Instituteofcoaching.org - SEO Checker

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Overview of the SEO Check
Meta information
76% 
Page quality
68% 
Page structure
47% 
Link structure
25% 
Server
90% 
External factors
100% 
SEO Score
Response time
0.60 s
File size
130.60 kB
Words
1271
Media files
56
Number of links
185 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Institute of Coaching
The page title is too short. (186 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://instituteofcoaching.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width
generatorDrupal 7 (http://drupal.org)
langen
ImageToolbarfalse
robotsindexifembedded
charsetutf-8

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Page quality

Content
(Critically important)
There are 8 text duplicates on this page:
  • Duplicate 1: Many see midlife as a time of slowing down. In reality, midlife is a u...
  • Duplicate 2: HiPo coaching is a fascinating evolution of one-on-one coaching that m...
  • Duplicate 3: On November 2, the US Centers for Medicare and Medicaid Services (CMS)...
  • Duplicate 4: The Institute of Coaching provides world-class professional developmen...
This page contains 1271 words. That's ok.
31.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
21 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 19.66 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 25 tags for this page.
Image SEO
(Somewhat important)
27 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...d_image/public/MHL-8x5.jpg?itok=RfPnob1hNo alt attribute providedMental Health Literacy Course
...ublic/vld-course-slide.jpg?itok=HdOIVw4hCourses
...nner2-coaching-mayo2-1.jpg?itok=CE52zSIrAn IOC-led team completed a two-year study of competencies specific to coaching physicians.
..._image/public/slide-hp.jpg?itok=S1BPYB1INo alt attribute provided
...lic/tomorrowmind-slide.jpg?itok=b4p58gjGtomorrowmind _ Gabriel Kellerman
...re-in-coaching-slide_0.jpg?itok=1x0aS0agdavid drake, design your future
...ublic/Neha-Sangwan-4x3.jpg?itok=flp5NS2gNeha Sangwan
...blic/April-2024_RD-4x3.jpg?itok=whyp6qkINo alt attribute provided
...c/February-2024_RD-4x3.jpg?itok=zDurfcU7No alt attribute provided
...c/December-2023-RD-4x3.jpg?itok=FSVGKzhxNo alt attribute provided
...ult/files/downloads/mclean-building.jpegNo alt attribute providedMcLean Hospital
...default/files/downloads/well-being_1.jpgNo alt attribute providedwellbeing
.../default/files/downloads/history-img.jpgNo alt attribute providedIOC History
...health-wellness-bg-4x3.jpg?itok=zqHj5ob7No alt attribute provided
...278_/public/rei-banner.jpg?itok=reZNSaTCNo alt attribute provided
...obeStock_498149107-4x3.jpg?itok=xqdXpg4wNo alt attribute provided
...leadrship-coaching-4x3.jpg?itok=5FkrgijNNo alt attribute provided
...blic/Aneace-Haddad-rlp.jpg?itok=Y4r1Z80fAneace Haddad
...latest/public/HiPo_4x3.jpg?itok=CDHP7I5yWooden ladder against blue sky with clouds, low angle view
...e-coaching-history-4x3.jpg?itok=ticxhX_sNo alt attribute provided
...blic/Aneace-Haddad-rlp.jpg?itok=Y4r1Z80fAneace Haddad
...latest/public/HiPo_4x3.jpg?itok=CDHP7I5yWooden ladder against blue sky with clouds, low angle view
...e-coaching-history-4x3.jpg?itok=ticxhX_sNo alt attribute provided
...ters-in-leadership-4x3.jpg?itok=BbfsKUtL2 Elephants hugging with trunksCompassion Matters in Leadership
...ublic/July-2024-RD-4x3.jpg?itok=bREvL7qfSelf-Compassion Research Dose
...test/public/icf-pr-4x3.jpg?itok=9idoLIaEICF LogoInternational Coaching Federation
...files/downloads/join-crop-DSC_1522_0.jpgNo alt attribute provided
...files/downloads/join-crop-DSC_1522_0.jpgNo alt attribute provided
...e/public/Eric Kaufmann.jpg?itok=PHpEQudkNo alt attribute provided
.../public/Shelley Carson.jpg?itok=-RTTWBlWPhoto of Shelley CarsonShelley Carson
...ublic/patrick-lencioni.png?itok=BLbJZKNgPatrick LencioniPatrick Lencioni
...blic/David Clutterbuck.jpg?itok=LKx-7GiDDavid ClutterbuckDavid Clutterbuck
...er_HGSE_Official_Photo.jpg?itok=Brzoot6BNo alt attribute provided
...dd-kashdan-author-2023.jpg?itok=D9sd8xRDNo alt attribute provided
...e/public/peter-hawkins.jpg?itok=d2g2hl7BPeter HawkinsPeter Hawkins
...blic/j-richard-hackman.jpg?itok=T47TuB0fJ. Richard HackmanJ. Richard Hackman
...oads/marshallgoldsmith.jpg?itok=wE51vLl7No alt attribute provided
...ge/public/ruth-wageman.jpg?itok=EbkPkNbbRuth WagemanRuth Wageman
...n-smith-thought-leader.jpg?itok=en3O8OmIMelvin L. Smith Melvin L. Smith
...c/carrie-arnold-author.jpg?itok=0jiNKkwzPhoto of Carrie ArnoldCarrie Arnold
...blic/alexander-caillet.jpg?itok=a_-ROfnbAlexander CailletAlexander Caillet
.../public/BRIANUNDERHILL.jpg?itok=eNv7cWmLBrian UnderhillBrian Underhill
...r_image/public/s-bates.jpg?itok=ft1Mc2vSSuzanneBates
...wnloads/WhitneyJohnson.jpg?itok=NCPXWOElNo alt attribute provided
...public/downloads/kegan.jpg?itok=MI03oad8No alt attribute provided
...ds/BarbaraFredrickson.jpeg?itok=HJPEj4dLNo alt attribute provided
...e/public/edmondson-amy.jpg?itok=3q6O_4JDAmy Edmondson
.../public/downloads/deci.jpg?itok=f2Vv-fY8No alt attribute provided
...ic/Marsha Hughes-Rease.jpg?itok=6dxwUP3GNo alt attribute provided
...e/public/Hayes,-Steven.jpg?itok=Sk2PKQykNo alt attribute providedSteven Hayes
...c/robert-biswas-diener.jpg?itok=qZ8zTGNQPhoto of Robert Biswas-DienerRobert Biswas-Diener
...ublic/downloads/ancona.jpg?itok=NPl7iQxBNo alt attribute provided
...mage/public/amy-yeager.jpg?itok=T1BhTJ9gAmy YeagerAmy Yeager

