Liverpool.ac.uk - SEO Checker

Sign up for free! PDF Export
Overview of the SEO Check
Meta information
100% 
Page quality
47% 
Page structure
58% 
Link structure
67% 
Server
81% 
External factors
100% 
SEO Score
Response time
0.40 s
File size
47.80 kB
Words
417
Media files
2
Number of links
98 internal / 18 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The University of Liverpool
The length of the page title is perfect. (242 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
A remarkable place, combining academic excellence with the attributes of our famous home maritime city.
The length of the meta description is perfect. (651 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.liverpool.ac.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Language defined in meta tags: en-uk
Server location: United States of America
There are different language information within the page markup.
Invalid country
The following language is defined by HTML: en-uk
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
PublisherUniversity of Liverpool
DescriptionA remarkable place, combining academic excellence with the attributes of our famous home maritime city.
google-site-verification8YcCZsVIrWjvR5Y0K2-wotz1Mip1OVgt4oEiXY_fznE
msvalidate.01AE96DF3AB7848E21AEDA43F27D9F0A6D
RightsCopyright University of Liverpool
Languageen-uk
theme-color#031F73
msapplication-navbutton-color#031F73
apple-mobile-web-app-status-bar-style#031F73
KeywordsA remarkable place, combining academic excellence with the attributes of our famous home maritime city.
DateTue, Apr 26, 2016
Last updatedMon, Apr 22, 2024
langen
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge
expiresEmpty

Test up to 1.000 webpages of liverpool.ac.uk with our free plan!

Try For Free
No trial. It's just free!

Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
Only 1 paragraph/s was/were found on this page.
There are only 417 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 9 words is low.
24.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 9 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width,initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: why choose liverpool?
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/logo-size-test/full-colour.svgUniversity of Liverpool Logo
...images/footer/the-original-red-brick.svgThe Original Red Brick

