Nationalgrid.com - SEO Checker

Sign up for free! PDF Export
Overview of the SEO Check
Meta information
70% 
Page quality
76% 
Page structure
66% 
Link structure
55% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.29 s
File size
70.90 kB
Words
1197
Media files
22
Number of links
118 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Welcome to National Grid Group | National Grid Group
The title contains the word Welcome to! More content should be covered in the title.
There are word repetitions in the page title.
Meta description
(Critically important)
We are one of the world’s largest investor-owned energy companies, committed to delivering electricity and gas safely, reliably and efficiently to the customers and communities we serve.
The meta description is too long: 1147 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.nationalgrid.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionWe are one of the world’s largest investor-owned energy companies, committed to delivering electricity and gas safely, reliably and efficiently to the customers and communities we serve.
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
twitter:cardsummary
twitter:site@nationalgriduk
twitter:creator@nationalgriduk
og:site_nameNational Grid
og:typewebsite
og:urlhttps://www.nationalgrid.com/
og:titleNational Grid
og:descriptionConnecting people to the energy they use safely, reliably and efficiently.
og:image:urlhttps://www.nationalgrid.com/sites/default/files/images/ng--logo.png
charsetutf-8

Test up to 1.000 webpages of nationalgrid.com with our free plan!

Try For Free
No trial. It's just free!

Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 1197 words. That's ok.
35.1% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
19 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 24 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/national_grid_group/logo.svgHome
...ntifier-White-TriangleAndLine-1300px.pngThe great grid upgrade logoThe great grid upgrade logo
...ges/media/2024-05/Pylon tower field.jpegPylon tower field
...images/media/2024-04/EGL3 and 4 Hero.jpgPerson walking down beach
...24-08/YorkGreen-170724-JA0007 2 (1).jpegYorkshire Green
...ult/files/images/media/2023-11/N-T_1.pngField with pylons
...iles/images/media/2023-11/Brinsworth.pngField with pylons
...iles/images/media/2024-01/G-W Hero 2.jpgMan and woman walking dog
...il_1280x720.jpg?h=c673cd1c&itok=hO_7fqfFTwo people wearing helmets and high-vis jackets walking through an electricity substation with the words 'Behind the Grid' across the image
...90818-1 (1).jpg?h=576ad41d&itok=XhSwPeQhNo alt attribute provided
...son 3 promo.png?h=4234fc1f&itok=2hb3J_A9No alt attribute provided
...04_1280x720.jpg?h=c673cd1c&itok=CIlDjQ8OSmiling family plugging in an electric vehicle to charge
...eoThumbnail.jpg?h=7a6e80fd&itok=NCzqohOWThumbnail image for 'What is National Grid?' video
...yExplained_NorthSea_WindFarm_640x360.jpgOffshore wind farm in calm seas at dawn
...-03/WindTurbines_SolarPanels_640x360.jpgSolar panels and wind turbines in a field with the sun shining behind
...xplained_WhyNetZeroImportant_640x360.jpgGirl holding a dandelion clock standing in a field with wind turbine in the background
...wser/EnergyStorage_WindSolar_640x360.jpgNo alt attribute provided
.../shareprice.jpg?h=974972f2&itok=wBAxt__gNo alt attribute provided
...JA281119-46.jpg?h=1444fb9d&itok=6HvMJ7f3No alt attribute provided
...roup/img/national-grid-logo.svg?20200507National Grid
Video URLWidthHeight
...bed/uBH5cwurXJY?autoplay=1&start=0&rel=0854480

