Macrobusiness.com.au - SEO Checker

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Overview of the SEO Check
Meta information
56% 
Page quality
38% 
Page structure
79% 
Link structure
96% 
Server
87% 
External factors
100% 
SEO Score
Response time
1.72 s
File size
129.90 kB
Words
486
Media files
13
Number of links
68 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
MacroBusiness | Australia's leading source of macroeconomic and financial market analysis
The page title should be shorter than 580 pixels. It is 820 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.macrobusiness.com.au/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
No paragraphs were detected.
There are only 486 words on this page. Good pages should have about 800 words of useful content.
12.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
This page only loads 3 JavaScript files. That's good!
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
13 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...obusiness-2021/images/logo-retina-ns.pngNo alt attribute provided
...ontent/uploads/2023/11/Jacinta-Allan.pngNo alt attribute provided
...m.au/wp-content/uploads/2024/03/1-79.pngNo alt attribute provided
...m.au/wp-content/uploads/2024/05/1-22.pngNo alt attribute provided
...5/Housing-blows-up-retirement-system.pngNo alt attribute provided
...ontent/uploads/2024/03/Economy-Cliff.pngNo alt attribute provided
...ontent/uploads/2023/11/Jacinta-Allan.pngNo alt attribute provided
...tent/uploads/2024/03/Housing-bonfire.pngNo alt attribute provided
...m.au/wp-content/uploads/2024/05/1-20.pngNo alt attribute provided
...m.au/wp-content/uploads/2024/05/1-11.pngNo alt attribute provided
...tent/uploads/2024/03/Housing-bonfire.pngNo alt attribute provided
...com.au/wp-content/uploads/2024/05/13.pngNo alt attribute provided
...nt/uploads/2024/05/Google-Business-2.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H3 Australia
H3 Commodities
H3 Global Macro
H3 Company
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 2 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.macrobusiness.com.au/No Text
/2024/05/pauper-victoria-goes-...Australian budget Pauper Victoria goes cap in hand to federal government 10 hours ago 1
/2024/05/you-can-save-chinese-...Commodities You can save Chinese property but not iron ore 9 hours ago
/2024/05/albo-whines-as-china-...Australian Politics Albo whines as China drops iron ore on Aussie navy 10 hours ago
/2024/05/net-to-finally-close-...Australian Property Net to finally close on Aussie property money launderers 9 hours ago 4
/2024/05/australia-must-hard-c...International Students Australia must hard cap international student numbers 8 hours ago 5
/2024/05/immigration-plunges-s...Australian budget Immigration plunges states deep into debt 8 hours ago 4
/2024/05/australian-dollar-hat...Australian interest rates Australian dollar hates Michellle Bullock 7 hours ago 4
/2024/05/macro-morning-1735/Australian Dollar Macro Morning 7 hours ago 1
/simple/Switch to our simple homepage →
/2024/05/australian-households...Australian households wrongly blamed for inflation 14 hours ago 9
/2024/05/aussie-inflation-gaug...Aussie inflation gauge loses steam easing rates pressure 14 hours ago 1
/2024/05/all-australians-will-...All Australians will pay for Victoria’s budget mismanagement 16 hours ago 19
/2024/05/banks-pressure-govern...Banks pressure government to pump-up property prices 2 hours ago 10
/2024/05/bitter-shadow-rba-dem...Bitter Shadow RBA demands rate hike 2 hours ago 6
/2024/05/job-ads-hold-up-its-s...Job ads hold up. It’s supply that’s the problem 13 hours ago 11
/2024/05/aussie-inflation-gaug...Text duplicate Aussie inflation gauge loses steam easing rates pressure 14 hours ago 1
/2024/05/australian-households...Text duplicate Australian households wrongly blamed for inflation 14 hours ago 9
/2024/05/canada-sends-dire-rec...Canada sends dire recession warning to Australia 15 hours ago 10
/2024/05/federal-budget-to-mak...Federal Budget to make HECS fairer 15 hours ago 7
/2024/05/economists-revolt-aga...Economists revolt against Albo’s immigration lunacy 3 days ago 36
/2024/05/bob-carr-sues-winston...Bob Carr sues Winston Peters over China 4 days ago 4
/2024/05/open-borders-albo-is-...Open borders Albo is addicted to immigration 4 days ago 11
/2024/05/made-in-australia-sup...“Made in Australia” Superpower impossible with gas cartel 6 days ago 11
/2024/05/alp-invites-chinese-a...ALP invites Chinese Aldi bags of cash back into parliament 6 days ago 7
/2024/05/stamp-duty-bust-adds-...Stamp duty bust adds to Victoria’s budget woes 6 days ago 7
/2024/05/boomers-arent-to-blam...Boomers aren’t to blame for Millennial woes. Millennials are 6 days ago 49
/2024/04/coalition-goes-into-b...Coalition goes into bat for international student rorters 7 days ago 19
/2024/05/banks-pressure-govern...Text duplicate Banks pressure government to pump-up property prices 2 hours ago 10
/2024/05/all-australians-will-...Text duplicate All Australians will pay for Victoria’s budget mismanagement 16 hours ago 19
/2024/05/australias-rental-cri...Australia’s rental crisis deepens as immigration demand swamps supply 18 hours ago 18
/2024/05/australias-housing-sy...Australia’s housing system flashes “code red” 1 day ago 13
/2024/05/investors-flood-back-...Investors flood back into Australian property 3 days ago 7
/2024/05/australian-home-build...Australian home builders kneecapped by hyperinflation 4 days ago 4
/2024/05/why-australian-rental...Why Australian rental costs will continue to rise 4 days ago 3
/2024/05/new-energy-shock-builds/New energy shock builds 16 hours ago 7
/2024/05/chinese-property-and-...Chinese property and iron ore propects sink on 17 hours ago 2
/2024/05/major-bank-australian...Major bank: Australian dollar still under geenback steamroller 1 day ago 2
/2024/05/australian-dollar-bea...Australian dollar bear hunting season opens 3 days ago 3
/2024/05/macro-afternoon-1765/Macro Afternoon 3 days ago 32
/2024/05/australian-dollar-reb...Australian dollar rebounds as “no landing” evaporates 4 days ago 2
/2024/05/macro-morning-1734/Macro Morning 4 days ago
/2024/05/will-the-rba-panic-an...MB Fund Podcast: Will The RBA panic and hike interest rates? 5 days ago 7
/category/australian-banks-2/Australian Banks
/category/australian-budget-2/Australian Budget
/category/australian-dollar/Australian Dollar
/category/australian-economy/Australian Economy
/category/australian-interest-...Australian Interest Rates
/category/australian-politics/Australian Politics
/category/australian-property/Australian Property
/category/equities/Australian Shares
/category/immigration/Immigration
/category/international-students/International Students
/category/superannuation/Superannuation
/category/australian-lng/Australian LNG
/category/gold/Gold
/category/iron-ore-price/Iron Ore Price
/category/capitalism/Capitalism
/category/carbon-economy/Carbon Economy
/category/chinas-economy/China Economy
/category/economics/Economics
/category/european-economy/European Economy
/category/new-zealand-economy/New Zealand Economy
/category/us-economy/US Economy
/about/About
/comment-rules/Comment Policy
/contact/Contact
/disclaimer/Disclaimer
https://www.facebook.com/Macro...External Subdomain No Text
https://twitter.com/macro_busi...External No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.macrobusiness.com.au/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.72 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page only loads 2 CSS files. That's ok.
This page only loads 3 JavaScript files. That's good!
The file size of the HTML document is fine (130 kB).

