Iisd.org - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
81% 
Page structure
75% 
Link structure
80% 
Server
87% 
External factors
100% 
SEO Score
Response time
1.66 s
File size
105.00 kB
Words
820
Media files
19
Number of links
62 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
International Institute for Sustainable Development
The length of the page title is perfect. (453 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
IISD is an award-winning independent think tank working to create a world where people and the planet thrive.
The length of the meta description is perfect. (677 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.iisd.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionIISD is an award-winning independent think tank working to create a world where people and the planet thrive.
GeneratorDrupal 9 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
msapplication-TileColor#ffffff
msapplication-TileImage/ms-icon-144x144.png
theme-color#083266
langen
twitter:cardsummary_large_image
twitter:titleInternational Institute for Sustainable Development
twitter:descriptionIISD is an award-winning independent think tank working to create a world where people and the planet thrive.
twitter:image:height798
twitter:image:width1200
twitter:imagehttps://www.iisd.org/sites/default/files/styles/og_image/public/2024-10/plains-zebras-herd-biodiversity-cop-16.jpg?itok=gGCQIByL
og:site_nameInternational Institute for Sustainable Development
og:titleInternational Institute for Sustainable Development
og:descriptionIISD is an award-winning independent think tank working to create a world where people and the planet thrive.
og:imagehttps://www.iisd.org/sites/default/files/styles/og_image/public/2024-10/plains-zebras-herd-biodiversity-cop-16.jpg?itok=gGCQIByL
og:image:urlhttps://www.iisd.org/sites/default/files/styles/og_image/public/2024-10/plains-zebras-herd-biodiversity-cop-16.jpg?itok=gGCQIByL
og:image:width1200
og:image:height798
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 820 words. That's ok.
27.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
21 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.64 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
17 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...sity-cop-16.jpg?h=051424ab&itok=LFxkJfmYHerd of Plains Zebras in the Serengeti National Park, Tanzania.
...1031502-lpr.jpg?h=6a5cdbf6&itok=bUyH29c8No alt attribute provided
...ater-canada.jpg?h=a0d66a1a&itok=zozOJRH8No alt attribute provided
... May 9 2014.jpg?h=62419acd&itok=XqR722zsNo alt attribute provided
...-50-colour-fish-only_1.png?itok=mshJxgXqNo alt attribute provided
.../2022-11/nap-icon-2022.png?itok=Ij04PKoPNo alt attribute provided
...lic/2020-06/GSI_symbol.png?itok=JudYM07wNo alt attribute provided
...020-06/igf_symbol_only.png?itok=8JcRSdbRNo alt attribute provided
...20-06/SDG_symbol_final.png?itok=JMzkBMGONo alt attribute provided
...020-06/ENB_symbol_only.png?itok=eS7tHAVRNo alt attribute provided
...lic/2022-01/NBI - Logo.png?itok=m_orqnXINo alt attribute provided
...lic/2022-01/SSI- logo.png?itok=g0qARb81No alt attribute provided
...ates-huddle.jpg?h=3d62e111&itok=cAw_NGpeNo alt attribute provided
...ding_blocks.jpg?h=0710dec7&itok=5gt6dQV6No alt attribute provided
...-cargo-ship.jpg?h=c25ccc25&itok=-YLA246aNo alt attribute provided
...use-Diverse.jpg?h=43c0c4e1&itok=eesDkI2cA young man and woman stand over a desk in a warehouse looking at a phone
...food-market.jpg?h=56d0ca2e&itok=K6NVsxGzNo alt attribute provided
...restoration.jpg?h=378c6d85&itok=KO8e4XBlNo alt attribute provided
...s at sunset.jpg?h=79ce43ff&itok=905YBKRxNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 27 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 Inside the UN Biodiversity Conference (CBD COP 16)
H2 What We Do
H2 Flagship Initiatives
H2 New Research
H2 New Perspectives
H2 Stay connected
H2 Our Impact
H2 Footer menu
H3 Climate
H3 Resources
H3 Economies
H3 IISD Experimental Lakes Area
H3 NAP Global Network
H3 Global Subsidies Initiative
H3 The Intergovernmental Forum on Mining, Minerals, Metals and Sustainable Development
H3 SDG Knowledge Hub
H3 Earth Negotiations Bulletin
H3 Nature-Based Infrastructure Global Resource Centre
H3 State of Sustainability Initiatives
H3 Fitting the Pieces of the Puzzle
H3 Inclusive Nature-Based Solutions for Climate Adaptation
H3 COP 16 Will Hinge on Who Benefits from Nature’s DNA
H3 How Will a Global Plastics Treaty Impact Trade?
H3 Global Talks on Border Carbon Tax – Where should we start?
H3 Women Turning the Table on Food Loss and Waste in Kenya
H3 Hope Springs: How one community brought a river back from the brink
