Londontransit.ca - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
72% 
Page structure
79% 
Link structure
91% 
Server
40% 
External factors
100% 
SEO Score
Response time
2.45 s
File size
67.30 kB
Words
401
Media files
5
Number of links
54 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
London Transit Commission
The length of the page title is perfect. (249 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.londontransit.ca/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
msapplication-TileColor#c50295
msapplication-TileImage/mstile-150x150.png
msapplication-config/browserconfig.xml
robotsmax-image-preview:large
generatorSite Kit by Google 1.148.0
langen-us
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 401 words on this page. Good pages should have about 800 words of useful content.
26.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.4 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/themes/ltc/img/ltc.svgLondon Transit Commission
...spect-Website-Banner-scaled-1800x500.jpgLondon Transit's Expect Respect Policy outlines the expectations of riders and employees. Click here to read through the policy. Remember to be kind.Expect Respect - Website Banner
...023/01/Plan-Your-Trip-green-1798x499.jpgNo alt attribute provided
...Blitz-Website-Banner-scaled-1800x500.jpgFind details and tips for using realtime.londontransit.ca on our real-time guide page.
/wp-content/uploads/2017/06/ltc-white.svg
Insecure Content
LTC

Page structure

H1 heading
(Critically important)
London Transit Commission
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 London Transit Commission
H2 detours
H2 Routes and Schedules
H2 Real-time
H2 Smart Cards
H2 Announcements and Service Updates
H3 St Patrick’s Day – Potential Service Interruptions
H3 2025 Approved Service Changes
H3 Specialized Transit – Booking System Upgrade
H5 About LTC
H5 Stay Informed
H5 Publications
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 3 external links on this page.
LinkAttributesAnchor text
https://www.londontransit.ca/Subdomain IMG-ALT London Transit Commission
https://www.londontransit.ca/Anchor Skip to content
A-TITLE Skip to main content
/plan-a-trip/Subdomain Plan a Trip
/plan-a-trip/schedules/Subdomain Routes & Schedules
/plan-a-trip/real-time/Subdomain Real-Time
/plan-a-trip/inter-community-t...Subdomain Inter Community Transit Service
/plan-a-trip/fanshawe-western-...Subdomain Fanshawe & Western Students
/plan-a-trip/bike-and-ride/Subdomain Bike and Ride
/fares-and-passes/Subdomain Fares
/fares-and-passes/fares/Subdomain Text duplicate Fares
/fares-and-passes/smart-cards/Subdomain Smart Cards
/updates/Subdomain Updates
/category/announcements/Subdomain Announcements
/detours-stop-closures/Subdomain Detours & Stop Closures
/category/service-changes/Subdomain Service Changes
/our-services/Subdomain Our Services
/our-services/conventional-tra...Subdomain Conventional Transit
/our-services/specialized-tran...Subdomain Specialized Transit
/our-services/priority-seating/Subdomain Priority Seating
/our-services/travel-safe/Subdomain Travel Safe
/our-services/magnuscards/Subdomain MagnusCards
/accessibility/Subdomain Accessibility
/contact-us/Subdomain Contact Us
/contact-us/general-contact-in...Subdomain General Contact Information
/policies/expect-respect/Subdomain IMG-ALT London Transit's Expect Respect Policy outlines the expectations of riders and employees. Click here to read through the policy. Remember to be kind.
https://www.google.com/maps/di...External Subdomain No Text
/plan-a-trip/real-time/guide/Subdomain IMG-ALT Find details and tips for using realtime.londontransit.ca on our real-time guide page.
/detours-stop-closures/View detours
/plan-a-trip/schedules/Route info
/plan-a-trip/real-time/Get your bus info
/fares-and-passes/smart-cards/Your smart card
/2025/03/12/st-patricks-day-po...Subdomain St Patrick’s Day – Potential Service Interruptions
/2025/03/12/st-patricks-day-po...Subdomain Trivial anchor text
Read More
/2025/02/03/2025-approved-serv...Subdomain 2025 Approved Service Changes
/2025/02/03/2025-approved-serv...Subdomain Text duplicate Trivial anchor text
Read More
/2025/01/13/specialized-transi...Subdomain Specialized Transit – Booking System Upgrade
/2025/01/13/specialized-transi...Subdomain Text duplicate Trivial anchor text
Read More
/updates/Subdomain View all updates
/committees/Subdomain Committees
/commission-information/Subdomain Commission
/executive-staff/Subdomain Executive
/ltc-history/Subdomain LTC History
/advertise-with-us/Subdomain Advertise With Us
/open-data/Subdomain Open Data
/disclaimer-and-privacy/Subdomain Disclaimer & Privacy
/website-help/Subdomain Website Help
/careers/Subdomain Careers
/agendas-and-minutes/Subdomain Agenda & Minutes
/accessibility-plans/2012-2025...Subdomain Accessibility Plans
/annual-reports/annual-report/Subdomain Annual Reports
/business-plans/business-plan/Subdomain Business Plans
/initiatives/service-plans/Subdomain Initiatives
/policies/accessible-customer-...Subdomain Policies
/publications/Subdomain Publications Overview
https://twitter.com/ltcldnontNew window External A-TITLE Twitter
https://www.facebook.com/LTCLd...New window External Subdomain A-TITLE Facebook
/news-service-updates/New window Subdomain A-TITLE Rss

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.londontransit.ca/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
Performance
(Somewhat important)
The page response time is very slow (2.45 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (67 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
serverMicrosoft-IIS/10.0
x-powered-byPHP/8.1.27
x-pingbackhttps://www.londontransit.ca/xmlrpc.php
link<https://www.londontransit.ca/wp-json/>; rel="https://api.w.org/"
dateSun, 16 Mar 2025 23:50:44 GMT
content-length68959
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 364 referring domains.
This page has 8,227 backlinks.
This page has backlinks from 232 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.londontransit.ca
London Transit Commission

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Transit81%Check
London Transit81%Check
London77%Check
London Transit Commission75%Check
Transit Commission74%Check
Commission63%Check
Specialized Transit61%Check
Community Transit59%Check
londontransit50%Check
Service43%Check

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