Nwt.org.uk - SEO Checker

Sign up for free! PDF Export
Overview of the SEO Check
Meta information
100% 
Page quality
94% 
Page structure
45% 
Link structure
70% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.23 s
File size
194.50 kB
Words
670
Media files
16
Number of links
161 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Homepage | Northumberland Wildlife Trust
The length of the page title is perfect. (378 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Help protect the wildlife in Newcastle, North Tyneside and Northumberland. Become a member of Northumberland Wildlife Trust today!
The length of the meta description is perfect. (828 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.nwt.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionHelp protect the wildlife in Newcastle, North Tyneside and Northumberland. Become a member of Northumberland Wildlife Trust today!
msapplication-TileColor#da532c
theme-color#ffffff
favicon-generatorDrupal responsive_favicons + realfavicongenerator.net
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
twitter:cardsummary_large_image
twitter:descriptionHelp protect the wildlife in Newcastle, North Tyneside and Northumberland. Become a member of Northumberland Wildlife Trust today!
twitter:site@wildlifetrusts
twitter:titleHomepage | Northumberland Wildlife Trust
twitter:imagehttps://www.nwt.org.uk/sites/default/files/styles/large/public/2022-01/NORTHUMBERLAND_LOGO_PRIMARY_COLOUR-01.jpg?itok=ln-5Trlg
og:descriptionHelp protect the wildlife in Newcastle, North Tyneside and Northumberland. Become a member of Northumberland Wildlife Trust today!
og:image:urlhttps://www.nwt.org.uk/sites/default/files/styles/large/public/2022-01/NORTHUMBERLAND_LOGO_PRIMARY_COLOUR-01.jpg?itok=ln-5Trlg
charsetutf-8

Automatically check nwt.org.uk including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Page quality

Content
(Critically important)
This page contains 670 words. That's ok.
21.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.27 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 121 characters this one is longer than 70 characters:
"right now, we are losing wildlife and wild places at an alarming rate and we need to protect them for ..."
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...efault/files/NWT logo 2022 web small.pngHome
...3/Hedgehog walk banner.jpg?itok=sqJd9FkXThe Hedgehog Walk sign up now banner
...hn Faulkner.JPG?h=bbd0272d&itok=tijoAXuqHauxley WDC - John Faulkner
...s2020VISION.jpg?h=ca765891&itok=87l4t8scYoung volunteers - Paul Harris/2020VISION
...l2020VISION.jpg?h=33d48fdd&itok=faSlVly7Hare - Richard Steel/2020VISION
...ndt Fischer.png?h=3bb4eacc&itok=vjcKlR-AA photograph of a Lynx peering through some Autumn Foliage, with text that reads “The missing lynx project”.
...Hawkins0054.jpg?h=e309cdcb&itok=XZM1jz4sSide profile of rabbit, surrounded by greenery. Image by Jon Hawkins.
...Duncan Hutt.jpg?h=4e026002&itok=oKQZ9mlYChimney at NWTS' Ford Moss reserve, nestled amongst peatland and heather. Image by Duncan Hutt.
...17-11-49-52.jpg?h=9c86ceb9&itok=foDzu_xSA round painted mirror with an image of a bird.
...ault/files/silhouettes/Facebook icon.svgNo alt attribute provided
...tes/default/files/silhouettes/X icon.svgNo alt attribute provided
...ult/files/silhouettes/Instagram icon.svgNo alt attribute provided
...fault/files/silhouettes/Likedin icon.svgNo alt attribute provided
...e_trust/images/footer-chalk_downland.svgFooter decal
...fault/files/NWT logo 2022 web footer.pngHome
...fault/files/NWT logo 2022 web footer.pngHome

Page structure

H1 heading
(Critically important)
Homepage
The H1 heading contains the words Homepage! Use important keywords instead.
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (8 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Homepage
H2 Auxiliary menu
H2 Follow us
H2 Main navigation
H2 Share
H2 We all need nature
H2 Nearby reserves and events
H2 Volunteer
H2 Leave a legacy
H2 The Missing Lynx Project
H2 Latest news
H2 Keep in touch
H2 What we do
H2 Get involved
H2 Support us
H2 Footer
H3 Fabulous events at four wildlife sites this Easter
H3 Ban the burn - protect all peat!
H3 It’s time to get arty at Weetslade
Anchor text is an URL
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 16 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.nwt.org.uk/Anchor Skip to main content
https://www.nwt.org.uk/newsSubdomain News
https://www.nwt.org.uk/eventsSubdomain Events
https://www.nwt.org.uk/jobsSubdomain Jobs
https://www.nwt.org.uk/shopShop
https://record.nwt.org.uk/New window External Subdomain Nature Counts
/what-we-do/professional-servi...Subdomain BNG
https://www.nwt.org.uk/hainingThe Haining - Holiday Cottage
https://www.nwt.org.uk/contact-usContact us
https://www.facebook.com/north...External Subdomain Facebook
https://www.twitter.com/northw...External Subdomain Twitter
https://www.instagram.com/nort...External Subdomain Instagram
https://www.linkedin.com/compa...External Subdomain LinkedIn
https://www.youtube.com/user/n...External Subdomain Youtube
https://www.nwt.org.uk/IMG-ALT Home
A-TITLE Home
https://www.nwt.org.uk/Text duplicate A-TITLE Home
https://www.nwt.org.uk/what-we-doWhat we do
/what-we-do/aboutAbout
/what-we-do/about/our-missionOur Mission
/what-we-do/about/historyHistory
/what-we-do/about/staff-and-tr...Staff and Trustees
/what-we-do/about/fundingFunding
/what-we-do/about/funding/peop...People's Postcode Lottery
/what-we-do/about/funding/nati...The National Lottery Heritage Fund
/what-we-do/about/funding/fund...Fundraising promise
/what-we-do/about/our-commitme...Our commitment to Equality, Diversity and Inclusion (EDI)
/what-we-do/news-and-publicationsNews and publications
https://www.nwt.org.uk/newsSubdomain Text duplicate News
https://www.nwt.org.uk/blogSubdomain Blogs
/what-we-do/news-and-publicati...Publications
/what-we-do/news-and-publicati...E-newsletter
/what-we-do/projectsProjects
/what-we-do/projects/biodivers...Biodiversity Boost
/what-we-do/projects/catch-my-...Catch My Drift
/what-we-do/projects/flexigrazeFlexigraze
/what-we-do/projects/eco-influ...Eco Influencers' Scheme
/what-we-do/projects/kielder-o...Kielder Ospreys
/what-we-do/projects/living-la...Living Landscapes
/what-we-do/projects/living-la...Kielder Living Landscape
/what-we-do/projects/living-la...Druridge Bay Living Landscape
/what-we-do/projects/living-la...City to Coast Living Landscape
/what-we-do/projects/living-seasLiving Seas
/what-we-do/projects/local-nat...Local Nature Partnerships
/what-we-do/projects/local-sitesLocal Sites
/what-we-do/projects/naturally...Naturally Native
/what-we-do/projects/nature-an...Nature and wellbeing
/what-we-do/projects/nextdoor-...Nextdoor Nature
/what-we-do/projects/north-eas...North East Community Forest Partnership
/what-we-do/projects/northumbe...Northumberland Peat Partnership
/what-we-do/projects/northumbr...Northumbrian Water Environmental Partnership
/what-we-do/projects/rsneRed Squirrels Northern England (RSNE)
/what-we-do/projects/rsrnRed Squirrel Recovery Network (RSRN)
/what-we-do/projects/restoring...Restoring Ratty
/what-we-do/projects/rothbury-...Rothbury for Nature and the Nation
/what-we-do/projects/stronger-...Stronger Shores
/what-we-do/projects/missing-l...The Missing Lynx Project
/what-we-do/projects/wilder-no...Wilder Northumberland Network
/what-we-do/projects/wilding-w...Wilding West Chevington
/what-we-do/professional-servicesProfessional Services
/what-we-do/professional-servi...Biodiversity Net Gain
/what-we-do/professional-servi...EcoNorth
/get-involvedGet involved
/nature-reservesSubdomain Nature reserves
/get-involved/visitor-centresVisitor centres
/get-involved/visitor-centres/...Hauxley Wildlife Discovery Centre
/get-involved/visitor-centres/...Northumberlandia
/get-involved/volunteerVolunteer
/get-involved/volunteer/wildli...Wildlife work days
/get-involved/volunteer/work-e...Work experience and student placements
/get-involved/volunteer/young-...Young People's Forum
/get-involved/events-and-activ...Events and activities
https://www.nwt.org.uk/eventsSubdomain Text duplicate Events
https://www.nwt.org.uk/30dayswild30 Days Wild
/get-involved/events-and-activ...Big Wild Walk
/rockandfossilCounty rock and fossil for Northumberland
/get-involved/educationEducation
/get-involved/your-communityYour community
/get-involved/your-community/l...Local groups
/get-involved/your-community/t...#TeamWilder map
/get-involved/your-community/c...Communities Team
/Jean-CartmanJean Cartman Wilder Communities Award 2024/25
/get-involved/volunteer/young-...Text duplicate Young People's Forum
/what-we-do/projects/nature-an...Text duplicate Nature and wellbeing
/get-involved/campaignsCampaigns
/get-involved/campaigns/12-day...12 Days Wild
/get-involved/campaigns/defend...Defend Nature
/get-involved/campaigns/genera...General Election 2024
/get-involved/campaigns/give-o...Give our seas better protection - HPMAs
/get-involved/campaigns/30-day...Text duplicate 30 Days Wild
/get-involvedcampaigns/action-...Action for Insects
/get-involvedcampaigns/wilder-...Wilder Future
/get-involved/campaigns/my-wil...My Wild Life
/get-involved/campaigns/marine...Marine Conservation Zones
https://www.nwt.org.uk/hainingText duplicate The Haining - Holiday Cottage
