Marketing.schwerin.info - SEO Checker

Overview of the SEO Check
Meta information
48% 
Page quality
48% 
Page structure
75% 
Link structure
46% 
Server
45% 
External factors
56% 
SEO Score
Response time
0.21 s
File size
20.50 kB
Words
346
Media files
9
Number of links
129 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Schwerin.com
The page title is too short. (128 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://213.254.56.88/
The canonical link points to a different domain.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: en
Server location: United States of America
The given language en does not conform with the detected language de.
The given language en does not conform with the detected language de.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionEmpty
robotsindex, follow
viewportwidth=device-width, initial-scale=1, maximum-scale=1
langen
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
Only 2 paragraph/s was/were found on this page.
There are only 346 words on this page. Good pages should have about 800 words of useful content.
27.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.4 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, maximum-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/_conf/system/pix/eu-logo.svgEU-Logo
/_conf/system/pix/eu-logo.svgEU-Logo
/_conf/system/pix/eu-logo.svgEU-Logo
...oss_Panorama_by_Balzerek_beschnitten.jpgSchloss_Panorama_by_Balzerek_beschnitten
...f/system/pix/MV_Risse_Web_1280px_red.pngRisskante
...hloss-Elisabeth-Krause.jpg_450903743.jpgFSL-Schloss © Elisabeth Krause
...icht-SMG-2023-Extranet.jpg_450903743.jpgTitel Tourismusmarketing Jahresbericht SMG 2023 Extranet
...ez-on-Unsplash-310x350.jpg_450903743.jpgStockfoto BranchenNews (c) Priscilla du Preez on Unsplash 310x350
...f/system/pix/MV_Risse_Web_1280px_red.pngRisskante