Page structure

H1 heading
(Critically important)
Institute of Coaching
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 32 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Institute of Coaching
H1 Join The Institute
H2 Search form
H2 Main menu
H2 MHL-8x5.jpg
H2 vld-course-slide.jpg
H2 banner2-coaching-mayo2-1.jpg
H2 slide-hp.jpg
H2 tomorrowmind-slide.jpg
H2 design-ur-future-in-coaching-slide.jpg
H2 Join the Premier Global Network of Coaching Professionals at IOC
H2 WHERE WE LIVE
H2 OUR IMPACT? WELL-BEING
H2 OUR HISTORY
H2 Curated Resources
H2 Become a Member of the IOC
H2 IOC Latest See More
H2 IOC Latest
H2 See More
H2 Watch See More
H2 Watch
H2 See More Duplicate text
H2 Research See More
H2 Our Community See More
H2 Our Community
H2 The best tools, thought leaders, and community to advance your coaching practice.
H2 The best tools, thought leaders, and community to advance your coaching practice. Duplicate text
H2 Become a Member
H2 Contact Us
H2 Connect With Us:
H2 Get the science of coaching delivered to your inbox
H2 Thank you for subscribing!
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
23 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://instituteofcoaching.org/Anchor Skip to main content
https://academy.instituteofcoa...New window External Subdomain IOC Academy
/blog/listBlog
/frequently-asked-questionsFAQ
/userLogin
/joinJoin
https://instituteofcoaching.org/Institute of Coaching
/joinText duplicate Join
/user/loginLog in
/newsletter-signupNewsletter
/faqText duplicate FAQ
/coaching-overviewCoaching
/coaching-overview/about-coachingAbout Coaching
/coaching-overview/coaching-sc...Coaching Science
/coaching-overview/coaching-be...Benefits of Coaching
/coaching-overview/specialitiesCoaching Specialties
/coaching-overview/becoming-a-...Becoming a Coach
/resources/landingResources
/coaching-revealed-podcastsNEW! Podcast
/reflections-on-the-future-of-...A Guide to Coaching in Today's World
/resources/list?field_resource...Research Doses
/conferences-events/webinarsWebinar Videos
/resources/list?field_resource...Conference Videos
/resources/list?field_resource...Expert Interviews
/resources/coaching-reportsCoaching Reports
/resources/web-masterclassesMasterClasses
/resources/list?field_resource...COACHx Videos
/resources/journalsJournals
/thought-leadersThought Leaders
/resources/landingBrowse
/resources/browse-by-topicby Topic
/resources/browse-by-specialtyby Coaching Specialty
/resources/browse-by-content-typeby Content Type
/resources/browse-by-authorby Author
/ioc-coach-development-reportCurrent Projects
/events-calendar/listEvents
/events-calendar/listCalendar
/conferences/conference-20242024 Conference
/events-calendar/list?field_ev...Webinars
/events-calendar/live-seminarsLive Seminars
/roundtablesRoundtables
/events-calendar/discussion-gr...Discussion Groups
/conferences/iclf-2023Leadership Forum
/conferences-events/conference...Past Conferences
/research-iocResearch @ IOC
/research-ioc/human-centered-l...Human Centered Leadership
/research-ioc/competencies-tho...Competencies for those who coach physicians
/research-ioc/leading-with-hum...Leading with Humanity
/ioc-research-grantsGrants
/research-grants/icf-giftICF Gift
/research-grants/icf-ioc-grantsIOC ICF Awarded Grants
/ioc-research-grantsGrant Application Process
/grants/harnisch-researchersHarnisch Researchers
/research-grants/featured-rese...Featured Research
/research-grants/communityResearch Community
/joinMembers
/joinBecome a Member
/sponsors/current-sponsorsCurrent Sponsors
