Manufaktur.spiegel.de - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
71% 
Page structure
79% 
Link structure
52% 
Server
100% 
External factors
48% 
SEO Score
Response time
0.04 s
File size
39.80 kB
Words
459
Media files
13
Number of links
38 internal / 0 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
MANUFAKTUR | Home
The length of the page title is perfect. (211 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Die Kommunikationswerkstatt der SPIEGEL Gruppe. Unsere MANUFAKTUR stärkt die Reputation von Marken, die bei ihrer Kommunikation auf Fakten und Glaubwürdigkeit setzen. Individuelle Beratung und verlässliche Umsetzung – wie eine Manufaktur.
The meta description is too long: 1568 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://manufaktur.spiegel.de/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United States of America
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
generatorTYPO3 CMS
descriptionDie Kommunikationswerkstatt der SPIEGEL Gruppe. Unsere MANUFAKTUR stärkt die Reputation von Marken, die bei ihrer Kommunikation auf Fakten und Glaubwürdigkeit setzen. Individuelle Beratung und verlässliche Umsetzung – wie eine Manufaktur.
viewportwidth=device-width, initial-scale=1
robotsindex,follow
apple-mobile-web-app-capableno
langde
twitter:cardsummary
charsetutf-8

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Page quality

Content
(Critically important)
There are only 459 words on this page. Good pages should have about 800 words of useful content.
41.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
13 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.96 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 75 characters this one is longer than 70 characters:
"wir besetzen zukunftsthemen und sind expert:innen im bereich kommunikation."
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...7c56be1ca447e/Images/manufaktur-logo.svgManufaktur.spiegel.deManufaktur.spiegel.de
...2023__V2___Ut___Original__b2a27deecf.pngVideo PlatzhalterCMO Kompass 2023 - Das Event
...d_/6/b/csm_HoFF_Thumbnail_a6f527e302.jpgNo alt attribute provided
...akonferenz_2023_Thumbnail_3927bc3a6e.jpgNo alt attribute provided
...ed_/e/e/csm_TK_Teaserbild_509944e0c6.jpgAnzeigebild Podcast Techniker Krankenkasse
...sm_Gruppenfoto_Manufaktur_2c6ef1e4bc.jpgGruppenfoto Manufaktur mit allen TeammitgliedernTeam Manufaktur
...essed_/e/7/csm_1-format43_453f01845b.jpgSPIEGEL Verlagsgebäude Hamburg
...500px_Geschichten_Formate_2105e26073.pngInfografik Geschichten & Formate Geschichten & Formate
...ktur_1500px_Media_Maerkte_d07bc1421e.pngInfografik Media & MärkteMedia & Märkte
..._Manufaktur_1500px_Events_d381e30d3e.pngInfografik Research & InsightsResearch & Insights
...anufaktur_1500px_Research_f0d1cbfe4e.pngInfografik ResearchResearch
...itta_Emrich_59_Manufaktur_785c8830b7.jpgFoto von Britta ErmrichBritta Ermrich
Video URLWidthHeight
...anufaktur_website_20200710_2400px_V3.mp4

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Hallo! Wir sind die MANUFAKTUR – die Kommunikationswerkstatt der SPIEGEL-Gruppe.
H2 AKTUELLE PROJEKTE
H2 CMO KOMPASS: MARKETING DER ZUKUNFT
H2 Weitere Referenzen
H2 Wer wir sind
H2 Was wir anbieten
H3 Die Hall of Fame der deutschen Forschung
H3 Die SPIEGEL-Klimakonferenz 2023
H3 TechVisite – Zukunft Digitale Gesundheit
H3 Was wir machen
H3 Woher wir kommen
H3 Geschichten & Formate
H3 Media & Märkte
H3 Events & Networking
H3 Research & Insights
Some anchor texts are used more than once.
2 links don't have an anchor text.
There are 6 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are no external links on this page.

Found links on this page

LinkAttributesAnchor text
https://manufaktur.spiegel.de/IMG-ALT Manufaktur.spiegel.de
/unsere-produkteUnsere Produkte
A-TITLE Unsere Produkte
/referenzenReferenzen
A-TITLE Referenzen
/wer-wir-sindWer wir sind
A-TITLE Wer wir sind
/kontaktKontakt
A-TITLE Kontakt
/unsere-produkteText duplicate Unsere Produkte
A-TITLE Unsere Produkte
/referenzenText duplicate Referenzen
A-TITLE Referenzen
/wer-wir-sindText duplicate Wer wir sind
A-TITLE Wer wir sind
/kontaktText duplicate Kontakt
A-TITLE Kontakt
/referenzen/cmo-kompassTrivial anchor text
Mehr lesen
/referenzenWeitere Referenzen
/referenzen/hall-of-fame-der-d...No Text
/referenzen/hall-of-fame-der-d...Die Hall of Fame der deutschen Forschung
/referenzen/hall-of-fame-der-d...Text duplicate Trivial anchor text
Mehr lesen
/referenzen/spiegel-klimakonfe...No Text
/referenzen/spiegel-klimakonfe...Die SPIEGEL-Klimakonferenz 2023
/referenzen/spiegel-klimakonfe...Text duplicate Trivial anchor text
Mehr lesen
/referenzen/tech-visite-zukunf...IMG-ALT Anzeigebild Podcast Techniker Krankenkasse
/referenzen/tech-visite-zukunf...TechVisite – Zukunft Digitale Gesundheit
/referenzen/tech-visite-zukunf...Text duplicate Trivial anchor text
Mehr lesen
/wer-wir-sindText duplicate Wer wir sind
/wer-wir-sindIMG-ALT Gruppenfoto Manufaktur mit allen Teammitgliedern
/wer-wir-sindWas wir machen
/wer-wir-sindText duplicate Trivial anchor text
Mehr lesen
/wer-wir-sindFoto: Christian Charisius | dpa
IMG-ALT SPIEGEL Verlagsgebäude Hamburg
/wer-wir-sindWoher wir kommen
/wer-wir-sindText duplicate Trivial anchor text
Mehr lesen
/unsere-produkteWas wir anbieten
/unsere-produkteIMG-ALT Infografik Geschichten & Formate
/unsere-produkteIMG-ALT Infografik Media & Märkte
/unsere-produkteIMG-ALT Infografik Research & Insights
/unsere-produkteIMG-ALT Infografik Research
/unsere-produkteErfahren Sie mehr
https://manufaktur.spiegel.de/Anchor A-TITLE Zum Seitenanfang scrollen
/impressumImpressum
A-TITLE Impressum
/datenschutzDatenschutz
A-TITLE Datenschutz
https://manufaktur.spiegel.de/agbAGB
A-TITLE AGB
/kontaktText duplicate Kontakt
A-TITLE Kontakt

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://manufaktur.spiegel.de/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.04 seconds.
The file size of the HTML document is fine (40 kB).

HTTP Response Header

NameValue
servernginx
dateMon, 28 Oct 2024 21:32:00 GMT
content-typetext/html; charset=utf-8
varyAccept-Encoding
content-languagede-DE
x-ua-compatibleIE=edge
x-content-type-optionsnosniff
age32186
x-cacheHIT
x-cache-hits501
strict-transport-securitymax-age=31536000
x-frame-optionsSAMEORIGIN
referrer-policysame-origin
permissions-policygeolocation=(),midi=(),sync-xhr=(),microphone=(),camera=(),magnetometer=(),gyroscope=(),fullscreen=(self),payment=()
content-security-policyframe-ancestors 'self'
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 16 referring domains.
This page only has 80 backlinks.
This page only has few backlinks from 15 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: AhrefsBot
Disallow: /

User-agent: Amazonbot
Disallow: /

User-agent: Baiduspider
Disallow: /

User-agent: Baiduspider-image
Disallow: /

User-agent: Baiduspider-video
Disallow: /

User-agent: BLEXBot
Disallow: /

User-agent: Bytespider
Disallow: /

User-agent: CCBot
Disallow: /

User-agent: dotbot
Disallow: /

User-agent: FacebookBot
Disallow: /

User-agent: Google-Extended
Disallow: /

User-agent: GPTBot
Disallow: /

User-agent: magpie-crawler
Disallow: /

User-agent: MJ12bot
Disallow: /

User-Agent: omgili
Disallow: /

User-Agent: omgilibot
Disallow: /

User-agent: SemrushBot
Disallow: /

User-agent: sentibot
Disallow: /

User-agent: SirdataBot
Disallow: /

User-agent: TurnitinBot
Disallow: /

# 

User-agent: *
Disallow: /typo3/
Disallow: /fluid-styleguide/
Disallow: /*?id=*
Disallow: /*&id=*

#

Sitemap: https://manufaktur.spiegel.de/sitemap.xml

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Search preview

manufaktur.spiegel.de
MANUFAKTUR | Home
Die Kommunikationswerkstatt der SPIEGEL Gruppe. Unsere MANUFAKTUR stärkt die Reputation von Marken, die bei ihrer Kommunikation auf Fakten und Glaubwürdigkeit setzen. Individuelle Beratung und verlässliche Umsetzung – wie eine Manufaktur.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
MANUFAKTUR79%Check
Kommunikation55%Check
spiegel54%Check
setzen51%Check
Kommunikationswerkstatt50%Check
ZUKUNFT47%Check
Marken46%Check
Umsetzung46%Check
Research44%Check
Hall43%Check
Show more keywords and terms

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