Ntboutdoors.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
75% 
Page structure
75% 
Link structure
55% 
Server
72% 
External factors
24% 
SEO Score
Response time
1.00 s
File size
94.80 kB
Words
605
Media files
32
Number of links
97 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
NTB Outdoors - Kayaks, Paddleboards & Canoes For Sale
The length of the page title is perfect. (523 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Check out our bundles for the best selection of kayaks, paddleboards & canoes that you will ever find in the U.K.
The length of the meta description is perfect. (688 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ntboutdoors.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionCheck out our bundles for the best selection of kayaks, paddleboards & canoes that you will ever find in the U.K.
viewportwidth=device-width, initial-scale=1
google-site-verificationYUlLn5mNeorFy__DoxXA9KYUpYulYjgGP4n1RaknUz8
langen
twitter:cardsummary_large_image
twitter:titleNTB Outdoors - Kayaks, Paddleboards & Canoes For Sale
twitter:descriptionCheck out our bundles for the best selection of kayaks, paddleboards & canoes that you will ever find in the U.K.
twitter:imagehttps://cdn.prod.website-files.com/5e51419759cc1c0c72f9fc75/67c048a4542033fbf8c5f0ac_NTB-OG-Image.jpg
og:titleNTB Outdoors - Kayaks, Paddleboards & Canoes For Sale
og:descriptionCheck out our bundles for the best selection of kayaks, paddleboards & canoes that you will ever find in the U.K.
og:imagehttps://cdn.prod.website-files.com/5e51419759cc1c0c72f9fc75/67c048a4542033fbf8c5f0ac_NTB-OG-Image.jpg
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
This page contains 605 words. That's ok.
27.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: uh oh!
Image SEO
(Somewhat important)
21 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...4e609e_NTB Outdoors - Black_isolated.pngNTB Outdoors Logo
...c75/5ea308eebbc980857bf74a95_shopper.svgNo alt attribute provided
...7f39a357_Kayak Display Pictures (33).pngNo alt attribute provided
...d942993b_Kayak Display Pictures (29).pngNo alt attribute provided
...53efbc47_Kayak Display Pictures (28).pngNo alt attribute provided
...4a00526a_Kayak Display Pictures (32).pngNo alt attribute provided
...889e99b767a872d4fa87aa_free-shipping.svgNo alt attribute provided
...fc75/64889edbf91c00e9bacc8d9f_search.svgsearch
...9fc75/64889ec2068c69526f8ca5bf_kayak.svgNo alt attribute provided
...75/6509dab71d8256399c377ebb__DSC3113.jpgGreen kayak on the water
...fc75/6509dab7d15a2c4ee8c8eb2e_SUPS-1.jpgPaddleboards on the water in Croatia
...5/64e4e7f7c16bec0175fd2715_beachhat.jpegNo alt attribute provided
...65eb03a0cf90b351d188bd86_Canoes-Hero.jpg3 people on a canoe out on a lake
...4e609e_NTB Outdoors - Black_isolated.pngNTB Outdoors Logo
...c75/5ea308eebbc980857bf74a95_shopper.svgNo alt attribute provided
...e77a5903_Kayak Display Pictures (31).pngNo alt attribute provided
...larna marketing badge (pink rgb.svg).svgKlarna Logo
...f1b4e47f2/681bdb4695e54143e15bdf07_2.pngNo alt attribute provided
...larna marketing badge (pink rgb.svg).svgKlarna Logo
...13e2c86_Beachy head paddleboard. (1).pngNo alt attribute provided
...larna marketing badge (pink rgb.svg).svgKlarna Logo
...5/66431f01aef9a205d8c387d9_NTB-About.jpgNathan Bates, founder, standing in front of a wall of kayaks
...af7df6dfe3f0c59_NTB Outdoors - White.svgNTB Outdoors Logo
...54a7a3ca2a9726f6a9_Payment-Labels-01.svgNo alt attribute provided
...5483651f419484e7f4_Payment-Labels-02.svgNo alt attribute provided
...5586b18e3e277c9dce_Payment-Labels-03.svgNo alt attribute provided
...5428b0e6a97f4e0181_Payment-Labels-04.svgNo alt attribute provided
...0169ca049a650bfa65_Payment-Labels-05.svgNo alt attribute provided
...552016be517d4f1e27_Payment-Labels-06.svgNo alt attribute provided
...75/64e4e953d5eba1c522576645__DSC3038.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Spring Kayak Clear Out!
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Spring Kayak Clear Out!
H2 Top Kayaks, SUP's, Canoes & Water Sports Accessories
H3 Who Are NTB Outdoors?
H3 Unrivalled 5-Star Customer Reviews
H4 Your Cart
H4 Your Cart Duplicate text
H4 Sign up to our newsletter and get a MYSTERY DISCOUNT on us!
H4 Thank You!
H6 Contact Us
H6 Links
H6 Legal
Some anchor texts are used more than once.
7 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.ntboutdoors.co.uk/IMG-ALT NTB Outdoors Logo
/kayaksAll Kayaks
/category/double-seater-kayaksDouble Seater Kayaks
/category/all-round-kayaksAll Round Kayaks
/category/fishing-kayaksFishing Kayaks
/category/junior-kayaksJunior Kayaks
/category/used-kayaksUsed Kayaks
/category/sit-in-kayaksSit in Kayaks
/canoesAll Canoes
/category/canadian-canoesCanadian Canoes
/category/used-canoesUsed Canoes
/paddleboardsAll Paddleboards
/category/used-boardsUsed Boards
/category/inflatable-supsInflatable SUPs
/category/rigid-supsRigid Paddleboards
/accessoriesAll Accessories
/category/buoyancy-aidsBA's & Wetsuits
/category/wheels-carriersWheels/Carriers
/category/seatsSeats
/category/paddlesPaddles
/category/leashesLeashes
/category/fishingFishing
/category/storageStorage
/category/roof-racksRoof Racks
/category/clothingClothing
/category/other-accessoriesOther Accessories
/category/gift-cardsGift Cards
/about-usAbout Us
/newsLatest News
/reviewsReviews
/galleryGallery
/deliveryDelivery
/contactContact
/corporate Corporate
/checkoutContinue to Checkout
/productsBrowse Store
/products SALE
/product/tempest-pedal-fishing...Subdomain No Text
/product/premium-3mm-wetsuitSubdomain No Text
/product/premium-buoyancy-aid-...Subdomain No Text
/product/explorer-1-1Subdomain No Text
/kayaksKayaks
IMG-ALT Green kayak on the water
/paddleboardsPaddleboards
IMG-ALT Paddleboards on the water in Croatia
/accessoriesAccessories
/canoesCanoes
IMG-ALT 3 people on a canoe out on a lake
https://www.ntboutdoors.co.uk/Text duplicate IMG-ALT NTB Outdoors Logo
/kayaksText duplicate All Kayaks
/category/double-seater-kayaksText duplicate Double Seater Kayaks
/category/all-round-kayaksText duplicate All Round Kayaks
/category/fishing-kayaksText duplicate Fishing Kayaks
/category/junior-kayaksText duplicate Junior Kayaks
/category/used-kayaksText duplicate Used Kayaks
/category/sit-in-kayaksText duplicate Sit in Kayaks
/canoesText duplicate All Canoes
/category/canadian-canoesText duplicate Canadian Canoes
/category/used-canoesText duplicate Used Canoes
/paddleboardsText duplicate All Paddleboards
/category/used-boardsText duplicate Used Boards
/category/inflatable-supsText duplicate Inflatable SUPs
/category/rigid-supsText duplicate Rigid Paddleboards
/accessoriesText duplicate All Accessories
/category/buoyancy-aidsText duplicate BA's & Wetsuits
/category/wheels-carriersText duplicate Wheels/Carriers
/category/seatsText duplicate Seats
/category/paddlesText duplicate Paddles
/category/leashesText duplicate Leashes
/category/fishingText duplicate Fishing
/category/storageText duplicate Storage
/category/roof-racksText duplicate Roof Racks
/category/clothingText duplicate Clothing
/category/other-accessoriesText duplicate Other Accessories
/category/gift-cardsText duplicate Gift Cards
/about-usText duplicate About Us
/newsText duplicate Latest News
/reviewsText duplicate Reviews
/galleryText duplicate Gallery
/deliveryText duplicate Delivery
/contactText duplicate Contact
/corporateText duplicate  Corporate
/checkoutText duplicate Continue to Checkout
/productsText duplicate Browse Store
/product/premium-3mm-wetsuitNo Text
/category/buoyancy-aids BA's & Wetsuits
/product/torrent-single-kayakNo Text
/category/all-round-kayaks All Round Kayaks
/product/isup-all-waterNo Text
/category/inflatable-sups Inflatable SUPs
/productsView All Products
/about-usOur Journey 
https://www.facebook.com/ntbou...New window External Subdomain
https://www.instagram.com/ntbo...New window External Subdomain
https://www.ntboutdoors.co.uk/Home
/productsProducts
/about-usText duplicate About Us
/deliveryText duplicate Delivery
/reviewsText duplicate Reviews
/newsNews
/contactContact Us
https://cdn.prod.website-files...New window External Subdomain Privacy Policy
https://cdn.prod.website-files...New window External Subdomain Cookie Policy
https://cdn.prod.website-files...New window External Subdomain Refund & Returns Policy
https://www.ntboutdoors.co.uk/Anchor Sign Up Now

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ntboutdoors.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 1.00 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (95 kB).

HTTP Response Header

NameValue
dateSat, 10 May 2025 02:53:52 GMT
content-typetext/html
cf-ray93d626129a0bed29-MXP
cf-cache-statusHIT
age160351
content-encodinggzip
last-modifiedWed, 07 May 2025 22:25:25 GMT
strict-transport-securitymax-age=31536000
content-security-policyframe-ancestors 'self'
surrogate-controlmax-age=432000
surrogate-keywww.ntboutdoors.co.uk 5e51419759cc1c0c72f9fc75 pageId:5e51419759cc1c3a40f9fc74 5e5835db2197ec7c3c4e47f4 5ead5ee85c6b73455516a4ec 5e5835db2197ec23924e47f3
x-frame-optionsSAMEORIGIN
x-lambda-id86365c7f-426f-4e0b-b585-58c0810f159b
varyAccept-Encoding
set-cookie149 Characters
alt-svch3=":443"; ma=86400
x-cluster-nameeu-south-1-prod-hosting-red
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 8 referring domains.
This page only has 14 backlinks.
This page only has few backlinks from 6 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /colour-options/
Disallow: /reviews/
Disallow: /gallery/

Sitemap: https://www.ntboutdoors.co.uk/sitemap.xml

Similar sites

Search preview

www.ntboutdoors.co.uk
NTB Outdoors - Kayaks, Paddleboards & Canoes For Sale
Check out our bundles for the best selection of kayaks, paddleboards & canoes that you will ever find in the U.K.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
NTB65%Check
OUTDOORS65%Check
NTB OUTDOORS65%Check
Kayak64%Check
Kayaks63%Check
Canoes62%Check
paddleboards canoes60%Check
Paddleboards59%Check
Sea Kayaks51%Check
Spring50%Check
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