Zukunftsinstitut.de - SEO Checker

Overview of the SEO Check
Meta information
53% 
Page quality
75% 
Page structure
98% 
Link structure
83% 
Server
93% 
External factors
100% 
SEO Score
Response time
0.53 s
File size
103.10 kB
Words
503
Media files
27
Number of links
63 internal / 15 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Zukunftsinstitut
The page title is too short. (139 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
Als renommierter Partner für Organisationen stehen wir für belastbare und anwendbare Zukunftsforschung. Wir überführen exklusive Trendanalysen und Forschungsergebnisse in konkrete Maßnahmen, umfassende Konzepte und effektive Strategien.
The meta description is too long: 1539 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.zukunftsinstitut.de/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: en
Server location: United States of America
The given language en does not conform with the detected language de.
The given language en does not conform with the detected language de.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionAls renommierter Partner für Organisationen stehen wir für belastbare und anwendbare Zukunftsforschung. Wir überführen exklusive Trendanalysen und Forschungsergebnisse in konkrete Maßnahmen, umfassende Konzepte und effektive Strategien.
viewportwidth=device-width, initial-scale=1
google-site-verification6X8TVnPqhMzzo5_IHnhQ_vsWjVpgB80KO5n2qW0TNBE
generatorHubSpot
langen
twitter:descriptionAls renommierter Partner für Organisationen stehen wir für belastbare und anwendbare Zukunftsforschung. Wir überführen exklusive Trendanalysen und Forschungsergebnisse in konkrete Maßnahmen, umfassende Konzepte und effektive Strategien.
twitter:titleZukunftsinstitut
twitter:cardsummary
og:descriptionAls renommierter Partner für Organisationen stehen wir für belastbare und anwendbare Zukunftsforschung. Wir überführen exklusive Trendanalysen und Forschungsergebnisse in konkrete Maßnahmen, umfassende Konzepte und effektive Strategien.
og:titleZukunftsinstitut
og:urlhttps://www.zukunftsinstitut.de
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 503 words. That's ok.
34.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.74 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (16). We recommend using a maximum of 10 tags for this page.
The following tag is repeated too often: future circle
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/hubfs/ZI-Logo-Resdesign_Website-1.pngZukunftsinstitut Logo
/hubfs/Research&Consulting-3.jpgResearch&Consulting
/hubfs/Keynotes-2.jpgKeynotes-2
/hubfs/FutureCircle-1.jpgFutureCircle-1
...?width=420&height=420&name=FCMDay_24.pngFCMDay_24
/hubfs/Successstory-Haufe.jpgSuccessstory-Haufe
/hubfs/Trend-Story-DFB.jpgTrend-Story-DFB
...98682704-88f2-4644-b55b-a3674c74af2b.pngSchreiben Sie uns!
...width=35&height=41&name=Linkedin-png.pngLinkedIn-Kanal des Zukunftsinstituts
...th=35&height=41&name=Instagram-png-1.pngInstagram-Kanal des Zukunftsinstituts
...dth=35&height=41&name=Facebook-png-1.pngFacebook-Kanal des Zukunftsinstituts
...?width=35&height=41&name=Youtube-png.pngYouTube-Kanal des Zukunftsinstituts

