Placer.ai - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
78% 
Page structure
66% 
Link structure
70% 
Server
98% 
External factors
100% 
SEO Score
Response time
0.44 s
File size
236.10 kB
Words
1745
Media files
80
Number of links
109 internal / 24 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Location Intelligence & Foot Traffic Data Software – Placer.ai
The length of the page title is perfect. (545 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Make smarter real estate decisions and close more deals with Placer.ai's location intelligence and foot traffic insights.
The length of the meta description is perfect. (720 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.placer.ai/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionMake smarter real estate decisions and close more deals with Placer.ai's location intelligence and foot traffic insights.
viewportwidth=device-width, initial-scale=1
langen
twitter:cardsummary_large_image
twitter:titleLocation Intelligence & Foot Traffic Data Software – Placer.ai
twitter:descriptionMake smarter real estate decisions and close more deals with Placer.ai's location intelligence and foot traffic insights.
twitter:imagehttps://cdn.prod.website-files.com/62d4feaf5d3ddb3f0f9c5515/637f4a04d5363544e005d5a6_Product-Image-Copy-2.png
og:titleLocation Intelligence & Foot Traffic Data Software – Placer.ai
og:descriptionMake smarter real estate decisions and close more deals with Placer.ai's location intelligence and foot traffic insights.
og:imagehttps://cdn.prod.website-files.com/62d4feaf5d3ddb3f0f9c5515/637f4a04d5363544e005d5a6_Product-Image-Copy-2.png
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 1745 words. That's ok.
29.4% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
19 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.11 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Image SEO
(Somewhat important)
27 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...716cfae9befb_mobile-menu-right-arrow.svgNo alt attribute provided
...61d43c660cde899c_Thumbnail 16_9 (12).pngNo alt attribute provided
...6612a1a8e1349bc0466c8130_Group 4786.webpNo alt attribute provided
...c1e273a94849b_black-close-popup-icon.svgclose icon
...584503df292bc5b_Try Placer Free icon.svgNo alt attribute provided
...5845087bf92bc5c_Schedule a Demo icon.svgNo alt attribute provided
...c5515/653a1b69ad514fe89f16806f_STARS.svgNo alt attribute provided
...a95dd65677db2c258_purple-arrow-right.svgNo alt attribute provided
...5515/64f4f0556ef461a95e1ac638_X-icon.svgX Icon
...74a65555a2ba71f4358_groceries-yellow.svgpoi-icon
...4f684aeba3db4524c842bb1_Property Map.svgNo alt attribute provided
...5515/64f4f0556ef461a95e1ac638_X-icon.svgX Icon
...64787e00d6e755344d0c42ce_zipcode-map.svgbackground-map
...5515/64f4f0556ef461a95e1ac638_X-icon.svgX Icon
...b6d1899f66001_shopping-center-yellow.svgpoi-icon
.../64de188666744083145d7cf6_Brands map.svgbackground-map
...5515/64f4f0556ef461a95e1ac638_X-icon.svgX Icon
...b6d1899f66001_shopping-center-yellow.svgpoi-icon
...cdef6f23fae703e5523dd_Industries map.svgbackground-map
...a95dd65677db2c258_purple-arrow-right.svgarrow-right
...c5515/63e22a61659d2d2ec62530ae_sony.webpcustomer logo
...f9c5515/63e22a61659d2d6a702530b7_DSA.pngcustomer logo
...2a611c53f718b85db48c_Regency Centers.pngcustomer logo
...15/63e22a615665c72387c64b61_Macerich.pngcustomer logo
...15/63e22a61a45cebdf2617a72e_SeaWorld.pngcustomer logo
...f9c5515/63e22a61f3a3e35818db3986_BJs.pngcustomer logo
...3e22a611c53f756b75db48b_westernUnion.pngcustomer logo
...a61115cee72a0bad044_Houston airports.pngcustomer logo
...c5515/63e22a61659d2d2ec62530ae_sony.webpcustomer logo
...f9c5515/63e22a61659d2d6a702530b7_DSA.pngcustomer logo
...2a611c53f718b85db48c_Regency Centers.pngcustomer logo
...15/63e22a615665c72387c64b61_Macerich.pngcustomer logo
...15/63e22a61a45cebdf2617a72e_SeaWorld.pngcustomer logo
...f9c5515/63e22a61f3a3e35818db3986_BJs.pngcustomer logo
...3e22a611c53f756b75db48b_westernUnion.pngcustomer logo
...a61115cee72a0bad044_Houston airports.pngcustomer logo
...c5515/63e22a61659d2d2ec62530ae_sony.webpcustomer logo
...f9c5515/63e22a61659d2d6a702530b7_DSA.pngcustomer logo
...2a611c53f718b85db48c_Regency Centers.pngcustomer logo
...15/63e22a615665c72387c64b61_Macerich.pngcustomer logo
...15/63e22a61a45cebdf2617a72e_SeaWorld.pngcustomer logo
...f9c5515/63e22a61f3a3e35818db3986_BJs.pngcustomer logo
...3e22a611c53f756b75db48b_westernUnion.pngcustomer logo
...a61115cee72a0bad044_Houston airports.pngcustomer logo
...a95dd65677db2c258_purple-arrow-right.svgarrow-right
...5/657acb1a519314d654ac6696_bg-waves.webpNo alt attribute provided
...badf980e3e88a57c7b3_bg-waves-bottom.webpNo alt attribute provided
...32c7132608647ab_Audacy_Logo_%281%29.webpNo alt attribute provided
...31/66448dc020a03add0606562f_up-arrow.svgNo alt attribute provided
...a95dd65677db2c258_purple-arrow-right.svgarrow-right
...96531/661bb526915d0dccf5cee8f3_Logo.webpNo alt attribute provided
.../Basic/assets/placeholder.60f9b1840c.svgNo alt attribute provided
...a95dd65677db2c258_purple-arrow-right.svgarrow-right
...a95dd65677db2c258_purple-arrow-right.svgarrow-right
...515/63c7a8abfa412653e3fa414a_polygon.svgProperty polygon image
...c5515/63c7a8ac16202868c359d3dc_panel.svgaccurate data image
...3d638d9456118716677b099_diagram-line.svgNo alt attribute provided
...5515/63c7b2dc403da96f0d9f0799_target.svgtarget icon
...7b2dcf9d8c74f5e15d079_categorization.svgcategorization icon
...ac4b3e51d967402fb38b_data-stack-base.svgdata stack image
...63df8cb211b8732926ab8634_dotted-line.svgNo alt attribute provided
...a95dd65677db2c258_purple-arrow-right.svgarrow-right
...9c5515/63d63a82d4b43900d6145083_line.svgNo alt attribute provided
...d63c62e4fa665e6d0ac5ac_diagram-line2.svgNo alt attribute provided
...15/63c7b7c89476d0ea3c5f7333_platform.svgplatform icon
...a95dd65677db2c258_purple-arrow-right.svgarrow-right
...f9c5515/63c7ba7243ebcfaa7812b95f_api.svgAPI icon
...a95dd65677db2c258_purple-arrow-right.svgarrow-right
...c5515/63c7ba72c44658d4d2117a10_feeds.svgFeeds icon
...a95dd65677db2c258_purple-arrow-right.svgarrow-right
...a95dd65677db2c258_purple-arrow-right.svgNo alt attribute provided
...a95dd65677db2c258_purple-arrow-right.svgNo alt attribute provided
...a95dd65677db2c258_purple-arrow-right.svgNo alt attribute provided
...6612a1a8e1349bc0466c8130_Group 4786.webpNo alt attribute provided
...5/6432b13d637d39edd3d87df7_wp-banner.pngNo alt attribute provided
...eee428da000cf32e3a2_Placer-logo-icon.svgNo alt attribute provided
...eee428da000cf32e3a2_Placer-logo-icon.svgNo alt attribute provided
...0949fc5ae0a4e3308_download App Store.svgNo alt attribute provided
...26fd74e72b3c_download on google play.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Get insights into any Property
Too many H1 headings
Headings
(Important)
There are 27 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Get insights into any Property
H1 Track migration patterns
H1 Discover Top Brands
H1 Explore industry trends
H2 Where Do We Go From Here?
H2 Unprecedented visibility into consumer foot-traffic
H2 Insights into trends shaping communities and demand
H2 Insights into brand market share over time
H2 Macro insights across industries locally and nationwide
H2 Market Intelligence for Your Industry
H2 Powerful Insights Built on Reliable Data
H2 Recent Publications
H2 Get a Demo
H3 2024 Hotel Visit Trends
H3 Try Placer Free
H3 Schedule a Demo
H3 Retail
H3 CRE
H3 Civic
H3 CPG
H3 Entertainment
H3 Advertising
H3 Finance
H3 Restaurants
H3 Healthcare
H3 Couldn’t find your industry?
H3 Thanks for reaching out!
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 24 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.placer.ai/No Text
https://analytics.placer.ai/au...New window External Subdomain Free Dashboard
https://analytics.placer.ai/th...New window External Subdomain COVID-19 Recovery
https://top-chains.placer.ai/t...New window External Subdomain Top Chains
/explore/zip-codesZip Codes
/products/analyticsAnalytics
https://www.placer.ai/industriesFree Tools
/products/apiAPI
/products/xtraXTRA
/resources/our-dataOur Data
https://marketplace.placer.ai/External Subdomain Data Marketplace
/solutions/retailersNo Text
https://www.placer.ai/retailRetail Optimize store performance with rich consumer behavior insights
https://www.placer.ai/creCRE Maximize revenue for retail, office, industrial, and multifamily properties
https://www.placer.ai/civicCivic Drive economic growth in your region
https://www.placer.ai/cpgCPG Enhance product distribution
/entertainmentEntertainment Boost attendance and drive visitation
https://www.placer.ai/restaurantsRestaurants Amplify growth and expansion
https://www.placer.ai/advertisingAdvertising Win new business and enhance media strategies
/solutions/financeFinance Inform investment strategies with critical industry insights
https://www.placer.ai/healthcareHealthcare Meet growing demands within communities
/library/2024-hotel-visit-trends2024 Hotel Visit Trends Uncover growth opportunities in the hotel market. Read Now
https://www.placer.ai/pricingPricing
/company/about-usNo Text
/company/about-usAbout Us
/company/customersCustomers
https://www.placer.ai/eventsEvents
/company/data-for-goodData for Good
/company/trust-centerTrust Center
/company/pressPress
/company/we-are-hiringWe Are Hiring!
/company/contact-usContact Us
/resources/libraryNo Text
/resources/libraryResources
/resources/library/white-papersWhite Papers
/resources/library/webinarsWebinars
/resources/library/guidesGuides
/resources/library/case-studiesCase Studies
https://anchor.placer.ai/New window External Subdomain The Anchor
https://www.placer.ai/blogBlog
/free-tools/return-to-officeNo Text
/free-tools/return-to-officeReturn to Office Analyze changes in employee office visits in cities across the US post-COVID
https://www.placer.ai/industriesIndustry Trends Gain insights into foot traffic changes for entire industries across multiple geographies
/explore/points-of-interestPoints of Interest Analyze foot traffic trends and view visitor metrics for any property over the last month
/explore/zip-codesZip Codes Explore insights on Foot Traffic Trends and Brand Dominance by zip codes
/free-tools/brand-dominance-mapBrand Dominance Map Analyze top-performing brands across sectors at both state and zip code levels
/free-tools/migration-trendsMigration Trends Explore migration patterns and population changes across regions
https://www.placer.ai/placer-100Placer 100 Track the performance of leading retail and dining brands across the U.S.
/request-a-demoGet a Demo
/request-a-demoText duplicate Get a Demo
https://analytics.placer.ai/au...External Subdomain Login
https://analytics.placer.ai/au...External Subdomain Sign Up Free
https://analytics.placer.ai/au...New window External Subdomain Text duplicate Login
https://analytics.placer.ai/au...New window External Subdomain Text duplicate Sign Up Free
/request-a-demoText duplicate Get a Demo
https://analytics.placer.ai/au...External Subdomain No Text
https://analytics.placer.ai/au...New window External Subdomain Register
https://analytics.placer.ai/au...External Subdomain No Text
/request-a-demoSchedule Now
https://www.placer.ai/placer-100new Placer 100 Index
/company/customersSee All
IMG-ALT arrow-right
/company/customersText duplicate See All
IMG-ALT arrow-right
https://www.placer.ai/retailRetail Analyze store performance and drive brick-and-mortar growth
https://www.placer.ai/creCRE Inform decisions for retail, office, industrial, and multifamily properties
https://www.placer.ai/civicCivic Drive economic success with insights into any city, district, or region
https://www.placer.ai/cpgCPG Understand your audience, reveal offline performance, and maximize reach
/entertainmentEntertainment Analyze performance and drive visit growth with location analytics
https://www.placer.ai/advertisingAdvertising Captivate prospective clients with trusted data and win new business
/solutions/financeFinance Contextualize industry trends and make informed investment decisions
https://www.placer.ai/restaurantsRestaurants Develop growth and location strategies as a competitive advantage
https://www.placer.ai/healthcareHealthcare Captivate prospective clients with trusted data and win new business
/request-a-demoSubdomain Couldn’t find your industry? Learn about our customized solutions.
/library/audacy-ad-campaign-bo...Learn More
IMG-ALT arrow-right
/library/downtown-kansas-city-...Text duplicate Learn More
IMG-ALT arrow-right
/resources/library/case-studiesBrowse More Case Studies
IMG-ALT arrow-right
https://marketplace.placer.ai/New window External Subdomain Learn more
IMG-ALT arrow-right
/products/analyticsText duplicate Learn more
IMG-ALT arrow-right
/products/apiText duplicate Learn more
IMG-ALT arrow-right
https://docs.placer.ai/docsNew window External Subdomain Text duplicate Learn more
IMG-ALT arrow-right
/blog/superstore-update-summer...New window Superstore Update: Summer Savings Spree Blog With H2 2024 underway, we took a look at the foot traffic performance of superstores Walmart and Target, and mem...
/library/2024-hotel-visit-trendsNew window 2024 Hotel Visit Trends White Paper Despite inflation and other headwinds, the hotel industry presents significant growth opportunities across tiers, regions...
https://go.placer.ai/webinar/r...New window External Subdomain Retail Trends Q1 Check-In: Navigating Consumer Behavior Online and Offline Webinar Join us as we dissect the latest retail trends impacting major retail and ...
/request-a-demoText duplicate Get a Demo
https://analytics.placer.ai/au...New window External Subdomain Text duplicate Sign Up Free
https://analytics.placer.ai/au...New window External Subdomain Try Placer.ai Free
https://analytics.placer.ai/pa...New window External Subdomain Free Signup
/request-a-demoText duplicate Get a Demo
/products/apiText duplicate API
/products/xtraText duplicate XTRA
/resources/our-dataText duplicate Our Data
https://www.placer.ai/pricingText duplicate Pricing
/resources/libraryText duplicate Resources
/resources/library/white-papersText duplicate White Papers
/resources/library/webinarsText duplicate Webinars
/resources/library/guidesText duplicate Guides
/resources/library/case-studiesSuccess Stories
https://www.placer.ai/blogText duplicate Blog
https://anchor.placer.ai/New window External Subdomain Text duplicate The Anchor
https://www.placer.ai/creCRE
https://www.placer.ai/restaurantsRestaurants
/solutions/municipalitiesCivic
https://www.placer.ai/cpgCPG
/entertainmentEntertainment
/solutions/financeFinance
https://www.placer.ai/advertisingAdvertising
https://www.placer.ai/healthcareHealthcare
/industries/beauty-and-wellnessBeauty and Wellness
/industries/apparelApparel
/industries/department-storesDepartment Stores
/industries/electronic-storesElectronic Stores
/industries/quick-serviceQuick Service
/industries/fitnessFitness
/industries/groceryGrocery
/industries/home-improvementHome Improvement
/industries/hotelsHotels
/industries/office-suppliesOffice Supplies
/industries/restaurantsText duplicate Restaurants
/industries/superstoresSuperstores
/company/about-usText duplicate About Us
/company/customersText duplicate Customers
https://www.placer.ai/eventsText duplicate Events
/company/data-for-goodText duplicate Data for Good
/company/trust-centerText duplicate Trust Center
/company/pressText duplicate Press
/company/we-are-hiringCareers
/company/contact-usText duplicate Contact Us
https://apps.apple.com/us/app/...New window External Subdomain No Text
https://play.google.com/store/...New window External Subdomain No Text
/terms-of-serviceTerms of Service
/privacy-policyPrivacy Policy
https://www.youtube.com/@place...New window Nofollow External Subdomain No Text
https://twitter.com/placer_aiNew window Nofollow External No Text
https://www.linkedin.com/compa...New window Nofollow External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.placer.ai/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.44 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (236 kB).

HTTP Response Header

NameValue
dateFri, 09 Aug 2024 09:57:51 GMT
content-typetext/html
content-length78518
x-lambda-id829c36fd-cb89-4d7f-9405-a0a8418a1545
content-encodinggzip
accept-rangesbytes
age38780
x-served-bycache-dub4326-DUB
x-cacheHIT
x-cache-hits0
x-timerS1723197472.692194,VS0,VE1
varyx-wf-forwarded-proto, Accept-Encoding
x-cluster-nameeu-west-1-prod-hosting-red
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,337 referring domains.
This page has 11,562 backlinks.
This page has backlinks from 1,625 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Allow: /

Disallow: /explore/zip-codes?id=*
Disallow: /explore/points-of-interest?id=*

Sitemap: https://www.placer.ai/sitemap.xml

Similar sites

Search preview

www.placer.ai
Location Intelligence & Foot Traffic Data Software – Placer.ai
Make smarter real estate decisions and close more deals with Placer.ai's location intelligence and foot traffic insights.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Placer74%Check
Placer insights71%Check
insights66%Check
traffic62%Check
foot62%Check
foot traffic62%Check
tell62%Check
Get insights62%Check
Get58%Check
location58%Check
Show more keywords and terms

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