Macmap.org - SEO Checker

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Overview of the SEO Check
Meta information
76% 
Page quality
45% 
Page structure
75% 
Link structure
45% 
Server
24% 
External factors
100% 
SEO Score
Response time
0.51 s
File size
68.60 kB
Words
834
Media files
32
Number of links
68 internal / 36 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Market Access Map
The page title is too short. (178 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionEmpty
keywordsEmpty
authorEmpty
viewportwidth=device-width, initial-scale=1, maximum-scale=1
theme-color#032B55
langen
X-UA-Compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are 16 text duplicates on this page:
  • Duplicate 1: Find tariff information and other market-access requirements quickly, ...
  • Duplicate 2: Compare customs tariffs imposed on your products across multiple marke...
  • Duplicate 3: Compare customs tariffs faced by your competitors in the destination m...
  • Duplicate 4: Print your results or Download them in the form of charts and Excel ta...
  • Duplicate 5: Bulk Download data on applied tariffs, GTAP tariff protection database...
  • Duplicate 6: Access customs tariffs for the past and present years under general (i...
  • Duplicate 7: Analyse more than 400 trade agreements that are in force, as well as t...
  • Duplicate 8: Prospect for potential partners in new trade agreements and identify w...
This page contains 834 words. That's ok.
24.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
21 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 21.25 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 4 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, maximum-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (26). We recommend using a maximum of 17 tags for this page.
The following tag is repeated too often: access
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/content/images/icons/png/itc-logo.pngNo alt attribute provided
/content/images/icons/svg/logo.svgNo alt attribute provided
...ges/icons/png/access-market-icon-sml.pngAccess a Market
...es/icons/png/compare-access-icon-sml.pngCompare Access
...s/icons/png/analyse-markets-icon-sml.pngNo alt attribute provided
...ges/icons/png/download-data-icon-sml.pngDownload Data
...nt/images/icons/png/user-case/trader.pngFor IMPORTERS and EXPORTERS
...ages/icons/png/user-case/policymaker.pngFor POLICYMAKERS and TRADE SUPPORT INSTITUTIONS
...mages/icons/png/user-case/researcher.pngFor RESEARCHERS or an ACADEMIC
...mages/icons/png/user-case/negotiator.pngFor TRADE NEGOTIATORS
/content/images/icons/png/tools/roi.pngProcurement Map
...ent/images/icons/png/tools/trade-map.pngTrade Map
...icons/png/tools/export-potential-map.pngExport Potential Map
...t/images/icons/png/tools/ntm-surveys.pngNTM Business Surveys
...ages/icons/png/tools/procurement-map.pngProcurement Map
/content/images/icons/png/tools/mpi.pngMarket Price Information
...tent/images/icons/png/itc-logo-white.pngNo alt attribute provided
...tent/images/icons/png/eu-logo-footer.pngEuropean Commission
...t/images/icons/svg/grips-logo-footer.svgGRIPS
/content/images/icons/png/aladi.pngAladi
...tent/images/icons/png/itc-logo-white.pngNo alt attribute provided
...tent/images/icons/png/phone-icon-sml.pngNo alt attribute provided
...ent/images/icons/png/phone1-icon-sml.pngNo alt attribute provided
/content/images/icons/png/mail-icon-sml.pngNo alt attribute provided
...s/icons/png/social-facebook-icon-sml.pngNo alt attribute provided
...es/icons/png/social-twitter-icon-sml.pngNo alt attribute provided
...s/icons/png/social-linkedin-icon-sml.pngNo alt attribute provided
...es/icons/png/social-youtube-icon-sml.pngNo alt attribute provided
...tent/images/icons/png/eu-logo-footer.pngEuropean Commission
...t/images/icons/svg/grips-logo-footer.svgGRIPS
/content/images/icons/png/aladi.pngAladi

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 Create an account
H3 Why should I use Market Access Map?
H3 Why Market Access Map?
H3 Discover Other Tools and Services by ITC
H3 Other market analysis tools and services provided by ITC
H3 What's new on Twitter
H3 Our Socials
H3 Navigation
H3 Funders
H3 Partner
H4 Your Role
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Rules of Origin Facilitator
H4 Trade Map
H4 Export Potential Map
H4 NTM Business Surveys
H4 Procurement Map
H4 Market Price Information
H4 Sign-in
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
There are too many external links (36) on this page.

Found links on this page

LinkAttributesAnchor text
http://www.intracen.org/New window External Subdomain No Text
https://www.macmap.org/New window Market Access Map Improving transparency in international trade and market access
https://www.macmap.org/enNo Text
http://www.intracen.org/New window External Subdomain No Text
https://www.macmap.org/enNo Text
https://www.macmap.org/Home
/en/query/customs-dutiesCustoms Tariffs
/en/query/trade-remediesTrade Remedies
/en/query/regulatory-requirementExport and Import requirements
/en/query/compare-marketMarkets
/en/query/compare-competitorCompetitors
/en/query/compare-productProducts
/en/query/trade-agreementTrade Agreements
/en/analyze/gtapGTAP Tariffs
/en/analyze/graphsMarket Access Graphs
/en/downloadDownload
https://www.macmap.org/covid19COVID-19
https://www.macmap.org/ukraineNew! Ukraine
/en/about/data-availabilityData Availability
/en/about/methodologyMethodology
/en/resources/glossaryGlossary
/en/resources/faqFAQ
/en/resources/product-searchProduct search
/en/learn/epaUnited Kingdom Economic Partnership Agreements
/en/learn/afcftaNew! African Continental Free Trade Area (AfCFTA)
/en/resources/cisNew! Commonwealth of Independent States (CIS)
/en/resources/incotermsIncoterms
/en/useraccount/login-to-conti...Account
/en/resources/product-searchNew window Advanced product search
/en/query/resultsAccess a Market Explore customs tariffs, trade remedies, as well as regulatory requirements applied by a market on a given product.
IMG-ALT Access a Market
/en/query/compare-marketCompare Access Compare tariffs and other indicators across different destination markets, exporting countries and products.
IMG-ALT Compare Access
/en/query/trade-agreementAnalyse Markets Analyse trade agreements, forward-looking preferential tariffs and other market access conditions.
/en/downloadDownload Data Download datasets on MFN and preferential tariffs as well as on regulatory requirements, in bulk or using customized queries.
IMG-ALT Download Data
/en/query/resultsAccess
A-TITLE Access Sub Module
/en/query/compare-marketCompare
/en/query/trade-agreementAnalyse
/en/downloadText duplicate Download
https://www.macmap.org/New window Subdomain Text duplicate Home
/en/query/compare-marketNew window Subdomain Text duplicate Compare
/en/query/compare-competitorNew window Subdomain Text duplicate Compare
/en/query/compare-marketNew window Subdomain Text duplicate Compare
https://www.macmap.org/downloadNew window Subdomain Text duplicate Download
https://www.macmap.org/downloadNew window Subdomain Text duplicate Download
/en/analyze/ftpNew window Subdomain tariff reduction
/en/query/customs-dutiesNew window Subdomain Text duplicate Access
https://www.macmap.org/downloadNew window Subdomain Text duplicate Download
/en/query/trade-agreementNew window Subdomain Text duplicate Analyse
https://m.macmap.org/New window External Subdomain Text duplicate Home
https://m.macmap.org/en/query/...New window External Subdomain Text duplicate Compare
https://m.macmap.org/en/query/...New window External Subdomain Text duplicate Compare
https://m.macmap.org/en/query/...New window External Subdomain Text duplicate Compare
https://m.macmap.org/en/downloadNew window External Subdomain Text duplicate Download
https://m.macmap.org/en/downloadNew window External Subdomain Text duplicate Download
https://m.macmap.org/en/analyz...New window External Subdomain Text duplicate tariff reduction
https://m.macmap.org/en/query/...New window External Subdomain Text duplicate Access
https://m.macmap.org/en/downloadNew window External Subdomain Text duplicate Download
https://m.macmap.org/en/query/...New window External Subdomain Text duplicate Analyse
http://www.intracen.org/itc/ma...New window External Subdomain Discover
http://www.intracen.org/itc/ma...New window External Subdomain Other market analysis tools and services provided by ITC
https://findrulesoforigin.org/New window External Rules of Origin Facilitator
https://www.trademap.org/New window External Subdomain Trade Map
http://exportpotential.intrace...New window External Subdomain Export Potential Map
https://ntmsurvey.intracen.org...New window External Subdomain NTM Business Surveys
https://procurementmap.intrace...New window External Subdomain Procurement Map
https://mpi.intracen.org/homeNew window External Subdomain Market Price Information
https://twitter.com/ITC_MktAna...External Tweets by @ITC_MktAnalysis
https://ec.europa.eu/commissio...New window External Subdomain IMG-ALT European Commission
A-TITLE European Commission
http://www.grips.ac.jp/enNew window External Subdomain IMG-ALT GRIPS
http://www.aladi.org/sitioaladi/New window External Subdomain IMG-ALT Aladi
A-TITLE Aladi
https://www.facebook.com/ITCma...New window External Subdomain No Text
https://twitter.com/ITC_MktAna...New window External No Text
https://www.linkedin.com/showc...New window External Subdomain No Text
https://www.youtube.com/user/M...New window External Subdomain No Text
https://www.facebook.com/ITCma...New window External Subdomain No Text
https://twitter.com/ITC_MktAna...New window External No Text
https://www.linkedin.com/showc...New window External Subdomain No Text
https://www.youtube.com/user/M...New window External Subdomain No Text
https://www.macmap.org/Text duplicate Home
/en/query/customs-dutiesText duplicate Customs Tariffs
/en/query/trade-remediesText duplicate Trade Remedies
/en/query/regulatory-requirementText duplicate Export and Import requirements
/en/query/compare-marketText duplicate Markets
/en/query/compare-competitorText duplicate Competitors
/en/query/compare-productText duplicate Products
/en/query/trade-agreementText duplicate Trade Agreements
/en/analyze/gtapText duplicate GTAP Tariffs
/en/analyze/graphsText duplicate Market Access Graphs
/en/downloadText duplicate Download
https://www.macmap.org/covid19Text duplicate COVID-19
https://www.macmap.org/ukraineText duplicate New! Ukraine
/en/about/data-availabilityText duplicate Data Availability
/en/about/methodologyText duplicate Methodology
/en/resources/glossaryText duplicate Glossary
/en/resources/faqText duplicate FAQ
/en/resources/product-searchText duplicate Product search
/en/learn/epaText duplicate United Kingdom Economic Partnership Agreements
/en/learn/afcftaText duplicate New! African Continental Free Trade Area (AfCFTA)
/en/resources/cisText duplicate New! Commonwealth of Independent States (CIS)
/en/resources/incotermsText duplicate Incoterms
/en/useraccount/login-to-conti...Text duplicate Account
https://ec.europa.eu/commissio...New window External Subdomain Text duplicate IMG-ALT European Commission
A-TITLE European Commission
http://www.grips.ac.jp/enNew window External Subdomain Text duplicate IMG-ALT GRIPS
http://www.aladi.org/sitioaladi/New window External Subdomain Text duplicate IMG-ALT Aladi
A-TITLE Aladi
http://mas-admintools.intracen...New window External Subdomain Register >>

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.macmap.org/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The X-powered header is sent within the response header. (unnecessary)
Performance
(Somewhat important)
The page response time of 0.51 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 9 CSS files. This may affect the page load time negatively.
This page loads 4 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (69 kB).

HTTP Response Header

NameValue
cache-controlprivate
content-typetext/html; charset=utf-8
serverMyServer
set-cookie106 Characters
x-aspnetmvc-version5.2
x-aspnet-version4.0.30319
x-powered-byASP.NET
access-control-allow-origin*
access-control-allow-methodsGET, OPTIONS
access-control-allow-headersx-API-key
access-control-allow-credentialstrue
strict-transport-securitymax-age=31536000; includeSubDomains
dateWed, 05 Feb 2025 12:57:27 GMT
connectionclose
content-length70201
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 4,105 referring domains.
This page has 87,972 backlinks.
This page has backlinks from 458 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /App_Code/
Disallow: /App_Data/
Disallow: /Areas/Manager/
Disallow: /Bin/
Disallow: /Templates/

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Search preview

www.macmap.org
Market Access Map

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Map74%Check
Access Map68%Check
Market Access Map66%Check
Market63%Check
Access63%Check
Market Access63%Check
Market Access Conditions56%Check
Market Analysis52%Check
market intelligence52%Check
market analysis tools50%Check
Show more keywords and terms

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