Kids.org.uk - SEO Checker

Overview of the SEO Check
Meta information
63% 
Page quality
82% 
Page structure
79% 
Link structure
47% 
Server
87% 
External factors
100% 
SEO Score
Response time
0.21 s
File size
112.90 kB
Words
995
Media files
24
Number of links
68 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Kids
The page title is too short. (112 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.kids.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
msapplication-TileColor#232337
msapplication-confighttps://www.kids.org.uk/wp-content/themes/kids-website/assets/images/favicon/browserconfig.xml
theme-color#232337
facebook-domain-verification7x3llpvqbfpvdh7lpu3v311x4oopfr
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
generatorperformance-lab 3.0.0; plugins:
article:modified_time2024-03-12T09:21:16+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHome - Kids
og:descriptionA world where all kinds of kids have all kinds of opportunities Childhood should be a joyful time. But some children and young people with special educational needs and disabilities...
og:urlhttps://www.kids.org.uk/
og:site_nameKids
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 995 words. That's ok.
34.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
16 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11.97 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
This page only loads 1 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: search
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...s/2023/09/KIDS_Logo_Core_Ink_RGB_web.svgKids
...9/KIDS_Logo_Core_Strapline_Ink_RGB_d.svgKids
...age02-scaled-e1707912765463-700x401.webpPhoto of a boy's profile. His head is turned slightly to face the camera.
...3/12/Kids-Sept-23-Small-437-700x467.webpThree people posing together
...04c-jpg-webp-e1701442419911-700x407.webpA young man with a microphone
...4/04/KIDS-Marathon-Small-119-500x333.jpga man is running with his hands up in the air. He is wearing a Kids vest
...liott-and-Kaia-Copy-cropped-500x302.webpA family of four photographed together. There is a white background behind them
...loads/2024/04/IMG_8621-crop-500x441.webpNo alt attribute provided
...l-early-years_42639615600_o-500x333.webpA boy is kneeling in front of a sensory play tray. There is a woman next to him
.../uploads/2024/03/1000007740-500x667.webpDonna and her son are taking a selfie on the couch
...ent/uploads/2024/03/Allie-photo-jpg.webpAllie is taking a selfie. She is wearing a black jackets with pins on it.
.../03/KIDS-March-23-Small-207-500x333.webpA boy is playing with toys on an activity wall
.../02/20240220_183759-cropped-500x282.webpShane is wearing a Kids vest and also headphones
...nt/uploads/2024/02/KIDS_103-500x307.webpA girl holding a pen and paper in her arms
...85_91c7dcea7e_o.jpg.gallery-500x333.webpPrime Minister Rishi Sunak, Maria Miller MP, and Katie Ghose, Chief Executive of Kids sit with children at Kids' Basingstoke Nursery
...1/young-carers-group-photo-1-500x375.pngA group photo of young carers
...QBSCX-scaled-e1704973387964-500x299.webpYoung carers outdoors
...3/12/Kids-Sept-23-Small-437-500x333.webpThree people posing together
...12/Kids-Sept-23-Small-319-1-500x250.webpA boy laughing in artificial rain
...23/11/IMG-20210807-WA0001-1-500x690.webpA child walking while holding a lunch bag.
...3/09/Kids-Sept-23-Small-358-500x333.webpA young girl plays in the rain.
.../uploads/2023/08/kids-logo-bubblegum.svgKids disabled children say we can
...s/2023/08/fundraising-regulator-logo.pngFundraiser regulator

Page structure

H1 heading
(Critically important)
Help us change lives
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 33 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Help us change lives
H2 How can we help you?
H2 Our services
H2 Support Kids
H2 We’re Kids
H2 How can we help you? Duplicate text
H2 A world where all kinds of kids have all kinds of opportunities
H2 Donate now
H2 We offer over 90 services. Find one for you.
H2 Do something amazing!
H2 Read our latest news and real life stories
H3 Early years vision
H3 Get support
H3 Young People's Hub
H3 London Marathon runners raise over £77,000 for Kids
H3 Sharon’s story
H3 Georgina’s story: running the London Marathon 2024
H3 Only 6% of local authorities offer enough SEND childcare
H3 Donna’s story
H3 Allie’s story
H3 Our response to the Spring Budget – 2024
H3 Training for the London Marathon: Shane’s story
H3 Our response to the Disability Action Plan
H3 The Prime Minister visits Kids nursery
H3 Lyndsey’s story
H3 Mary’s story
H3 Kids annual review | 2022-23
H3 Our 2023 recap
H3 Chloe’s story
H3 Our new look
H3 Want to be kept up to date with all the latest news, events and stories from Kids?
H3 Menu
H3 Helpful links
Some anchor texts are used more than once.
There are 17 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 8 external links on this page.
LinkAttributesAnchor text
https://www.kids.org.uk/IMG-ALT Kids
https://www.kids.org.uk/Anchor Skip to content
/find-a-service/Find a service
/kids-sendiass/SENDIAS Services
/mediation-home/Mediation
/quality-and-safety/Quality and safety
/ways-to-support-us/Ways to support us
/fundraising-events/Fundraising events
/corporate-support/Corporate support
/volunteering/Volunteering
/what-we-do/What we do
/our-people/Our people
/policy-and-advocacy/Policy and advocacy
/partnerships/Partnerships
https://www.kids.org.uk/reports/Reports
https://careers.kids.org.uk/External Subdomain Jobs
https://www.kids.org.uk/contact/Contact
https://www.kids.org.uk/news-hub/News
/donate-form/Donate
/find-a-service/Text duplicate Find a service
/kids-sendiass/Text duplicate SENDIAS Services
/mediation-home/Text duplicate Mediation
/quality-and-safety/Text duplicate Quality and safety
/ways-to-support-us/Text duplicate Ways to support us
/fundraising-events/Text duplicate Fundraising events
/corporate-support/Text duplicate Corporate support
/volunteering/Text duplicate Volunteering
/what-we-do/Text duplicate What we do
/our-people/Text duplicate Our people
/policy-and-advocacy/Text duplicate Policy and advocacy
/partnerships/Text duplicate Partnerships
https://www.kids.org.uk/reports/Text duplicate Reports
https://careers.kids.org.uk/External Subdomain Text duplicate Jobs
https://www.kids.org.uk/contact/Text duplicate Contact
https://www.kids.org.uk/news-hub/Text duplicate News
/donate-form/Text duplicate Donate
/donate-form/Text duplicate Donate
/news/our-vision-for-early-years/Trivial anchor text
Read more
/find-a-service/Text duplicate Find a service
https://hub.kids.org.uk/External Subdomain Visit the Hub
https://www.kids.org.uk/services/view them all
/fundraising-events/Go!
/news/london-marathon-kids/Text duplicate Trivial anchor text
Read more
/news/sharons-story/Text duplicate Trivial anchor text
Read more
/news/georginas-story-running-...Text duplicate Trivial anchor text
Read more
/news/only-6-of-local-authorit...Text duplicate Trivial anchor text
Read more
/news/donnas-story/Text duplicate Trivial anchor text
Read more
/news/allies-story/Text duplicate Trivial anchor text
Read more
/news/our-response-to-the-spri...Text duplicate Trivial anchor text
Read more
/news/training-for-the-london-...Text duplicate Trivial anchor text
Read more
/news/our-response-to-the-disa...Text duplicate Trivial anchor text
Read more
/news/prime-minister-visits-ki...Text duplicate Trivial anchor text
Read more
/news/lyndseys-story/Text duplicate Trivial anchor text
Read more
/news/marys-story/Text duplicate Trivial anchor text
Read more
/news/kids-annual-review-2022-23/Text duplicate Trivial anchor text
Read more
/news/our-2023-recap-kids/Text duplicate Trivial anchor text
Read more
/news/chloes-story-2/Text duplicate Trivial anchor text
Read more
/news/our-new-look/Text duplicate Trivial anchor text
Read more
https://www.kids.org.uk/news/View all
https://www.kids.org.uk/New window Privacy Policy
https://www.kids.org.uk/Home
/privacy-policy/Privacy policy
/accessibility/Accessibility
/quality-and-safety/Text duplicate Quality and safety
/feedback-and-complaints/Feedback and complaints
/terms-and-conditions/Terms and conditions
https://www.kids.org.uk/Text duplicate Home
/donate-form/Donate now
/fundraising-events/Events
https://www.kids.org.uk/contact/Contact us
/press-and-media/Press and media
https://www.facebook.com/KIDSc...New window External Facebook
https://twitter.com/kidscharityNew window External Twitter / X
https://www.linkedin.com/compa...New window External LinkedIn
https://www.instagram.com/kids...New window External Instagram
https://www.youtube.com/channe...New window External YouTube

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.kids.org.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 5 CSS files. This may affect the page load time negatively.
The page response time is excellent with 0.21 seconds.
This page only loads 1 JavaScript files. That's good!
The file size of the HTML document is fine (113 kB).

HTTP Response Header

NameValue
dateSat, 27 Apr 2024 14:03:09 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://www.kids.org.uk/wp-json/>; rel="https://api.w.org/"
server-timingwp-load-alloptions-query;dur=2.45, wp-before-template;dur=171.2
x-powered-byWP Engine
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 23
x-cache-groupbot
content-security-policyupgrade-insecure-requests
permissions-policymidi=(),sync-xhr=(),microphone=(),camera=(),magnetometer=(),gyroscope=(),fullscreen=(self),payment=()
referrer-policystrict-origin-when-cross-origin
strict-transport-securitymax-age=63072000
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1;mode=block
cf-cache-statusDYNAMIC
set-cookie260 Characters
servercloudflare
cf-ray87af5ab94c5ca5ff-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 800 referring domains.
This page has 24,435 backlinks.
This page has backlinks from 658 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 8152 shares and comments on Facebook.

Search preview

www.kids.org.uk
Home - Kids

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Kids70%Check
Support Kids56%Check
help54%Check
change50%Check
Support us49%Check
marathon44%Check
Get44%Check
support43%Check
story43%Check
services43%Check

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