Hesc.ny.gov - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
86% 
Page structure
63% 
Link structure
92% 
Server
0% 
External factors
100% 
SEO Score
Response time
2.06 s
File size
48.90 kB
Words
669
Media files
4
Number of links
98 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
NYS Higher Education Services Corporation - Home
The length of the page title is perfect. (468 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
langen-gb
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 669 words. That's ok.
28.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
No Apple touch icon is specified.
This page loads 21 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/images/Higher-Education-Services_80.pngHigher-Education-Services 80HESC Logo
/images/icons/search_box_icon.pngMobile Search iconSearch

Page structure

H1 heading
(Critically important)
Pay for College
Too many H1 headings
The H1 heading is too short (15 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Pay for College
H1 The New York State Tuition Assistance Program
H1 Senator José Peralta New York State DREAM Act
H2 Prepare
H2 Pay
H2 Special Interests
H3 — Stay Informed with Text Messages! —
H3 Why Go?
H3 Checklist
H3 Research
H3 Apply
H3 Types of Aid
H3 Apply Duplicate text
H3 — Financial Advisor —
H3 — Financial AID AWARD COMPARISON TOOL —
H3 Military
H3 Adult/Returning
H3 Youth in Care
H3 Transferring
H3 HESC Corporate
H4 CONNECT WITH US
H4 BECOME AN ORGAN DONOR
Baselink: https://www.hesc.ny.gov/
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.hesc.ny.gov/Subdomain IMG-ALT Higher-Education-Services 80
/partner-access/high-school-co...HS Counselors
/partner-access/financial-aid-...Financial Aid Professionals
/repay-your-loans/my-hesc-acco...Student Access
https://www.hesc.ny.gov/Home
/prepare-for-college.htmlPrepare
/prepare-for-college/the-colle...Why College?
/prepare-for-college/your-high...College Planning Checklists
/prepare-for-college/your-high...Five Things To Do in High School
/prepare-for-college/your-high...Take the Right Classes
/prepare-for-college/your-high...Do Grades Matter
/prepare-for-college/your-high...Establish Support Systems
/prepare-for-college/your-high...Keys To Success
/prepare-for-college/your-high...College Entrance Exams SAT and ACT
http://www.nysed.gov/curriculu...External Subdomain Diploma Requirements
/prepare-for-college/did-you-d...Did You Drop Out?
/prepare-for-college/choosing-...Discover Your Interests
/prepare-for-college/choosing-...Majors & Careers
/prepare-for-college/choosing-...Types of Colleges
/prepare-for-college/choosing-...Find the College That Fits You
/prepare-for-college/choosing-...College Fairs
/prepare-for-college/choosing-...Campus Tours
/prepare-for-college/applying-...The Application Process
/prepare-for-college/applying-...Anatomy of the College Application
/prepare-for-college/applying-...Application Types & Deadlines
/prepare-for-college/applying-...Application Costs & Waivers
/pay-for-college.htmlPay
/pay-for-college/financial-aid...What is Financial Aid?
/pay-for-college/financial-aid...Grants, Scholarships and Loan Programs
/pay-for-college/financial-aid...Graduate Study Aid
/pay-for-college/financial-aid...How Colleges Award Financial Aid
/pay-for-college/financial-aid...College Net Price Calculator
/pay-for-college/college-finan...College Finance Advisor
/pay-for-college/new-york-s-52...529 College Savings Program
/pay-for-college/apply-for-fin...Apply for Aid — Start Here
/pay-for-college/apply-for-fin...Apply for TAP
/pay-for-college/financial-aid...TAP Award Estimator
/pay-for-college/apply-for-fin...Financial Aid Award Letter Comparison Tool
/pay-for-college/tax-credits-d...Tax Credits & Deductions
/pay-for-college/smart-borrowi...Smart Borrowing Basics
/pay-for-college/smart-borrowi...Understanding Interest Rates, Fees and Interest Capitalization
/pay-for-college/smart-borrowi...Interest Capitalization Estimator
/pay-for-college/smart-borrowi...True Cost of Borrowing
/pay-for-college/smart-borrowi...How Loan Terms Affect Borrowing Costs
/pay-for-college/burden-of-deb...Burden of Debt Calculator
/pay-for-college/military-corn...Military
/pay-for-college/adult-student...Adult/Returning Students
/pay-for-college/transfer-stud...Transfer Students
http://www.youthincare.ny.gov/External Subdomain Youth In Care
/pay-for-college/financial-aid...Students with Disabilities
/repay-your-loans/repayment-op...Subdomain Loan Forgiveness, Cancellations and Discharge
https://webapps.hesc.ny.gov/he...External Subdomain Pay your Defaulted FFEL loan
/repay-your-loans/delinquency-...Subdomain Defaulted Student Loan FAQs
/accessibility-and-reasonable-...Accommodation
https://startheregetthere.ny.g...External Subdomain Events
/contact-hesc.htmlContact
/abouthesc.htmlAbout
https://www.hesc.ny.gov/Anchor No Text
https://www.hesc.ny.gov/Subdomain Higher Education Services Corporation