https://www.nwt.org.uk/support-usSupport us
/support-us/membershipMembership
/support-us/donateDonate
/support-us/donate/appealsAppeals
/support-us/donate/appeals/pin...Pine martens
/support-us/donate/appeals/big...The Big Give Christmas Challenge - Wilder Whitelee
/support-us/donate/appeals/whi...Whittle Dene Appeal
/WilderWellbeingWilder Ways to Wellbeing
https://www.nwt.org.uk/30by3030 by 30
/support-us/donate/giving-treeGiving tree
/support-us/adopt-animalAdopt an animal
/support-us/adopt-animal/adopt...Adopt a hedgehog
/support-us/adopt-animal/adopt...Adopt an owl
/support-us/adopt-animal/adopt...Adopt a red squirrel
/support-us/leave-gift-your-willLeave a legacy
/support-us/corporate-supportCorporate support
/support-us/fundraise-usFundraise for us
/support-us/fundraise-us/great...Great North Run
/support-us/fundraise-us/hedge...Hedgehog Walk
/support-us/other-ways-helpOther ways to help
/support-us/other-ways-help/gi...Give as you Live
https://www.nwt.org.uk/shopText duplicate Shop
https://membership.wildlifetru...External Subdomain Gift membership
https://www.nwt.org.uk/wildlifeWildlife
/wildlife-explorerSubdomain Wildlife A-Z
https://www.nwt.org.uk/habitatsSubdomain Habitats A-Z
https://www.nwt.org.uk/actionsActions for wildlife
/wildlife/wildlife-adviceWildlife advice
/wildlife/wildlife-advice/plan...Planning
/wildlife/wildlife-advice/wild...Wildlife and the law
/wildlife/wildlife-advice/freq...Frequently asked questions
/wildlife/wildlife-advice/freq...Questions about wildlife
/wildlife/wildlife-advice/freq...Questions about the Trust
/wildlife/wildlife-advice/freq...Questions about Trust reserves
/wildlife/how-identifyHow to identify
/wildlife/how-identify/how-ide...How to identify owls
/wildlife/how-identify/identif...Identify birds of prey
/wildlife/how-identify/how-ide...How to identify swifts, swallows, sand martins and house martins
/wildlife/how-identify/identif...Identify garden birds
/wildlife/how-identify/identif...Identify UK woodpeckers
/wildlife/how-identify/how-ide...How to identify bumblebees
/wildlife/how-identify/identif...Identify British butterflies
/wildlife/how-identify/identif...Identify moths
/wildlife/how-identify/identif...Identify caterpillars
/wildlife/how-identify/identif...Identify UK snakes
/wildlife/record-sightingRecord a sighting
/support-us/membershipJoin us
/support-us/donateText duplicate Donate
https://www.facebook.com/share...External Subdomain facebook
https://twitter.com/intent/twe...External twitter
https://wa.me/?text=Homepage h...External whatsapp
/support-us/fundraise-us/hedge...IMG-ALT The Hedgehog Walk sign up now banner
https://www.nwt.org.uk/what-we-doTrivial anchor text
Read more
https://www.nwt.org.uk/membershipBecome a member
https://www.nwt.org.uk/volunteerImage by: Paul Harris/2020VISION. GET INVOLVED Volunteer
IMG-ALT Young volunteers - Paul Harris/2020VISION
/support-us/leave-gift-your-willHare. Image by: Richard Steel/2020VISION. SUPPORT US Leave a legacy
IMG-ALT Hare - Richard Steel/2020VISION
https://www.missinglynxproject...External Subdomain Image by Berndt Fischer PROJECT The Missing Lynx Project
IMG-ALT A photograph of a Lynx peering through some Autumn Foliage, with text that reads “The missing lynx project”.
/news/fabulous-events-four-wil...News Fabulous events at four wildlife sites this Easter Northumberland Wildlife Trust is gearing itself up to hosting a whole a programme of holiday events a...
IMG-ALT Side profile of rabbit, surrounded by greenery. Image by Jon Hawkins.
/news/ban-burn-protect-all-peat-1News Ban the burn - protect all peat! Evidence shows burning peatlands harms nature and climate
IMG-ALT Chimney at NWTS' Ford Moss reserve, nestled amongst peatland and heather. Image by Duncan Hutt.
/news/its-time-get-arty-weetsladeNews It’s time to get arty at Weetslade Northumberland Wildlife Trust is inviting members of the public to get arty at Weetslade Country Park this April and ...
IMG-ALT A round painted mirror with an image of a bird.
https://www.nwt.org.uk/newsRead more news
https://www.facebook.com/north...External Subdomain No Text
https://www.twitter.com/northw...External Subdomain No Text
https://www.instagram.com/nort...External Subdomain No Text
https://uk.linkedin.com/compan...External Subdomain No Text
https://confirmsubscription.co...New window External Sign up to our e-newsletter
/what-we-do/aboutSubdomain URL anchor text
About (https://www.nwt.org.uk/what-we-do/about)
/what-we-do/news-and-publicationsSubdomain URL anchor text
News and publications (https://www.nwt.org.uk/what-we-do/news-and-publications)
/what-we-do/projectsSubdomain URL anchor text
Projects (https://www.nwt.org.uk/what-we-do/projects)
/nature-reservesSubdomain URL anchor text
Nature reserves (https://www.nwt.org.uk/nature-reserves)
/get-involved/volunteerSubdomain URL anchor text
Volunteer (https://www.nwt.org.uk/get-involved/volunteer)
https://www.nwt.org.uk/eventsSubdomain URL anchor text
Events (https://www.nwt.org.uk/events)
/support-us/membershipSubdomain URL anchor text
Membership (https://www.nwt.org.uk/support-us/membership)
/support-us/donateSubdomain URL anchor text
Donate (https://www.nwt.org.uk/support-us/donate)
/support-us/leave-gift-your-willSubdomain URL anchor text
Leave a legacy (https://www.nwt.org.uk/support-us/leave-gift-your-will)
https://www.nwt.org.uk/Text duplicate A-TITLE Home
https://www.nwt.org.uk/Text duplicate IMG-ALT Home
A-TITLE Home
https://www.nwt.org.uk/policiesPolicies
/what-we-do/about/funding/fund...Text duplicate Fundraising promise
/accessibilityAccessibility
https://www.nwt.org.uk/contact-usText duplicate Contact us
https://www.nwt.org.uk/Text duplicate A-TITLE Home
https://www.nwt.org.uk/Text duplicate IMG-ALT Home
A-TITLE Home

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.nwt.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.23 seconds.
The file size of the HTML document is fine (195 kB).

HTTP Response Header

NameValue
cache-controlmax-age=3600, public
content-encodinggzip
content-languageen
content-typetext/html; charset=UTF-8
etagW/"1744475768"
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedSat, 12 Apr 2025 16:36:08 GMT
servernginx
strict-transport-securitymax-age=31536000
x-content-type-optionsnosniff
x-drupal-cacheMISS
x-drupal-dynamic-cacheMISS
x-frame-optionsSAMEORIGIN
x-generatorDrupal 10 (https://www.drupal.org)
x-pantheon-styx-hostnamestyx-fe2-a-65b77f78df-84ggz
x-styx-req-id3c85366f-17bc-11f0-bd21-de3e1b332cb6
dateSat, 12 Apr 2025 17:07:12 GMT
x-served-bycache-chi-kigq8000086-CHI, cache-fra-eddf8230120-FRA
x-cacheHIT, MISS
x-cache-hits11, 0
x-timerS1744477632.168372,VS0,VE112
varyAccept-Encoding, Cookie, Cookie, Cookie
age1863
accept-rangesbytes
via1.1 varnish, 1.1 varnish
content-length62865
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 1,055 referring domains.
This page has 6,982 backlinks.
This page has backlinks from 400 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout

Sitemap: https://www.nwt.org.uk/sitemap.xml

Similar sites

Search preview

www.nwt.org.uk
Homepage | Northumberland Wildlife Trust
Help protect the wildlife in Newcastle, North Tyneside and Northumberland. Become a member of Northumberland Wildlife Trust today!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Wildlife and Wild69%Check
Wildlife68%Check
Wild Life68%Check
Northumberland Wildlife65%Check
Wildlife Trust64%Check
Northumberland Wildlife Trust63%Check
Northumberland62%Check
Homepage62%Check
Trust58%Check
North Tyneside Northumberland58%Check
Show more keywords and terms

Automatically check nwt.org.uk including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions