It.uw.edu - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
100% 
Page structure
100% 
Link structure
72% 
Server
87% 
External factors
69% 
SEO Score
Response time
1.62 s
File size
56.20 kB
Words
538
Media files
0
Number of links
36 internal / 53 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Information Technology – University of Washington
The length of the page title is perfect. (452 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://it.uw.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, minimum-scale=1
msvalidate.01EBE5A4666627A88754517F600744523B
robotsmax-image-preview:large
generatorWordPress 6.5
msapplication-TileImagehttps://it.uw.edu/wp-content/uploads/2022/08/cropped-W-Logo_Purple_RGB-1-270x270.png
langen-us
twitter:cardsummary_large_image
twitter:site@uw
twitter:creator@uw
og:imagehttp://s3-us-west-2.amazonaws.com/uw-s3-cdn/wp-content/uploads/sites/10/2019/06/21094817/Univ-of-Washington_Memorial-Way.jpg
og:titleHomepage
og:urlhttps://it.uw.edu/
og:site_nameInformation Technology
og:descriptionNews & Featured
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 538 words. That's ok.
23.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.71 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, minimum-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

No media files were found.

Page structure

H1 heading
(Critically important)
Information Technology
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Information Technology
H2 Explore Shared Services & Licensing
H2 General UW-IT Support and Information
H2 Common Tasks
H2 Help Center
H2 News & Featured
H3 Helpful Links
H3 Workday support
H3 UW NetIDs, access, and 2FA authentication
H3 Software and downloads
H3 Phones and videoconferencing
H3 Email and calendars
H3 Teaching, Learning & Classroom Technology
H3 Connecting to the UW network
H3 Other common tasks
H3 Now live: Sensitivity Labels launched April 21
H3 IT Project Management for UW
H3 Awards Improvement and Development Effort (AIDE)
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (53) on this page.

Found links on this page

LinkAttributesAnchor text
https://it.uw.edu/Anchor Skip to content
http://uw.edu/External UW Home
http://www.washington.edu/home...External Subdomain Directories
http://www.washington.edu/cale...External Subdomain Calendar
http://www.lib.washington.edu/External Subdomain Libraries
http://www.washington.edu/maps/External Subdomain Maps
http://myuw.washington.edu/External Subdomain MyUW
https://it.uw.edu/University of Washington
A-TITLE UW-IT Home
https://it.uw.edu/Information Technology
A-TITLE UW-IT Home
https://uwconnect.uw.edu/it?id...External Subdomain UW-IT Service Catalog
https://it.uw.edu/softwareUW Software Catalog
https://uwconnect.uw.edu/itExternal Subdomain UW-IT Knowledge Base
https://it.uw.edu/guidesTopical Guides
https://it.uw.edu/get-startedGet Started at UW
https://it.uw.edu/initiativesIT Initiatives 
https://it.uw.edu/news-eventsNews & Events
https://it.uw.edu/governanceGovernance 
/policies-guidelinesPolicies & Guidelines
https://it.uw.edu/communityIT Community
https://it.uw.edu/uw-itAbout UW-IT
https://it.uw.edu/helpGet Help
/help/thrive-together-form/Get help
/resources/information-and-tec...Learn more
/wp-content/uploads/2025/04/UW...Subdomain shared services
https://it.uw.edu/help/Get Help Portal
https://workday.uw.edu/External Subdomain Workday@UW:
https://employeehelp.workday.u...External Subdomain Employee Workday Help:
http://uwconnect.uw.edu/financeExternal Subdomain UW Connect Finance Portal:
https://uwconnect.uw.edu/it?id...External Subdomain Anchor Get a UW NetID
https://uwconnect.uw.edu/it?id...External Subdomain Set UW NetID recovery options
https://uwconnect.uw.edu/it?id...External Subdomain Anchor Reset your UW NetID password
https://uwconnect.uw.edu/it?id...External Subdomain Anchor Can I change my UW NetID?
https://uwconnect.uw.edu/it?id...External Subdomain Get a Shared UW NetID that can be used by multiple people
https://uwconnect.uw.edu/it?id...External Subdomain Set up Duo two-factor authentication
https://uwconnect.uw.edu/it?id...External Subdomain Anchor Get a passcode or bypass code for 2FA
https://uwconnect.uw.edu/it?id...External Subdomain Provide access to UW-IT services to other UW NetIDs
https://it.uw.edu/software/Download software
https://uwconnect.uw.edu/it?id...External Subdomain Get help with Microsoft software such as Office 365
https://uwconnect.uw.edu/it?id...External Subdomain Get help with UW Google software, such as Gmail and Google Drive
https://it.uw.edu/software/Get a license for software such as Adobe Creative Cloud and Matlab
https://uwconnect.uw.edu/it?id...External Subdomain Install SharePoint
https://uwconnect.uw.edu/it?id...External Subdomain Use the functions on your campus desk phone
https://uwconnect.uw.edu/it?id...External Subdomain Install Zoom Video Conferencing
https://uwconnect.uw.edu/it?id...External Subdomain Get help with Zoom
https://uwconnect.uw.edu/it?id...External Subdomain Set up or change your email forwarding
/guides/email-calendaring/emai...Reduce Junk, SPAM and Phishing emails
https://uwconnect.uw.edu/it?id...External Subdomain Get help with Microsoft Outlook
https://uwconnect.uw.edu/it?id...External Subdomain Get help with Mailman email lists
https://uwconnect.uw.edu/it?id...External Subdomain Get help with Canvas
https://uwconnect.uw.edu/it?id...External Subdomain Get help with Poll Everywhere
https://uwconnect.uw.edu/it?id...External Subdomain Get help with Panopto Lecture Capture
https://uwconnect.uw.edu/it?id...External Subdomain Find study spaces
https://uwconnect.uw.edu/it?id...External Subdomain Get help with MyPlan
https://uwconnect.uw.edu/it?id...External Subdomain Classroom Technology & Support
https://uwconnect.uw.edu/it?id...External Subdomain Connect to Wi-Fi on campus
https://uwconnect.uw.edu/it?id...External Subdomain Connect to eduroam
https://uwconnect.uw.edu/it?id...External Subdomain Remotely connect to the UW Network with Husky OnNet VPN
https://uwconnect.uw.edu/it?id...External Subdomain Visitors: connect to the UW network
https://uwconnect.uw.edu/it?id...External Subdomain Access Keynes (keynes.u.washington.edu)
/guides/online-storage-publish...Subdomain Set up a website, blog or wiki
https://it.uw.edu/help/Text duplicate Get Help Portal
https://uwconnect.uw.edu/itExternal Subdomain Text duplicate UW-IT Knowledge Base
/help/servicestatus/Outages & Service Status
https://it.uw.edu/changecal/Change Calendar
https://it.uw.edu/help/chatChat Help
https://uwconnect.uw.edu/it?sy...External Subdomain Now live: Sensitivity Labels launched April 21
https://uwconnect.uw.edu/it?sy...External Subdomain Learn how to update Labels
/initiatives/uw-enterprise-pro...Subdomain IT Project Management for UW
/initiatives/uw-enterprise-pro...Subdomain Get your project started
/initiatives/aide/Subdomain Awards Improvement and Development Effort (AIDE)
/initiatives/aide/Subdomain Learn about the improvements
/help/page-feedback/Let us know
https://www.instagram.com/uw.i...External Subdomain Instagram
https://www.linkedin.com/compa...External Subdomain LinkedIn
https://twitter.com/UWITNewsExternal X
https://www.youtube.com/user/u...External Subdomain YouTube
https://it.uw.edu/help/Subdomain Text duplicate Get Help
https://uwconnect.uw.edu/sp?id...External Subdomain My Requests
/help/servicestatus/Subdomain Service Status
/tool-and-service-summaries/Subdomain Service Summaries
https://it.uw.edu/sitemap/Subdomain Sitemap
/uw-it/employment/Subdomain UW-IT Jobs
https://www.washington.edu/acc...External Subdomain Accessibility
https://www.washington.edu/saf...External Subdomain Campus Safety
/policies-guidelinesSubdomain Policies
https://www.washington.edu/onl...External Subdomain Terms
https://workday.uw.edu/External Subdomain Workday
https://my.uw.edu/External Subdomain Text duplicate MyUW
https://insideuwit.uw.edu/External Subdomain UW-IT Internal

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://it.uw.edu/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (1.62 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (56 kB).

HTTP Response Header

NameValue
x-powered-byPHP/8.3.6
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
link<https://it.uw.edu/wp-json/>; rel="https://api.w.org/", <https://it.uw.edu/wp-json/wp/v2/pages/173240>; rel="alternate"; type="application/json", <https://it.uw.edu/>; rel=shortlink
set-cookie50 Characters
varyAccept-Encoding
content-encodinggzip
content-length13177
content-typetext/html; charset=UTF-8
dateWed, 23 Apr 2025 04:38:37 GMT
serverApache
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 23 referring domains.
This page only has 1,741 backlinks.
This page only has few backlinks from 22 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php
Disallow: /wp-includes/
Disallow: /tag/*
Disallow: /*?s=*
Sitemap: https://it.uw.edu/sitemap.xml

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Information66%Check
Technology66%Check
Information Technology66%Check
Information Technology University62%Check
Technology Services54%Check
Classroom Technology54%Check
connect UW53%Check
UW NetID50%Check
UW network50%Check
UW NetIDs50%Check
Show more keywords and terms

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