Museum.gwu.edu - SEO Checker

Overview of the SEO Check
Meta information
77% 
Page quality
61% 
Page structure
22% 
Link structure
72% 
Server
90% 
External factors
100% 
SEO Score
Response time
0.59 s
File size
149.90 kB
Words
452
Media files
17
Number of links
89 internal / 18 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The George Washington University Museum and The Textile Museum | The George Washington University
The page title should be shorter than 580 pixels. It is 953 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
Located on GW's campus in downtown Washington, D.C., our museum celebrates the creative achievements of people here in the capital city and around the world.
The meta description is too long: 1009 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://museum.gwu.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionLocated on GW's campus in downtown Washington, D.C., our museum celebrates the creative achievements of people here in the capital city and around the world.
abstractLocated on GW's campus in downtown Washington, D.C., our museum celebrates the creative achievements of people here in the capital city and around the world.
keywordsgw, george washington university, gwu, gw, gw university, george washington, dc universities, dc colleges, education, higher education
generatorVarbase
referrerorigin
rights©2024 The George Washington University Museum and The Textile Museum. All rights reserved.
MobileOptimizedwidth
HandheldFriendlytrue
apple-mobile-web-app-capableyes
GeneratorDrupal 10 (https://www.drupal.org)
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
langen
twitter:cardsummary_large_image
twitter:descriptionLocated on GW's campus in downtown Washington, D.C., our museum celebrates the creative achievements of people here in the capital city and around the world.
twitter:titleThe George Washington University Museum and The Textile Museum | The George Washington University
twitter:imagehttps://centraldata.gwu.edu/sites/g/files/zaxdzs4176/files/2021-12/gw_open_graph.png
og:site_nameThe George Washington University Museum and The Textile Museum
og:typewebsite
og:urlhttps://museum.gwu.edu/
og:titleThe George Washington University Museum and The Textile Museum | The George Washington University
og:descriptionLocated on GW's campus in downtown Washington, D.C., our museum celebrates the creative achievements of people here in the capital city and around the world.
og:imagehttps://centraldata.gwu.edu/sites/g/files/zaxdzs4176/files/2021-12/gw_open_graph.png
og:image:urlhttps://centraldata.gwu.edu/sites/g/files/zaxdzs4176/files/2021-12/gw_open_graph.png
og:image:altThe George Washington University Logo
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 452 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 3.63 words is low.
21.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...6286/files/header_block/gwtm_full_1c.pngThe George Washington University Museum and The Textile Museum site logo
...om/gwu_content_types/img/gw_mono_0_0.pngGW Home
/themes/custom/vartheme_bs4/logo-print.pngThe George Washington University Museum and The Textile Museum
...il24_dh-06339_1920x800.jpg?itok=-epqmCybNo alt attribute provided
data:[...] Base64Hours
data:[...] Base64Our Location
data:[...] Base64Detail of ikat textile
data:[...] Base64An Ecuadorian performer wearing a traditional hat with two pink pompoms
data:[...] Base64Micro Exhibition: Songkets
data:[...] Base64DC monday: under the dome
data:[...] Base64Museums today
data:[...] Base64Red Weaving
data:[...] Base64Carp jumping out of water
data:[...] Base64Painting of Washington DC
data:[...] Base64Four people looking at a textile
...zs4681/files/2022-12/gw-footer-image.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Home
The H1 heading contains the words Home! Use important keywords instead.
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (4 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Home
H3 Irresistible: The Global Patterns of Ikat
H3 Art Uncovered: Visionary Textile Scholars and Their Archives
H3 Songkets of Silk and Gold
H3 Under the Dome: Politics, Crisis and Architecture
H3 Museums Today: Building Audiences for Sustainability
H3 The Textile Museum Collection
H3 Cotsen Textile Traces Study Collection
H3 Albert H. Small Washingtoniana Collection
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 18 external links on this page.
LinkAttributesAnchor text
https://museum.gwu.edu/Anchor Skip to main content
https://museum.gwu.edu/Subdomain IMG-ALT The George Washington University Museum and The Textile Museum site logo
https://museum.gwu.edu/IMG-ALT GW Home
https://museum.gwu.edu/visitVisit
/exhibitionsExhibitions
https://museum.gwu.edu/programsPrograms
/collectionsCollections
/rugs-islamic-worldRugs From the Islamic World
/textiles-islamic-worldTextiles From the Islamic World
/east-south-southeast-asian-te...East, South & Southeast Asian Textiles
/african-textilesAfrican Textiles
/indigenous-american-textilesIndigenous American Textiles
/contemporary-textile-artContemporary Textile Art
/cotsen-textile-traces-study-c...Textile Traces Collection
/albert-h-small-washingtoniana...Washingtoniana Collection
/research-resourcesResearch & Resources
/research-centersResearch Centers
/faculty-student-resourcesFaculty & Student Resources
/textile-scholarshipTextile Scholarship
/textile-care-displayTextile Care & Display
/textiles-101-resourcesTextiles 101 Resources
