Heini-marketing.de - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
46% 
Page structure
37% 
Link structure
87% 
Server
80% 
External factors
69% 
SEO Score
Response time
2.10 s
File size
809.20 kB
Words
1890
Media files
35
Number of links
43 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Heini-Marketing: Content-Marketing, Werbetexte und Copywriting
The page title should be shorter than 580 pixels. It is 584 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Mehr Umsatz durch Content-Marketing, Storytelling und Copywriting vom Feinsten!
The length of the meta description is perfect. (512 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.heini-marketing.de/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United States of America
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionMehr Umsatz durch Content-Marketing, Storytelling und Copywriting vom Feinsten!
generatorchocoBRAIN
theme-colorrgb(212,49,91)
google-site-verificationeuqYi-d16DTXo2XxUmGj9TtwoEQDzBRqjFnyGoIk37M
langde
twitter:cardEmpty
twitter:titleHeini-Marketing: Content-Marketing, Werbetexte und Copywriting
twitter:descriptionMehr Umsatz durch Content-Marketing, Storytelling und Copywriting vom Feinsten!
twitter:urlhttps://www.heini-marketing.de/
twitter:imageEmpty
og:typewebsite
og:urlhttps://www.heini-marketing.de/
og:site_nameHeini-Marketing
og:titleHeini-Marketing: Content-Marketing, Werbetexte und Copywriting
og:descriptionMehr Umsatz durch Content-Marketing, Storytelling und Copywriting vom Feinsten!
og:localede_DE
X-UA-Compatibleie=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 1890 words. That's ok.
40.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
40 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11.13 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (809.2 kB).
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (72). We recommend using a maximum of 38 tags for this page.
The following tag is repeated too often: leadgenerierung
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...uto/v1720444277/G9JpQD3M/HEINI MARKETINGHEINI MARKETING
...500/v1720444277/G9JpQD3M/HEINI MARKETINGHEINI MARKETING
...:eco,w_50/v1658121625/G9JpQD3M/IndustrieIndustrie
...8905/G9JpQD3M/heini kopf logo für headerHeini-Marketing Content-Marketing Sinsheim
..._auto:eco,w_50/v1678715628/G9JpQD3M/GrobGrob
...co,w_50/v1678717401/G9JpQD3M/Kachelmann1Kachelmann1
...fl_sanitize/v1678715566/G9JpQD3M/HBK.svgHBK
...sanitize/v1655304674/G9JpQD3M/VESCON.svgVESCON
...nitize/v1655303420/G9JpQD3M/TCI Logo.svgTCI Logo
...o:eco,w_50/v1692957495/G9JpQD3M/M und P1M und P1
...o:eco,w_50/v1692956227/G9JpQD3M/EberhardEberhard
...50/v1678716059/G9JpQD3M/Schenckprocess 4Schenckprocess 4
...co,w_50/v1678719892/G9JpQD3M/Andre GroßeAndre Große
...,w_100/v1636050187/G9JpQD3M/Stein rollenStein rollen
...auto:eco,w_100/v1693588991/G9JpQD3M/PapaPapa
...w_25/v1700815731/G9JpQD3M/Start-WorkshopStart-Workshop
...19/G9JpQD3M/content marketing buchstabencontent marketing buchstaben
...,w_25/v1687873920/G9JpQD3M/Mehr Umsatz 1Mehr Umsatz
...:eco,w_25/v1693588705/G9JpQD3M/Heini HD1Heini HD1
..._25/v1689342565/G9JpQD3M/Anne Strässer 1Anne Strässer 1
..._25/v1689342565/G9JpQD3M/Anne Strässer 1Anne Strässer 1
.../v1714656512/G9JpQD3M/Philipp SchmalzhafPhilipp Schmalzhaf
.../v1714656512/G9JpQD3M/Philipp SchmalzhafPhilipp Schmalzhaf
...655365018/G9JpQD3M/Andrea von WartenbergAndrea von Wartenberg
...655365018/G9JpQD3M/Andrea von WartenbergAndrea von Wartenberg
...co,w_25/v1710247360/G9JpQD3M/A LaustererA Lausterer
...co,w_25/v1710247360/G9JpQD3M/A LaustererA Lausterer
...:eco,w_25/v1655303378/G9JpQD3M/Rene JungRene Jung
...:eco,w_25/v1655303378/G9JpQD3M/Rene JungRene Jung
...,w_25/v1678720044/G9JpQD3M/Andre Große 1Andre Große 1
...,w_25/v1678720044/G9JpQD3M/Andre Große 1Andre Große 1
...71/G9JpQD3M/Buchcover - Du bistVerkäuferGünter W. Heini. Verfasser des Buches "Du bist Verkäufer?
...394/G9JpQD3M/heini-verschränkte arme-neuheini-verschränkte arme-neu
...v1692110905/G9JpQD3M/digitales Marketingdigitales Marketing
...8905/G9JpQD3M/heini kopf logo für headerHeini-Marketing Content-Marketing Sinsheim

Page structure

H1 heading
(Critically important)
Mit digitalem Vertrieb strukturiert und planbar Kunden gewinnen
Too many H1 headings
Headings
(Important)
There are 41 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Mit digitalem Vertrieb strukturiert und planbar Kunden gewinnen
H1 Was Kunden über die Zusammenarbeit sagen
H2 Kämpft ihr auch mit diesen Problemen?
H2 Die Herausforderung im Maschinenbau/B2B: Komplexe Produkte/Themen einfach erklären. Mit relevantem Content & Storytelling gelingt das am besten.
H2 An diesen vier Basics arbeiten wir, um dich wettbewerbsfähiger zu machen
H2 70 % der Kaufentscheidung sind gefallen, bevor Interessenten deinen Vertrieb anrufen. Haben sie deinen Content bis jetzt nicht gefunden, werden sie nie anrufen.
H2 So einfach beginnt unsere Zusammenarbeit - nur 4 Schritte
H2 Wer alle Fragen entlang der digitalen Kundenreise beantwortet, ist dem Wettbewerb immer einen Schritt voraus.
H2 So profitierst du jetzt von meiner über 20-jährigen Vertriebs- und Marketingerfahrung
H2 Content Marketing und Storytelling machen dich sichtbar, verkürzen den Verkaufszyklus und bringen mehr Umsatz.
H2 Meine Services für mehr Sichtbarkeit, kürzere Verkaufszyklen und mehr Kunden
H2 Häufig gestellte Fragen
H2 Bist du bereit für mehr Sichtbarkeit entlang der Kundenreise?
H2 Übrigens, kennst du schon mein neuestes Buch für ehrgeizige Verkäufer?
H2 Du hast noch weitere Fragen? Gerne. Her damit.
H2 Jetzt kostenlosen Digitalcheck vereinbaren
H3 Wir gewinnen dauerhaft und verlässlich zu wenige Leads
H3 Uns fehlt das klare Verständnis für die Zielgruppe
H3 Unsere Akquisemethoden sind nicht mehr zeitgemäß
H3 Uns fehlt kompetente Fachexpertise von außen
H3 Unsere Ressourcen im Marketing sind beschränkt
H3 Wie sieht der ideale Kunde aus?
H3 Digitale Vertriebsstrategien
H3 Kompetente Fachexpertise von außen
H3 Marketing trotz begrenzter Ressourcen
H3 1. Das Analysegespräch
H3 2. Der Strategieworkshop
H3 3. Der Masterplan
H3 4. Die Umsetzung
H3 Strategie-Workshop
H3 Content Marketing
H3 6-Monats Content Offensive
H3 Coach für digitalen Vertrieb
H3 Was ist Vertriebsmarketing?
H3 Was ist eigentlich Contentmarketing?
H3 Schwierigkeiten, sich vom Wettbewerb abzuheben?
H3 Mangelnde Sichtbarkeit und Reichweite in der digitalen Welt
H3 Unsere Produkte sind echt komplex. Wie bringen wir das einfach rüber, sodass es jeder versteht?
H3 Interessenten kommen auf die Website, doch der Kaufprozess stagniert
H3 Ihr habt noch nicht verstanden, dass Kaufanbahnung heute online stattfindet
H3 Was bedeutet digitaler Vertrieb?
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.heini-marketing.de/IMG-ALT HEINI MARKETING
/cdn-cgi/l/email-protection[email protected]
A-TITLE [email protected]
/terminStrategiegespräch vereinbaren
A-TITLE Strategiegespräch vereinbaren
https://www.heini-marketing.de/Text duplicate IMG-ALT HEINI MARKETING
https://www.heini-marketing.de/Start
/leistungen/content-kickoffStrategieworkshop: Die Tür zu deinen Traumkunden
/leistungen/marketing-coachDer Marketing Coach für mehr Kundenerfolg
/leistungen/content-marketing-...6 Monate Content Marketing Offensive
/leistungen/content-marketingContent-Marketing: Schnellster Weg zur Leadgenerierung
/leistungen/copywritingNeu: Copywriting macht Kunden kaufbereit
/ueber-michÜber mich
/resultate-content-marketingResultate
/learningcenterLearning Center
/kontakt-marketingexperteKontakt
/suchesearch
/kontakt-marketingexperteKostenfreies Beratungsgespräch
/kontakt-marketingexperteText duplicate Kostenfreies Beratungsgespräch
/leistungen/content-kickoffStrategie-Workshop Dieser Workshop öffnet die Tür zu deinen Traumkunden. Nach diesem Workshop ist die Positionierung klar. Ab sofort kann Content Marketing a...
IMG-ALT Start-Workshop
/leistungen/content-marketingSubdomain Content Marketing Content Marketing - der schnellste Weg zur systematischen Leadgenerierung. Content Marketing macht dich sichtbarer, beantwortet alle Fragen...
IMG-ALT content marketing buchstaben
/leistungen/content-marketing-...Subdomain 6-Monats Content Offensive Interessenten kaufen nur bei dir, wenn sie dein Angebot wirklich verstehen. Entwickle deshalb Content, der sichtbar macht, alle Fr...
IMG-ALT Mehr Umsatz
/leistungen/marketing-coachSubdomain Coach für digitalen Vertrieb Coacht dein Team sicher durch die digitale Transformation von Vertrieb und Marketing. Mit der Erfahrung von über 20 Jahren im in...
IMG-ALT Heini HD1
/contentmarketing/content-mark...Content Marketing Maschinenbau verkürzt den Verkaufszyklus chevron_right
/digitales-marketing/digitales...Digitales Marketing als Erfolgsschlüssel im Maschinenbau chevron_right
/kontakt-marketingexperteJetzt kostenloses Kennenlerngespräch vereinbaren
https://www.amazon.de/Du-bist-...New window External Subdomain Jetzt bestellen
/cdn-cgi/l/email-protectionText duplicate [email protected]
A-TITLE [email protected]
/digitalcheck1Jetzt Digitalcheck anfordern
A-TITLE Jetz Digitalcheck anfordern
/leistungen/content-marketingContent-Marketing
A-TITLE Content-Marketing
/leistungen/content-schreibenContent-Erstellung
A-TITLE Content-Erstellung
/leistungen/content-coachingContent-Beratung
A-TITLE Content-Beratung
/leistungen/copywritingCopywriting
A-TITLE Copywriting
/leistungen/content-as-a-serviceContent as a Service
A-TITLE Content as a Service
/leistungen/content-coachingContent Coaching
A-TITLE Content Coaching
/ueber-michText duplicate Über mich
A-TITLE Über mich
/resultate-content-marketingText duplicate Resultate
A-TITLE Resultate
/blogBlog
A-TITLE Blog
/content-marketingContent Marketing
A-TITLE Content Marketing
/digitales-marketingDigitales Marketing
A-TITLE Pillar Page Digitales Marketing
/copywritingText duplicate Copywriting
A-TITLE Pillar Page Copywriting
/inbound-marketingInbound Marketing
A-TITLE Pillar Page Inbound Marketing
/cdn-cgi/l/email-protectionText duplicate [email protected]
A-TITLE E-Mail
/kontakt-marketingexperteText duplicate Kontakt
https://www.linkedin.com/in/gu...New window External Subdomain A-TITLE LinkedIN Günter W. Heini
https://www.facebook.com/profi...New window External Subdomain A-TITLE Facebook Günter W. Heini
https://x.com/TOP_TEXTENew window External A-TITLE Twitter Günter W. Heini
https://www.youtube.com/c/Günt...New window External Subdomain A-TITLE YouTube
/impressumImpressum
A-TITLE Impressum
/datenschutzDatenschutz
A-TITLE Datenschutz
https://www.chocobrain.com/New window External Subdomain chocoBRAIN Marketing Software
A-TITLE chocoBRAIN Marketing Software

