Opticron.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
56% 
Page quality
39% 
Page structure
41% 
Link structure
41% 
Server
61% 
External factors
100% 
SEO Score
Response time
0.28 s
File size
68.80 kB
Words
291
Media files
22
Number of links
115 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Binoculars Telescopes Monoculars - Smaller Lighter Brighter Sharper - Opticron | Opticron
The page title should be shorter than 580 pixels. It is 806 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, maximum-scale=2.0
msapplication-TileColor#2b5797
theme-color#ffffff
og:imagehttps://www.opticron.co.uk/images/content/seo/1_1200x630.jpg
twitter:imagehttps://www.opticron.co.uk/images/content/seo/1_1200x630.jpg
twitter:descriptionClick to view this page on www.opticron.co.uk
twitter:cardsummary
twitter:titleBinoculars Telescopes Monoculars - Smaller Lighter Brighter Sharper - Opticron | Opticron
og:descriptionClick to view this page on www.opticron.co.uk

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 2 paragraph/s was/were found on this page.
There are only 291 words on this page. Good pages should have about 800 words of useful content.
19.6% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 24.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 10 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0, maximum-scale=2.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
13 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/images/header-logo.pngOpticron logo
/images/header-logo.pngOpticron logo
/images/header-logo-small.pngNo alt attribute provided
/images/header-basket.pngNo alt attribute provided
/images/content/homeboxes/1_335x256.jpgNew Products info image
/images/content/homeboxes/2_335x256.jpgDealers and Events info image
/images/content/homeboxes/3_335x256.jpgSpecial Offers info image
/images/content/homeboxes/4_335x256.jpgNewsletter Signup info image
/images/content/3_1_370x256.jpgNo alt attribute provided
/images/content/4_1_370x256.jpgNo alt attribute provided
/images/content/5_1_370x256.jpgNo alt attribute provided
/images/content/368_1_370x256.jpgNo alt attribute provided
/images/content/6_1_370x256.jpgNo alt attribute provided
/images/content/7_1_370x256.jpgNo alt attribute provided
/images/content/8_1_370x256.jpgNo alt attribute provided
/images/content/9_1_370x256.jpgNo alt attribute provided
/images/content/10_1_370x256.jpgNo alt attribute provided
/images/content/11_1_370x256.jpgNo alt attribute provided
/images/content/12_1_370x256.jpgNo alt attribute provided
https://www.opticron.co.uk/images/visa.pngVisa
/images/mastercard.pngMasterCard
/images/maestro.pngMaestro

