Guides.library.umass.edu - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
52% 
Page structure
95% 
Link structure
81% 
Server
92% 
External factors
100% 
SEO Score
Response time
0.55 s
File size
32.50 kB
Words
163
Media files
5
Number of links
8 internal / 14 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - LibGuides at University of Massachusetts Amherst
The length of the page title is perfect. (523 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
robotsnoarchive
msapplication-TileColor#ffc40d
msapplication-config//d2jv02qf7xgjwx.cloudfront.net/apps/common/favicon/browserconfig.xml
theme-color#ffffff
langen
twitter:imagehttps://guides.library.umass.edu/ld.php?_=1729336844&size=twitter&screenshot=site_screenshot.png
twitter:cardsummary_large_image
twitter:site@springshare
og:titleLibGuides
og:descriptionEmpty
og:imagehttps://www.library.umass.edu/assets/Uploads/UMALsocialmedia.jpg
og:image:width1200
og:image:height630
og:typewebsite
og:urlhttps://guides.library.umass.edu/
X-UA-CompatibleIE=Edge
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
There are only 163 words on this page. Use at least 250 words to provide useful information.
Only 1 paragraph/s was/were found on this page.
24.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 22 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../136352/profiles/130076/ewj_headshot.jpgErin Jerome's picture
...ofiles/130073/0292-4R6A6344_CROPPED.jpegJeremy Smith's picture
...unts/136346/profiles/130070/JOJO5352.jpgKate Freedman's picture
...front.net/apps/common/images/profile.jpgRachel Caldwell's picture
...g/images/UMassAmherst_longform-WHITE.svgUniversity of Massachusetts Amherst

Page structure

H1 heading
(Critically important)
The H1 heading is empty
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Empty heading
H2 Empty heading
H2 A-Z Database List
H2 Help is Just a Click Away
H2 Your Friendly Librarians
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
There are too few (8) internal links on this page.
Every linktext is unique.
None of the anchor texts is too long.
There are 14 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://guides.library.umass.edu/Anchor Skip to Main Content
https://www.umass.edu/External Subdomain The University of Massachusetts Amherst
A-TITLE UMass Amherst
https://www.umass.edu/admissio...External Subdomain Visit
https://www.umass.edu/gateway/...External Subdomain Apply
https://minutefund.umass.edu/p...External Subdomain Give
https://www.umass.edu/searchExternal Subdomain Search UMass.edu
https://www.library.umass.edu/External Subdomain Libraries
http://libanswers.library.umas...External Subdomain Ask Us
http://www.library.umass.edu/External Subdomain UMass Amherst Libraries
https://guides.library.umass.edu/Subdomain LibGuides
/az.phpGo to A-Z List
http://www.library.umass.edu/askExternal Subdomain LibAnswers & LibChat
/prf.php?id=5af8e798-7cdb-11ed...Subdomain Erin Jerome
IMG-ALT Erin Jerome's picture
/prf.php?id=5af8d864-7cdb-11ed...Subdomain Jeremy Smith
IMG-ALT Jeremy Smith's picture
/prf.php?id=5af8cd0c-7cdb-11ed...Subdomain Kate Freedman
IMG-ALT Kate Freedman's picture
/prf.php?id=be137a83-1b4c-11ee...Subdomain Rachel Caldwell
IMG-ALT Rachel Caldwell's picture
/prf.phpMore...
https://umass.libapps.com/liba...External Subdomain Login to LibApps
https://www.umass.edu/External Subdomain IMG-ALT University of Massachusetts Amherst
A-TITLE University of Massachusetts Amherst
http://umass.edu/External Text duplicate University of Massachusetts Amherst
http://umass.edu/site-policiesExternal Site Policies
https://www.umass.edu/diversit...External Subdomain Accessibility

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://guides.library.umass.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.55 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (33 kB).

HTTP Response Header

NameValue
servernginx
dateSat, 19 Oct 2024 11:20:44 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-backend-serverlibguides-us-3.springyaws.com
x-content-type-optionsnosniff
content-security-policyupgrade-insecure-requests
strict-transport-securitymax-age=31536000; preload
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 414 referring domains.
This page has 842 backlinks.
This page has backlinks from 354 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: discobot
Disallow: /

User-agent: AddThis.com
Disallow: /

User-agent: Yandex
Disallow: /

User-agent: Baiduspider
Disallow: /

User-agent: Baiduspider-video
Disallow: /

User-agent: Baiduspider-image
Disallow: /

User-agent: SemrushBot
Disallow: /

User-agent: SemrushBot-SA
Disallow: /

User-agent: Amazonbot
Disallow: /

User-agent: GPTBot
Disallow: /

User-Agent: W3C-checklink
Crawl-delay: 0

User-agent: Twitterbot
Crawl-delay: 0
Disallow:

User-agent: Applebot
Disallow: /

User-agent: *
Crawl-delay: 10
    Disallow: /er.php
    Disallow: /err.php
    Disallow: /go.php
    Disallow: /friendly.php
    Disallow: /ld.php
    Disallow: /srch.php

    Sitemap: https://guides.library.umass.edu/sitemap.xml

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
GUIDES58%Check
Amherst49%Check
Massachusetts Amherst49%Check
University48%Check
UMass48%Check
UMass Amherst48%Check
edu48%Check
Massachusetts47%Check
LibGuides46%Check
library46%Check
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