Page structure

H1 heading
(Critically important)
It all starts with an Open Day
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 38 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 It all starts with an Open Day
H2 Why choose Liverpool? It’s an important question. And there are thousands of answers.
H2 Study with Liverpool
H2 Find a course
H2 Search courses
H2 Select type
H2 Our courses
H2 Empty heading
H2 Research with real world impact
H2 Our research
H2 Research
H2 Postgraduate Research
H2 Research and business collaboration
H2 Advancing knowledge to transform lives
H2 About us
H2 Our story
H2 Key information
H2 Our locations
H2 Search
H2 Search Duplicate text
H2 Study with Liverpool Duplicate text
H2 Find a course Duplicate text
H2 Select type Duplicate text
H2 Our courses Duplicate text
H2 Empty heading
H2 Why choose Liverpool? It’s an important question. And there are thousands of answers. Duplicate text
H2 Our research Duplicate text
H2 Research Duplicate text
H2 Postgraduate Research Duplicate text
H2 Research and business collaboration Duplicate text
H2 Research with real world impact Duplicate text
H2 About us Duplicate text
H2 Our story Duplicate text
H2 Key information Duplicate text
H2 Our locations Duplicate text
H2 Advancing knowledge to transform lives Duplicate text
H2 Find a course Duplicate text
H2 News
H2 Teaching Excellence Framework 2023
H3 UNDERGRADUATE
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 18 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.liverpool.ac.uk/Anchor Skip navigation
A-TITLE Skip Navigation
https://www.liverpool.ac.uk/Subdomain IMG-ALT University of Liverpool Logo
A-TITLE University of Liverpool Home
/study/Subdomain Study with Liverpool
/study/why-liverpool/Subdomain Why choose Liverpool? It’s an important question. And there are thousands of answers.
/study/Subdomain Text duplicate Study with Liverpool
/study/subjects/Subdomain Browse courses by subject area
/courses/Subdomain All courses
/undergraduate/Subdomain Undergraduate
/postgraduate-taught/Subdomain Postgraduate taught
/study/postgraduate-research/Subdomain Postgraduate research
/continuing-education/Subdomain Continuing education
https://www.liverpool.ac.uk/cpd/Subdomain Continuing professional development
/international/Subdomain International students
/xjtlu/Subdomain XJTLU mobility
/study/online/Subdomain Online courses
/paying-for-your-studies/Subdomain Paying for your studies
/research/Subdomain Our research
/research/Subdomain Research with real world impact
/research/Subdomain Text duplicate Our research
/research/research-themesSubdomain Research themes
/a-z/research/Subdomain A-Z of research groups
https://www.liverpool.ac.uk/refSubdomain REF 2021
/study/postgraduate-research/Subdomain PhD degrees
/collaborate/Subdomain Collaborate with us
/collaborate/our-successes/Subdomain Our successes
/research/facilities/Subdomain Facilities and equipment
/about/Subdomain About us
/about/Subdomain Advancing knowledge to transform lives
/about/Subdomain Text duplicate About us
/about/Subdomain About the University
/about/Subdomain Anchor Key people
/about/Subdomain Anchor Accounts and main documents
https://strategy.liverpool.ac.uk/External Subdomain Liverpool 2031: Our strategic ambition
/equality-diversity-inclusionSubdomain Equality, Diversity and Inclusion
/sustainability/Subdomain Sustainability
https://news.liverpool.ac.uk/External Subdomain News
/events/Subdomain Events
/a-z/academic/Subdomain Departments
/library/Subdomain Library
https://alumni.liv.ac.uk/External Subdomain Alumni
/sports/Subdomain Sports
/conferences-and-events/Subdomain Conferences
/working/Subdomain Jobs
/accommodation/Subdomain Accommodation
https://www.liverpool.ac.uk/maps/Subdomain Maps
/contacts/Subdomain Contact us
/search/Subdomain Search
https://www.liverpool.ac.uk/a-z/Subdomain A-Z
https://staff.liverpool.ac.uk/External Subdomain Staff
https://student.liverpool.ac.uk/External Subdomain Students
/about/Subdomain Anchor Our story
/about/Subdomain Anchor Teaching & learning
/about/Subdomain Anchor Research
/about/Subdomain Anchor The city of Liverpool
/about/Subdomain Anchor International university
/about/Subdomain Anchor Text duplicate Sustainability
/about/Subdomain Anchor Our organisation
/study/Subdomain Text duplicate Study with Liverpool
/courses/Subdomain Text duplicate All courses
/undergraduate/Subdomain Text duplicate Undergraduate
/postgraduate-taught/Subdomain Text duplicate Postgraduate taught
/study/postgraduate-research/Subdomain Text duplicate Postgraduate research
/continuing-education/Subdomain Text duplicate Continuing education
https://www.liverpool.ac.uk/cpd/Subdomain Text duplicate Continuing professional development
/international/Subdomain Text duplicate International students
/xjtlu/Subdomain Text duplicate XJTLU mobility
/study/online/Subdomain Text duplicate Online courses
/paying-for-your-studies/Subdomain Text duplicate Paying for your studies
/study/why-liverpool/Subdomain Text duplicate Why choose Liverpool? It’s an important question. And there are thousands of answers.
/research/Subdomain Text duplicate Our research
/research/research-themesSubdomain Text duplicate Research themes
/a-z/research/Subdomain Text duplicate A-Z of research groups
https://www.liverpool.ac.uk/refSubdomain Text duplicate REF 2021
/study/postgraduate-research/Subdomain Text duplicate PhD degrees
/collaborate/Subdomain Text duplicate Collaborate with us
/collaborate/our-successes/Subdomain Text duplicate Our successes
/research/facilities/Subdomain Text duplicate Facilities and equipment
/research/Subdomain Text duplicate Research with real world impact
/about/Subdomain Text duplicate About us
/about/Subdomain Text duplicate About the University
/about/Subdomain Anchor Text duplicate Key people
/about/Subdomain Anchor Text duplicate Accounts and main documents
https://strategy.liverpool.ac.uk/External Subdomain Text duplicate Liverpool 2031: Our strategic ambition
/equality-diversity-inclusionSubdomain Text duplicate Equality, Diversity and Inclusion
/sustainability/Subdomain Text duplicate Sustainability
https://news.liverpool.ac.uk/External Subdomain Text duplicate News
/events/Subdomain Text duplicate Events
/a-z/academic/Subdomain Text duplicate Departments
/library/Subdomain Text duplicate Library
https://alumni.liv.ac.uk/External Subdomain Text duplicate Alumni
/sports/Subdomain Text duplicate Sports
/conferences-and-events/Subdomain Text duplicate Conferences
/working/Subdomain Text duplicate Jobs
/accommodation/Subdomain Text duplicate Accommodation
https://www.liverpool.ac.uk/maps/Subdomain Text duplicate Maps
/contacts/Subdomain Text duplicate Contact us
/about/Subdomain Text duplicate Advancing knowledge to transform lives
https://staff.liverpool.ac.uk/External Subdomain Text duplicate Staff
https://student.liverpool.ac.uk/External Subdomain Text duplicate Students
https://www.liverpool.ac.uk/a-z/Subdomain Text duplicate A-Z
/undergraduate/open-days-and-v...Subdomain Book your place
https://news.liverpool.ac.uk/External Subdomain Text duplicate News
https://news.liverpool.ac.uk/External Subdomain news.liverpool.ac.uk
/undergraduate/tef-gold-rating/Subdomain Find out why we're rated Gold
https://www.liverpool.ac.uk/mapsSubdomain Liverpool city centre campus map
A-TITLE Maps
https://goo.gl/maps/4nbExb5wb6T2External Find us
/contactsSubdomain All contact details
A-TITLE Contact us
/legal/website-terms-and-condi...Subdomain Terms and conditions
A-TITLE Terms and Conditions
/procurement/modern-slavery-st...Subdomain Modern slavery statement
A-TITLE Modern slavery statement
/accessibility/Subdomain Accessibility
/governance/charitable-status/Subdomain Charitable status
https://www.facebook.com/Unive...New window External Subdomain Facebook
https://twitter.com/LivUniNew window External Twitter
https://www.youtube.com/@LivUniNew window External Subdomain Youtube
https://www.instagram.com/livuni/New window External Subdomain Instagram
https://uk.linkedin.com/edu/un...New window External Subdomain Linkedin

