Online.northeastern.edu - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
80% 
Page structure
78% 
Link structure
96% 
Server
87% 
External factors
100% 
SEO Score
Response time
1.84 s
File size
162.50 kB
Words
594
Media files
7
Number of links
23 internal / 2 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Northeastern Online | Northeastern University
There are word repetitions in the page title.
The length of the page title is perfect. (409 pixels out of 580 max pixel length)
Meta description
(Critically important)
Advance your career with online programs offered by Experiential Digital Global Education at Northeastern University.
The length of the meta description is perfect. (724 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://online.northeastern.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionAdvance your career with online programs offered by Experiential Digital Global Education at Northeastern University.
generatorDivi Child v.2.1.0
google-site-verificationbMNNn2h5-gTXjqFdOu7woy3F0NnuZqj4n6OsfNGKzFI
viewportwidth=device-width, initial-scale=1
msapplication-TileImagehttps://online.northeastern.edu/wp-content/uploads/2023/04/cropped-NU_monogram-270x270.png
article:modified_time2024-08-26T15:52:54+00:00
langen-us
twitter:cardsummary_large_image
twitter:titleHome
og:localeen_US
og:typewebsite
og:titleNortheastern Online | Northeastern University
og:descriptionAdvance your career with online programs offered by Experiential Digital Global Education at Northeastern University.
og:urlhttps://online.northeastern.edu
og:site_nameNortheastern University
og:imagehttps://online.northeastern.edu/wp-content/uploads/2023/03/GettyImages-1388913352-1.jpg
og:image:width1920
og:image:height1282
og:image:typeimage/jpeg
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 26.88 words is high.
This page contains 594 words. That's ok.
32.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...s/2023/12/EDGE_logo_header_white_noN.pngNo alt attribute provided
...t/uploads/2023/09/dae-online-scaled.jpegNo alt attribute provided
...content/uploads/2023/09/msis-scaled.jpegNo alt attribute provided
...ds/2023/12/dasha-omba-cropped-scaled.jpgNo alt attribute provided
...loads/2023/03/GettyImages-1374172057.jpgNo alt attribute provided
...ploads/2023/04/omsm-dth-hero-scaled.jpegNo alt attribute provided
/wp-content/uploads/2024/06/image.pngA woman looking at a screen with many technological graphics floating around her

Page structure

H1 heading
(Critically important)
Northeastern Online
The H1 heading is too short (19 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Northeastern Online
H2 Featured Online Graduate programs
H2 Performance-based Graduate Program Admissions
H4 Online MS in Data Analytics Engineering
H4 Online MS in Information Systems
H4 Online MBA
H4 Online MS in Management: Healthcare Administration
H4 Online MS in Management: Digital Transformation in Healthcare
H4 AI Applications Certificate
H5 125+
H5 Top 60
H5 #8
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 2 external links on this page.

Found links on this page

LinkAttributesAnchor text
/business/onlinemba/Subdomain No Text
/business/onlinemba/Subdomain Business
/business/onlinemba/Subdomain Online MBA
/business/healthcare/msm-digit...Subdomain Online MS in Management: Digital Transformation in Healthcare
/business/healthcare/msm-healt...Subdomain Online MS in Management: Healthcare Administration
/business/fast-app/Subdomain Business Fast App
/engineering/fast-app/Subdomain Engineering
/engineering/ms-data-analytics...Subdomain Online MS in Data Analytics Engineering
/engineering/ms-information-sy...Subdomain Online MS in Information Systems
/engineering/fast-app/Subdomain Engineering Fast App
/certificates/ai-applications/Subdomain Artificial Intelligence
/certificates/ai-applications/Subdomain AI Applications Certificate
/certificates/ai-applications/...Subdomain AI Fast App
https://online.northeastern.edu/Anchor Find Your Program
/engineering/ms-data-analytics...Subdomain Learn more about the Online DAE program
/engineering/ms-information-sy...Subdomain Learn more about the Online MSIS program
/business/onlinemba/Subdomain Learn more about the Online MBA program
/business/healthcare/msm-healt...Subdomain Learn more about the Online MSM program
/business/healthcare/msm-digit...Subdomain Text duplicate Learn more about the Online MSM program
/certificates/ai-applications/Subdomain Learn more about the AI Applications program
https://www.northeastern.edu/g...External Subdomain Anchor graduate
https://www.northeastern.edu/b...External Subdomain undergraduate
/engineering/fast-app/Subdomain Fast App for the College of Engineering
/business/fast-app/Subdomain Fast App for the D'Amore-McKim School of Business
/cdn-cgi/l/email-protection[email protected]

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://online.northeastern.edu/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.84 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (163 kB).

HTTP Response Header

NameValue
dateSat, 31 Aug 2024 11:59:13 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-powered-byWP Engine
strict-transport-securitymax-age=63072000; includeSubDomains; preload
link<https://online.northeastern.edu/wp-json/>; rel="https://api.w.org/"
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheMISS
x-cache-groupbot
cf-cache-statusDYNAMIC
servercloudflare
cf-ray8bbcda645bf737da-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 56 referring domains.
This page has 188 backlinks.
This page has backlinks from 49 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://online.northeastern.edu/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

online.northeastern.edu
Northeastern Online | Northeastern University
Advance your career with online programs offered by Experiential Digital Global Education at Northeastern University.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Online87%Check
Northeastern87%Check
Northeastern Online85%Check
Northeastern University72%Check
Online MS69%Check
Programs Online66%Check
Online Graduate64%Check
Online MBA61%Check
Online MBA program59%Check
Online Master58%Check
Show more keywords and terms

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