Fbu.org.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
78% 
Page structure
71% 
Link structure
25% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.26 s
File size
105.10 kB
Words
1066
Media files
15
Number of links
178 internal / 15 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Fire Brigades Union | The Voice Of Firefighters
The length of the page title is perfect. (418 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The Fire Brigades Union is the democratic, professional voice of firefighters and other workers within fire and rescue services across the UK.
The length of the meta description is perfect. (867 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.fbu.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsnoodp
descriptionThe Fire Brigades Union is the democratic, professional voice of firefighters and other workers within fire and rescue services across the UK.
GeneratorDrupal 9 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
twitter:cardsummary_large_image
twitter:site@fbunational
twitter:titleFire Brigades Union | The Voice Of Firefighters
twitter:urlhttps://www.fbu.org.uk/home
twitter:image:altfirefighter
twitter:imagehttps://www.fbu.org.uk/themes/custom/cleanplus/images/home-social-media.jpg
og:site_nameFire Brigades Union
og:imagehttps://www.fbu.org.uk/themes/custom/cleanplus/images/home-social-media.jpg
og:image:altFirefighter
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 2 text duplicates on this page:
  • Duplicate: A lottery supporting our firefighters. Firefighters 100 Lottery is a w...
This page contains 1066 words. That's ok.
27.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 19.83 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: >
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/cleanplus/logo.svgHome
...slider-manifesto-march.jpg?itok=mwDVL8Rsslider background
...3-08/FBU_APP_KV2_SM_FB.png?itok=BkfcmtR4FBU App
...c/2022-04/decon-slider.jpg?itok=KWVz8qP0DECON: Fire Contaminants
...shot 2024-04-18 124852.png?itok=Tdu0a_yOStriking is a fundamental right placard
...rosoftTeams-image (25).png?itok=SBsDQxRxVote yes in political fund ballot
...024372488_1e147c971d_c.jpg?itok=nR1hxfCEConference room in Welsh Senedd
...023-11/GABY6rZWMAAOgJa.jpg?itok=tAi9vWuNFirefighters rally outside Northampton County Hall
...engine-leaving-station.jpg?itok=9mzKOUvSfire-engine-leaving-station
..._Tower_fire_wider-view.jpg?itok=6US0Z0ojGrenfell_Tower_fire_wider-view
.../DECON-image-with-logo.jpg?itok=JOBac9NMDECON contaminants
...340489895_9d67e0dd43_k.jpg?itok=kGZrApYZFirefighter breathing apparatus
...s-protesting-whistling.jpg?itok=elzX6--5FBU members protesting
...fault/files/inline-images/logo-light.pngFBU logo white
Video URLWidthHeight
...bed/PfX-YySI_eA?autoplay=0&start=0&rel=0854480