/sponsors/become-sponsorBecome a Sponsor
/members/fellow-directoryFellow Directory
/about-iocAbout
/about/mission-historyMission
/about-iocTeam
/frequently-asked-questionsText duplicate FAQ
/about/contact-usContact
https://www.linkedin.com/event...New window External Subdomain CoachX Conversations on LinkedIn Live
/file/mhl-8x5jpgMHL-8x5.jpg
/file/mhl-8x5jpgNo Text
/courses/mental-health-literac...Register Now
/file/vld-course-slidejpgvld-course-slide.jpg
/file/vld-course-slidejpgIMG-ALT Courses
/courses/vertical-leadership-d...Text duplicate Register Now
/file/banner2-coaching-mayo2-1jpgbanner2-coaching-mayo2-1.jpg
/file/banner2-coaching-mayo2-1jpgIMG-ALT An IOC-led team completed a two-year study of competencies specific to coaching physicians.
/research-ioc/competencies-tho...View Article
/file/slide-hpjpgslide-hp.jpg
/file/slide-hpjpgNo Text
/coaching-revealed-podcastsLISTEN TO THE PODCAST
/file/tomorrowmind-slidejpgtomorrowmind-slide.jpg
/file/tomorrowmind-slidejpgIMG-ALT tomorrowmind _ Gabriel Kellerman
/seminar-series/coaching-tomor...Text duplicate Register Now
/file/design-ur-future-coachin...design-ur-future-in-coaching-slide.jpg
/file/design-ur-future-coachin...IMG-ALT david drake, design your future
/seminar-series/design-your-fu...Text duplicate Register Now
/conferences-events/powered-me...IMG-ALT Neha Sangwan
/conferences-events/powered-me...Powered By Me: From Burned Out to Fully Charged at Work and in Life
/resources/research-dose-coach...No Text
/resources/research-dose-coach...Coaching competencies: What works?
/resources/research-dose-go-fi...No Text
/resources/research-dose-go-fi...Go Find Flow at Work
/resources/coaching-real-self-...No Text
/resources/coaching-real-self-...Coaching the real self vs ideal self-which first?
/about/mission-historyWHERE WE LIVE
/coaching-specialties/health-w...OUR IMPACT? WELL-BEING
/about/mission-historyOUR HISTORY
/coaching-specialties/health-w...No Text
/coaching-specialties/health-w...Health / Well-being
/coaching-specialties/rediNo Text
/coaching-specialties/rediRacism, Equity, Diversity, Inclusion
/masterclasses/coaching-throug...No Text
/masterclasses/coaching-throug...Coaching Through Times of Crisis
/coaching-specialties/leadersh...No Text
/coaching-specialties/leadersh...Leadership Coaching
/joinBecome a member
/ioc-latestSee More
/conferences-events/soaring-be...IMG-ALT Aneace Haddad
/conferences-events/soaring-be...Soaring Beyond Midlife: The Surprisingly Natural Emergence of Leadership Superpowers in Life’s Second Half
/conferences-events/soaring-be...IOC Event
/blogs/co-developing-high-pote...IMG-ALT Wooden ladder against blue sky with clouds, low angle view
/blogs/co-developing-high-pote...Co-Developing the High Potential in an Organization
/blogs/co-developing-high-pote...IOC Blog
/congratulations-our-very-own-...No Text
/congratulations-our-very-own-...Congratulations to our very own Margaret Moore on making coaching history!
/congratulations-our-very-own-...IOC News
/ioc-latestText duplicate See More
/conferences-events/soaring-be...Text duplicate IMG-ALT Aneace Haddad
/conferences-events/soaring-be...Text duplicate Soaring Beyond Midlife: The Surprisingly Natural Emergence of Leadership Superpowers in Life’s Second Half
/conferences-events/soaring-be...Text duplicate IOC Event
/blogs/co-developing-high-pote...Text duplicate IMG-ALT Wooden ladder against blue sky with clouds, low angle view
/blogs/co-developing-high-pote...Text duplicate Co-Developing the High Potential in an Organization
/blogs/co-developing-high-pote...Text duplicate IOC Blog
/congratulations-our-very-own-...No Text
/congratulations-our-very-own-...Text duplicate Congratulations to our very own Margaret Moore on making coaching history!
/congratulations-our-very-own-...Text duplicate IOC News
/conferences-events/webinarsText duplicate See More
/conferences-events/webinarsText duplicate See More
/resources/webinar-powered-me-...Text duplicate Powered By Me: From Burned Out to Fully Charged at Work and in Life
/resource-topics/stress-0Stress
/resources/webinar-how-coach-m...How to Coach Mothers and Daughters
/resource-topics/womens-genera...Women's Generational Experience
/resources/margaret-moore-grou...Margaret Moore on Ground Zero of Coaching: Integration
/resource-topics/coachx-conver...CoachX Conversations
/resources/list?field_resource...Text duplicate See More
/resources/compassion-matters-...Compassion Matters in Leadership ( 2024 updated version )
/LeadershipNo Text
/coaching-specialty/leadershipLeadership
/resources/ioc-research-dose-s...IOC RESEARCH DOSE: Self-Compassion: It's not a rocket science, it's a U-Turn.
/coaching-specialty/health-wel...Text duplicate Health / Well-being
/press-release-advancing-field...IMG-ALT ICF Logo
/press-release-advancing-field...Press Release: Advancing the Field of Coaching Through Research
/our-thought-leadersText duplicate See More
/conferences-events/ioc-confer...Coaching in Leadership and Healthcare Conference
/joinText duplicate Join
/conferences-events/ioc-confer...Text duplicate Coaching in Leadership and Healthcare Conference
/joinText duplicate Join
/author/kaufmann-ericNo Text
/author/carson-shelleyIMG-ALT Photo of Shelley Carson
/author/lencioni-patrickIMG-ALT Patrick Lencioni
/author/clutterbuck-davidIMG-ALT David Clutterbuck
/author/miller-matthewNo Text
/author/kashdan-toddNo Text
/author/hawkins-peterIMG-ALT Peter Hawkins
/author/hackman-j-richardIMG-ALT J. Richard Hackman
/author/goldsmith-marshallNo Text
/author/wageman-ruthIMG-ALT Ruth Wageman
/author/smith-melvin-0IMG-ALT Melvin L. Smith
/author/arnold-carrieIMG-ALT Photo of Carrie Arnold
/author/caillet-alexanderIMG-ALT Alexander Caillet
/author/underhill-brianIMG-ALT Brian Underhill
/author/bates-suzanneIMG-ALT Suzanne
/author/johnson-whitneyNo Text
/author/kegan-robertNo Text
/author/fredrickson-barbaraNo Text
/author/edmondson-amyIMG-ALT Amy Edmondson
/author/deci-edwardNo Text
/author/hughes-rease-marshaNo Text
/author/hayes-stevenNo Text
/author/biswas-diener-robertIMG-ALT Photo of Robert Biswas-Diener
/author/ancona-deborahNo Text
/author/yeager-amyIMG-ALT Amy Yeager
/newsletter-signSign up for emails
/sponsors-members/fellowsMeet our members
/events-calendar/listAttend our events
/joinText duplicate Join
/cdn-cgi/l/email-protection[email protected]
/coaching-overviewText duplicate Coaching
/resources/landingText duplicate Resources
/events-calendar/listText duplicate Events
/research-iocText duplicate Research @ IOC
/ioc-research-grantsText duplicate Grants
/joinText duplicate Members
/about-iocText duplicate About
/copyrightCopyright
/terms-conditionsTerms & Conditions
/institute-coaching-privacy-po...Privacy Policy
/virtual-discussion-group-etiq...Etiquette Guidelines
http://mcleanhospital.org/External McLean Hospital
/cdn-cgi/l/email-protectionEmail
https://www.facebook.com/Insti...New window External Subdomain Facebook
https://twitter.com/instofcoac...New window External Twitter
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
https://www.instagram.com/inst...New window External Subdomain Instagram

