to save money with our...
og:site_nameEuropcar
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 788 words. That's ok.
31.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.19 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/_nuxt/img/main-logo.569c225.svgEuropcar
data:[...] Base64Australia
/_nuxt/img/main-logo.569c225.svgNo alt attribute provided
/_nuxt/img/main-logo.569c225.svgNo alt attribute provided
data:[...] Base64economy.png?h=250
data:[...] Base64zoe-hp
data:[...] Base64luxury.png?h=250
data:[...] Base64van.png?h=250
data:[...] Base64Discounts and benefits
data:[...] Base64Daily, weekly or monthly
data:[...] Base64Online check-in
data:[...] Base64Car Rental in AU with Europcar
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Europcar
data:[...] Base64sustainabilitytracker.com
data:[...] Base64 Australian Finance Industry Association
data:[...] Base64travel award.png?h=250
data:[...] Base64World Luxury Travel Awards
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided

Page structure

H1 heading
(Critically important)
Car rental and van rental: Today's offers
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Car rental and van rental: Today's offers
H2 A fleet that meets your needs
H2 Discounts and benefits
H2 Daily, weekly or monthly
H2 Online check-in
H2 What’s new?
H2 Car Rental in AU with Europcar
H2 Why hire a car or van with Europcar
H3 Spring Into Adventure
H3 Small Car, SUV & 4WD
H3 Electric
H3 Premium
H3 Van & Truck
H3 Save with our member discount
H3 Everything you need to know about electric cars rental
H3 WeMoney's Car Rental Provider of the Year!
H3 Top Locations
H3 Top Cities in Australia
H3 Top Cities in Australia Duplicate text
H3 Top Stations in Australia
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://browsehappy.com/New window External You are using an outdated internet browser. Please upgrade your browser to improve your experience and security by clicking here.
/sydneyairportdomestic?noredir...Subdomain Learn more
https://www.europcar.com.au/en-auIMG-ALT Europcar
/en-au/p/customer-supportHelp
/en-au/p/dealsSAVE! See Our Special Offers!
/en-au/reservation/searchbookingManage your booking
/businessGo to Europcar Business
/europcar-mobileDownload the APP
/en-au/p/partners/auto-club-di...Subdomain UP TO 15% Off* AUTO CLUB MEMBERS SAVE AANT, RAA, RAC, RACQ, RACT & RACV members
/en-au/l/my-europcar?_ga=2.266...Subdomain FROM $843 MONTH myEuropcar Car Subscription The car subscription that fits your needs!
/en-au/p/business/new-customerUP TO 20% OFF Business rentals with Europcar Subscribe now and benefit from special discount
/en-au/p/offers/october-super-...Subdomain Spring Into Adventure Enjoy up to 20% off the base rate* on car rentals, now’s the perfect time to explore Australia’s incredible destinations. Book by 20 No...
/en-au/p/car-rentalSmall Car, SUV & 4WD These range from compact and fuel- efficient hatches to small family sized SUVs See more
IMG-ALT economy.png?h=250
/en-au/p/car-rental/fleet/type...Electric Discover our models of electric, hybrid or plug-in vehicles See more
IMG-ALT zoe-hp
/en-au/p/car-rental/fleet/type...Premium You can choose from a wide range of premium vehicles made by legendary manufacturers See more
IMG-ALT luxury.png?h=250
/en-au/p/van-rentalVan & Truck You’re looking for a van or 4x4 for your business or leisure trip, or a van or truck for a job ? See more
IMG-ALT van.png?h=250
/en-au/p/loyalty-programsSubdomain Discounts and benefits Become a Privilege member Discover the Privilege loyalty program
IMG-ALT Discounts and benefits
/businessSubdomain Daily, weekly or monthly Rent a car as long as you need Book now
IMG-ALT Daily, weekly or monthly
/en-au/reservation/searchbookingOnline check-in Get on the road as fast as possible with Online check-in Check in now
IMG-ALT Online check-in
/loyalty-programPrivilege Loyalty Program Save with our member discount You always get 10% off our public rate for a car or van rental of 3+ days, with no exclusions! (*) Yo...
/editorial/en/travel-tips/ever...Subdomain Go Electric Everything you need to know about electric cars rental Discover the benefits of electric car rental. From savings to eco-friendliness, enjoy an e...
https://www.wemoney.com.au/wem...External Subdomain Europcar: WeMoney Winners! WeMoney's Car Rental Provider of the Year! Europcar Australia is thrilled to have won the WeMoney Car Rental Provider of the Year,...
/en-au/locationsTop Locations
/en-au/car-hire/locations/new-...New Zealand
/en-au/car-hire/locations/grea...United Kingdom
/en-au/car-hire/locations/germanyGermany
/en-au/car-hire/locations/franceFrance
/en-au/car-hire/locations/irelandIreland
/en-au/car-hire/locations/spainSpain
/en-au/car-hire/locations/aust...Top Cities in Australia
/en-au/car-hire/locations/aust...Melbourne
/en-au/car-hire/locations/aust...Sydney