Page structure

H1 heading
(Critically important)
UNLOCK THE FUTURE
The H1 heading is too short (17 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 UNLOCK THE FUTURE
H2 IHRE ZUKUNFT, UNSERE EXPERTISE
H2 INFORMIERT, UND INSPIRIERT
H2 ENTFALTEN SIE ZUKUNFT MIT DEM WISSEN UNSERER EXPERTEN
H3 Research & Consulting
H3 Keynotes
H3 Future Circle
H3 Die Zukunft ist verschwunden
H3 Ein Trendradar für die Haufe Akademie
H3 DFB arbeitet mit Megatrends und Lebensstilen
H3 DIE ZUKUNFT BEGINNT HIER
H4 Das Zukunftsinstitut
H4 Standorte
H4 Kontakt
H4 Übersicht
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 15 external links on this page.
LinkAttributesAnchor text
https://www.zukunftsinstitut.de/Anchor Skip to content
https://www.zukunftsinstitut.de/Subdomain IMG-ALT Zukunftsinstitut Logo
/das-zukunftsinstitutSubdomain Das Zukunftsinstitut
/teamSubdomain Team
/forschungSubdomain Forschung
/karriereSubdomain Karriere
/research-und-consultingSubdomain Research & Consulting
/future-circleSubdomain Future Circle
https://shop.zukunftsinstitut....New window External Subdomain Publishing
/keynotesSubdomain Keynotes
/conferencesSubdomain Conferences
/referenzenSubdomain Referenzen
/themenSubdomain Alle Themen
/blog-megatrendsSubdomain Megatrends
/blog-strategieSubdomain Strategie
/blog-visionSubdomain Vision
/blog-kommunikationSubdomain Kommunikation
/blog-innovationSubdomain Innovation
/blog-lebensstileSubdomain Lebensstile
https://shop.zukunftsinstitut.de/New window External Subdomain Shop
/kontaktSubdomain Kontakt
/das-zukunftsinstitutSubdomain Text duplicate Das Zukunftsinstitut
/teamSubdomain Text duplicate Team
/forschungSubdomain Text duplicate Forschung
/karriereSubdomain Text duplicate Karriere
/newsletterSubdomain Newsletter
/research-und-consultingSubdomain Text duplicate Research & Consulting
/future-circleSubdomain Text duplicate Future Circle
https://shop.zukunftsinstitut....New window External Subdomain Text duplicate Publishing
/keynotesSubdomain Text duplicate Keynotes
/conferencesSubdomain Text duplicate Conferences
/referenzenSubdomain Text duplicate Referenzen
/kontaktSubdomain Text duplicate Kontakt
/themenSubdomain Text duplicate Alle Themen
/blog-megatrendsSubdomain Text duplicate Megatrends
/blog-strategieSubdomain Text duplicate Strategie
/blog-visionSubdomain Text duplicate Vision
/blog-kommunikationSubdomain Text duplicate Kommunikation
/blog-innovationSubdomain Text duplicate Innovation
/blog-lebensstileSubdomain Text duplicate Lebensstile
/knowledge/aSubdomain Glossar
/blog-megatrend-glossarSubdomain Megatrend-Glossar
/blog-megatrend-new-workSubdomain New Work
/blog-megatrend-konnektivitaetSubdomain Konnektivität
/blog-megatrend-neo-oekologieSubdomain Neo-Ökologie
/blog-megatrend-globalisierungSubdomain Globalisierung
/blog-megatrend-gesundheitSubdomain Gesundheit
/blog-megatrend-individualisie...Subdomain Individualisierung
/blog-megatrend-mobilitaetSubdomain Mobilität
/blog-megatrend-wissenskulturSubdomain Wissenskultur
/blog-megatrend-urbanisierungSubdomain Urbanisierung
/blog-megatrend-sicherheitSubdomain Sicherheit
/blog-megatrend-silver-societySubdomain Silver Society
/blog-megatrend-gender-shiftSubdomain Gender Shift
/research-und-consultingText duplicate Research & Consulting
/keynotesText duplicate Keynotes
/future-circleText duplicate Future Circle
/fcm-gewinnspielSubdomain Zum Gewinnspiel
/haufe-akademie-trendradar-job...Subdomain Zur Haufe-Akademie-Story
/referenzen-dfbSubdomain Zur DFB-Story
https://hubspot-cta-redirect-e...External Subdomain IMG-ALT Schreiben Sie uns!
https://shop.zukunftsinstitut.de/New window External Subdomain Zum Shop
https://shop.zukunftsinstitut....New window External Subdomain IMG-ALT MT_Studie_Konnektivitaet
https://shop.zukunftsinstitut....New window External Subdomain IMG-ALT Food-Report-2025
https://shop.zukunftsinstitut....New window External Subdomain IMG-ALT Studie-Gesundheit-Mockup
https://shop.zukunftsinstitut....New window External Subdomain IMG-ALT NewWorkStudie
https://shop.zukunftsinstitut....New window External Subdomain IMG-ALT Megatrend-Research
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT LinkedIn-Kanal des Zukunftsinstituts
https://www.instagram.com/zuku...New window External Subdomain IMG-ALT Instagram-Kanal des Zukunftsinstituts
https://www.facebook.com/zukun...New window External Subdomain IMG-ALT Facebook-Kanal des Zukunftsinstituts
https://www.youtube.com/user/z...New window External Subdomain IMG-ALT YouTube-Kanal des Zukunftsinstituts
/newsletterSubdomain Text duplicate Newsletter
/presseSubdomain Presse
/agbSubdomain AGB
/datenschutzSubdomain Datenschutz
/impressumSubdomain Impressum
https://app.zukunftsinstitut.d...New window External Subdomain Future Circle Login
/agb-future-circleNew window Subdomain Future Circle AGB

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.zukunftsinstitut.de/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.53 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (103 kB).

HTTP Response Header

NameValue
dateTue, 15 Oct 2024 04:05:30 GMT
content-typetext/html; charset=UTF-8
cache-controls-maxage=10800, max-age=0
last-modifiedThu, 10 Oct 2024 14:44:43 GMT
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strict-transport-securitymax-age=31536000
content-security-policyupgrade-insecure-requests
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referrer-policyno-referrer-when-downgrade
x-hs-cache-configBrowserCache-5s-EdgeCache-30s
x-hs-cache-controls-maxage=10800, max-age=0
x-hs-cf-cache-statusREVALIDATED
x-hs-content-id81547565781
x-hs-hub-id25114941
x-hs-prerenderedThu, 10 Oct 2024 14:44:43 GMT
set-cookie268 Characters
varyAccept-Encoding
servercloudflare
cf-ray8d2cee60cbd1bdc5-DUB
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 3,389 referring domains.
This page has 35,278 backlinks.
This page has backlinks from 2,700 different ip addresses.

Robots.txt

User-agent: *
Disallow: /_hcms/preview/
Disallow: /hs/manage-preferences/
Disallow: /hs/preferences-center/
Disallow: /*?*hs_preview=*
Disallow: /*?*hsCacheBuster=*

Search preview

www.zukunftsinstitut.de
Zukunftsinstitut
Als renommierter Partner für Organisationen stehen wir für belastbare und anwendbare Zukunftsforschung. Wir überführen exklusive Trendanalysen und Forschungsergebnisse in konkrete Maßnahmen, umfassende Konzepte und effektive Strategien.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Zukunft86%Check
Zukunftsinstitut70%Check
Zukunft gemeinsam64%Check
Future63%Check
Future Circle56%Check
Zukunftsinstitut GmbH54%Check
Strategien51%Check
UNLOCK50%Check
Circle47%Check
Consulting47%Check

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