Pewresearch.org - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
74% 
Page structure
79% 
Link structure
0% 
Server
66% 
External factors
100% 
SEO Score
Response time
0.22 s
File size
118.00 kB
Words
1212
Media files
44
Number of links
124 internal / 58 external

Task list of SEO Improvements

  • Add a H1 heading to this page.Very important!
  • Try to reduce the number of used CSS files.Very important!
  • Try to reduce the number of used JavaScript files.Very important!
  • Use good alternative descriptions (alt attributes) for your images.Important!
  • Review and improve the heading structure.Hint!
View all

Meta specifications

Title
(Critically important)
Pew Research Center | Pew Research Center
There are word repetitions in the page title.
The length of the page title is perfect. (364 pixels out of 580 max pixel length)
Meta description
(Critically important)
A nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world.
The length of the meta description is perfect. (610 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.pewresearch.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=1.0, user-scalable=no
descriptionA nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world.
google-site-verificationa39GDHtKkznS6vJx2Bd4tLCPiu3gprTJYBsfeJ-Afy4
generatorWordPress 5.3.2
robotsNOODP
wp-parsely_version2.0
msapplication-TileImagehttps://www.pewresearch.org/wp-content/uploads/2018/06/favicon_128x128.png?w=128
share:appID:fb414381495423010
langen-us
twitter:cardsummary_large_image
twitter:descriptionA nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world.
twitter:titlePew Research Center
twitter:site@pewresearch
twitter:imagehttps://www.pewresearch.org/wp-content/uploads/2018/09/prc-home.png
twitter:creator@pewresearch
og:localeen_US
og:typewebsite
og:titlePew Research Center
og:descriptionA nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world.
og:urlhttps://www.pewresearch.org/
og:site_namePew Research Center
og:imagehttps://www.pewresearch.org/wp-content/uploads/2018/09/prc-home.png
og:image:secure_urlhttps://www.pewresearch.org/wp-content/uploads/2018/09/prc-home.png
og:image:width640
og:image:height320
charsetUTF-8

Test up to 1.000 webpages of pewresearch.org with our free plan!

Sign Up Free
No trial. It's just free!

Page quality

Content
(Critically important)
This page contains 1212 words. That's ok.
20.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
The text content is perfect.
There are no duplicates on the site.
The average number of words per sentence of 16.75 words is good.
Frames
(Critically important)
This website does not use a frameset.
Mobile optimization
(Somewhat important)
This website loads 13 javascript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, maximum-scale=1.0, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 24 tags for this page.
Image SEO
(Somewhat important)
41 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
Ads
(Somewhat important)
No ads were found on this page.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...nt/assets/images/logos/logo-standard.svgPew Research Center
...t/assets/images/logos/logo-white-alt.svgPew Research Center
...0.01.10_Economic-Inequality_HP.jpg?w=260No alt attribute provided
...PG_19.11.12_U.S.-Image_260x173.jpg?w=260No alt attribute provided
...12/FT_19.12.16_values_homepage.png?w=260No alt attribute provided
...9.10.15_households_homepage346.jpg?w=260No alt attribute provided
...10.28_MediaTrustPhase1_260x173.png?w=260No alt attribute provided
...18.04.25_trustFactsDemocracy_260_100.jpgNo alt attribute provided
.../PRC_DataLabs_topicPage_promoScatter.pngNo alt attribute provided
.../2018/06/MB_homepage_card_laptop_pen.jpgNo alt attribute provided
...eractive_2_260@2x.png?w=260&h=260&crop=1No alt attribute provided
...nerParty_homepage.png?w=260&h=260&crop=1No alt attribute provided
...dge_quiz_homepage.png?w=260&h=260&crop=1No alt attribute provided
...ve_featured_640-1.png?w=260&h=260&crop=1No alt attribute provided
...ight_rail_promo_2.jpg?w=260&h=260&crop=1No alt attribute provided
...017_Feature-Image.png?w=260&h=260&crop=1No alt attribute provided
...ttances_promo_260.png?w=260&h=260&crop=1No alt attribute provided
..._ScienceQuiz_tile.png?w=260&h=260&crop=1No alt attribute provided
...ve_inline_promo-1.png?w=260&h=260&crop=1No alt attribute provided
...ured-Image_3-copy.jpg?w=260&h=260&crop=1No alt attribute provided
...d-Image_640x340px.jpg?w=260&h=260&crop=1No alt attribute provided
...hreats_MapPromo_1.jpg?w=260&h=260&crop=1No alt attribute provided
...ractive_150x150px.jpg?w=260&h=260&crop=1No alt attribute provided
...-Image-3_150x1502.jpg?w=260&h=260&crop=1No alt attribute provided
...rate_homepage_2x1.jpg?w=260&h=260&crop=1No alt attribute provided
...rnEurope_featured.png?w=260&h=260&crop=1No alt attribute provided
...antChart_140x1401.jpg?w=140&h=140&crop=1No alt attribute provided
...Charts_2018-10-01.png?w=140&h=140&crop=1No alt attribute provided
..._refugees_140x140.png?w=140&h=140&crop=1No alt attribute provided
...riegnBorn_140x140.png?w=140&h=140&crop=1No alt attribute provided
...Image_Interactive.png?w=260&h=260&crop=1No alt attribute provided
...alc_Promo_140x140.png?w=140&h=140&crop=1No alt attribute provided
...inionQuiz_140x140.png?w=141&h=141&crop=1No alt attribute provided
...edia_promo140x140.png?w=140&h=141&crop=1No alt attribute provided
....19_QuizThumbnail.png?w=140&h=140&crop=1No alt attribute provided
...n_map_promo_140px.png?w=140&h=140&crop=1No alt attribute provided
...017-Feature-Image.png?w=260&h=260&crop=1No alt attribute provided
...-Students_140x140.jpg?w=140&h=140&crop=1No alt attribute provided
...ractive_140x140px.png?w=140&h=140&crop=1No alt attribute provided
...7/02/PRC_17.02.01_trumpAdmin_260_100.jpgNo alt attribute provided
...2017/03/PRC_15.12.21_BB-cards_border.jpgNo alt attribute provided
...nt/uploads/2019/05/Race_baseballCard.jpgNo alt attribute provided
...05/ST_18.03.13_GenderPromo_260x100px.jpgNo alt attribute provided
..._parent/assets/images/logos/logo-alt.svgPew Research Center