Page structure

H1 heading
(Critically important)
New Products
Too many H1 headings
The H1 heading is too short (12 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 New Products
H1 Dealers and Events
H1 Special Offers
H1 Newsletter Signup
H1 Products
H1 Call 01582 726522
H2 Products Duplicate text
H2 Special Offers Duplicate text
H2 News & Reviews
H2 Where To Buy
H2 Help & Support
H2 Contact Us
H2 My Opticron
H2 Select by Product
H2 Select by Activity
H2 How To Choose
H2 News & Reviews Duplicate text
H2 Where To Buy Duplicate text
H2 Help & Support Duplicate text
H2 Downloads
H2 My Opticron Duplicate text
H2 email [email protected]
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
/privacy-policyprivacy policy
https://www.opticron.co.uk/IMG-ALT Opticron logo
A-TITLE Opticron
/new-products/New Products
/our-products/binocularsBinoculars
/our-products/compact-binocularsCompact Binoculars
/our-products/monocularsMonoculars
/our-products/rangefindersRangefinders
/our-products/fieldscopesFieldscopes
/our-products/eyepiecesEyepieces
/our-products/digiscopingDigiscoping
/our-products/tripods-and-mountsTripods and Mounts
/our-products/casesCases
/our-products/accessoriesAccessories
/our-products/magnifiersMagnifiers
/special-offersSpecial Offers
/news-reviews/newsNews
/news-reviews/reviewsReviews
/where-to-buyWhere To Buy
/where-to-buyPurchasing in the UK
/where-to-buyPurchasing from the EU
/where-to-buyPurchasing from outside the EU (excluding North America)
/where-to-buyPurchasing from North America
/help-support/service-repairService & Repair
/help-support/product-guaranteesProduct Guarantees
/help-support/register-productRegister Product
/help-support/returning-a-productReturning A Product
/help-support/send-feedbackSend Feedback
/help-support/how-to-videosHow To Videos
/help-support/downloadsDownloads
/contact-usContact Us
/my-opticron/forgot-passwordForgot Password
/my-opticron/login?ReturnUrl=/Login
/my-opticron/create-accountCreate Account
https://www.opticron.co.uk/Text duplicate IMG-ALT Opticron logo
A-TITLE Opticron
http://opticron.net/New window External Global Portal
https://www.opticron.co.uk/A-TITLE Opticron
/special-offersSALE
/where-to-buyText duplicate Where To Buy
/contact-usText duplicate Contact Us
/my-opticron/basketNo Text
/new-products/Text duplicate New Products
/our-products/binocularsText duplicate Binoculars
/our-products/compact-binocularsText duplicate Compact Binoculars
/our-products/monocularsText duplicate Monoculars
/our-products/rangefindersText duplicate Rangefinders
/our-products/fieldscopesText duplicate Fieldscopes
/our-products/eyepiecesText duplicate Eyepieces
/our-products/digiscopingText duplicate Digiscoping
/our-products/tripods-and-mountsText duplicate Tripods and Mounts
/our-products/casesText duplicate Cases
/our-products/accessoriesText duplicate Accessories
/our-products/magnifiersText duplicate Magnifiers
/our-products/wildlife-watchingWildlife Watching
/our-products/astronomyAstronomy
/our-products/travel-and-leisureTravel and Leisure
/our-products/fieldsportsFieldsports
/our-products/professionalProfessional
/our-products/binoculars-guideBinoculars Guide
/our-products/telescopes-guideTelescopes Guide
/our-products/digiscoping-guideDigiscoping Guide
/our-products/order-a-catalogueOrder a Catalogue
/news-reviews/newsText duplicate News
/news-reviews/reviewsText duplicate Reviews
/where-to-buyText duplicate Purchasing in the UK
/where-to-buyText duplicate Purchasing from the EU
/where-to-buyText duplicate Purchasing from outside the EU (excluding North America)
/where-to-buyText duplicate Purchasing from North America
/help-support/service-repairText duplicate Service & Repair
/help-support/product-guaranteesText duplicate Product Guarantees
/help-support/register-productText duplicate Register Product
/help-support/returning-a-productText duplicate Returning A Product
/help-support/send-feedbackText duplicate Send Feedback
/help-support/how-to-videosText duplicate How To Videos
/help-support/downloadsText duplicate Downloads
/help-support/downloads?catego...Product Guides
/help-support/downloads?catego...User Guides
/my-opticron/forgot-passwordText duplicate Forgot Password
/my-opticron/login?ReturnUrl=/Text duplicate Login
/my-opticron/create-accountText duplicate Create Account
/new-productsText duplicate New Products
IMG-ALT New Products info image
/dealers-and-eventsDealers and Events
IMG-ALT Dealers and Events info image
/special-offersText duplicate Special Offers
IMG-ALT Special Offers info image
/newsletterNewsletter Signup
IMG-ALT Newsletter Signup info image
/our-products/binocularsText duplicate A-TITLE Binoculars
/our-products/binocularsText duplicate Binoculars
/our-products/compact-binocularsText duplicate A-TITLE Compact Binoculars
/our-products/compact-binocularsText duplicate Compact Binoculars
/our-products/monocularsText duplicate A-TITLE Monoculars
/our-products/monocularsText duplicate Monoculars
/our-products/rangefindersText duplicate A-TITLE Rangefinders
/our-products/rangefindersText duplicate Rangefinders
/our-products/fieldscopesText duplicate A-TITLE Fieldscopes
/our-products/fieldscopesText duplicate Fieldscopes
/our-products/eyepiecesText duplicate A-TITLE Eyepieces
/our-products/eyepiecesText duplicate Eyepieces
/our-products/digiscopingText duplicate A-TITLE Digiscoping
/our-products/digiscopingText duplicate Digiscoping
/our-products/tripods-and-mountsText duplicate A-TITLE Tripods and Mounts
/our-products/tripods-and-mountsText duplicate Tripods and Mounts
/our-products/casesText duplicate A-TITLE Cases
/our-products/casesText duplicate Cases
/our-products/accessoriesText duplicate A-TITLE Accessories
/our-products/accessoriesText duplicate Accessories
/our-products/magnifiersText duplicate A-TITLE Magnifiers
/our-products/magnifiersText duplicate Magnifiers
/newsletterSign Up For Emails
/help-support/send-feedbackSend Us Feedback
/about-usAbout Us
/partnerships-programmesPartnerships & Programmes
/terms-conditionsTerms Of Use
/delivery-termsShipping & Delivery
/returns-policyReturns
/privacy-policyPrivacy Policy
/ethics-sustainability-diversityEthics, Sustainability & Diversity
/sitemapSitemap
/cdn-cgi/l/email-protection[email protected]
https://www.facebook.com/opticronNew window External Subdomain No Text
https://twitter.com/opticronukNew window External No Text
https://www.instagram.com/opti...New window External Subdomain No Text
https://www.youtube.com/user/o...New window External Subdomain No Text
https://www.pinterest.com/opti...New window External Subdomain No Text
http://opticron.net/New window External No Text
https://uk.trustpilot.com/revi...New window External Subdomain Trustpilot

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.opticron.co.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 9 CSS files. This may affect the page load time negatively.
This page loads 10 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.28 seconds.
The file size of the HTML document is fine (69 kB).

HTTP Response Header

NameValue
dateSat, 01 Jun 2024 21:34:55 GMT
content-typetext/html; charset=utf-8
cache-controlprivate
varyAccept-Encoding
set-cookie74 Characters
x-aspnet-version4.0.30319
x-powered-byASP.NET
verto-serverLive 2X
cf-cache-statusDYNAMIC
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=Zkt%2BnGWi7rjzF%2Fo7lN9VW3L7%2BE06jLzHAPOTZEQIeesd9smkl0PtJYHbUxaCUD4Rw7F5bv1ilry9QmNRV6GqbYbYHXyRvhjy3Q%2Bjt4YvKMDcVg%2Fvgp3YxVHRwYrtVfkdBrNCZek%3D"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
servercloudflare
cf-ray88d2549b9be018b9-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 237 referring domains.
This page has 9,577 backlinks.
This page has backlinks from 186 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /App_Code
Disallow: /App_Data
Disallow: /aspnet_client
Disallow: /bin
Disallow: /controls
Disallow: /contentfiles
Disallow: /*.axd

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Opticron71%Check
Product56%Check
Products56%Check
New56%Check
News New50%Check
Binoculars46%Check
Monoculars46%Check
Telescopes46%Check
Binoculars Telescopes Monoculars46%Check
News44%Check
Show more keywords and terms

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