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://instituteofcoaching.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.60 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (131 kB).

HTTP Response Header

NameValue
dateTue, 15 Oct 2024 19:12:22 GMT
content-typetext/html; charset=utf-8
x-drupal-cacheHIT
content-languageen
x-generatorDrupal 7 (http://drupal.org)
link<https://instituteofcoaching.org/>; rel="canonical",<https://instituteofcoaching.org/>; rel="shortlink"
cache-controlpublic, max-age=0
expiresSun, 19 Nov 1978 05:00:00 GMT
varyCookie,Accept-Encoding
last-modifiedTue, 15 Oct 2024 19:11:53 GMT
cf-cache-statusDYNAMIC
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servercloudflare
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http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,288 referring domains.
This page has 12,387 backlinks.
This page has backlinks from 919 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html
#
# For syntax checking, see:
# http://www.frobee.com/robots-txt-check

User-agent: *
Crawl-delay: 10
# Directories
Disallow: /includes/
Disallow: /misc/
Disallow: /modules/
Disallow: /profiles/
Disallow: /scripts/
Disallow: /themes/
# Files
Disallow: /CHANGELOG.txt
Disallow: /cron.php
Disallow: /INSTALL.mysql.txt
Disallow: /INSTALL.pgsql.txt
Disallow: /INSTALL.sqlite.txt
Disallow: /install.php
Disallow: /INSTALL.txt
Disallow: /LICENSE.txt
Disallow: /MAINTAINERS.txt
Disallow: /update.php
Disallow: /UPGRADE.txt
Disallow: /xmlrpc.php
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips/
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /?q=admin/
Disallow: /?q=comment/reply/
Disallow: /?q=filter/tips/
Disallow: /?q=node/add/
Disallow: /?q=search/
Disallow: /?q=user/password/
Disallow: /?q=user/register/
Disallow: /?q=user/login/
Disallow: /?q=user/logout/

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instituteofcoaching.org
Institute of Coaching

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Coaching88%Check
Institute Coaching83%Check
Institute79%Check
Coaching Science67%Check
Coaching Community67%Check
Best Coaching66%Check
Leadership Coaching65%Check
field coaching63%Check
IOC53%Check
Leaders51%Check
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