Pumps.org - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
61% 
Page structure
100% 
Link structure
80% 
Server
94% 
External factors
100% 
SEO Score
Response time
0.52 s
File size
126.20 kB
Words
573
Media files
7
Number of links
52 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Pumps.org
The page title is too short. (99 pixels of 580 max pixel length) Optimize title
The domain is used in the page's title.
There are no duplicate words in the title
Meta description
(Critically important)
Standards provide guidance and recommendations on a variety of pump and pump systems. The comprehensive guide for pump users…
The length of the meta description is perfect. (844 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.pumps.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
robotsmax-snippet:-1,max-image-preview:standard,max-video-preview:-1
descriptionStandards provide guidance and recommendations on a variety of pump and pump systems. The comprehensive guide for pump users…
msapplication-TileImagehttps://www.pumps.org/wp-content/uploads/2021/08/cropped-HI-Flavicon-270x270.png
langen-us
twitter:cardsummary_large_image
twitter:titlePumps.org
twitter:descriptionStandards provide guidance and recommendations on a variety of pump and pump systems. The comprehensive guide for pump users, manufacturers and engineers seeking references for pump principles…
twitter:imagehttps://www.pumps.org/wp-content/uploads/2023/01/PPK-Final-2-1024x1024.png
og:typewebsite
og:localeen_US
og:site_namePumps.org
og:titlePumps.org
og:descriptionStandards provide guidance and recommendations on a variety of pump and pump systems. The comprehensive guide for pump users, manufacturers and engineers seeking references for pump principles…
og:urlhttps://www.pumps.org/
og:imagehttps://www.pumps.org/wp-content/uploads/2023/01/PPK-Final-2-1024x1024.png
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
The average number of words per sentence of 30.1 words is high.
This page contains 573 words. That's ok.
25.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

Page structure

H1 heading
(Critically important)
The Global Authority on Pumps and Pumping Systems
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 The Global Authority on Pumps and Pumping Systems
H2 Standards
H2 More to know about pumps
H2 HI Data Tool
H3 Featured Blog
H3 Integrating HI Certifications into Community College Curricula
H3 PFAS Implications for the Flow Control Industry Conference + Member Exclusive Workshop
H3 2025 Annual Conference
H3 2025 Technical Meeting
H3 2025 Fall Conference
H3 Upcoming Training Events
H4 Why Standards
H4 Browse all Standards
H4 Guidebooks & Papers
H4 Pump Design Bundle 2024
H4 Pump and System Basics Course for Water & Wastewater Operators | November 13, 2024
H4 Pump System Assessment Professional (PSAP) Certification Prep Course with PSAP Exam |Dec 10th – 11th & 18th – 19th 2024 | Virtual Live Course
H5 Information
H5 Offerings
H5 Network
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
3 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 17 external links on this page.
LinkAttributesAnchor text
https://www.pumps.org/Subdomain IMG-ALT Hydraulic Institute
https://www.pumps.org/cart/Subdomain Cart
https://www.pumps.org/who-we-are/Subdomain Who We Are
/what-we-do/standards/why-stan...Subdomain Why Standards
A-TITLE Why Standards
/what-we-do/standards/Browse all Standards
A-TITLE Browse all Standards
/what-we-do/guidebooks-papers/Subdomain Guidebooks & Papers
A-TITLE My
/a-world-without-pumps/Subdomain No Text
/pump-pros-know/Subdomain No Text
/pump-profiles/Subdomain No Text
/2024/07/09/integrating-hi-cer...Subdomain Integrating HI Certifications into Community College Curricula
/2024/07/09/integrating-hi-cer...Subdomain Trivial anchor text
Read More
https://edl.pumps.org/New window External Subdomain Visit the Data Tool
/event/pfas-implications-for-t...Subdomain PFAS Implications for the Flow Control Industry Conference + Member Exclusive Workshop
/event/pfas-implications-for-t...Subdomain Details
/event/2025-annual-conference/Subdomain 2025 Annual Conference
/event/2025-annual-conference/Subdomain Text duplicate Details
/event/2025-technical-meeting/Subdomain 2025 Technical Meeting
/event/2025-technical-meeting/Subdomain Text duplicate Details
/event/2025-fall-conference/Subdomain 2025 Fall Conference
/event/2025-fall-conference/Subdomain Text duplicate Details
https://training.pumps.org/pro...External Subdomain Pump Design Bundle 2024 November 6, 2024 1:00 pm This is a discounted bundle of six (6) pump design related webinars: (1) Axial Thrust in Rotodynamic Pumps: ...
https://training.pumps.org/pro...External Subdomain Pump and System Basics Course for Water & Wastewater Operators | November 13, 2024 November 13, 2024 10:00 am Pump system basics is designed to be the starti...
https://training.pumps.org/pro...External Subdomain Pump System Assessment Professional (PSAP) Certification Prep Course with PSAP Exam |Dec 10th – 11th & 18th – 19th 2024 | Virtual Live Course December 10, 20...
https://training.pumps.org/External Subdomain VIEW ALL TRAINING OPPORTUNITIES
https://www.pumps.org/what-we-do/Subdomain About
/conferences/Subdomain Conferences
https://www.pumps.org/resources/Subdomain Resources
https://www.pumps.org/membership/Subdomain Membership
https://www.pumps.org/contact/Subdomain Contact
https://pumps.mojohelpdesk.com/New window External Subdomain Customer Support Center
https://training.pumps.org/External Subdomain Training
https://training.pumps.org/PSA...External Subdomain Certification
/what-we-do/standards/Subdomain Standards
/what-we-do/guidebooks-papers/Subdomain Guidebooks and Papers
https://careerhq.pumps.org/External Subdomain Careers
/membership/members/?open=searchSubdomain Anchor Find a Supplier
/find-a-certified-professional/Subdomain Find a Certified Professional
https://www.facebook.com/Hydra...External Subdomain No Text
https://twitter.com/HIpumpsExternal No Text
https://www.linkedin.com/compa...External Subdomain No Text
https://www.youtube.com/channe...External Subdomain No Text
https://www.instagram.com/hydr...External Subdomain No Text
https://www.pumps.org/contact/Subdomain Text duplicate Contact
https://pumps.org/privacy-policy/Privacy Policy
https://www.pumps.org/who-we-are/Subdomain Text duplicate Who We Are
/who-we-are/committees/Subdomain Committees
/who-we-are/board-of-directors/Subdomain Board of Directors
https://www.pumps.org/membership/Subdomain Text duplicate Membership
/who-we-are/staff-directory/Subdomain Staff Directory
/who-we-are/latest-news/Subdomain Latest News
/who-we-are/allied-organizations/Subdomain Allied Organizations
https://www.pumps.org/what-we-do/Subdomain What We Do
https://training.pumps.org/External Subdomain Go to HI University
/what-we-do/standards/Subdomain Text duplicate Standards
/what-we-do/guidebooks-papers/Subdomain Text duplicate Guidebooks and Papers
/certifications/Subdomain Certifications
/membership/government-affairs/Subdomain Advocacy
https://www.pumps.org/resources/Subdomain Resource Center
https://training.pumps.org/External Subdomain Text duplicate Go to HI University
https://datatool.pumps.org/External Subdomain Go to Data Tool
/pump-rebate-and-incentive-pro...Subdomain Pump Incentives
/resources/free-pump-software/Subdomain Free Resources
/resources/pump-faqs/Subdomain Pump FAQs
/case-studies/Subdomain Case Studies
/pump-industry-workforce-devel...Subdomain Workforce Development
/resources/blog/Subdomain Blog
/conferences/Subdomain Text duplicate Conferences
https://www.pumps.org/contact/Subdomain Text duplicate Contact
/privacy-policy/New window Subdomain Privacy policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.pumps.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.52 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (126 kB).