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 29 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 LATEST NEWS AND BLOGS
H2 FBU IN THE NEWS
H2 LATEST RESOURCES
H2 Firefighters 100 lottery
H2 Buy official FBU merchandise
H2 GET INVOLVED WITH OUR CAMPAIGNS
H2 SUBSCRIBE TO ROLLCALL
H2 Follow us
H2 Key resources
H2 Privacy policy
H2 Footer
H3 DECON: to prevent and protect
H3 Breathing Apparatus Safety
H3 Drop Direct Entry
H3 Firefighters’ Memorial Day & Red Plaque Scheme
H4 Firefighters pressure employers not to implement new anti-union laws
H4 Fire Brigades Union holds political fund ballot
H4 'Fundamentally flawed’: Welsh Government hits back at ‘minimum service levels’
H4 'Allowed to act with impunity': Firefighters' union responds to Northants PFCC standing down
H4 Northamptonshire PFCC position "untenable" after sexist remarks, says union
H4 Fire union warns government of Grenfell-style risk over weak high-rise evacuation policy
H4 EXCLUSIVE: Keir Starmer urged to pardon and compensate striking miners if he wins keys to No10
H4 Councillors back Zane’s law for register of contaminated land
H4 Fire chief claims responding to fire alarms is 'waste of resources'
H4 The crews bracing themselves for a rise in electric car fires
H5 An attack on the maternity rights of women FBU members
H5 Pay discussions 2023/24
H5 Injury to Feelings Claims (First Wave): Update and next steps
H5 Firefighter magazine April May 2024
Some anchor texts are used more than once.
9 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 15 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.fbu.org.uk/Anchor Skip to main content
https://www.fbu.org.uk/magazineMagazine
https://shop.fbu.org.uk/External Subdomain Shop
https://www.firefighters100lot...External Subdomain Lottery
https://twitter.com/fbunationalExternal twitter
https://www.facebook.com/FireB...External Subdomain facebook
https://www.youtube.com/c/FBUn...External Subdomain youtube
https://www.fbu.org.uk/IMG-ALT Home
A-TITLE Home
/news-campaignsNews & Campaigns
https://www.fbu.org.uk/newsNews
https://www.fbu.org.uk/blogBlog
https://www.fbu.org.uk/campaignsCampaigns
/campaigns/breathing-apparatus...Breathing apparatus safety
/campaigns/equality-mattersEquality Matters
/campaigns/decon-fire-contamin...DECON: Fire Contaminants
/campaigns/fair-pay-or-fire-st...Fair Pay or Fire Strike
/campaigns/firefighters-manife...Firefighters' Manifesto
/campaigns/fundraising-firefig...Fundraising for firefighters and their families
/campaigns/grenfell-never-againGrenfell: Never Again
/campaigns/firing-line-fightin...In the firing line
/campaigns/remembering-our-fal...Remembering our fallen heroes
https://www.fbu.org.uk/line-dutyIn the line of duty
/local-campaignsLocal campaigns
/other-campaignsOther campaigns
/campaigns/defend-workers-righ...Defend workers' right to strike
/in-the-newsFBU in the news
https://www.fbu.org.uk/circularCirculars
https://www.fbu.org.uk/our-unionOur union
https://www.fbu.org.uk/aboutAbout
/firefighters-and-fire-serviceFirefighters and the fire service
/political-workPolitical work
https://www.fbu.org.uk/historyOur history
/our-democracyOur democracy
/executive-councilExecutive council
/national-officialsNational officials
https://www.fbu.org.uk/sectionsSections
/regions-nationsRegions & nations
https://www.fbu.org.uk/organisingOrganising
https://www.fbu.org.uk/conferenceConference
/conferences/conference-2024Conference 2024
/conferences/conference-2023Conference 2023
/internationalInternational
/solidaritymedalSolidarity Medal
/job-vacanciesJob vacancies
https://www.fbu.org.uk/supportSupport
/health-safetyHealth & Safety
https://www.fbu.org.uk/pensionsPensions
/retained-duty-system-firefigh...RDS pension claims
/accident-and-injury-fundAccident and injury fund
https://www.fbu.org.uk/educationEducation & training
https://www.fbu.org.uk/coursesOur courses
/our-schoolsOur Schools
/education-contactsEducation contacts
/neurodiversity-workplaceNeurodiversity in the workplace
/disabled-and-neurodivergent-m...Disabled and neurodivergent members' forum
https://www.fbu.org.uk/legalLegal
/legal-advice-and-guidanceLegal advice and guidance
/legal-helpline-and-formsLegal helpline and forms
/will-writing-serviceWill writing service
/membership-benefitsMembership benefits
https://www.fbu.org.uk/resourcesResources
https://www.fbu.org.uk/magazineFirefighter magazine
/magazine-archiveMagazine archive
https://www.fbu.org.uk/circularsText duplicate Circulars
/publicationsPublications
https://www.fbu.org.uk/pay-ratesPay rates
https://www.fbu.org.uk/formsForms
https://www.fbu.org.uk/policiesPolicies
https://www.fbu.org.uk/fbu-appFBU App
https://www.fbu.org.uk/contactsContact
/education-contactsEducation (RELO)
/regions-nationsRegions and nations
https://www.fbu.org.uk/sectionsText duplicate Sections
/regional-social-media-accountsRegional Social Media Accounts
https://www.fbu.org.uk/join-usJoin us
/campaigns/firefighters-manife...Firefighters' manifesto
/campaigns/firefighters-manife...Find out more
https://www.fbu.org.uk/fbu-appText duplicate FBU App
https://www.fbu.org.uk/fbu-appText duplicate Find out more
/campaigns/decon-fire-contamin...DECON: to prevent and protect
/campaigns/decon-fire-contamin...Text duplicate Find out more
/news/2024/04/18/firefighters-...No Text
/news/2024/04/18/firefighters-...Firefighters pressure employers not to implement new anti-union laws
/news/2024/04/02/fire-brigades...No Text
/news/2024/04/02/fire-brigades...Fire Brigades Union holds political fund ballot
/news/2024/03/20/fundamentally...No Text
/news/2024/03/20/fundamentally...'Fundamentally flawed’: Welsh Government hits back at ‘minimum service levels’
/news/2024/03/18/allowed-act-i...No Text
/news/2024/03/18/allowed-act-i...'Allowed to act with impunity': Firefighters' union responds to Northants PFCC standing down
/news/2024/03/15/northamptonsh...No Text
/news/2024/03/15/northamptonsh...Northamptonshire PFCC position "untenable" after sexist remarks, says union
/news/2024/03/13/fire-union-wa...No Text
/news/2024/03/13/fire-union-wa...Fire union warns government of Grenfell-style risk over weak high-rise evacuation policy
https://www.mirror.co.uk/news/...Nofollow External Subdomain EXCLUSIVE: Keir Starmer urged to pardon and compensate striking miners if he wins keys to No10
https://www.brightonandhovenew...Nofollow External Subdomain Councillors back Zane’s law for register of contaminated land
https://www.itv.com/news/merid...Nofollow External Subdomain Fire chief claims responding to fire alarms is 'waste of resources'
https://www.bbc.co.uk/news/uk-...Nofollow External Subdomain The crews bracing themselves for a rise in electric car fires
/circulars/2024hoc0180mw/attac...An attack on the maternity rights of women FBU members
/circulars/2024hoc0179mw/pay-d...Pay discussions 2023/24
/circulars/2024hoc0176mr/injur...Injury to Feelings Claims (First Wave): Update and next steps
/publications/firefighter-maga...Firefighter magazine April May 2024
https://www.firefighters100lot...External Subdomain Learn more
https://shop.fbu.org.uk/External Subdomain Shop now
https://www.fbu.org.uk/Anchor 01 DECON: to prevent and protect
https://www.fbu.org.uk/Anchor 02 Breathing Apparatus Safety
https://www.fbu.org.uk/Anchor 03 Drop Direct Entry
https://www.fbu.org.uk/Anchor 04 Remembering our fallen heroes
/campaigns/decon-fire-contamin...No Text
/campaigns/decon-fire-contamin...Text duplicate Find out more
/campaigns/breathing-apparatus...Subdomain No Text
/campaigns/breathing-apparatus...Subdomain Text duplicate Find out more
/campaigns/drop-direct-entrySubdomain No Text
/campaigns/drop-direct-entrySubdomain Text duplicate Find out more
/campaigns/remembering-our-fal...Trivial anchor text
Read more
https://twitter.com/fbunationalExternal Text duplicate twitter
https://www.facebook.com/FireB...External Subdomain facebook-f
https://www.facebook.com/FireB...External Subdomain Text duplicate youtube
https://www.fbu.org.uk/contacts> Contacts
https://www.fbu.org.uk/join-us> Join us
https://www.fbu.org.uk/circulars> Circulars
https://www.fbu.org.uk/education> Training courses
https://www.fbu.org.uk/signup> Sign up to Rollcall
https://www.fbu.org.uk/privacy> Privacy & Cookie Policy
https://www.fbu.org.uk/privacyPrivacy & Cookie Policy
https://infobo.com/External Infobo
https://www.fbu.org.uk/privacyPrivacy policy
/news-campaignsText duplicate News & Campaigns
https://www.fbu.org.uk/newsText duplicate News
https://www.fbu.org.uk/blogText duplicate Blog
https://www.fbu.org.uk/campaignsText duplicate Campaigns
/campaigns/breathing-apparatus...Text duplicate Breathing apparatus safety
/campaigns/equality-mattersText duplicate Equality Matters
/campaigns/decon-fire-contamin...Text duplicate DECON: Fire Contaminants
/campaigns/fair-pay-or-fire-st...Text duplicate Fair Pay or Fire Strike
/campaigns/firefighters-manife...Text duplicate Firefighters' Manifesto
/campaigns/fundraising-firefig...Text duplicate Fundraising for firefighters and their families
/campaigns/grenfell-never-againText duplicate Grenfell: Never Again
/campaigns/firing-line-fightin...Text duplicate In the firing line
/campaigns/remembering-our-fal...Text duplicate Remembering our fallen heroes
https://www.fbu.org.uk/line-dutyText duplicate In the line of duty
/local-campaignsText duplicate Local campaigns
/other-campaignsText duplicate Other campaigns
/campaigns/defend-workers-righ...Text duplicate Defend workers' right to strike
/in-the-newsText duplicate FBU in the news
https://www.fbu.org.uk/circularText duplicate Circulars
https://www.fbu.org.uk/our-unionText duplicate Our union
https://www.fbu.org.uk/aboutText duplicate About
/firefighters-and-fire-serviceText duplicate Firefighters and the fire service
/political-workText duplicate Political work
https://www.fbu.org.uk/historyText duplicate Our history
/our-democracyText duplicate Our democracy
/executive-councilText duplicate Executive council
/national-officialsText duplicate National officials
https://www.fbu.org.uk/sectionsText duplicate Sections
/regions-nationsText duplicate Regions & nations
https://www.fbu.org.uk/organisingText duplicate Organising
https://www.fbu.org.uk/conferenceText duplicate Conference
/conferences/conference-2024Text duplicate Conference 2024
/conferences/conference-2023Text duplicate Conference 2023
/internationalText duplicate International
/solidaritymedalText duplicate Solidarity Medal
/job-vacanciesText duplicate Job vacancies
https://www.fbu.org.uk/supportText duplicate Support
/health-safetyText duplicate Health & Safety
https://www.fbu.org.uk/pensionsText duplicate Pensions
/retained-duty-system-firefigh...Text duplicate RDS pension claims
/accident-and-injury-fundText duplicate Accident and injury fund
https://www.fbu.org.uk/educationText duplicate Education & training
https://www.fbu.org.uk/coursesText duplicate Our courses
/our-schoolsText duplicate Our Schools
/education-contactsText duplicate Education contacts
/neurodiversity-workplaceText duplicate Neurodiversity in the workplace
/disabled-and-neurodivergent-m...Text duplicate Disabled and neurodivergent members' forum
https://www.fbu.org.uk/legalText duplicate Legal
/legal-advice-and-guidanceText duplicate Legal advice and guidance
/legal-helpline-and-formsText duplicate Legal helpline and forms
/will-writing-serviceText duplicate Will writing service
/membership-benefitsText duplicate Membership benefits
https://www.fbu.org.uk/resourcesText duplicate Resources
https://www.fbu.org.uk/magazineText duplicate Firefighter magazine
/magazine-archiveText duplicate Magazine archive
https://www.fbu.org.uk/circularsText duplicate Circulars
/publicationsText duplicate Publications
https://www.fbu.org.uk/pay-ratesText duplicate Pay rates
https://www.fbu.org.uk/formsText duplicate Forms
https://www.fbu.org.uk/policiesText duplicate Policies
https://www.fbu.org.uk/fbu-appText duplicate FBU App
https://www.fbu.org.uk/contactsText duplicate Contact
/education-contactsText duplicate Education (RELO)
/regions-nationsText duplicate Regions and nations
https://www.fbu.org.uk/sectionsText duplicate Sections
/regional-social-media-accountsText duplicate Regional Social Media Accounts
https://www.fbu.org.uk/join-usText duplicate Join us

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.fbu.org.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.26 seconds.
The file size of the HTML document is fine (105 kB).

HTTP Response Header

NameValue
dateSat, 20 Apr 2024 01:59:52 GMT
content-typetext/html; charset=UTF-8
x-powered-byPHP/8.1.28
cache-controlmax-age=10800, public
x-drupal-dynamic-cacheHIT
link</sites/default/files/pwa/manifest.json>; rel="manifest", </sites/default/files/pwa/images/launcher-icon-180.png>; rel="apple-touch-icon"
x-ua-compatibleIE=edge
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
varyCookie,Accept-Encoding
x-generatorDrupal 9 (https://www.drupal.org)
x-drupal-cacheHIT
last-modifiedSat, 20 Apr 2024 00:23:53 GMT
x-static-configyes
x-guest-hostnamevps-71a85a
x-cdn-cache-statusMISS
x-viaFRA1
cf-cache-statusDYNAMIC
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=c1MzcXReCPWWgAx02bqXGv4AWKGO1N%2FFTeALWucDOFwsw00W%2BRCvgIFP17B4S2%2BIo0EohqPWg09p0rMiBtfwDQhCmpHZgXary9Uhchsd%2Fxzwz6gEvPcP81fqXQ5KhXPLtQ%3D%3D"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
servercloudflare
cf-ray87718998caad9baa-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,464 referring domains.
This page has 105,685 backlinks.
This page has backlinks from 731 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Similar sites

Search preview

www.fbu.org.uk
Fire Brigades Union | The Voice Of Firefighters
The Fire Brigades Union is the democratic, professional voice of firefighters and other workers within fire and rescue services across the UK.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Fire70%Check
or Fire68%Check
Fire Brigades Union67%Check
Firefighters66%Check
union66%Check
Fire Service61%Check
FBU58%Check
Fire Alarms55%Check
Fire Contaminants54%Check
Fire Chiefs53%Check
Show more keywords and terms

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