Page structure

H1 heading
(Critically important)
Der Branchentreff für Tourismusakteure in Schwerin
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Der Branchentreff für Tourismusakteure in Schwerin
H2 Schwerin
H2 Das Extranet für die Tourismusbranche
H4 Empty heading
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 12 external links on this page.
LinkAttributesAnchor text
https://marketing.schwerin.info/Anchor Menü
https://marketing.schwerin.info/Startseite
/marketing/Marketing
/marketing/die-marke-schwerin/Die Marke Schwerin
/marketing/die-marke-schwerin/...Zielgruppen
/marketing/die-marke-schwerin/...Leitfaden
/marketing/die-marke-schwerin/...Prozess
/marketing/die-marke-schwerin/...Markeninhalte
/marketing/marktdaten/Marktdaten
/marketing/marktdaten/statisti...Statistiken und Studien
/marketing/marketingmassnahmen/Marketingmaßnahmen
/marketing/marketingmassnahmen...Kampagnen
/marketing/marketingmassnahmen...Publikationen & Print
/marketing/marketingmassnahmen...Online-Marketing
/marketing/marketingmassnahmen...PR & Kommunikation
/marketing/marketingmassnahmen...Auslandsmarketing
/marketing/marketingmassnahmen...Messen & Promotion
/export/sites/extranet/.conten...Tourismusbericht
/marketing/marketingmassnahmen...Marketingplan
/marketing/projekte/Projekte
/marketing/kooperationen/Kooperationen
/partner/Partner
/partner/netzwerk/Netzwerk
/partner/netzwerk/tourismusver...Tourismusverband Mecklenburg-Schwerin
https://www.welterbe-bewerbung...New window External Subdomain Welterbebewerbung Schwerin
/partner/netzwerk/tourismusver...Tourismusverein Schweriner Seenland
/partner/netzwerk/regionalmark...Regionalmarketing
/partner/netzwerk/vereine/Vereine
/partner/netzwerk/beteiligungs...Beteiligungsmöglichkeiten
/partner/beteiligungen/Veranstalter & Vermieter
/partner/beteiligungen/vermieter/Vermieter
/partner/beteiligungen/standbe...Standbetreiber
/partner/beteiligungen/veranst...Veranstalter
/partner/beteiligungen/reiseve...Reiseveranstalter
/partner/presse-center/Presse-Center
/partner/presse-center/aktuell...Aktuelle Meldungen
/partner/presse-center/basispr...New window Imagetexte
/partner/presse-center/bilddat...Bilddatenbank
/partner/news/Service
/partner/news/branchennews/BranchenNews
/partner/news/veranstaltungspl...Veranstaltungsplakate
/partner/termine/Termine
/mediaserver/Mediaserver
/mediaserver/bilddatenbank/fue...Text duplicate Bilddatenbank
/mediaserver/textbausteine/Textbausteine
https://www.youtube.com/user/1...External Subdomain Filmdatenbank
https://www.youtube.com/user/1...New window External Subdomain No Text
/mediaserver/nutzungsbedingung...Nutzungsbedingungen
/stadtmarketing/Stadtmarketing GmbH
/stadtmarketing/aufgaben/Aufgaben
/stadtmarketing/aufgaben/touri...Tourist-Information
/stadtmarketing/aufgaben/marke...Text duplicate Marketing
/stadtmarketing/aufgaben/Schwe...Schweriner Kultur- und Gartensommer
/stadtmarketing/aufgaben/Flaec...Flächen/Märkte
/stadtmarketing/karriere/Karriere
/stadtmarketing/karriere/Prakt...Praktikum
/stadtmarketing/karriere/Stellenausschreibungen
/stadtmarketing/team/Team
/stadtmarketing/Gesellschafter/Gesellschafter
/stadtmarketing/termine/Text duplicate Termine
/stadtmarketing/Aufsichtsrat/Aufsichtsrat
/marketing/projekte/Subdomain IMG-ALT EU-Logo
A-TITLE EU-Finanzhilfen
http://www.schwerin.com/New window External Subdomain Tourismusportal schwerin.info
/impressum.htmlImpressum
/kontakt.htmlKontakt
/geschuetzter-bereich/Login
/datenschutz.htmlWeitere Informationen.
A-TITLE Weitere Informationen
/marketing/projekte/Subdomain Text duplicate IMG-ALT EU-Logo
A-TITLE EU-Finanzhilfen
http://www.schwerin.com/New window External Subdomain Text duplicate Tourismusportal schwerin.info
/impressum.htmlText duplicate Impressum
/kontakt.htmlText duplicate Kontakt
/geschuetzter-bereich/Text duplicate Login
/marketing/projekte/Text duplicate IMG-ALT EU-Logo
A-TITLE EU-Finanzhilfen
https://marketing.schwerin.info/Text duplicate Startseite
/marketing/Text duplicate Marketing
/marketing/die-marke-schwerin/Text duplicate Die Marke Schwerin
/marketing/die-marke-schwerin/...Text duplicate Zielgruppen
/marketing/die-marke-schwerin/...Text duplicate Leitfaden
/marketing/die-marke-schwerin/...Text duplicate Prozess
/marketing/die-marke-schwerin/...Text duplicate Markeninhalte
/marketing/marktdaten/Text duplicate Marktdaten
/marketing/marktdaten/statisti...Text duplicate Statistiken und Studien
/marketing/marketingmassnahmen/Text duplicate Marketingmaßnahmen
/marketing/marketingmassnahmen...Text duplicate Kampagnen
/marketing/marketingmassnahmen...Text duplicate Publikationen & Print
/marketing/marketingmassnahmen...Text duplicate Online-Marketing
/marketing/marketingmassnahmen...Text duplicate PR & Kommunikation
/marketing/marketingmassnahmen...Text duplicate Auslandsmarketing
/marketing/marketingmassnahmen...Text duplicate Messen & Promotion
