My.ipswich.gov.uk - SEO Checker

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Overview of the SEO Check
Meta information
59% 
Page quality
43% 
Page structure
67% 
Link structure
76% 
Server
86% 
External factors
66% 
SEO Score
Response time
1.04 s
File size
17.80 kB
Words
206
Media files
20
Number of links
27 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
My Ipswich
The page title is too short. (101 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, maximum-scale=3.0, user-scalable=yes
langen
X-UA-CompatibleIE=Edge
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
There are only 206 words on this page. Use at least 250 words to provide useful information.
33% of the text are stop words.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, maximum-scale=3.0, user-scalable=yes" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
16 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
app.ipswich.gov.uk/img/ibc-jdi/logo.pngIpswich Borough Council logo
...c-jdi/firmstep/icons/housing-repairs.pngNo alt attribute provided
...k/img/ibc-jdi/firmstep/icons/housing.pngNo alt attribute provided
...g/ibc-jdi/firmstep/icons/council-tax.pngNo alt attribute provided
...c-jdi/firmstep/icons/housing-benefit.pngNo alt attribute provided
.../img/ibc-jdi/firmstep/icons/planning.pngNo alt attribute provided
...g/ibc-jdi/firmstep/icons/wheelie-bin.pngNo alt attribute provided
...k/img/ibc-jdi/firmstep/icons/parking.pngNo alt attribute provided
...k/img/ibc-jdi/firmstep/icons/license.pngNo alt attribute provided
.../ibc-jdi/firmstep/icons/elections-v2.pngNo alt attribute provided
...bc-jdi/firmstep/icons/pound-sterling.pngNo alt attribute provided
...img/ibc-jdi/firmstep/icons/report-it.pngNo alt attribute provided
...mg/ibc-jdi/firmstep/icons/contact-us.pngNo alt attribute provided
...jdi/firmstep/icons/sport-and-leisure.pngNo alt attribute provided
...k/img/ibc-jdi/firmstep/icons/theatre.pngNo alt attribute provided
.../img/ibc-jdi/firmstep/icons/parks-v2.pngNo alt attribute provided
.../img/ibc-jdi/firmstep/icons/calendar.pngNo alt attribute provided
app.ipswich.gov.uk/img/ibc-jdi/logo.pngIpswich Borough Council logo
app.ipswich.gov.uk/img/ibc-jdi/logo.pngIpswich Borough Council logo
...app.ipswich.gov.uk/img/ibc-jdi/govuk.pngGOV.UK

Page structure

H1 heading
(Critically important)
ipswich.gov.uk
Too many H1 headings
The H1 heading is too short (14 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 ipswich.gov.uk
H1 Welcome to My Ipswich
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://my.ipswich.gov.uk/Anchor Skip to content
https://my.ipswich.gov.uk/enMy Ipswich
/ssauth/register?return_url=ht...Sign Up
/login/?return_url=https://my....Login
https://www.ipswich.gov.uk/External Subdomain IMG-ALT Ipswich Borough Council logo
https://my.ipswich.gov.uk/enHome
/service/Where_s_my_nearestWhere's My Nearest
/MyServicesA-Z
https://my.ipswich.gov.uk/enText duplicate Home
/service/Where_s_my_nearestText duplicate Where's My Nearest
/MyServicesText duplicate A-Z
https://www.whatismybrowser.co...External Subdomain Learn how to update your browser
/ssauth/register?return_url=ht...Subdomain Text duplicate Sign Up
/login/?return_url=https://my....Subdomain Text duplicate Login
/ssauth/register?return_url=ht...Subdomain Text duplicate Sign Up
/service/Housing_RepairsHousing Repairs
/service/HousingHousing
/service/Council_TaxCouncil Tax
/service/BenefitsBenefits
/service/Planning_and_Building...Planning & Building Control
/service/Bins_and_WasteBins & Waste
/service/ParkingParking
/service/LicensingLicensing
/service/Elections_and_Registr...Elections & Registration
/service/payments___make_a_pay...Make a Payment
/service/Report_ItReport It
https://www.ipswich.gov.uk/con...External Subdomain Contact Us
/service/Sport_and_LeisureSport & Leisure
https://ipswichtheatres.co.uk/External Ipswich Theatres
/service/ParksParks
/service/What_s_OnWhat's On
https://www.ipswich.gov.uk/External Subdomain Council website
https://www.ipswich.gov.uk/External Subdomain Text duplicate IMG-ALT Ipswich Borough Council logo
https://www.ipswich.gov.uk/External Subdomain Text duplicate IMG-ALT Ipswich Borough Council logo
https://www.gov.uk/External IMG-ALT GOV.UK
https://www.ipswich.gov.uk/con...External Subdomain Terms and disclaimer
https://www.ipswich.gov.uk/pri...External Subdomain Privacy policy
https://www.ipswich.gov.uk/con...External Subdomain Contact us
https://www.ipswich.gov.uk/sit...External Subdomain Site Map
https://www.ipswich.gov.uk/con...External Subdomain Accessibility statement

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://my.ipswich.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.04 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (18 kB).

HTTP Response Header

NameValue
dateThu, 04 Jul 2024 14:58:51 GMT
content-typetext/html; charset=UTF-8
content-length4638
set-cookie178 Characters
serverApache
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
strict-transport-securitymax-age=31536000;
varyAccept-Encoding
content-encodinggzip
x-xss-protection0
content-security-policydefault-src 'self' 'unsafe-eval' 'unsafe-inline' data: * ;media-src 'self' data: blob:
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page has only a few links from other websites.
This page only has backlinks from 19 referring domains.
This page only has 235 backlinks.
This page only has few backlinks from 16 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

my.ipswich.gov.uk
My Ipswich

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Ipswich81%Check
gov65%Check
Ipswich Borough60%Check
Ipswich Borough Council53%Check
Council38%Check
Welcome38%Check
Borough Council37%Check
Report36%Check
Housing36%Check
Contact36%Check
Show more keywords and terms

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