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.heini-marketing.de/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (2.10 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is very large (809 kB).

HTTP Response Header

NameValue
dateFri, 13 Sep 2024 15:15:36 GMT
content-typetext/html; charset=utf-8
report-to{"group":"heroku-nel","max_age":3600,"endpoints":[{"url":"https://nel.heroku.com/reports?ts=1726240534&sid=c4c9725f-1ab0-44d8-820f-430df2718e11&s=wRit51xb%2BjhFv0NjCLkukJmcC5jxcpHP64sc1gHBJGM%3D"}]}
reporting-endpointsheroku-nel=https://nel.heroku.com/reports?ts=1726240534&sid=c4c9725f-1ab0-44d8-820f-430df2718e11&s=wRit51xb%2BjhFv0NjCLkukJmcC5jxcpHP64sc1gHBJGM%3D
nel{"report_to":"heroku-nel","max_age":3600,"success_fraction":0.005,"failure_fraction":0.05,"response_headers":["Via"]}
x-frame-optionsSAMEORIGIN
x-xss-protection0
x-content-type-optionsnosniff
x-download-optionsnoopen
x-permitted-cross-domain-policiesnone
referrer-policystrict-origin-when-cross-origin
cache-controlmax-age=0, private, must-revalidate
set-cookie843 Characters
x-request-id80864e6b-aa0c-4789-b062-aa95cbf5306b
x-runtime1.764753
via1.1 vegur
cf-cache-statusDYNAMIC
servercloudflare
cf-ray8c2917ee8cdc9f40-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 23 referring domains.
This page only has 434 backlinks.
This page only has few backlinks from 23 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# See http://www.robotstxt.org/robotstxt.html for documentation on how to use the robots.txt file

# HINT: See https://developers.cloudflare.com/fundamentals/get-started/reference/cdn-cgi-endpoint/#disallow-using-robotstxt
#       'web crawlers may also mistakenly crawl these endpoints'
user-agent: *
Disallow: /cdn-cgi/

Similar sites

Search preview

www.heini-marketing.de
Heini-Marketing: Content-Marketing, Werbetexte und Copywriting
Mehr Umsatz durch Content-Marketing, Storytelling und Copywriting vom Feinsten!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Marketing86%Check
Content Marketing80%Check
Content74%Check
Content Marketing Storytelling73%Check
Vertrieb Marketing72%Check
digitales Marketing64%Check
Digitale63%Check
Marketing Software62%Check
Inbound Marketing62%Check
Heini61%Check
Show more keywords and terms

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