/export/sites/extranet/.conten...Text duplicate Tourismusbericht
/marketing/marketingmassnahmen...Text duplicate Marketingplan
/marketing/projekte/Text duplicate Projekte
/marketing/kooperationen/Text duplicate Kooperationen
/partner/Text duplicate Partner
/partner/netzwerk/Text duplicate Netzwerk
/partner/netzwerk/tourismusver...Text duplicate Tourismusverband Mecklenburg-Schwerin
https://www.welterbe-bewerbung...New window External Subdomain Text duplicate Welterbebewerbung Schwerin
/partner/netzwerk/tourismusver...Text duplicate Tourismusverein Schweriner Seenland
/partner/netzwerk/regionalmark...Text duplicate Regionalmarketing
/partner/netzwerk/vereine/Text duplicate Vereine
/partner/netzwerk/beteiligungs...Text duplicate Beteiligungsmöglichkeiten
/partner/beteiligungen/Text duplicate Veranstalter & Vermieter
/partner/beteiligungen/vermieter/Text duplicate Vermieter
/partner/beteiligungen/standbe...Text duplicate Standbetreiber
/partner/beteiligungen/veranst...Text duplicate Veranstalter
/partner/beteiligungen/reiseve...Text duplicate Reiseveranstalter
/partner/presse-center/Text duplicate Presse-Center
/partner/presse-center/aktuell...Text duplicate Aktuelle Meldungen
/partner/presse-center/basispr...New window Text duplicate Imagetexte
/partner/presse-center/bilddat...Text duplicate Bilddatenbank
/partner/news/Text duplicate Service
/partner/news/branchennews/Text duplicate BranchenNews
/partner/news/veranstaltungspl...Text duplicate Veranstaltungsplakate
/partner/termine/Text duplicate Termine
/mediaserver/Text duplicate Mediaserver
/mediaserver/bilddatenbank/fue...Text duplicate Bilddatenbank
/mediaserver/textbausteine/Text duplicate Textbausteine
https://www.youtube.com/user/1...External Subdomain Text duplicate Filmdatenbank
https://www.youtube.com/user/1...New window External Subdomain No Text
/mediaserver/nutzungsbedingung...Text duplicate Nutzungsbedingungen
/stadtmarketing/Text duplicate Stadtmarketing GmbH
/stadtmarketing/aufgaben/Text duplicate Aufgaben
/stadtmarketing/aufgaben/touri...Text duplicate Tourist-Information
/stadtmarketing/aufgaben/marke...Text duplicate Marketing
/stadtmarketing/aufgaben/Schwe...Text duplicate Schweriner Kultur- und Gartensommer
/stadtmarketing/aufgaben/Flaec...Text duplicate Flächen/Märkte
/stadtmarketing/karriere/Text duplicate Karriere
/stadtmarketing/karriere/Prakt...Text duplicate Praktikum
/stadtmarketing/karriere/Text duplicate Stellenausschreibungen
/stadtmarketing/team/Text duplicate Team
/stadtmarketing/Gesellschafter/Text duplicate Gesellschafter
/stadtmarketing/termine/Text duplicate Termine
/stadtmarketing/Aufsichtsrat/Text duplicate Aufsichtsrat
/partner/beteiligungen/Mitmachen & Mitgestalten Sie haben ein spannendes Produkt oder Angebot, welches gut zu Schwerin passt? Sie möchten in und für Schwerin etwas bewegen? Dann kl...
IMG-ALT FSL-Schloss © Elisabeth Krause
A-TITLE Dann klicken Sie hier!
/export/sites/extranet/.conten...New window Tourismusmarketing 2023 Welche Kampagnen sind in 2023 gelaufen und wie haben sie performt? Welche Projekte wurden angeschoben? Hier gibt's die Antworten. zum...
IMG-ALT Titel Tourismusmarketing Jahresbericht SMG 2023 Extranet
A-TITLE zum Tourismusbericht 2023
/partner/news/branchennews/BranchenNews Sie möchten stets auf dem neusten Stand bleiben und wissen, was sich in der Tourismusbranche tut? Mit unseren BranchenNews sind Sie immer up to ...
IMG-ALT Stockfoto BranchenNews (c) Priscilla du Preez on Unsplash 310x350
A-TITLE zu den Neuigkeiten
https://www.facebook.com/visit...New window External Subdomain No Text
https://www.youtube.com/user/1...New window External Subdomain No Text
https://twitter.com/VisitSchwerinNew window External No Text
https://www.instagram.com/visi...New window External Subdomain No Text
/kontakt.htmlKontakt mit uns auf

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://marketing.schwerin.info/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is excellent with 0.21 seconds.
The file size of the HTML document is fine (21 kB).

HTTP Response Header

NameValue
x-frame-optionsSAMEORIGIN
serverOpenCms/9.5.x
last-modifiedFri, 01 Nov 2024 15:58:23 CET
cache-controlpublic, max-age=0
content-typetext/html;charset=UTF-8
x-xss-protection1; mode=block
dateFri, 01 Nov 2024 14:58:23 GMT
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 19 referring domains.
This page only has 156 backlinks.
This page only has few backlinks from 16 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

marketing.schwerin.info
Schwerin.com

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Schwerin77%Check
Branche58%Check
Marketing50%Check
Branchentreff50%Check
Tourismusakteure50%Check
info46%Check
Extranet42%Check
Online Marketing42%Check
Marketing GmbH42%Check
BranchenNews38%Check

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