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.liverpool.ac.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 5 CSS files. This may affect the page load time negatively.
This page loads 9 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.40 seconds.
The file size of the HTML document is fine (48 kB).

HTTP Response Header

NameValue
content-typetext/html
last-modifiedWed, 01 May 2024 07:46:14 GMT
accept-rangesbytes
etag"efc160a49b9bda1:0"
serverUoL Web Server
x-frame-optionsSAMEORIGIN
dateThu, 02 May 2024 23:14:40 GMT
cteonnt-length48921
strict-transport-securitymax-age=31536000
cache-controlprivate
content-encodinggzip
content-length12514
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 17,215 referring domains.
This page has 2,016,708 backlinks.
This page has backlinks from 10,802 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-Agent: *
Disallow: /*/tulip-template/
Disallow: /intranet/
Disallow: /Intranet/
Disallow: /search/
Disallow: /psychology-health-and-society/research/reactions-to-cancer/
Disallow: /staff-profile-preview/
Disallow: /staff-profile-processing/
Disallow: /clearing/template/

#added 24/06/2015 D Hassen for Darren Bradford (Funnelback search)
User-agent: Funnelback
Allow: /intranet/
Allow: /Intranet/
Disallow: /*/tulip-template/
Disallow: /search/
Disallow: /psychology-health-and-society/research/reactions-to-cancer/
Disallow: /staff-profile-preview/
Disallow: /staff-profile-processing/

#added 13/04/2021 DH for WM (Blackboard Ally)
User-agent: blackboardally
Allow: /

Similar sites

Search preview

www.liverpool.ac.uk
The University of Liverpool
A remarkable place, combining academic excellence with the attributes of our famous home maritime city.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Liverpool74%Check
Liverpool City62%Check
Excellence50%Check
Open50%Check
starts50%Check
Day50%Check
University48%Check
choose47%Check
city46%Check
place46%Check
Show more keywords and terms

Test up to 1.000 webpages of liverpool.ac.uk with our free plan!

Try For Free
No trial. It's just free!

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions