Planitpurple.northwestern.edu - SEO Checker

Overview of the SEO Check
Meta information
79% 
Page quality
66% 
Page structure
95% 
Link structure
51% 
Server
80% 
External factors
100% 
SEO Score
Response time
0.73 s
File size
52.20 kB
Words
602
Media files
19
Number of links
130 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Northwestern Events Calendar
The length of the page title is perfect. (277 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Find Northwestern University events in a consolidated calendar (PlanIt Purple). Events include performances, concerts, workshops, lectures and more, many of which are open to the public.
The meta description is too long: 1162 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://planitpurple.northwestern.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
google-site-verificationoSfSWkOtx6qxEyIh15y43gPJ3HY5TMzWpXPc8gew-pM
descriptionFind Northwestern University events in a consolidated calendar (PlanIt Purple). Events include performances, concerts, workshops, lectures and more, many of which are open to the public.
langen
og:titleNorthwestern University Events
og:descriptionFind Northwestern University events in a consolidated calendar (PlanIt Purple). Events include performances, concerts, workshops, lectures and more, many of which are open to the public.
og:image//common.northwestern.edu/v8/css/images/northwestern-thumb.jpg
X-UA-CompatibleIE=Edge
charsetUTF-8

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Page quality

Content
(Critically important)
No paragraphs were detected.
This page contains 602 words. That's ok.
7.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 4 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
PLANIT PURPLE
The H1 heading is too short (13 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 PLANIT PURPLE
H2 Events Calendar
H2 Upcoming Events
H2 PlanIt Purple
H2 Northwestern Resources
H3 Date
H3 Keyword or group
H3 Category
H3 Audience
H3 Location
H3 Friday, December 6, 2024
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 17 external links on this page.
LinkAttributesAnchor text
https://www.northwestern.edu/External Subdomain IMG-ALT Northwestern University
/admin/Add/Manage Events
/groups/Groups
/help/New window Help
/PLANIT PURPLE
/calendar/academic_calendar/Academic Calendar
A-TITLE Academic Calendar
/Reset
/Text duplicate Reset
/event/621012ALL DAY
/event/621012Indigenous Chicago
/event/series/193233recurring event
/event/series/193233IMG-ALT recurring
/event/393686Text duplicate ALL DAY
/event/393686Last day for Fall quarter emergency loans
/event/602390Text duplicate ALL DAY
/event/602390Master's completion form due for TGS Fall master's candidates
/event/623892Text duplicate ALL DAY
/event/623892NUSAC Winter Drive
/event/series/194485Text duplicate recurring event
/event/series/194485Text duplicate IMG-ALT recurring
/event/6084257:30 AM
/event/608425Neurosurgery Grand Rounds
/event/608424Text duplicate 7:30 AM
/event/608424Text duplicate Neurosurgery Grand Rounds
/event/6232769:00 AM
/event/623276Aqua Fitness
/event/series/192818Text duplicate recurring event
/event/series/192818Text duplicate IMG-ALT recurring
/event/621355Text duplicate 9:00 AM
/event/621355Friday Morning Faculty Writing Sessions - Kaplan Humanities…
/event/series/193343Text duplicate recurring event
/event/series/193343Text duplicate IMG-ALT recurring
/event/622461Text duplicate 9:00 AM
/event/622461Generative AI In Language Instruction
/event/series/194101Text duplicate recurring event
/event/series/194101Text duplicate IMG-ALT recurring
/event/623866Text duplicate 9:00 AM
/event/623866Lingzhi Wang Prospectus Presentation Friday, December 6th
/event/614672Text duplicate 9:00 AM
/event/614672White Light Lamps
/event/series/190244Text duplicate recurring event
/event/series/190244Text duplicate IMG-ALT recurring
/event/613772Text duplicate 9:00 AM
/event/613772Text duplicate White Light Lamps
/event/series/190244Text duplicate recurring event
/event/series/190244Text duplicate IMG-ALT recurring
/event/614222Text duplicate 9:00 AM
/event/614222Text duplicate White Light Lamps
/event/series/190244Text duplicate recurring event
/event/series/190244Text duplicate IMG-ALT recurring
/event/6213389:30 AM
/event/621338Stretch Breaks
/event/series/193340Text duplicate recurring event
/event/series/193340Text duplicate IMG-ALT recurring
/event/62386410:30 AM
/event/623864PBC: Haley Carter's PhD Thesis Defense
/event/62230411:00 AM
/event/622304FCVRRI Series Seminar - Li Qian, PhD
/event/619390Text duplicate 11:00 AM
/event/619390Web-in Fridays for International Students
/event/series/192564Text duplicate recurring event
/event/series/192564Text duplicate IMG-ALT recurring
/event/618720NOON
/event/618720"Adolescent experience and a putative sensitive period…
/event/619238Text duplicate NOON
/event/619238Advancing Mentoring Excellence Session III (Virtual): Assessing…
/event/619283Text duplicate NOON
/event/619283Economic History Lunch Seminar
/event/620010Text duplicate NOON
/event/620010Friday Noon Research Conference - Carla Davis, MD (Howard…
/event/617271Text duplicate NOON
/event/617271Global Health Day
/event/601660Text duplicate NOON
/event/601660Neurology Department Resident Case from the Wards: Tulsi…
/event/series/145182Text duplicate recurring event
/event/series/145182Text duplicate IMG-ALT recurring
/event/617651Text duplicate NOON
/event/617651Observational Astronomy Meeting
/event/series/191418Text duplicate recurring event
/event/series/191418Text duplicate IMG-ALT recurring
/event/623280Text duplicate NOON
/event/623280Total-Body Strength
/event/series/192838Text duplicate recurring event
/event/series/192838Text duplicate IMG-ALT recurring
/event/61842012:30 PM
/event/618420Buffett First Friday Lunch: Sara Huston, “Harnessing…
/event/6189581:00 PM
/event/618958Midwest Mathematical Biology Seminar - Gregory Handy (University…
/event/623536Text duplicate 1:00 PM
/event/623536One Book Photo Contest 2025: Struggle for Visibility
/event/series/194320Text duplicate recurring event
/event/series/194320Text duplicate IMG-ALT recurring
/event/6191652:00 PM
/event/619165Economics 501: Graduate Student Seminar
/event/623356Text duplicate 2:00 PM
/event/623356Number Theory Seminar | Andrei Shubin (TU Graz) | Prime…
/event/619931Text duplicate 2:00 PM
/event/619931Research-In-Progress: Keerthana Arun
/event/618175Text duplicate 2:00 PM
/event/618175Vascular and Critical Care Neurology Case Conference
/event/series/191747Text duplicate recurring event
/event/series/191747Text duplicate IMG-ALT recurring
/event/6226673:00 PM
/event/622667CFS Info Session Live on Zoom
/event/623871Text duplicate 3:00 PM
/event/623871ECE Seminar - S. N. (Prem) Piramanayagam
/event/6178553:30 PM
/event/617855Linguistics Colloquium Series: Ethan Kutlu (University…
/event/623626Text duplicate 3:30 PM
/event/623626Screen Cultures Colloquium with Dr. Pooja Rangan
/event/6221354:00 PM
/event/622135Graduate Student Seminar | Max Chao-Haft (Northwestern…
/event/621949Text duplicate 4:00 PM
/event/621949IBiS Annual Holiday Party
/event/6232825:30 PM
/event/623282Mindful Yoga
/event/series/192839Text duplicate recurring event
/event/series/192839Text duplicate IMG-ALT recurring
/event/6183467:30 PM
/event/618346Bienen Contemporary/Early Vocal Ensemble: Scattering Dark…
/event/622401Text duplicate 7:30 PM
/event/622401Northwestern Medical Orchestra Fall Concert
/event/618347Text duplicate 7:30 PM
/event/618347Symphonic Band
/event/6173758:00 PM
/event/617375CIERA Astronomer Evenings
/event/620790Text duplicate 8:00 PM
/event/620790Friday Nights at the Dearborn Observatory
/event/series/193125Text duplicate recurring event
/event/series/193125Text duplicate IMG-ALT recurring
https://www.northwestern.edu/External Subdomain Text duplicate Northwestern University
/help/view the help site
https://www.northwestern.edu/p...External Subdomain service request form
https://www.northwestern.edu/f...External Subdomain Building Access
https://www.northwestern.edu/e...External Subdomain Campus Emergency Information
https://www.northwestern.edu/h...External Subdomain Careers
https://www.northwestern.edu/c...External Subdomain Contact Northwestern University
https://www.northwestern.edu/p...External Subdomain Privacy Statement
https://www.northwestern.edu/a...External Subdomain Report an Accessibility Issue
https://policies.northwestern....External Subdomain University Policies
https://www.facebook.com/North...External Subdomain Facebook
https://www.twitter.com/northw...External Subdomain Twitter
https://www.instagram.com/nort...External Subdomain Instagram
https://www.youtube.com/user/N...External Subdomain YouTube
https://www.tiktok.com/@northw...External Subdomain TikTok
https://www.linkedin.com/schoo...External Subdomain LinkedIn
https://www.northwestern.edu/d...External Subdomain Disclaimer

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://planitpurple.northwestern.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.73 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 4 CSS files. This may affect the page load time negatively.
This page loads 4 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (52 kB).

HTTP Response Header

NameValue
dateFri, 06 Dec 2024 10:17:54 GMT
serverApache
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
set-cookie44 Characters
strict-transport-securitymax-age=31536000; includeSubDomains
varyAccept-Encoding
content-encodinggzip
content-length5706
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 275 referring domains.
This page has 824 backlinks.
This page has backlinks from 244 different ip addresses.

Search preview

planitpurple.northwestern.edu
Northwestern Events Calendar
Find Northwestern University events in a consolidated calendar (PlanIt Purple). Events include performances, concerts, workshops, lectures and more, many of which are open to the public.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Northwestern77%Check
PLANIT77%Check
PURPLE77%Check
PLANIT PURPLE77%Check
Events66%Check
Northwestern Events Calendar66%Check
Events Calendar65%Check
Calendar62%Check
Northwestern University62%Check
form51%Check

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