/en-au/car-hire/locations/aust...Brisbane
/en-au/car-hire/locations/aust...Gold Coast
/en-au/car-hire/locations/aust...Cairns
/en-au/car-hire/locations/aust...Adelaide
/en-au/car-hire/locations/aust...Text duplicate Top Cities in Australia
/en-au/car-hire/locations/aust...Canberra
/en-au/car-hire/locations/aust...Bayswater
/en-au/car-hire/locations/aust...Exmouth
/en-au/car-hire/locations/aust...Hobart
/en-au/car-hire/locations/aust...Launceston
/en-au/car-hire/locations/aust...Perth
/en-au/car-hire/locations/aust...Top Stations in Australia
/en-au/stations/australia/bris...Brisbane Airport
/en-au/stations/australia/melb...Melbourne Airport
/en-au/stations/australia/sydn...Sydney Airport
/en-au/stations/australia/cair...Cairns Airport
/en-au/stations/australia/gold...Gold Coast Airport
/en-au/car-hire/locations/aust...Wollongong
/en-au/places/car-rental-world...All countries
/en-au/stations/australia/sydn...Subdomain airports in Sydney
/en-au/car-hire/locations/aust...Subdomain Text duplicate Sydney
/en-au/car-hire/locations/aust...Subdomain Text duplicate Melbourne
/en-au/car-hire/locations/aust...Subdomain Text duplicate Brisbane
/en-au/car-hire/locations/aust...Subdomain Text duplicate Perth
/en-au/l/my-europcarSubdomain car rental subscriptions myEuropcar
/en-au/l/long-term-solutionsSubdomain professionals
/en-au/p/car-rental/fleetSubdomain wide range of vehicles
/en-au/p/car-rental/fleet/type...Subdomain economical models
/en-au/p/car-rental/fleet/type...Subdomain sedans
/en-au/p/car-rental/fleet/bran...Subdomain Audi
/en-au/p/car-rental/fleet/bran...Subdomain Mercedes
/en-au/p/car-rental/fleet/bran...Subdomain BMW
/en-au/p/car-rental/fleet/size...Subdomain SUVs
/en-au/p/car-rental/fleet/size...Subdomain models suitable for large families
/en-au/p/car-rental/fleet/type...Subdomain luxury cars
/en-au/p/car-rental/fleet/bran...Subdomain Toyota
/en-au/p/car-rental/fleet/bran...Subdomain Tesla
/en-au/p/car-rental/fleet/type...Subdomain electric car models
/en-au/p/van-rentalSubdomain Van rentals
/en-au/p/van-rental/fleet/type...Subdomain minivans
/en-au/p/van-rental/fleet/type...Subdomain moving vans
/en-au/p/van-rental/fleet/type...Subdomain box vans
/partners/shouqi-chinaNew window No Text
/partners/timesNew window No Text
/partners/routes-car-rentalNew window No Text
/en-au/p/partnersSee all partners
/en-au/contact-usContact us
/en-au/p/mobile-appEuropcar on mobile
/en-au/places/car-rental-world...Find a rental location
/en-au/p/carbon-offset/greenfleetGreen policy
/en-au/businessBusiness solutions
/en-au/p/business/tour-operatorTour operators
/en-au/p/business/travel-agentsTravel agents
https://europcar-mobility-grou...External About
https://www.linkedin.com/compa...External Subdomain Careers
https://www.goldcar.es/en/External Subdomain Goldcar
https://www.interrent.com/External Subdomain InterRent
https://europcar-mobility-grou...External Media
https://welcome.ubeeqo.com/glo...External Subdomain Ubeeqo
/damage-management-policyDamage Management Policy
/deposit-policyDeposit Policy
/en-au/p/legal-information/pri...Security and privacy policy
/terms-and-conditions/australiaTerms and conditions
/en-au/p/help/useful-informati...Important information
/en-au/p/afiaSubdomain AFIA Code of Practice
https://www.europcar.com.au/en-auSubdomain Site map
/en-au/p/legal-information/leg...Subdomain Legal mentions
/en-au/p/legal-information/pri...Subdomain Cookies, Security and Privacy policy
/en-au/contact-usText duplicate Contact us
/editorial/en/New window Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.europcar.com.au/en-au"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.97 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (370 kB).

HTTP Response Header

NameValue
accept-rangesnone
content-typetext/html; charset=utf-8
server-timingdtSInfo;desc="0", dtRpid;desc="911349151"
strict-transport-securitymax-age=31536000; includeSubDomains; preload
x-oneagent-js-injectiontrue
x-ruxit-js-agenttrue
x-akamai-transformed9 - 0 pmb=mTOE,1
content-encodinggzip
dateSat, 16 Nov 2024 20:51:14 GMT
varyAccept-Encoding
set-cookie577 Characters
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 109 referring domains.
This page has 3,614 backlinks.
This page has backlinks from 97 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

www.europcar.com.au › en-au
Europcar: Car Rental - Rent a new Car & Van Worldwide
Car & Van Rental in Australia and worldwide. Europcar offers a massive selection of vehicles to rent. Offers for Australia and abroad, book online now

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Car Rental84%Check
rental81%Check
Van Rental80%Check
Europcar75%Check
Europcar offers70%Check
Worldwide Europcar63%Check
Offers62%Check
Rental Cars62%Check
Car Rentals62%Check
Rental Provider61%Check
Show more keywords and terms

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