HTTP Response Header

NameValue
cache-controlpublic, max-age=604800
content-encodinggzip
content-security-policyframe-ancestors 'self'
content-typetext/html; charset=UTF-8
link<https://www.pumps.org/wp-json/>; rel="https://api.w.org/"
permissions-policyaccelerometer=(*),autoplay=(*),camera=(),display-capture=(),encrypted-media=(*),fullscreen=(*),gamepad=(),geolocation=(),gyroscope=(*),magnetometer=(),microphone=(),midi=(),payment=(),picture-in-picture=(*),publickey-credentials-get=(),sync-xhr=(self),usb=(),screen-wake-lock=(),web-share=(),xr-spatial-tracking=()
referrer-policystrict-origin-when-cross-origin
servernginx
strict-transport-securitymax-age=31622400; includeSubDomains; preload
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-pantheon-styx-hostnamestyx-fe4-b-7f998d8f5-b4xjq
x-styx-req-id52c9d5dc-97f2-11ef-a12e-dee740a65a0a
dateFri, 01 Nov 2024 06:01:27 GMT
x-served-bycache-chi-klot8100043-CHI, cache-fra-eddf8230056-FRA
x-cacheHIT, HIT
x-cache-hits6, 0
x-timerS1730440888.897218,VS0,VE3
varyAccept-Encoding, Cookie, Cookie
age15635
accept-rangesbytes
via1.1 varnish, 1.1 varnish
content-length41417
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 388 referring domains.
This page has 2,789 backlinks.
This page has backlinks from 300 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.pumps.org
Pumps.org
Standards provide guidance and recommendations on a variety of pump and pump systems. The comprehensive guide for pump users…

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
pump91%Check
Pumps79%Check
Pump System78%Check
Pump Systems78%Check
System66%Check
Pump Design66%Check
Pump System Basics66%Check
Systems62%Check
Rotodynamic Pumps58%Check
Standards56%Check

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