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 TRUST, FACTS & DEMOCRACY
H2 DATA LABS
H2 Decoded
H2 National Politics
H2 Immigration
H2 Race in America
H2 Gender In America
H2 Signature Reports
H4 INFORMATION AND THE PUBLIC SPHERE
H4 DATA SCIENCE AT PEW RESEARCH CENTER
H4 THE HOW BEHIND OUR WORK
H5 Research Areas
H5 Follow Us
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
26 links don't have an anchor text.
There are 3 links with a trivial anchor text.
The amount of internal links is ok.
None of the anchor texts is too long.
There are too many external links (58) on this page.
LinkAttributesAnchor text
https://www.pewresearch.org/Home
https://www.people-press.org/External U.S. Politics
https://www.journalism.org/External Media & News
https://www.pewsocialtrends.org/External Social Trends
https://www.pewforum.org/External Religion
/internetInternet & Tech
/scienceScience
/hispanicHispanics
/globalGlobal
/methodsMethods
/fact-tankBlog
https://www.pewresearch.org/aboutAbout
/followFollow
/profileMy Account
https://pewresearch.networkfor...External Subdomain DONATE
https://www.pewresearch.org/aboutText duplicate About
/follow-usText duplicate Follow
/profileLog in
/profileView Account
https://pewresearch.networkfor...External Subdomain Donate
https://www.pewresearch.org/IMG-ALT Pew Research Center
https://www.pewresearch.org/Text duplicate IMG-ALT Pew Research Center
https://www.pewresearch.org/Text duplicate Home
https://www.people-press.org/External Text duplicate U.S. Politics
https://www.journalism.org/External Text duplicate Media & News
https://www.pewsocialtrends.org/External Text duplicate Social Trends
https://www.pewforum.org/External Text duplicate Religion
/internetText duplicate Internet & Tech
/scienceText duplicate Science
/hispanicText duplicate Hispanics
/globalText duplicate Global
/methodsText duplicate Methods
/publications/Publications
/topics/Topics
/publications/?formats=featureInteractives
/download-datasets/Datasets
/fact-tank/Fact Tank
/about/experts/Experts
https://www.pewresearch.org/Main
/publicationsAll Publications →
https://www.pewsocialtrends.or...External Most Americans Say There Is Too Much Economic Inequality in the U.S., but Fewer Than Half Call It a Top Priority
https://www.pewsocialtrends.or...External No Text
/global/2020/01/08/trump-ratin...Trump Ratings Remain Low Around Globe, While Views of U.S. Stay Mostly Favorable
/global/2020/01/08/trump-ratin...No Text
https://www.pewforum.org/2019/...External The Digital Pulpit: A Nationwide Analysis of Online Sermons
/fact-tank/2019/12/13/19-strik...19 Striking Findings From 2019
https://www.people-press.org/2...External In a Politically Polarized Era, Sharp Divides in Both Partisan Coalitions
https://www.people-press.org/2...External No Text
/fact-tank/2019/12/20/key-ways...Key Ways the U.S. Has Changed in the Past Decade, From Tech Use to Demographics
https://www.pewsocialtrends.or...External Most Americans Say the Current Economy Is Helping the Rich, Hurting the Poor and Middle Class
https://www.pewsocialtrends.or...External Interactive: Comparing Two Recessions and Two Recoveries
/science/2019/11/25/u-s-public...U.S. Public Views on Climate and Energy
https://www.pewforum.org/2019/...External Religion and Living Arrangements Around the World
https://www.pewforum.org/2019/...External No Text
/2019/12/11/how-pew-research-c...How Pew Research Center Is Approaching the 2020 Election
/methods/2019/11/19/a-field-gu...A Field Guide to Polling: Election 2020 Edition
https://www.journalism.org/201...External Trusting the News Media in the Trump Era
https://www.journalism.org/201...External No Text
/internet/2019/11/20/mobile-di...Mobile Divides in Emerging Economies
/global/2019/12/05/chinas-econ...China's Economic Growth Mostly Welcomed in Emerging Markets; Neighbors Wary of Its Influence
/fact-tank/2019/12/12/u-s-chil...U.S. Has World's Highest Rate of Children Living in Single-Parent Households
/internet/2019/11/15/americans...Americans and Privacy: Concerned, Confused and Feeling a Lack of Control Over Their Personal Information
/fact-tankFactTank-logos
/fact-tank/2020/01/10/around-t...Around the world, more see the U.S. positively than China, but little confidence in Trump or Xi
/fact-tank/2020/01/09/about-on...About one-in-five Americans use a smart watch or fitness tracker
/fact-tank/2020/01/09/70-of-am...70% of Americans say U.S. economic system unfairly favors the powerful
/fact-tank/2020/01/08/younger-...Younger Americans more likely than older adults to say there are other countries that are better than the U.S.
/fact-tank/2020/01/08/how-peop...How people around the world see the U.S. and Donald Trump in 10 charts
/fact-tankMore from the Fact Tank
/topics/trust-facts-and-democr...TRUST, FACTS & DEMOCRACY
/topics/trust-facts-and-democr...No Text
/topics/trust-facts-and-democr...Trivial anchor text
Read More
/datalabsDATA LABS
/datalabsNo Text
/datalabsText duplicate Trivial anchor text
Read More
https://medium.com/pew-researc...External Decoded
https://medium.com/pew-researc...External No Text
https://medium.com/pew-researc...External Text duplicate Trivial anchor text
Read More
https://www.pewsocialtrends.or...External No Text
https://www.pewsocialtrends.or...External Two Recessions, Two Recoveries
https://www.people-press.org/i...External No Text
https://www.people-press.org/i...External Would you share your views of Trump over dinner?
/internet/quiz/digital-knowled...No Text
/internet/quiz/digital-knowled...Digital Knowledge Quiz
/interactives/how-does-a-compu...No Text
/interactives/how-does-a-compu...How does a computer ‘see’ gender?
/quiz/u-s-religious-knowledge-...No Text
/quiz/u-s-religious-knowledge-...U.S. Religious Knowledge Quiz
/hispanic/2019/06/03/facts-on-...No Text
/hispanic/2019/06/03/facts-on-...Facts on U.S. Immigrants, 2017
/global/interactives/remittanc...No Text
/global/interactives/remittanc...Remittance flows worldwide in 2017
/2019/03/28/how-much-do-you-kn...No Text
/2019/03/28/how-much-do-you-kn...How much do you know about science?
https://www.journalism.org/jou...External No Text
https://www.journalism.org/jou...External What are the local news dynamics in your city?
/hispanic/interactives/unautho...No Text
/hispanic/interactives/unautho...Estimates of U.S. unauthorized immigrant population, by metro area, 2016 and 2007
https://www.pewsocialtrends.or...External No Text
https://www.pewsocialtrends.or...External Millennial life: How young adulthood today compares with prior generations
/global/2019/02/10/climate-cha...No Text
/global/2019/02/10/climate-cha...Climate Change Still Seen as the Top Global Threat, but Cyberattacks a Rising Concern
/hispanic/interactives/u-s-una...No Text
/hispanic/interactives/u-s-una...U.S. unauthorized immigrant population estimates by state, 2016
/global/interactives/internati...No Text
/global/interactives/internati...International migrants by country
https://www.pewsocialtrends.or...External No Text
https://www.pewsocialtrends.or...External An early look at the 2020 electorate
/fact-tank/2018/12/05/how-do-e...No Text
/fact-tank/2018/12/05/how-do-e...How European Countries Differ in Religious Commitment
/hispanic/interactives/unautho...No Text
/hispanic/interactives/unautho...Unauthorized Immigrant Population Trends
/global/2018/10/01/trumps-inte...No Text
/global/2018/10/01/trumps-inte...Tracking U.S. Favorability and Confidence in U.S. President
/fact-tank/2018/09/18/the-most...No Text
/fact-tank/2018/09/18/the-most...A Decade of Migration Across Mediterranean to Europe's Shores
/hispanic/2018/09/14/facts-on-...No Text
/hispanic/2018/09/14/facts-on-...Facts on U.S. Immigrants, 2016
/fact-tank/2018/09/12/how-trad...No Text
/fact-tank/2018/09/12/how-trad...Exploring Traditional and Populist Party Support in Western Europe
/fact-tank/2018/09/06/are-you-...No Text
/fact-tank/2018/09/06/are-you-...Are you in the American middle class?
/quiz/news-statements-quiz/No Text
/quiz/news-statements-quiz/Quiz: How well can you tell factual from opinion statements?
/topics/state-of-the-news-media/No Text
/topics/state-of-the-news-media/State of the News Media
https://www.people-press.org/q...External No Text
https://www.people-press.org/q...External Civics Quiz: What do you know about the U.S. government?
/global/2018/02/28/global-migr...No Text
/global/2018/02/28/global-migr...Origins and Destinations of the World's Migrants, from 1990-2017
/global/interactives/remittanc...No Text
/global/interactives/remittanc...Text duplicate Remittance flows worldwide in 2017
/global/fact-sheet/foreign-stu...No Text
/global/fact-sheet/foreign-stu...Facts on Foreign Students in the U.S.
/fact-tank/2017/10/30/global-v...No Text
/fact-tank/2017/10/30/global-v...Global Opinions on Political Systems
https://www.people-press.org/i...External Would You Share Your Views of Donald Trump Over Dinner?
/fact-tank/2019/10/24/most-ame...Most Americans Say It's OK for Professional Athletes to Speak Out Publicly About Politics
https://www.people-press.org/2...External Why Americans Don't Fully Trust Many Who Hold Positions of Power and Responsibility
/fact-tank/2019/11/12/american...Americans' Immigration Policy Priorities: Divisions Between – and Within – the Two Parties
/fact-tank/2019/11/01/whats-ha...What's Happening at the U.S.-Mexico Border in 5 Charts
/fact-tank/2019/06/12/us-unaut...Mexicans Decline to Less than Half the U.S. Unauthorized Immigrant Population for the First Time
/fact-tank/2019/09/24/younger-...Younger, College-Educated Black Americans Are Most Likely to Feel Need to ‘Code-Switch'
https://www.pewsocialtrends.or...External Americans See Advantages and Challenges in Country's Growing Racial and Ethnic Diversity
https://www.pewsocialtrends.or...External Report: Race in America 2019
/fact-tank/2019/09/24/among-u-...Among U.S. Couples, Women Do More Cooking and Grocery Shopping than Men
/fact-tank/2019/04/11/gender-g...Gender Gap Widens in Views of Government's Role – and of Trump
/fact-tank/2019/03/22/gender-p...The Narrowing, but Persistent, Gender Gap in Pay
https://www.journalism.org/201...External For Local News, Americans Embrace Digital but Still Want Strong Community Connection
/fact-tank/2018/09/06/are-you-...Are You in the American Middle Class?
https://www.people-press.org/2...External The Public, The Political System and America Democracy
https://www.pewsocialtrends.or...External America's Complex Relationship With Guns
https://www.pewsocialtrends.or...External Behind the Badge
https://www.journalism.org/ess...External Searching for News: The Flint Water Crisis
https://www.pewsocialtrends.or...External The State of American Jobs
/science/2016/10/04/the-politi...The Politics of Climate
/science/2016/07/26/u-s-public...U.S. Public Wary of Biomedical Technologies to ‘Enhance' Human Abilities
/the-next-america-book/The Next America: Boomers, Millennials and the Looming Generational Showdown
https://www.people-press.org/External U.S. Politics & Policy
https://www.journalism.org/External Journalism & Media
https://www.pewinternet.org/External Internet & Technology
/science/Science & Society
https://www.pewforum.org/External Religion & Public Life
https://www.pewhispanic.org/External Hispanic Trends
https://www.pewglobal.org/External Global Attitudes & Trends
https://www.pewsocialtrends.org/External Social & Demographic Trends
/methods/Text duplicate Methods
/follow-pew-research-center/Email Newsletters
https://www.facebook.com/pewre...External Facebook
https://twitter.com/pewresearchExternal Twitter
http://pewresearch.tumblr.com/External Subdomain Tumblr
http://www.youtube.com/user/Pe...External YouTube
https://www.pewresearch.org/feed/RSS
A-TITLE Really Simple Syndication
/about/About Pew Research Center
http://www.pewtrusts.org/External The Pew Charitable Trusts
/study/Trivial anchor text
click here
/about/Text duplicate About
/terms-and-conditions/Terms & Conditions
/privacy-policy/Privacy Policy
/about/use-policy/Reprints, Permissions & Use Policy
/contact-form/Feedback
/about/careers/Careers

Server configuration

HTTP redirects
(Critically important)
This website redirects to "https://www.pewresearch.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This website uses GZip for compressed data transmission.
Performance
(Somewhat important)
This website loads 4 CSS files. This may affect the page load time negatively.
This website loads 13 javascript files. This may affect the load time negatively.
The page response time is excellent with 0.22 seconds.
The file size of the HTML document is fine (118 kB).

HTTP Response Header

NameValue
servernginx
dateMon, 13 Jan 2020 10:23:43 GMT
content-typetext/html; charset=UTF-8
content-length27213
connectionkeep-alive
x-hackerIf you're reading this, you should visit wpvip.com/careers and apply to join the fun, mention this header.
x-powered-byWordPress.com VIP <https://wpvip.com>
link<https://www.pewresearch.org/wp-json/>; rel="https://api.w.org/"
link<https://www.pewresearch.org/>; rel=shortlink
content-encodinggzip
x-rqams2 96 219 3096
cache-controlmax-age=300, must-revalidate
age1176
x-cachehit
varyAccept-Encoding
accept-rangesbytes
strict-transport-securitymax-age=31536000;includeSubdomains;preload
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Critically important)
This website is not classified "for adult only".
This website is not listed on the Shallalist.
This website is referenced by wikipedia.
This website has excellent links from other websites.
This website has backlinks from 113,473 referring domains.
This website has 26,427,092 backlinks.
This website has backlinks from 71,854 different ip addresses.
Facebook popularity
(Somewhat important)
This website has social activity like shares, comments or likes on facebook.
Listed on Webwiki
(Nice to have)
This website is listed on Webwiki.

Robots.txt

Sitemap: https://www.pewresearch.org/sitemap.xml
Sitemap: https://www.pewresearch.org/news-sitemap.xml
User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Facebook popularity

Shares / Likes / Comments
2,773

Only the data for the given URL is shown. We cannot determine the social actions for a linked fan page.

Search preview

Pew Research Center | Pew Research Center
https://www.pewresearch.org/
A nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world.

Most important keywords

Seobility found the following keywords. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Research69%Check
Pew Research68%Check
Pew Research Center63%Check
Research Center61%Check
Pew Research Center Is57%Check
Fact42%Check
Public40%Check
Facts on39%Check
in America38%Check
Fact Tank38%Check

Test up to 1.000 webpages of pewresearch.org with our free plan!

Sign Up Free
No trial. It's just free!