https://www.hesc.ny.gov/Anchor IMG-ALT Mobile Search icon
https://www.hesc.ny.gov/hesctextSubdomain — Stay Informed with Text Messages! — High school students and their parents can sign up to get text messages with information and access to the resources yo...
https://www.tap.hesc.ny.gov/totw/External Subdomain APPLY NOW!
A-TITLE Dream Act
https://www.hesc.ny.gov/dream/Apply Now!
A-TITLE NYS DREAM Act
/prepare-for-college.htmlStart Now
/prepare-for-college/the-colle...Why Go? College changes your life in more ways than you can imagine.
/prepare-for-college/your-high...Checklist Stay on track with our step-by-step plans based on your class year.
/prepare-for-college/choosing-...Research Everything you need to find the college that’s just right for you.
/prepare-for-college/applying-...Apply Applying to college doesn’t have to be hard. We’ll walk you through it.
/pay-for-college.htmlText duplicate Start Now
/pay-for-college/financial-aid...Types of Aid Money for college comes in many forms. Explore the types of aid available.
/pay-for-college/apply-for-fin...Apply Follow these steps to apply for financial aid. To receive aid, you must apply!
/pay-for-college/apply-for-fin...All About TAP. The TAP application process begins with the Free Application for Federal Student Aid (FAFSA)
/pay-for-college/college-finan...— Financial Advisor — Complete simple questions and create a Pay for College Action Plan! Start Now
/prepare-for-college/applying-...— Financial AID AWARD COMPARISON TOOL — Compare up to three award letters based on the bottom line cost or net cost. Start Now
/pay-for-college/military-corn...Military Up-to-date information for those who currently or have served in the military.
/pay-for-college/adult-student...Adult/Returning Key information to help adults return to college.
http://www.youthincare.ny.gov/New window External Subdomain Youth in Care Resources for youth in out-of-home placement to help plan and pay for college.
/pay-for-college/transfer-stud...Transferring Helpful tips and information depending on your circumstances and semester you are transferring.
/applications.htmlApplications
/terms-and-conditions.htmlTerms and Conditions
/hesc-internet-privacy-policy....Privacy Policy
/hesc-accessibility-policy.htmlText duplicate Accommodation
/browser-requirements.htmlBrowser Requirements
/freedom-of-information-reques...Freedom of Information Law (FOIL)
/obtaining-personal-records-un...PPPL Request
/language-access.htmlLanguage Access
https://www.facebook.com/NYSHESCExternal Subdomain FACEBOOK
https://twitter.com/NYSHESCExternal TWITTER
https://www.instagram.com/nysh...External Subdomain INSTAGRAM
https://www.youtube.com/user/N...External Subdomain YOUTUBE
/about-hesc.htmlAbout HESC
/hesc-news.htmlHESC News
/annual-reports-financial-stat...Annual Reports & Financial Statements
/board-of-trustees.htmlBoard of Trustees
/procurement-opportunities.htmlProcurement Opportunities
/project-sunlight.htmlProject Sunlight
/regulatory-activity.htmlRegulatory Activity
/partner-access/financial-aid-...G&S Data Requests
/contact-hesc.htmlContact HESC
/factsheets.htmlSubdomain Download HESC Fact Sheets
/nmls-information.htmlNMLS Information
https://search.ny.gov/search/s...External Subdomain SEARCH
/prepare-for-college.htmlPrepare for College
/pay-for-college.htmlPay for College
/repay-your-loans.htmlRepay Your Loans
/contact-hesc.htmlText duplicate Contact
/repay-your-loans/my-hesc-acco...My HESC Account Access
/partner-access/high-school-co...Text duplicate HS Counselors
/partner-access/financial-aid-...Text duplicate Financial Aid Professionals

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.hesc.ny.gov/"
HTTP header
(Important)
The used PHP version is outdated and may be a security risk.
The HTML page should be transferred using GZip compression.
The used PHP version is outdated and may be a security risk.
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
Performance
(Somewhat important)
The page response time is very slow (2.06 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 16 CSS files. This may affect the page load time negatively.
This page loads 21 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (49 kB).

HTTP Response Header

NameValue
dateWed, 17 Apr 2024 12:26:50 GMT
serverApache/2.4.27 (Red Hat) OpenSSL/1.0.1e-fips mod_auth_kerb/5.4 PHP/5.6.25
x-frame-optionsSAMEORIGIN
x-powered-byPHP/5.6.25
set-cookie73 Characters
connectionclose
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,627 referring domains.
This page has 498,196 backlinks.
This page has backlinks from 1,502 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Pay54%Check
HESC52%Check
College50%Check
Education50%Check
High50%Check
Higher50%Check
Services50%Check
Higher Education50%Check
Higher Education Services50%Check
Higher Education Services Corporation49%Check
Show more keywords and terms

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