Marks.com - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
94% 
Page structure
79% 
Link structure
25% 
Server
89% 
External factors
100% 
SEO Score
Response time
0.62 s
File size
243.20 kB
Words
1282
Media files
29
Number of links
57 internal / 24 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Canada's Work & Casual Apparel Store | Marks
The length of the page title is perfect. (424 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
templatehomepage
viewportwidth=device-width, initial-scale=1, maximum-scale=2
referrerorigin
apple-itunes-appapp-id=123
msapplication-TileColor#da532c
msapplication-TileImage/etc.clientlibs/ctcweb-mks/clientlibs/clientlib-base/resources/favicons/mstile-144x144.png
msapplication-config/etc.clientlibs/ctcweb-mks/clientlibs/clientlib-base/resources/favicons/browserconfig.xml
langen
fb:pages90752524058
og:typewebsite
og:titleCanada's Work & Casual Apparel Store
og:descriptionMark's, Formerly Known As Mark's Work Wearhouse, Is Canada's Top Apparel And Workwear Destination. Shop Men’s And Women’s Jeans, Shoes, Shirts, Jackets And More.
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 1282 words. That's ok.
34.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.67 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, maximum-scale=2" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 26 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...edc39137-fa6d-48ba-a722-ddf55b71490c.svgMarks Home page
...ntent/2024/46/24-wk46-1homepage-en-d.pngBig BOGO EventBig BOGO Event
...ntent/2024/46/24-wk46-2homepage-fr-d.pngBoots
...ntent/2024/46/24-wk46-3homepage-fr-d.pngBuy one get one 50% off*
...ntent/2024/46/24-wk46-4homepage-fr-d.pngHelly Hansen Clothing
...ntent/2024/46/24-wk46-5homepage-en-d.pngWomen's + Men's Jeans + Jean Jackets
...-wk40-4wodp-featured-categories-en-d.pngShoes
...ntent/2024/42/24-wk42-7homepage-fr-m.pngWomen's
...ntent/2024/42/24-wk42-8homepage-fr-m.pngMen's
...-wk40-6wodp-featured-categories-en-d.pngWorkwear
...-wk40-7wodp-featured-categories-en-d.pngWork Boots
...-wk40-8wodp-featured-categories-en-d.pngKids'
...-wk40-3wodp-featured-categories-en-d.pngScrubs
...-wk40-5wodp-featured-categories-en-d.pngAccessories
...ntent/2024/46/24-wk46-6homepage-fr-d.pngWomen's Denver Hayes, WindRiver, Shambhala
...ntent/2024/46/24-wk46-7homepage-fr-d.pngMen's Denver Hayes + WindRiver Sweatshirts, Hoodies + Sweatpants
...tent/2024/45/24-wk45-12homepage-en-d.pngGift GuideGift Guide
...ed-plps/denver-hayes-brand-icon-blue.pngDenver Hayes
...p-enhanced-plps/windriver-brand-icon.pngWindRiver
...tent/2024/40/24-wk40-13homepage-fr-d.pngDakota WorkPro Series
...enhanced-plps/levi-s-brand-icon-blue.pnglevi's
...hanced-plps/carhartt-brand-icon-blue.pngcarhartt
...brand-icefx/js24-web-568x250-jsm-eng.pngJumpstartJumpstart
...cquisitionoffer-homepage-bn-slim-en-.pngtriangletriangle
...-qr-code-marks-footer-qr-code-332275.pngScan the QR code to access personalized weekly offers.
...c33be7f1-9600-4101-b38c-262cf0ba66be.pngDownload the Canadian Tire App from the Apple App Store
...63336b26-9057-4e39-b314-5e689b2ffd4a.pngDownload the Canadian Tire App from the Google Play store
/content/dam/marks/accessibilityLogoNew.pngCustomer service accessibility policy
...edc39137-fa6d-48ba-a722-ddf55b71490c.svgCTLogo

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Trending Searches
H2 Shop by Category
H2 Sale
H2 Clearance
H2 Shop by Brands
H3 Customer Support
H3 Our Partners
H3 About Us
H3 Legal
H3 Exclusive Welcome Offer
H3 Download the Triangle App
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 24 external links on this page.
LinkAttributesAnchor text
https://www.marks.com/en.htmlAnchor Skip To Main Content
https://www.marks.com/en.htmlAnchor Skip to Secondary Navigation
/content/marks/en/customer-ser...Learn More
/en/coupon.html?cid=pencil-ban...Subdomain Text duplicate Learn More
https://triangle.canadiantire....New window External Subdomain Text duplicate Learn More
/en/careers.htmlJoin the Mark's Team!
https://www.marks.com/en.htmlIMG-ALT Marks Home page
/en/all-brands/carhartt.html?c...Subdomain Carhartt
/en/search-results.html?q=carh...Subdomain Carhartt Hoodie
/en/cat/work-boots-shoes/mens-...Subdomain Men's Work Boots
/en/cat/footwear/womens-boots-...Subdomain Women's Boots
/en/search-results.html?q=slip...Subdomain Slippers
/en/search-results.html?q=wint...Subdomain Winter Boots
/en/search-results.html?q=vest...Subdomain Vest
/en/cat/workwear/ppe-healthwea...Subdomain Women's Scrubs
/en/sale-clearance/sale/wk/46/...Subdomain Buy one get one 50% off* on Women’s, Men’s + Kids’ Shoes + Boots Shop Now
IMG-ALT Boots
/en/sale-clearance/sale/wk/46/...Subdomain Buy one get one 50% off* on Women’s, Men’s + Kids’ Columbia Casual Clothing, Jackets + Snow Pants Shop Now
IMG-ALT Buy one get one 50% off*
/en/sale-clearance/sale/wk/46/...Subdomain Buy one get one 50% off* on Women’s + Men’s Helly Hansen Casual Clothing, Jackets + Snow Pants Shop Now
IMG-ALT Helly Hansen Clothing
/en/sale-clearance/sale/wk/46/...Subdomain Buy one get one 50% off* on Women's + Men's Jeans + Jean Jackets Shop Now
IMG-ALT Women's + Men's Jeans + Jean Jackets
/en/cat/footwear-DC3000006.htm...Subdomain Shoes
/en/cat/womens-DC3000007.html?...Subdomain Women's
/en/cat/mens-DC3000003.html?ci...Subdomain Men's
/en/cat/workwear-DC3000009.htm...Subdomain Workwear
/en/cat/work-boots-shoes-DC300...Subdomain Work Boots
/en/cat/kids-DC3000002.html?ci...Subdomain Kids'
/en/cat/workwear/ppe-healthwea...Subdomain Scrubs
/en/cat/accessories-DC3000001....Subdomain Accessories
/en/sale-clearance/sale/wk/46/...Subdomain Shop Now
/en/sale-clearance/sale/wk/46/...Subdomain Text duplicate Shop Now
/en/events/holiday-gift-guide....Subdomain Shop Gift Guide
/en/events/holiday-gift-guide....Subdomain IMG-ALT Gift Guide
/en/sale-clearance/sale.html?c...Subdomain Text duplicate Shop Now
/en/sale-clearance/clearance.h...Subdomain Text duplicate Shop Now
/en/all-brands/denver-hayes.ht...Subdomain Denver Hayes
IMG-ALT Denver Hayes
/en/all-brands/windriver.html?...Subdomain WindRiver
IMG-ALT WindRiver
/en/all-brands/dakota-workpro-...Subdomain Dakota WorkPro Series
IMG-ALT Dakota WorkPro Series
/en/all-brands/levi-s.html?cid...Subdomain Levi's
IMG-ALT levi's
/en/all-brands/carhartt.html?c...Subdomain Text duplicate Carhartt
IMG-ALT carhartt
/en/events/icefx/shop-all.html...Subdomain Text duplicate Shop Now
https://triangle.canadiantire....External Subdomain IMG-ALT Jumpstart
https://triangle.canadiantire....External Subdomain Text duplicate Learn More
/en/check-order-status.htmlOrder Status
/en/customer-service/online-or...Pickup & Delivery
/en/customer-service/online-or...Shipping & Delivery
/en/customer-service/returns.htmlReturns & Exchanges
/en/customer-service.htmlHelp & FAQs
/en/store-locator.htmlStore Locator
/en/gift-card.htmlNew window Gift Cards
/en/customer-service/contact-u...Contact Us
https://corp.canadiantire.ca/E...External Subdomain Product Recalls
https://www.canadiantire.ca/New window External Subdomain Canadian Tire
https://www.sportchek.ca/New window External Subdomain SportChek
https://www.marks.com/New window Subdomain Mark's
https://www.hellyhansen.com/New window External Subdomain Helly Hansen
https://triangle.canadiantire.ca/New window External Subdomain Triangle
https://www.partsource.ca/New window External Subdomain PartSource
https://www.prohockeylife.com/New window External Subdomain Pro Hockey Life
https://www.sportsexperts.ca/New window External Subdomain Sports Experts
https://www.triohockey.ca/New window External Subdomain Trio Hockey
https://corp.canadiantire.ca/E...New window External Subdomain Our Banners
/en/help-desk/company-informat...About Mark's
/en/all-brands.htmlOur Brands
/en/careers.htmlCareers
https://triangle.canadiantire....New window External Subdomain About Triangle ID
https://corp.canadiantire.ca/E...New window External Subdomain Sustainability
https://jumpstart.canadiantire...New window External Subdomain Text duplicate Jumpstart
/en/customer-service/policies/...Privacy Policy
/en/customer-service/policies/...Terms and Conditions
/en/sitemap.htmlSite Map
/en/customer-service/policies/...New window Accessibility
/en/customer-service/policies/...Pricing Policy
/en/customer-service/policies/...Return Policy
https://www.canadiantire.ca/en...External Subdomain Text duplicate Learn More
https://canadiantire.smart.lin...External Subdomain IMG-ALT Download the Canadian Tire App from the Apple App Store
https://canadiantire.smart.lin...External Subdomain IMG-ALT Download the Canadian Tire App from the Google Play store
https://www.facebook.com/Marks...New window External Subdomain No Text
https://twitter.com/marksCanadaNew window External No Text
https://www.instagram.com/mark...New window External Subdomain No Text
https://www.youtube.com/user/M...New window External Subdomain No Text
/en/customer-service/policies....New window IMG-ALT Customer service accessibility policy
https://www.canadiantire.ca/en...External Subdomain Online Ordering

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.marks.com/en.html"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.62 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (243 kB).

HTTP Response Header

NameValue
content-typetext/html;charset=utf-8
serverApache
x-dispatcherdispatcher3canadacentral-28855898
x-vhostpublish
x-content-type-optionsnosniff
last-modifiedSat, 16 Nov 2024 08:06:54 GMT
etag"3cc40-627032aa53342-gzip"
accept-rangesbytes
x-frame-optionsSAMEORIGIN
x-akamai-transformed9 52774 0 pmb=mTOE,1
content-encodinggzip
cache-controlmax-age=7200
expiresSat, 16 Nov 2024 11:33:37 GMT
dateSat, 16 Nov 2024 09:33:37 GMT
varyAccept-Encoding
set-cookie563 Characters
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 79 referring domains.
This page has 1,637 backlinks.
This page has backlinks from 68 different ip addresses.

Robots.txt

User-agent: *

Disallow: */en/my-account/dashboard.html  
Disallow: */en/shopping-cart.html
Disallow: */en/checkout.html  
Disallow: */en/order-details.html

Host: www.marks.com
Sitemap: https://www.marks.com/sitemap.xml

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Mark54%Check
Store50%Check
Triangle49%Check
Work48%Check
Work Casual Apparel Store47%Check
Casual46%Check
Canada46%Check
apparel46%Check
Triangle Mastercard44%Check
one43%Check

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