Page structure

H1 heading
(Critically important)
Powering the things you love
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Powering the things you love
H1 Powering the things you love Duplicate text
H2 Discover The Great Grid Upgrade projects
H2 Behind the Grid: a look inside our electricity systems
H2 Investing for growth
H2 The Clean Energy Revolution podcast is back for a third season
H2 What is the clean energy transition?
H2 What is National Grid?
H2 Energy explained
H2 Why invest in National Grid?
H2 Careers at National Grid
H3 Quick links
H3 Share price
H3 Social
H3 Connect with us
H4 Chesterfield to Willington
H4 Eastern Green Link 3 and Eastern Green Link 4
H4 Yorkshire Green
H4 Norwich to Tilbury
H4 Brinsworth to High Marnham
H4 Grimsby to Walpole
H4 The North Sea: a clean energy powerhouse of the future
H4 What happens when the wind isn't blowing and the sun isn't shining?
H4 Why is net zero so important?
H4 What is renewable energy storage?
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 17 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.nationalgrid.com/Anchor Skip to main navigation
https://www.nationalgrid.com/IMG-ALT Home
A-TITLE Home
https://www.nationalgrid.com/Subdomain Group PLC
/uk/electricity-transmission/Subdomain Electricity Transmission
/strategic-infrastructureStrategic Infrastructure
https://www.nationalgrid.co.uk/External Subdomain Electricity Distribution
https://www.nationalgrideso.com/External Subdomain ESO
https://www.nationalgrid.com/usUnited States
/national-grid-venturesNational Grid Ventures
/national-grid-partnersNational Grid Partners
/our-companyOur company
/careersCareers
/investorsInvestors
/media-centreMedia
/contact-usContact us
/uk/electricity-transmissionSubdomain Text duplicate Electricity Transmission
/uk/electricity-transmissionSubdomain Text duplicate Electricity Transmission
/electricity-transmission/who-...Subdomain Who we are
/electricity-transmission/netw...Subdomain Network and Infrastructure
/electricity-transmission/whic...Subdomain Connections
/electricity-transmission/inno...Subdomain Innovation
/electricity-transmission/our-...Subdomain Our future networks
/electricity-transmission/engi...Subdomain Engineering Solutions
/electricity-transmission/cont...Subdomain Contact
/strategic-infrastructureText duplicate Strategic Infrastructure
/strategic-infrastructureText duplicate Strategic Infrastructure
/the-great-grid-upgradeThe Great Grid Upgrade
/electricity-distributionText duplicate Electricity Distribution
/electricity-distributionText duplicate Electricity Distribution
/power-cutsSubdomain Power cuts
https://www.nationalgrid.co.uk...External Subdomain Text duplicate Contact
https://www.nationalgrid.com/usUS
https://www.nationalgrid.com/usText duplicate US
https://www.nationalgridus.com/New window External Subdomain Pay your bill
/us/net-zero-planSubdomain US Net Zero plan
/us/northeast-clean-energy-visionSubdomain Northeast Clean Energy Vision
https://upstateupgrade.nationa...New window External Subdomain Upstate Upgrade
https://www.nationalgridus.com...New window External Subdomain US Newsroom
/national-grid-venturesText duplicate National Grid Ventures
/national-grid-venturesText duplicate National Grid Ventures
/national-grid-venturesText duplicate Who we are
/national-grid-venturesText duplicate Who we are
/national-grid-ventures/who-we...Our people
/national-grid-ventures/who-we...Our community
/national-grid-ventures/who-we...Education hub
/national-grid-ventures/newsLatest news
/national-grid-ventures/what-w...What we do
/national-grid-ventures/what-w...Text duplicate What we do
https://nationalgridrenewables...New window External Onshore wind and solar
/national-grid-ventures/what-w...Competitive electricity transmission
/national-grid-ventures/interc...Electricity interconnectors
/ventures/interconnectedThe power of partnerships
/national-grid-ventures/grain-lngGrain LNG
/national-grid-ventures/what-w...Conventional generation (GENCO)
/national-grid-ventures/future...Future developments
/national-grid-ventures/future...Text duplicate Future developments
/national-grid-ventures/interc...Offshore Hybrid Assets
/national-grid-ventures/future...Offshore Wind
/national-grid-ventures/hydrogenHydrogen
/national-grid-ventures/future...In consultation
/national-grid-ventures/contac...Text duplicate Contact us
/national-grid-partnersText duplicate National Grid Partners
https://www.nationalgrid.com/ukNational Grid in the UK
https://nationalgridus.com/New window External National Grid in the US
/our-businesses/national-grid-...Text duplicate National Grid Ventures
/our-businesses/national-grid-...Text duplicate National Grid Partners
/the-great-grid-upgradePowering the things you love
/the-great-grid-upgradeText duplicate Powering the things you love
/about-usAbout National Grid
A-TITLE About National Grid
/the-great-grid-upgrade/cheste...New window Subdomain IMG-ALT Pylon tower field
/the-great-grid-upgrade/cheste...New window Subdomain Chesterfield to Willington
/the-great-grid-upgrade/easter...New window Subdomain IMG-ALT Person walking down beach
/the-great-grid-upgrade/easter...New window Subdomain Eastern Green Link 3 and Eastern Green Link 4
/the-great-grid-upgrade/yorksh...New window Subdomain IMG-ALT Yorkshire Green
/the-great-grid-upgrade/yorksh...New window Subdomain Text duplicate Yorkshire Green
/electricity-transmission/netw...New window Subdomain IMG-ALT Field with pylons
/electricity-transmission/netw...New window Subdomain Norwich to Tilbury
/electricity-transmission/netw...New window Subdomain Text duplicate IMG-ALT Field with pylons
/electricity-transmission/netw...New window Subdomain Brinsworth to High Marnham
/electricity-transmission/netw...New window Subdomain IMG-ALT Man and woman walking dog
/electricity-transmission/netw...New window Subdomain Grimsby to Walpole
/about-us/behind-the-gridSubdomain Behind the Grid: a look inside our electricity systems
/about-us/behind-the-gridSubdomain Take a look 'Behind the Grid'
/gridforgrowthInvesting for growth
/gridforgrowthFind out more
/podcasts/clean-energy-revolut...Subdomain The Clean Energy Revolution podcast is back for a third season
/podcasts/clean-energy-revolut...Subdomain Listen now
/stories/energy-explained/what...What is the clean energy transition?
/stories/energy-explained/what...Find out more about the clean energy transition
https://www.youtube.com/watch?...New window External Subdomain What is National Grid?
https://www.youtube.com/watch?...New window External Subdomain Watch video
/stories/energy-explained/stories/energy-explained
/stories/energy-explained/nort...IMG-ALT Offshore wind farm in calm seas at dawn
/stories/energy-explained/nort...The North Sea: a clean energy powerhouse of the future
/stories/energy-explained/what...IMG-ALT Solar panels and wind turbines in a field with the sun shining behind
/stories/energy-explained/what...What happens when the wind isn't blowing and the sun isn't shining?
/stories/energy-explained/why-...IMG-ALT Girl holding a dandelion clock standing in a field with wind turbine in the background
/stories/energy-explained/why-...Why is net zero so important?
/stories/energy-explained/what...No Text
/stories/energy-explained/what...What is renewable energy storage?
/investors/resources/reports-p...Subdomain View our Annual Report
/investors?utm_source=PROMOpan...Subdomain Visit the Investors website
/careers?utm_source=PROMOpanel...Subdomain Careers at National Grid
/careers?utm_source=PROMOpanel...Subdomain Search for jobs
https://twitter.com/nationalgridNew window External Twitter
https://facebook.com/nationalg...New window External Facebook
https://uk.linkedin.com/compan...New window External Subdomain LinkedIn
https://www.youtube.com/user/u...New window External Subdomain youtube
https://www.instagram.com/nati...New window External Subdomain Instagram
/contact-usText duplicate Contact us
/media-centre/contactsMedia contacts
/uk/careersCareers UK
https://jobs.nationalgrid.com/...New window External Subdomain Careers US
/about-usAbout us
/uk/electricity-transmission/Subdomain Text duplicate Electricity Transmission
/electricity-distributionText duplicate Electricity Distribution
https://www.nationalgrid.com/usText duplicate US
/national-grid-venturesText duplicate National Grid Ventures
/our-businesses/national-grid-...Text duplicate National Grid Partners
/terms-and-conditionsTerms and conditions
/privacy-policyPrivacy policy
/document/150351/downloadSubdomain Human rights policy
/cookie-policyCookie policy
/modern-slavery-statementModern slavery statement
/accessibilityAccessibility statement
/storiesStories
/stories/journey-to-net-zeroJourney to net zero
/stories/engineering-innovationEngineering innovation
/stories/grid-at-workGrid at work
/stories/community-spiritCommunity spirit
/stories/energy-explainedEnergy explained
/investorsNew window Text duplicate Investors
https://www.nationalgridus.com/New window External Subdomain Pay your bill (US only)
/suppliersSuppliers
https://www.nationalgrid.com/Anchor Top

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.nationalgrid.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.29 seconds.
The file size of the HTML document is fine (71 kB).

HTTP Response Header

NameValue
dateFri, 11 Oct 2024 05:25:51 GMT
content-typetext/html; charset=UTF-8
age43087
cache-controlmax-age=2764800, public
cf-ipcountryDE
content-languageen
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedThu, 10 Oct 2024 17:27:44 GMT
strict-transport-securitymax-age=31536000; includeSubDomains
varyCf-Ipcountry,Accept-Encoding,X-Geo-Country
viavarnish
x-ah-environmentprod
x-cacheHIT
x-cache-hits162
x-content-type-optionsnosniff
x-drupal-dynamic-cacheHIT
x-frame-optionsSAMEORIGIN
x-generatorDrupal 10 (https://www.drupal.org)
x-geo-countryDE
x-request-idv-f59e4bc6-872c-11ef-a3ba-a30c3269bdc8
x-xss-protection1; mode=block
cf-cache-statusDYNAMIC
servercloudflare
cf-ray8d0c6e949c6319b1-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 9,085 referring domains.
This page has 279,791 backlinks.
This page has backlinks from 5,393 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
Disallow: /greenlightsignalguide/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/
Disallow: /index.php/greenlightsignalguide/
# Sitemap(s) goes here
Sitemap: https://www.nationalgrid.com/sitemap.xml
Sitemap: https://www.nationalgrid.com/uk/electricity-transmission/sitemap.xml
# Facebook bot
User-agent: facebookexternalhit
Disallow: /media-centre/press-releases

Similar sites

Search preview

www.nationalgrid.com
Welcome to National Grid Group | National Grid Group
We are one of the world’s largest investor-owned energy companies, committed to delivering electricity and gas safely, reliably and efficiently to the customers and communities we serve.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Grid72%Check
National Grid71%Check
National Grid Group66%Check
Energy56%Check
invest56%Check
Power54%Check
Great Grid Upgrade53%Check
Electricity52%Check
Clean Energy50%Check
Renewable Energy49%Check
Show more keywords and terms

Test up to 1.000 webpages of nationalgrid.com with our free plan!

Try For Free
No trial. It's just free!

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions