Fireprotection.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
43% 
Page structure
58% 
Link structure
76% 
Server
70% 
External factors
62% 
SEO Score
Response time
1.32 s
File size
93.70 kB
Words
2166
Media files
50
Number of links
55 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Passive Fire Protection Specialist | Fire Protection Ltd.
There are word repetitions in the page title.
The length of the page title is perfect. (488 pixels out of 580 max pixel length)
Meta description
(Critically important)
Choose Fire Protection Ltd for reliable, innovative, and accredited passive fire protection solutions. Manufacturer and installer of Passive Fire Resisting Systems since 1993.
The meta description is too long: 1061 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.fireprotection.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionChoose Fire Protection Ltd for reliable, innovative, and accredited passive fire protection solutions. Manufacturer and installer of Passive Fire Resisting Systems since 1993.
viewportwidth=device-width, initial-scale=1
langen
twitter:cardsummary_large_image
twitter:titlePassive Fire Protection Specialist | Fire Protection Ltd.
twitter:descriptionChoose Fire Protection Ltd for reliable, innovative, and accredited passive fire protection solutions. Manufacturer and installer of Passive Fire Resisting Systems since 1993.
twitter:imagehttps://assets-global.website-files.com/63ac6129d35e5121a1fd5335/641a2df1fbf80d88156c91b4_Hotchkiss_Open%20Graph.jpg
og:titlePassive Fire Protection Specialist | Fire Protection Ltd.
og:descriptionChoose Fire Protection Ltd for reliable, innovative, and accredited passive fire protection solutions. Manufacturer and installer of Passive Fire Resisting Systems since 1993.
og:imagehttps://assets-global.website-files.com/63ac6129d35e5121a1fd5335/641a2df1fbf80d88156c91b4_Hotchkiss_Open%20Graph.jpg
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
Placeholders texts or images were found.
  • Filler text: Lorem ipsum dolor sit amet consectetur Affiliations accreditations and...
There are 20 text duplicates on this page:
  • Duplicate 1: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse v...
  • Duplicate 2: "Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse ...
This page contains 2166 words. That's ok.
20.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
35 paragraphs were found on this page.
The text content is perfect.
The average number of words per sentence of 13.16 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 10 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 103 characters this one is longer than 70 characters:
"fire protection ltd is pleased to become a registered signatory of the building a safer future charter."
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...35/63d976d1e6e7113a1dab8aa6_Positive.svgNo alt attribute provided
...35/63d976cc20636d287d275727_Positive.svgNo alt attribute provided
...c9110d0b9aeb24d4b2d_Arrow-down_white.svgArrow that points down to suggest scrolling
...06_Suggested main homepage image_BW.webpBackground image of fire protection duct
...a7bde39_Welcome to FPL Into image 2.webpPassive Fire Resisting System
...4f843127f6a3_Arrow-left-up_Coral-red.svgArrow right
...934e_iStock-496448677 edited for web.jpgASFP 2022 Aards Winners logo
...03e95fead6eea4a5_Arrow-left-up_white.svgArrow left
...fb889a3533dcd3d1_FPLHV Awards Panel.webpFPLHV background image
...fb5fd71098aa75a2a55c76_FPL Duct Icon.svgDuctwork icon
...4f843127f6a3_Arrow-left-up_Coral-red.svgArrow left
...869b16ea715e6781a_FPL Enclosure Icon.svgCable and service enclosure icon
...4f843127f6a3_Arrow-left-up_Coral-red.svgArrow right
...d3e587856_FPL Penetration Seals Icon.svgPenetration seals icon
...4f843127f6a3_Arrow-left-up_Coral-red.svgRed arrow light
...83efb722e84448cd7_FPL Technical Icon.svgTechnical knowledge and advice icon
...4f843127f6a3_Arrow-left-up_Coral-red.svgRed arrow right
...562a3d5070cc40f_FPL CK Icon WHT only.pngAffiliations, accreditations and certifications icon
...4f843127f6a3_Arrow-left-up_Coral-red.svgRed arrow right
...d7303f20753f3ae58b_FPL Research Icon.svgResearch and development icon
...4f843127f6a3_Arrow-left-up_Coral-red.svgRed arrow right
...82ab_IFE_Affiliate Organisation_2023.jpgIFE (The Institution of Fire Engineers)
...6f5c020/6411ee56d0500514f9c71bbf_cpd.svgCPD (Continuing Professional Development)
...f5c020/6411f04503f62149f1b1fbb6_asfp.pngASFP (Association for Specialist Fire Protection)
...79cb0a9_achilles-building-confidence.pngAchilles
...6991fca635_2024_Order of Distinction.jpgRoSPA (Royal Society for the Prevention of Accidents)
..._safecontractor-approved-logo-vector.svgSafe Contractor
...6411ebae2387078dbcfac557_fors_silver.pngFORS (Fleet Operator Recognition Scheme)
...69b_ADCAS Logo-final version-highres.jpgADCAS
...1b41985a11608639_CQMS & SSIP LG copy.jpgCQMS Safety Scheme
...1f86a6ce6f516e13cbf10_BSI LG cropped.pngBSI Identify
...5c020/6411f2e45129d4754f0a8fb2_firas.pngFIRAS (Fire Accreditation Scheme)
...a04677553_cyber essentials plus logo.pngCyber Essentials Plus Accreditation
...RADA_C-Mark_SystemCert_ISO-14001_RGB.jpgBM Trada 14001
...TRADA_C-Mark_SystemCert_ISO-9001_RGB.jpgBM Trada ISO 9001
...f5c020/6411ecb5893c8454a97b6d8e_chas.pngCHAS
...c71_construction_fixings_association.pngConstruction Fixings Association
...RADA_C-Mark_SystemCert_ISO-45001_RGB.jpgBM Trada ISO 45001
...0/6617be42963fd4302ce7cfea_Gold_CMYK.jpgConstruction Line
...4f843127f6a3_Arrow-left-up_Coral-red.svgNo alt attribute provided
...65b3b2d1b6bad6b959fd6336_Unknown-18.jpegNo alt attribute provided
...eabd113af_RoyalMailMP-Portfolio-Hero.jpgNo alt attribute provided
...0/6411e3408147cec3b7df8ce6_Crossrail.jpgNo alt attribute provided
...ffe67a5_South Key Plaze Land cropped.jpgNo alt attribute provided
[email protected]No alt attribute provided
[email protected]No alt attribute provided
...3fa911c6fbd6df05f50_Arrow-left_Black.svgArrow icon left
...76c85d5d72533d82b8a4_Arrow-left-up-1.svgNo alt attribute provided
...35/63d976d1e6e7113a1dab8aa6_Positive.svgNo alt attribute provided
...35/63d976d1e6e7113a1dab8aa6_Positive.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Passive Fire Protection Specialist
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 71 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Passive Fire Protection Specialist
H2 Manufacturers and Installers of Passive Fire Resisting Systems.
H2 Now offering full commercial kitchen solutions
H2 Accreditations
H2 Our Projects
H2 Our Satisfied Clients
H2 Ready to work together?
H3 Ductwork
H3 Cable and Service Enclosures
H3 Penetration Seals
H3 Technical Advice
H3 Commercial Kitchens
H3 Research & Development
H3 – Multiplex.
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 – Multiplex. Duplicate text
H3 Heathrow Fire Station HQ & Fire Station East
H3 Royal Mail, Mount Pleasant
H3 Bond Street Crossrail
H3 South Quay Plaza
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 4 external links on this page.

Found links on this page

LinkAttributesAnchor text
/privacy-policyPrivacy Policy
https://www.fireprotection.co.uk/No Text
/about-usAbout us
/about-us/capabilitiesCapabilities Lorem ipsum dolor sit amet consectetur
/about-us/affiliations-accredi...Affiliations, accreditations and certifications Lorem ipsum dolor sit amet consectetur
/about-us/quality-assuranceQuality assurance Lorem ipsum dolor sit amet consectetur e
/about-us/research-and-develop...Research & Development Lorem ipsum dolor sit amet consectetur elit
/about-us/responsibilityResponsibility Lorem ipsum dolor sit amet consectetur
/about-us/leadership-teamLeadership Team Lorem ipsum dolor sit amet consectetur
/projectsProjects
/technicalTechnical
/products-and-servicesProducts & Services
/products-and-servicesDuctwork Lorem ipsum dolor sit amet consectetur
/products-and-servicesCable & Service Enclosure Lorem ipsum dolor sit amet consectetur
/products-and-servicesPenetration Seals Lorem ipsum dolor sit amet consectetur
/products-and-servicesCommercial Kitchens Lorem ipsum dolor sit amet consectetur
/system-types-and-principlesSystem types & principles
/application-and-testing/syste...System Types Lorem ipsum dolor sit amet consectetur
/application-and-testing/basic...Basic Fire Principles ‍ Lorem ipsum dolor sit amet consectetur
/contactContact
/about-usText duplicate About us
/projectsText duplicate Projects
/technicalText duplicate Technical
/products-and-servicesProducts & services
/system-types-and-principlesText duplicate System types & principles
/products-and-servicesText duplicate Products & Services
/system-types-and-principlesApplication & Testing
/contactText duplicate Contact
https://www.fireprotection.co.uk/Anchor Trivial anchor text
Read more
IMG-ALT Arrow that points down to suggest scrolling
/about-usAbout our company
IMG-ALT Arrow right
/products/commercial-kitchenSubdomain Discover FPL-CK
IMG-ALT Arrow left
/products-and-servicesDuctwork We manufacture and install the reputable Flamebar range of fire resisting ductwork systems, successfully tested to the current BS EN1366 Part 1, 8 a...
IMG-ALT Ductwork icon
/products-and-servicesCable and Service Enclosures We also manufacture and install a range of fire resisting enclosures. Our new FPL-HV High Voltage cable enclosure offers unparal...
IMG-ALT Cable and service enclosure icon
/application-and-testing/penet...Penetration Seals We are extremely proud to announce that we have achieved FIRAS accreditation for the installation of our own ductwork penetration seals. No...
IMG-ALT Penetration seals icon
/technicalTechnical Advice With 50 years’ experience in the fire rated ducting market, our team of experts are always on hand to provide extensive technical advice and...
IMG-ALT Technical knowledge and advice icon
/products/commercial-kitchenSubdomain Commercial Kitchens Our most recent venture into commercial kitchens, sees us utilise our 30 years' experience within the fire protection industry to provide...
IMG-ALT Affiliations, accreditations and certifications icon
/about-us/research-and-develop...Research & Development Fire Protection Ltd’s in-house research and development department is an integral part of manufacturing high-quality products and syst...
IMG-ALT Research and development icon
/projectsView all
/project/heathrow-fire-station...Project sector Heathrow Fire Station HQ & Fire Station East FPL supplied and installed full high risk kitchen extract systems at Heathrow Fire Station HQ & F...
/project/royal-mail-mount-plea...Project sector Royal Mail, Mount Pleasant Fire Protection supplied and installed Fire Resistant Ductwork and Standard Galvanised Sheet Steel Ducts. Read more
/project/bond-street-crossrailProject sector Bond Street Crossrail Bond Street Station is comprised of many different systems serving different purposes. These vary from the main smoke ex...
/project/south-quay-plazaProject sector South Quay Plaza Known as Hampton Tower, the South Quay Plaza development comprises 3 residential towers, the largest of which is one of Europ...
/project-sector/commercial-kit...Commercial Kitchens
/project-sector/railRail
/project-sector/commercialCommercial
/project-sector/residentialResidential
/contactContact us
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
http://www.grob-group.co.uk/New window External Subdomain Grob Group
/about-usText duplicate About us
/projectsText duplicate Projects
/technicalText duplicate Technical
/products-and-servicesText duplicate Products & Services
/system-types-and-principlesSystem types & Principles
/contactText duplicate Contact
/termsTerms & Conditions
https://hotchkissltd.sharepoin...New window External Subdomain Text duplicate Privacy Policy
https://hotchkissltd.sharepoin...New window External Subdomain Data Protection Policy
/about-us/affiliations-accredi...Accreditation

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.fireprotection.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.32 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 10 JavaScript files. This may affect the load time negatively.
This page only loads 3 CSS files. That's ok.
The file size of the HTML document is fine (94 kB).

HTTP Response Header

NameValue
dateWed, 17 Apr 2024 02:26:53 GMT
content-typetext/html
content-length18108
content-security-policyframe-ancestors 'self'
x-frame-optionsSAMEORIGIN
x-lambda-id59a099a1-a262-4a88-9222-f8221bce3ef8
content-encodinggzip
accept-rangesbytes
age0
x-served-bycache-dub4351-DUB
x-cacheMISS
x-cache-hits0
x-timerS1713320813.024164,VS0,VE884
varyx-wf-forwarded-proto, Accept-Encoding
x-cluster-nameeu-west-1-prod-hosting-red
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page has only a few links from other websites.
This page only has backlinks from 17 referring domains.
This page only has 36 backlinks.
This page only has few backlinks from 17 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

www.fireprotection.co.uk
Passive Fire Protection Specialist | Fire Protection Ltd.
Choose Fire Protection Ltd for reliable, innovative, and accredited passive fire protection solutions. Manufacturer and installer of Passive Fire Resisting Systems since 1993.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Fire95%Check
Fire Protection95%Check
Protection91%Check
Passive Fire Protection90%Check
Passive Fire87%Check
FIRE PROTECTION LTD84%Check
Passive Fire Protection Specialist84%Check
Passive Fire Resisting76%Check
Fire Resisting75%Check
Protection Solutions71%Check
Show more keywords and terms

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Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

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