HTTP Response Header

NameValue
dateTue, 07 May 2024 02:06:47 GMT
content-typetext/html;charset=utf-8
cache-controlpublic, max-age=300, s-maxage=300, stale-while-revalidate=86400
server-timing-;dur=40;desc="Generate", -;dur=0;desc="Load%20chunks%2Fnitro%2Fcloudflare-module", -;dur=0;desc="Nitro%20Start", -;dur=0;desc="Load%20chunks%2Fhandlers%2Frenderer", -;dur=0;desc="Load%20chunks%2Fapp%2Fclient.manifest", -;dur=0;desc="Load%20chunks%2Fapp%2Fserver", -;dur=0;desc="Load%20chunks%2Fapp%2F_nuxt%2FAdWrapper-82pOsa_x", -;dur=0;desc="Load%20chunks%2Fapp%2F_nuxt%2F_plugin-vue_export-helper-yVxbj29m", -;dur=0;desc="Load%20chunks%2Fapp%2F_nuxt%2FChannelHeading-C5i29vJE", -;dur=0;desc="Load%20chunks%2Findex5", -;dur=0;desc="Load%20chunks%2Fapp%2F_nuxt%2FPostDetails-aR1Zo9FK", -;dur=0;desc="Load%20chunks%2Frollup%2F_commonjsHelpers", -;dur=0;desc="Load%20chunks%2Findex4", -;dur=0;desc="Load%20chunks%2Fapp%2F_nuxt%2FSkeleton-pTzRw5iG", -;dur=0;desc="Load%20chunks%2Fapp%2F_nuxt%2Ffetch-f0o47TmD", -;dur=0;desc="Load%20chunks%2Fapp%2F_nuxt%2Findex-pwGsOo5m", -;dur=0;desc="Load%20chunks%2Fapp%2F_nuxt%2Fdefault-wcAJbkma", -;dur=0;desc="Load%20chunks%2FBetterKV", -;dur=0;desc="Load%20chunks%2Findex2", -;dur=0;desc="Load%20chunks%2Fnitro", -;dur=0;desc="Load%20chunks%2Fhomepage", -;dur=0;desc="Load%20chunks%2Ftop", -;dur=0;desc="Load%20chunks%2Fapp%2Fstyles", -;dur=0;desc="Load%20chunks%2Fapp%2F_nuxt%2Fentry-styles.5f2einDD", -;dur=0;desc="Load%20chunks%2Fapp%2F_nuxt%2FLatest-styles.tnUxsQS7", -;dur=0;desc="Load%20chunks%2Fapp%2F_nuxt%2FChannelHeading-styles.quc6R81A"
x-powered-byNuxt
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varyAccept-Encoding
cf-cache-statusDYNAMIC
servercloudflare
cf-ray87fda7176be46910-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 3,256 referring domains.
This page has 34,704 backlinks.
This page has backlinks from 2,074 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 512 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: Googlebot
Disallow: /account/
Disallow: /api/auth/

User-agent: *
Allow: /

Similar sites

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Macro63%Check
Global Macro51%Check
Commodities38%Check
Economy36%Check
ads36%Check
carbon economy35%Check
Australian34%Check
ago34%Check
hours34%Check
property34%Check
Show more keywords and terms

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