Newleaders.org - SEO Checker

Overview of the SEO Check
Meta information
84% 
Page quality
63% 
Page structure
100% 
Link structure
67% 
Server
95% 
External factors
100% 
SEO Score
Response time
1.52 s
File size
49.30 kB
Words
800
Media files
55
Number of links
90 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
New Leaders
The page title is too short. (120 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
New Leaders is redefining how schools are led. We build the capacity of equity-minded school leaders who are committed to the success of every child.
The length of the meta description is perfect. (932 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.newleaders.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionNew Leaders is redefining how schools are led. We build the capacity of equity-minded school leaders who are committed to the success of every child.
viewportwidth=device-width, initial-scale=1
langen
twitter:cardsummary_large_image
twitter:titleNew Leaders
twitter:descriptionNew Leaders is redefining how schools are led. We build the capacity of equity-minded school leaders who are committed to the success of every child.
twitter:imagehttps://assets-global.website-files.com/61b0e0e7cf389b116afdcabf/61fbfe711f7873a160479d09_Open%20Graph.jpg
og:titleNew Leaders
og:descriptionNew Leaders is redefining how schools are led. We build the capacity of equity-minded school leaders who are committed to the success of every child.
og:imagehttps://assets-global.website-files.com/61b0e0e7cf389b116afdcabf/61fbfe711f7873a160479d09_Open%20Graph.jpg
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 6 text duplicates on this page:
  • Duplicate 1: Our first master's degree Fellowship candidates participated in Clark ...
  • Duplicate 2: Our 2023 annual report highlights the impact of New Leaders in schools...
  • Duplicate 3: Full scholarships are available for our leading principal certificatio...
This page contains 800 words. That's ok.
32.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
16 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 17.72 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 79 characters this one is longer than 70 characters:
"the next generation of great thinkers, innovators, and leaders for our society."
Image SEO
(Somewhat important)
17 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...671681d04f7431197b_envelope-open (1).svgemail icon
...b17fec1c_new twiiter no circle frame.svgX logo - New Leaders Images
...1b11666769a69fdf05385a5_facebook (1).svgfacebook icon
...1b116671681d0104c31197a_linkedin (1).svglinkedin icon
...544a5d39d5a1f42b58dfb5_logomain-test.svgNew Leaders logo - New Leaders Images
...e6de17c9927489be2867_menu-drop-arrow.svgFilter dropdown arrow
...e6de17c9927489be2867_menu-drop-arrow.svgFilter dropdown arrow
...e6de17c9927489be2867_menu-drop-arrow.svgFilter dropdown arrow
...e6de17c9927489be2867_menu-drop-arrow.svgFilter dropdown arrow
...f3fcceb3d84f34829bc36d_Polygon 3 (1).svgWhite triangle - New Leaders Images
...47871ba5142e1d_Copy of ed_lightbulb5.pngNo alt attribute provided
...bf/62792f27025cca16c3ff3b51_path9413.svgblue right arrow - New Leaders Images
...31a0c036a_Copy_of_ppl_handcommunity.webpNo alt attribute provided
...bf/62792f27025cca16c3ff3b51_path9413.svgblue right arrow - New Leaders Images
...065/6572fc7cbeb45b6c129724a9_rocket.webpNo alt attribute provided
...bf/62792f27025cca16c3ff3b51_path9413.svgblue right arrow - New Leaders Images
...544a5d39d5a1f42b58dfb5_logomain-test.svgNew Leaders logo - New Leaders Images
...f3fcceb3d84f34829bc36d_Polygon 3 (1).svgWhite triangle - New Leaders Images
...47871ba5142e1d_Copy of ed_lightbulb5.pngNo alt attribute provided
...bf/62792f27025cca16c3ff3b51_path9413.svgblue right arrow - New Leaders Images
...31a0c036a_Copy_of_ppl_handcommunity.webpNo alt attribute provided
...bf/62792f27025cca16c3ff3b51_path9413.svgblue right arrow - New Leaders Images
...065/6572fc7cbeb45b6c129724a9_rocket.webpNo alt attribute provided
...bf/62792f27025cca16c3ff3b51_path9413.svgblue right arrow - New Leaders Images
...07a7ceec506f8d3c9ce3_hexagon-bottom.webpdecoration
...112d1b902438098c14530_white-nav-logo.svgNew Leaders logo
...42e26d6133e7dbbd023_white-drop-arrow.svgdown arrow
...42e26d6133e7dbbd023_white-drop-arrow.svgdown arrow
...42e26d6133e7dbbd023_white-drop-arrow.svgdown arrow
...42e26d6133e7dbbd023_white-drop-arrow.svgdown arrow
...671681d04f7431197b_envelope-open (1).svgemail icon
...b17fec1c_new twiiter no circle frame.svgX logo - New Leaders Images
...1b11666769a69fdf05385a5_facebook (1).svgfacebook icon
...1b116671681d0104c31197a_linkedin (1).svglinkedin icon
...059d3067e1056f52c1c5_Mask Group (3).webpNew Leaders teacher at recess her class
...6373ada8ce338556d8393f9b_Polygon 18.webpNo alt attribute provided
.../6373adfbef53e351bdf3fb05_Polygon 7.webpNo alt attribute provided
...6291c9c53b0b70f406c12a8_Group 35561.webpNo alt attribute provided
...d1324e7d3dd_future_decoration_right.webpNo alt attribute provided
.../6373af6ddc985b69912717cb_Polygon 8.webpGreen hexagon - New Leaders Images
.../6373af64cb5416c82afa4012_Polygon 6.webpNo alt attribute provided
...0d073de7c3b7_future_decoration_left.webpNo alt attribute provided
...f0d9cccc360570e133d2_play_button (1).svgplay button - New Leaders Images
...c47663247622_leadership_blue_orange.webpNo alt attribute provided
...f8d188b0072ac30823_leadership_green.webpNo alt attribute provided
...2c4d16a3797eafc1d_change_decoration.webpNo alt attribute provided
..._stairs_showing_professional_growth.webpNo alt attribute provided
..._arrows_going_in_the_same_direction.webpNo alt attribute provided
...ing%2Bwith%2Ba%2BHispanic%2Bstudent.webpHispanic school principal reading with a Hispanic student
...61b1091b6b81401933d43166_logo-footer.svgNew Leaders logo
...b10a394047bbf7a8558351_envelope-open.svgemail icon
...d5298d065f3325dd4_new twitter x logo.svgX logo - New Leaders Images
...bf/61b10b1159be6b97b5b25299_facebook.svgfacebook icon
...bf/61b10b189383b5aee672d01e_linkedin.svglinkedin icon
...a126242ed65060b6a3c_cross-circle (1).svgclose button

Page structure

H1 heading
(Critically important)
New Leaders Is Redefining How Schools Are Led
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 New Leaders Is Redefining How Schools Are Led
H2 Explore Our Programs & Services
H2 Discover The National Aspiring Principals Fellowship
H2 Search Our Resource Hub
H2 We Develop Leaders Who Shape The Future
H2 What does it mean to be a New Leader?
H2 We Partner For Impact
H2 We Know Leadership First Hand
H2 We Advocate For Change
H2 Top Posts From Our Blog
H2 Subscribe To New Leaders Blog
H3 Know someone who would make a great principal?
H3 Principal Preparation: What Aspiring Leaders Need to Succeed
H3 How Great Leaders Pave the Way for Other Great Leaders
H3 Why Representation Matters in Our Schools
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 16 external links on this page.
LinkAttributesAnchor text
/careersCareers
/news-pressNews & Press
https://www.fellowship.newlead...New window External Subdomain Fellowship
https://www.newleaders.org/blogBlog
https://www.newleaders.org/eventsEvents
/supportGiving
/annual-reportAnnual Report
https://twitter.com/NewLeaders...New window External IMG-ALT X logo - New Leaders Images
https://www.facebook.com/NewLe...New window External Subdomain IMG-ALT facebook icon
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT linkedin icon
https://www.newleaders.org/IMG-ALT New Leaders logo - New Leaders Images
/about/storyOur Story
/about/whyOur Why
/about/peopleOur People
/unused-pages/resultsOur Approach
/programs/leadership-pathwaysAll Programs
/programs/leadership-pathwaysLeadership Pathways
/programs/leading-learning-wor...Learning & Leading Workshop
/programs/principal-coachingLeadership Coaching
/programs/ilt-summitsInstructional Leadership Team Summits
/who-we-serve/district-leadersDistrict Leaders
/who-we-serve/teacher-leadersTeacher Leaders
/who-we-serve/school-leadersSchool Leaders
https://www.newleaders.org/eventsText duplicate Events
/programs/higher-education-par...Higher Education Partnerships
/unused-pages/what-we-doWhat We Do
/about/approachText duplicate Our Approach
/programsExplore our Programs and Services
https://www.fellowship.newlead...External Subdomain National Aspiring Principals Fellowship
/programs/leadership-pathwaysLeadership Development Pathways
/programs/principal-coachingPrincipal Coaching
/programs/ilt-summitsText duplicate Instructional Leadership Team Summits
/programs/leading-learning-wor...Leading and Learning Workshops
/programs/consultingStrategic District Consulting
/about/resultsOur Results
https://www.newleaders.org/alumniOur Alumni
https://www.newleaders.org/policyOur Policy Initiatives
/resourcesResources
/contactContact Us
/news-pressNew window Subdomain In the News CAU masters degree graduation Our first master's degree Fellowship candidates participated in Clark Atlanta University commencement. Learn More
IMG-ALT blue right arrow - New Leaders Images
/annual-reportNew window Subdomain New Report Annual Report Our 2023 annual report highlights the impact of New Leaders in schools and districts across the nation. Learn More
IMG-ALT blue right arrow - New Leaders Images
http://fellowship.newleaders.org/New window External Subdomain Fellowship Fellowship applications are open Full scholarships are available for our leading principal certification program. Explore our Fellowship today. Le...
IMG-ALT blue right arrow - New Leaders Images
https://www.newleaders.org/Text duplicate IMG-ALT New Leaders logo - New Leaders Images
/contactText duplicate Contact Us
/news-pressNew window Subdomain Text duplicate In the News CAU masters degree graduation Our first master's degree Fellowship candidates participated in Clark Atlanta University commencement. Learn More
IMG-ALT blue right arrow - New Leaders Images
/annual-reportNew window Subdomain Text duplicate New Report Annual Report Our 2023 annual report highlights the impact of New Leaders in schools and districts across the nation. Learn More
IMG-ALT blue right arrow - New Leaders Images
http://fellowship.newleaders.org/New window External Subdomain Text duplicate Fellowship Fellowship applications are open Full scholarships are available for our leading principal certification program. Explore our Fellowship today. Le...
IMG-ALT blue right arrow - New Leaders Images
https://www.newleaders.org/IMG-ALT New Leaders logo
/about/storyText duplicate Our Story
/about/whyText duplicate Our Why
/about/peopleText duplicate Our People
/about/approachText duplicate Our Approach
/programsExplore Our Programs and Services
https://fellowship.newleaders....External Subdomain Text duplicate National Aspiring Principals Fellowship
/programs/leadership-pathwaysText duplicate Leadership Development Pathways
/programs/principal-coachingText duplicate Principal Coaching
/programs/ilt-summitsText duplicate Instructional Leadership Team Summits
/programs/leading-learning-wor...Text duplicate Leading and Learning Workshops
/programs/consultingText duplicate Strategic District Consulting
/about/resultsText duplicate Our Results
https://www.newleaders.org/alumniText duplicate Our Alumni
https://www.newleaders.org/policyText duplicate Our Policy Initiatives
/resourcesText duplicate Resources
/careersText duplicate Careers
/news-pressText duplicate News & Press
https://www.fellowship.newlead...External Subdomain Text duplicate Fellowship
https://www.newleaders.org/eventsText duplicate Events
https://www.newleaders.org/blogText duplicate Blog
/supportText duplicate Giving
/annual-reportText duplicate Annual Report
https://twitter.com/NewLeaders...New window External Text duplicate IMG-ALT X logo - New Leaders Images
https://www.facebook.com/NewLe...New window External Subdomain Text duplicate IMG-ALT facebook icon
https://www.linkedin.com/compa...New window External Subdomain Text duplicate IMG-ALT linkedin icon
/programsExplore Our Programs & Services
/programs/napfDiscover The National Aspiring Principals Fellowship
/resourcesSearch Our Resource Hub
https://www.fellowship.newlead...New window External Subdomain Share With A Future Principal
/about/whyGet To Know New Leaders
/about/resultsExamine Our Impact
/annual-reportView Our Annual Report
/about/approachLearn More About Our Approach
https://www.newleaders.org/policyExplore Our Advocacy In Action
/blog/principal-preparation-wh...Professional Learning & Collaboration Principal Preparation: What Aspiring Leaders Need to Succeed Thinking about moving into school leadership? Or know some...
/blog/how-great-leaders-pave-t...Professional Learning & Collaboration How Great Leaders Pave the Way for Other Great Leaders One of the most important characteristics of a great school lead...
/blog/why-representation-matte...Equity-Focused Leadership Why Representation Matters in Our Schools Learn how representation allows students of color to see themselves reflected in the educ...
IMG-ALT Hispanic school principal reading with a Hispanic student
https://www.newleaders.org/Text duplicate IMG-ALT New Leaders logo
https://twitter.com/NewLeaders...New window External Text duplicate IMG-ALT X logo - New Leaders Images
https://www.facebook.com/NewLe...New window External Subdomain Text duplicate IMG-ALT facebook icon
https://www.linkedin.com/compa...New window External Subdomain Text duplicate IMG-ALT linkedin icon
/about/approachText duplicate What We Do
/resourcesText duplicate Resources
/about/resultsText duplicate Our Results
https://www.newleaders.org/alumniAlumni
/news-pressText duplicate News & Press
/legal/policiesPrivacy Policy
/supportSubdomain Anchor Finances
/contactText duplicate Contact Us
/partnerPartner With Us
/careersWork at New Leaders
/supportDonate
/legal/admissionclick here.
/legal/policiesLEGAL & POLICIES
/supportFINANCIAL DISCLOSURES
/legal/terms-of-useTERMS OF USE
/legal/privacy-policyPRIVACY POLICY
/legal/admissionENROLLMENT

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.newleaders.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.52 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (49 kB).

HTTP Response Header

NameValue
dateSat, 01 Jun 2024 04:16:34 GMT
content-typetext/html
content-length12481
x-frame-optionsSAMEORIGIN
content-security-policyframe-ancestors 'self'
x-lambda-id4dc69062-c992-4d12-885e-2e3abd3d54d6
content-encodinggzip
accept-rangesbytes
age0
x-served-bycache-dub4348-DUB
x-cacheMISS
x-cache-hits0
x-timerS1717215393.420788,VS0,VE1142
varyx-wf-forwarded-proto, Accept-Encoding
x-cluster-nameeu-west-1-prod-hosting-red
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 246 referring domains.
This page has 1,502 backlinks.
This page has backlinks from 215 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.newleaders.org
New Leaders
New Leaders is redefining how schools are led. We build the capacity of equity-minded school leaders who are committed to the success of every child.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Leaders94%Check
New93%Check
New Leaders93%Check
school leaders82%Check
New Leaders Alumni72%Check
School70%Check
Great Leaders70%Check
Future Leaders68%Check
schools66%Check
New York65%Check

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