https://museum.gwu.edu/join-giveJoin & Give
https://museum.gwu.edu/membershipMembership
/textile-museum-councilThe Textile Museum Council
/planned-givingPlanned Giving
https://museum.gwu.edu/aboutAbout
/mission-visionMission & Vision
/our-historyOur History
/myers-awardMyers Award
/staff-contactsStaff Contacts
https://museum.gwu.edu/leadershipLeadership
https://museum.gwu.edu/pressPress
/work-with-usWork with Us
/artisans-galleryArtisans Gallery
https://museum.gwu.edu/visitText duplicate Visit
/exhibitionsText duplicate Exhibitions
https://museum.gwu.edu/programsText duplicate Programs
/collectionsText duplicate Collections
/rugs-islamic-worldText duplicate Rugs From the Islamic World
/textiles-islamic-worldText duplicate Textiles From the Islamic World
/east-south-southeast-asian-te...Text duplicate East, South & Southeast Asian Textiles
/african-textilesText duplicate African Textiles
/indigenous-american-textilesText duplicate Indigenous American Textiles
/contemporary-textile-artText duplicate Contemporary Textile Art
/cotsen-textile-traces-study-c...Text duplicate Textile Traces Collection
/albert-h-small-washingtoniana...Text duplicate Washingtoniana Collection
/research-resourcesText duplicate Research & Resources
/research-centersText duplicate Research Centers
/faculty-student-resourcesText duplicate Faculty & Student Resources
/request-event-reservationRequest an Event Reservation
/textile-scholarshipText duplicate Textile Scholarship
/textile-museum-journalTextile Museum Journal
/textile-care-displayText duplicate Textile Care & Display
/caring-textilesCaring for Textiles
/displaying-textilesDisplaying Textiles
/textiles-101-resourcesText duplicate Textiles 101 Resources
https://museum.gwu.edu/join-giveText duplicate Join & Give
https://museum.gwu.edu/membershipText duplicate Membership
/textile-museum-councilText duplicate The Textile Museum Council
/planned-givingText duplicate Planned Giving
https://museum.gwu.edu/aboutText duplicate About
/mission-visionText duplicate Mission & Vision
/our-historyText duplicate Our History
/myers-awardText duplicate Myers Award
/staff-contactsText duplicate Staff Contacts
https://museum.gwu.edu/lee-talbotLee Talbot
/shelley-burianShelley Burian
https://museum.gwu.edu/leadershipText duplicate Leadership
https://museum.gwu.edu/pressText duplicate Press
/alexander-hamilton-and-vintag...Alexander Hamilton and Vintage Washington Postcards Explored in New Exhibitions at the George Washington University Museum and The Textile Museum
/george-washington-university-...The George Washington University Museum and The Textile Museum Bolsters Conservation Program With New Staff Appointments
/work-with-usText duplicate Work with Us
/artisans-galleryText duplicate Artisans Gallery
https://hr.gwu.edu/university-...New window External Subdomain university holidays
/irresistible-global-patterns-...IMG-ALT Detail of ikat textile
A-TITLE Irresistible: The Global Patterns of Ikat
/irresistible-global-patterns-...ABOUT THE EXHIBITION
A-TITLE Irresistible: The Global Patterns of Ikat
/art-uncovered-visionary-texti...IMG-ALT An Ecuadorian performer wearing a traditional hat with two pink pompoms
A-TITLE Art Uncovered: Visionary Textile Scholars and Their Archives
/art-uncovered-visionary-texti...Text duplicate ABOUT THE EXHIBITION
A-TITLE Art Uncovered: Visionary Textile Scholars and Their Archives
https://museum.gwu.edu/node/6871ALL EXHIBITIONS
/cotsen-textile-traces-talk-so...Image
IMG-ALT Micro Exhibition: Songkets
/cotsen-textile-traces-talk-so...Songkets of Silk and Gold
/dc-mondays-under-dome-politic...Text duplicate Image
IMG-ALT DC monday: under the dome
/dc-mondays-under-dome-politic...Under the Dome: Politics, Crisis and Architecture
/museums-today-building-audien...Text duplicate Image
IMG-ALT Museums today
/museums-today-building-audien...Museums Today: Building Audiences for Sustainability
https://museum.gwu.edu/programsALL PROGRAMS
https://museum.gwu.edu/node/6891BROWSE THE COLLECTIONS
/research-resourcesEXPLORE OUR RESOURCES
/research-resourcesIMG-ALT Four people looking at a textile
https://hr.gwu.edu/university-...New window External Subdomain Text duplicate university holidays
/cdn-cgi/l/email-protection[email protected]
https://www.facebook.com/Texti...External Subdomain No Text
https://www.instagram.com/gwmu...External Subdomain No Text
https://twitter.com/gwtextilem...External No Text
https://www.tiktok.com/@gwtext...External Subdomain No Text
https://secure2.convio.net/gwu...New window External Subdomain SIGN UP FOR EMAILS
https://collectionstories.muse...New window External Subdomain Collection Stories blog
https://evolutiondc.museum.gwu...New window External Subdomain Evolution D.C. blog
https://www.gwu.edu/?utm_mediu...New window External Subdomain No Text
https://campusadvisories.gwu.e...New window External Subdomain Campus Advisories
https://compliance.gwu.edu/equ...New window External Subdomain EO/Nondiscrimination Policy
https://www.gwu.edu/privacy-no...New window External Subdomain Website Privacy Notice
https://www.gwu.edu/contact-gw...New window External Subdomain Contact GW
https://accessibility.gwu.edu/...New window External Subdomain Accessibility
https://www.gwu.edu/terms-use?...New window External Subdomain Terms of Use
https://www.gwu.edu/copyright?...New window External Subdomain Copyright
https://accessibility.gwu.edu/...New window External Subdomain Report a Barrier to Accessibility

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://museum.gwu.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.59 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (150 kB).

HTTP Response Header

NameValue
dateTue, 01 Oct 2024 01:47:45 GMT
content-typetext/html; charset=UTF-8
strict-transport-securitymax-age=31536000; includeSubDomains
cache-controlmax-age=2764800, public, s-maxage=86400
x-drupal-dynamic-cacheMISS
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedMon, 30 Sep 2024 17:17:59 GMT
varyCookie,Accept-Encoding
x-generatorDrupal 10 (https://www.drupal.org)
x-request-idv-f1390a74-7f4f-11ef-b045-d7894438a080
x-ah-environment02live
viavarnish
x-cacheHIT
x-cache-hits71
cf-cache-statusREVALIDATED
set-cookie252 Characters
servercloudflare
cf-ray8cb8c956e86a8fe0-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,078 referring domains.
This page has 14,008 backlinks.
This page has backlinks from 784 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Search preview

museum.gwu.edu
The George Washington University Museum and The Textile Museum | Th...
Located on GW's campus in downtown Washington, D.C., our museum celebrates the creative achievements of people here in the capital city and around the world.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Museum86%Check
Textile Museum72%Check
Museum celebrates67%Check
Washington University Museum67%Check
Washington63%Check
George Washington University Museum63%Check
Textile57%Check
George Washington56%Check
Washington University56%Check
downtown Washington55%Check

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