Scheelen-institut.com - SEO Checker

Overview of the SEO Check
Meta information
70% 
Page quality
80% 
Page structure
62% 
Link structure
70% 
Server
87% 
External factors
100% 
SEO Score
Response time
1.54 s
File size
59.00 kB
Words
560
Media files
29
Number of links
45 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
SCHEELEN® AG Langfristig mehr Unternehmenserfolg - SCHEELEN® AG | Top Consultant 2019
The page title should be shorter than 580 pixels. It is 885 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
Die SCHEELEN® AG ist ein international führendes Institut für Talent Profiling, Personalentwicklung, Recruiting und Leadership. ➔ Zur SCHEELEN-Website
The length of the meta description is perfect. (966 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.scheelen-institut.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United States of America
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
A country is specified wrong in alternate links: en-uk
An URL is specified multiple times in alternate links.
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, user-scalable=no, initial-scale=1.0, maximum-scale=1.0, minimum-scale=1.0, shrink-to-fit=no
descriptionDie SCHEELEN® AG ist ein international führendes Institut für Talent Profiling, Personalentwicklung, Recruiting und Leadership. ➔ Zur SCHEELEN-Website
msapplication-TileColor#ffffff
msapplication-TileImage../assets/images/favicon/mstile-150x150.png
theme-color#ffffff
langde
twitter:cardsummary_large_image
twitter:siteEmpty
twitter:urlhttps://www.scheelen-institut.com/
twitter:titleWillkommen bei SCHEELEN® - SCHEELEN® AG | Top Consultant 2019
twitter:descriptionDie SCHEELEN® AG ist ein international führendes Institut für Talent Profiling, Personalentwicklung, Recruiting und Leadership.
twitter:imagehttps://www.scheelen-institut.com/uploads/img/navigation/_1200x600_crop_center-center_none/scheelen_og_image.jpg
fb:app_idEmpty
og:urlhttps://www.scheelen-institut.com/
og:typewebsite
og:titleWillkommen bei SCHEELEN® - SCHEELEN® AG | Top Consultant 2019
og:imagehttps://www.scheelen-institut.com/uploads/img/navigation/_1200x630_crop_center-center_none/scheelen_og_image.jpg
og:descriptionDie SCHEELEN® AG ist ein international führendes Institut für Talent Profiling, Personalentwicklung, Recruiting und Leadership.
og:site_nameSCHEELEN® AG Langfristig mehr Unternehmenserfolg
og:localede
og:locale:alternatede
X-UA-Compatibleie=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 560 words. That's ok.
37.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
14 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.91 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, user-scalable=no, initial-scale=1.0, maximum-scale=1.0, minimum-scale=1.0, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/assets/images/chevron-down.svgNo alt attribute provided
.../startseite-slider-talente-entdecken.jpgTalente entdecken mit der SCHEELEN® AG
/uploads/img/Frank-Scheelen-2024-4.jpgKompetenzen entwickeln - Scheelen Familie stehend an einer Treppe
...startseite-slider-resilienz-aufbauen.jpgResilienz aufbauen - Unterhaltung zwischen Frauen in einer Küche
...tartseite-slider-leadership-staerken.jpgLeadership stärken - Frank Scheelen angelehnt an einem Tisch
/assets/images/arrow-left.svgNo alt attribute provided
/assets/images/arrow-right.svgNo alt attribute provided
.../img/startseite-01-talente-entdecken.jpgTalente entdecken - Frau und Mann im Gespräch an einem Tisch
...startseite-02-kompetenzen-entwickeln.jpgKompetenzen entwickeln - Meeting
...ome/startseite-03-resilienz-aufbauen.jpgResilienz aufbauen - Unterhaltung zwischen drei Frauen in einer Küche
...me/startseite-04-leadership-staerken.jpgLeadership stärken - Besprechung unter Führungskräften
...mg/home/startseite-05-marke-staerken.jpgArbeitgeber-Marke stärken - Präsentation einem Meetingraum
...ite-06-menschen-individuell-foerdern.jpgMenschen individuell fördern - Fassade eines Bürogebäudes
...mg/home/startseite-07-businessmodell.jpgIhr Businessmodell - Präsentation mit dem Tablet im Stuhlkreis
...s/img/home/startseite-08-scheelen-ag.jpgNo alt attribute provided
/uploads/img/clients/logo_sky.svgLogo der Sky Deutschland Fernsehen GmbH & Co. KG
/uploads/img/clients/logo_swarovski.pngLogo Swarovski Crystal Online AG
/uploads/img/clients/logo_bmw.svgLogo BMW - Bayerische Motoren Werke Aktiengesellschaft
/uploads/img/clients/logo_canada-life.svgLogo Canada Life Assurance Europe
/uploads/img/clients/logo_sarasin.svgLogo Sarasin
/uploads/img/clients/logo_aptar-group.svgLogo Apartgroup
...ents/logo_volksbank-raiffeisenbanken.svgLogo Volksbanken Raiffeisenbanken
/uploads/img/clients/logo_messer.svgLogo MESSER
/uploads/img/clients/logo_wuestenrot.svgLogo Wüstenrot Württembergische
/uploads/img/clients/logo_swiss-life.svgLogo SwissLife
/uploads/img/clients/logo_magna.svgLogo MAGNA
/uploads/img/home/Kallfass.jpegNo alt attribute provided
.../img/navigation/logo-scheelen-footer.svgFooter Logo
/assets/images/chevron-down-white.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Kompetenzen entwickeln
H2 Resilienz aufbauen
H2 Leadership stärken
H2 Talente entdecken
H2 Kompetenzen entwickeln Duplicate text
H2 Resilienz aufbauen Duplicate text
H2 Leadership stärken Duplicate text
H2 Arbeitgeber-Marke stärken
H2 Menschen individuell fördern
H2 Ihr Businessmodell
H2 SCHEELEN® AG
H2 Unternehmen, die auf SCHEELEN® setzen
H2 Referenzen
H3 Die Scheelen Analyse Tools
H3 Die Scheelen Analyse Tools Duplicate text
H3 Shift your career.
H3 Unser Newsletter
H6 Talente erkennen
Some anchor texts are used more than once.
8 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.
LinkAttributesAnchor text
/kontaktKontakt
/Subdomain No Text
/karriereKarriere
A-TITLE Karriere
/termineSubdomain Termine
A-TITLE Termine
/kontaktSubdomain Text duplicate Kontakt
A-TITLE Kontakt
/blogSubdomain Blog
A-TITLE Blog
/wissenSubdomain Wissen
A-TITLE Wissen
https://portal.scheelen-instit...External Subdomain Partner Portal
A-TITLE Partner Portal
/DeutschDE
/enEnglishEN
/tools-overviewSubdomain Profiling Tools
A-TITLE Profiling Tools
/profiling-tools/insights-mdiSubdomain No Text
/profiling-tools/assessSubdomain No Text
/profiling-tools/reliefSubdomain No Text
/profiling-tools/zenger-folkmannSubdomain No Text
/consulting-trainingSubdomain Leistungen
A-TITLE Leistungen
/partner-werdenSubdomain Partner werden
A-TITLE Partner werden
/unternehmenSubdomain Unternehmen
A-TITLE Unternehmen
/online-analysenSubdomain Online Analysen
A-TITLE Online Analysen
/profiling-tools/insights-mdiSubdomain No Text
/profiling-tools/assessSubdomain No Text
/profiling-tools/reliefSubdomain No Text
/profiling-tools/zenger-folkmannSubdomain No Text
/tools-overviewSubdomain Profiling-Tools für die Arbeitswelt 4.0
/profiling-tools/assessSubdomain Mehr erfahren
/profiling-tools/reliefSubdomain Text duplicate Mehr erfahren
/profiling-tools/zenger-folkmannSubdomain Text duplicate Mehr erfahren
/termineSubdomain Zur Terminübersicht
/profiling-tools/insights-mdiSubdomain Text duplicate Mehr erfahren
/profiling-tools/assessSubdomain Text duplicate Mehr erfahren
/profiling-tools/reliefSubdomain Text duplicate Mehr erfahren
/consulting-trainingSubdomain Text duplicate Mehr erfahren
/consulting-trainingSubdomain Text duplicate Mehr erfahren
/tools-overviewSubdomain Text duplicate Mehr erfahren
/partner-werdenSubdomain Text duplicate Mehr erfahren
/unternehmenSubdomain Text duplicate Mehr erfahren
/blog/scheelen-ag-erneut-als-t...Subdomain Text duplicate Blog
/datenschutzSubdomain Datenschutzbestimmungen
/kontaktSubdomain Text duplicate Kontakt
A-TITLE Kontakt
/unternehmenSubdomain Text duplicate Unternehmen
A-TITLE Unternehmen
/datenschutzSubdomain Datenschutz
A-TITLE Datenschutz
/agbSubdomain AGB
A-TITLE AGB
/karriereSubdomain Text duplicate Karriere
A-TITLE Karriere
/partner-werdenSubdomain Text duplicate Partner werden
A-TITLE Partner werden
/standorteSubdomain Standorte
A-TITLE Standorte
/impressumSubdomain Impressum
A-TITLE Impressum
https://www.facebook.com/schee...New window External Subdomain No Text
https://www.xing.com/companies...New window External Subdomain No Text
https://at.linkedin.com/compan...New window External Subdomain No Text
https://www.youtube.com/channe...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.scheelen-institut.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.54 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (59 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
dateSat, 16 Nov 2024 14:16:00 GMT
serverApache
x-powered-byCraft CMS
link<https://www.scheelen-institut.com/>; rel="canonical"
set-cookie229 Characters
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 220 referring domains.
This page has 30,013 backlinks.
This page has backlinks from 169 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.scheelen-institut.com
SCHEELEN® AG Langfristig mehr Unternehmenserfolg - SCHEELEN® AG | T...
Die SCHEELEN® AG ist ein international führendes Institut für Talent Profiling, Personalentwicklung, Recruiting und Leadership. ➔ Zur SCHEELEN-Website

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Scheelen81%Check
SCHEELEN AG75%Check
Scheelen Team59%Check
Leadership58%Check
talent58%Check
Talent Profiling53%Check
SCHEELEN® AG51%Check
Unternehmen49%Check
Talente46%Check
entwickeln46%Check

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