H3 Fueling Change: The journey to end fossil fuel subsidies in Canada
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 17 external links on this page.
LinkAttributesAnchor text
https://www.iisd.org/Anchor Skip to main content
https://www.iisd.org/A-TITLE Return to the homepage
/mission-and-goalsAbout
/mission-and-goalsMission and Goals
A-TITLE About IISD
https://www.iisd.org/about/teamsOur Team
/mission-and-goals/our-impactImpact
/mission-and-goals/sustainable...Sustainable Development
/mission-and-goals/employment-...Employment
/mission-and-goals/annual-reportsAnnual Reports
/mission-and-goals/fundersFunders
/strategic-prioritiesIssues
/strategic-prioritiesStrategic Priorities
A-TITLE Our strategic priorities
/strategic-priorities/work-areasWork Areas
/focus-areas/climateClimate
/focus-areas/resourcesResources
/focus-areas/economiesEconomies
https://www.iisd.org/articlesArticles
/articles/insightsInsights
/articles/deep-divesDeep Dives
/articles/explainersExplainers
/articles/policy-analysisPolicy Analysis
/articles/success-storiesSuccess Stories
https://www.iisd.org/publicationsPublications
https://www.iisd.org/eventsEvents
https://www.iisd.org/pressNewsroom
A-TITLE Latest news and announcements
https://www.iisd.org/pressPress
A-TITLE Recent press releases and announcements
/press/media-coverageMedia Coverage
/newsletter-signupNewsletter
https://www.iisd.org/donateDonate
https://ca.linkedin.com/compan...New window External Subdomain A-TITLE Follow us on Linkedin
https://twitter.com/iisd_newsNew window External A-TITLE Follow us on X
https://www.facebook.com/IISDn...New window External Subdomain A-TITLE Follow us on Facebook
http://www.youtube.com/user/ii...New window External Subdomain A-TITLE See our channel on Youtube
https://ca.linkedin.com/compan...New window External Subdomain Text duplicate A-TITLE Follow us on Linkedin
https://twitter.com/iisd_newsNew window External Text duplicate A-TITLE Follow us on X
https://www.facebook.com/IISDn...New window External Subdomain Text duplicate A-TITLE Follow us on Facebook
http://www.youtube.com/user/ii...New window External Subdomain Text duplicate A-TITLE See our channel on Youtube
/strategic-priorities/work-areasTrending:
/topics/natureNature
/topics/gender-equalityGender Equality
/inside-cop-16Subdomain COP 16
/index.php/inside-cop-16Trivial anchor text
Read more
A-TITLE Read more
/mission-and-goalsAbout IISD
A-TITLE About IISD
/focus-areas/climateClimate Address the causes of climate change and adapt to its impact.
A-TITLE Climate
/focus-areas/resourcesResources Support the sustainable management of our natural resources.
A-TITLE Resources
/focus-areas/economiesEconomies Foster fair and sustainable economies.
A-TITLE Economies
https://www.iisd.org/ela/Subdomain IISD Experimental Lakes Area IISD Experimental Lakes Area (IISD-ELA) is an exceptional natural laboratory comprised of 58 small lakes and their watersheds se...
A-TITLE IISD Experimental Lakes Area
http://napglobalnetwork.org/New window External NAP Global Network The NAP Global Network works with partners in the world’s most vulnerable countries to develop and implement climate adaptation plans for ...
A-TITLE NAP Global Network
https://iisd.org/gsi/New window Global Subsidies Initiative The IISD Global Subsidies Initiative (GSI) supports international processes, national governments, and civil society organization...
A-TITLE Global Subsidies Initiative
https://www.igfmining.org/New window External Subdomain The Intergovernmental Forum on Mining, Minerals, Metals and Sustainable Development The IGF supports nations committed to leveraging mining for sustainable d...
A-TITLE The Intergovernmental Forum on Mining, Minerals, Metals and Sustainable Development
https://sdg.iisd.org/New window External Subdomain SDG Knowledge Hub The SDG Knowledge Hub provides daily information on the implementation of the 2030 Agenda for Sustainable Development.
A-TITLE SDG Knowledge Hub
https://enb.iisd.org/New window External Subdomain Earth Negotiations Bulletin Earth Negotiations Bulletin provides balanced, timely, and independent reporting on United Nations environment and development ne...
A-TITLE Earth Negotiations Bulletin
https://nbi.iisd.org/New window External Subdomain Nature-Based Infrastructure Global Resource Centre The NBI Global Resource Centre aims to establish the business case for nature-based infrastructure, provid...
A-TITLE Nature-Based Infrastructure Global Resource Centre
https://iisd.org/ssi/New window State of Sustainability Initiatives The State of Sustainability Initiatives examines how voluntary sustainability standards can support environmental and soc...
A-TITLE State of Sustainability Initiatives
/publications/brief/due-dilige...Fitting the Pieces of the Puzzle Governments are adopting sustainability standards for global value chains (GVCs), but businesses in the Global South face ch...
A-TITLE Fitting the Pieces of the Puzzle
/publications/guide/inclusive-...Inclusive Nature-Based Solutions for Climate Adaptation Discover how climate change and biodiversity loss impact people differently and how inclusive nature-...
A-TITLE Inclusive Nature-Based Solutions for Climate Adaptation
/articles/insight/what-expect-...COP 16 Will Hinge on Who Benefits from Nature’s DNA What to expect in Cali as the UN Biodiversity Conference gets underway, explained by the team leader of t...
A-TITLE COP 16 Will Hinge on Who Benefits from Nature’s DNA
/articles/explainer/how-will-g...How Will a Global Plastics Treaty Impact Trade? A global plastics treaty may influence trade by imposing new regulations on plastic production, fostering rec...
A-TITLE How Will a Global Plastics Treaty Impact Trade?
/articles/policy-analysis/glob...Global Talks on Border Carbon Tax – Where should we start? Border carbon adjustments are gaining momentum globally, but without international cooperation, th...
A-TITLE Global Talks on Border Carbon Tax – Where should we start?
https://www.iisd.org/articles-9Read our latest articles
A-TITLE Read our latest articles
/newsletter-signupYes, please!
A-TITLE Yes, please!
/articles/success-story/women-...Women Turning the Table on Food Loss and Waste in Kenya A group of changemakers led a movement to tackle food loss and waste in Kenya. IISD experts have been...
A-TITLE Women Turning the Table on Food Loss and Waste in Kenya
/articles/success-story/nsongw...Hope Springs: How one community brought a river back from the brink For over a decade, a small group of community members in Zambia have been working to rest...
A-TITLE Hope Springs: How one community brought a river back from the brink
/articles/success-story/journe...Fueling Change: The journey to end fossil fuel subsidies in Canada How Canada became the first country in the world to introduce a framework for ending gover...
A-TITLE Fueling Change: The journey to end fossil fuel subsidies in Canada
/mission-and-goals/our-impactMore success stories
A-TITLE More success stories
https://ca.linkedin.com/compan...New window External Subdomain Text duplicate A-TITLE Follow us on Linkedin
https://twitter.com/iisd_newsNew window External Text duplicate A-TITLE Follow us on X
https://www.facebook.com/IISDn...New window External Subdomain Text duplicate A-TITLE Follow us on Facebook
http://www.youtube.com/user/ii...New window External Subdomain Text duplicate A-TITLE See our channel on Youtube
https://www.iisd.org/contactContact
/mission-and-goals/employment-...Text duplicate Employment
/accessibilityAccessibility
https://www.iisd.org/ethicsEthics
/privacy-policyPrivacy Policy
/terms-and-conditionsTerms and Conditions
https://www.iisd.org/podcastSubdomain Podcast
/newsletter-signupSubdomain Sign up
A-TITLE Go to the newsletter sign up page
/privacy-policySubdomain Privacy policy
/newsletter-signupSubdomain Text duplicate Sign up
A-TITLE Go to the newsletter sign up page

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.iisd.org/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.66 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (105 kB).

HTTP Response Header

NameValue
dateFri, 18 Oct 2024 03:05:23 GMT
content-typetext/html; charset=UTF-8
content-length16753
serverApache/2.4.62 (Amazon Linux)
cache-controlmust-revalidate, no-cache, private
x-drupal-dynamic-cacheUNCACHEABLE
x-ua-compatibleIE=edge
content-languageen
x-content-type-optionsnosniff
x-frame-optionsALLOW-FROM https://iisdnet.sharepoint.com
expiresSun, 19 Nov 1978 05:00:00 GMT
x-generatorDrupal 9 (https://www.drupal.org)
x-drupal-cacheHIT
varyAccept-Encoding
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 10,068 referring domains.
This page has 248,895 backlinks.
This page has backlinks from 6,398 different ip addresses.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/

Sitemap: https://www.iisd.org/sitemap.xml

Search preview

www.iisd.org
International Institute for Sustainable Development
IISD is an award-winning independent think tank working to create a world where people and the planet thrive.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
IISD62%Check
Work52%Check
Sustainable50%Check
Sustainable Development50%Check
Development49%Check
International46%Check
Institute46%Check
independent46%Check
working46%Check
world46%Check

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