Sewingdirect.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
76% 
Page structure
66% 
Link structure
61% 
Server
40% 
External factors
100% 
SEO Score
Response time
2.33 s
File size
158.60 kB
Words
587
Media files
29
Number of links
99 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Sewing Machines & Equipment Supplier | Sewing Direct
The length of the page title is perfect. (500 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Buy sewing machines, equipment & accessories from leading brands including Pfaff, Singer & Bernina. Free UK mainland delivery on orders over £40. Shop Sewing Direct.
The meta description is too long: 1056 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://sewingdirect.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionBuy sewing machines, equipment & accessories from leading brands including Pfaff, Singer & Bernina. Free UK mainland delivery on orders over £40. Shop Sewing Direct.
generatorWooCommerce 9.1.2
msapplication-TileImagehttps://sewingdirect.co.uk/wp-content/uploads/2021/09/cropped-singer-7470-sewing-machine_3-270x270.jpeg
article:modified_time2022-12-16T14:32:37+00:00
langen-gb
twitter:cardsummary_large_image
og:localeen_GB
og:typewebsite
og:titleSewing Machines & Equipment Supplier | Sewing Direct
og:descriptionBuy sewing machines, equipment & accessories from leading brands including Pfaff, Singer & Bernina. Free UK mainland delivery on orders over £40. Shop Sewing Direct.
og:urlhttps://sewingdirect.co.uk/
og:site_nameSewing Direct
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 587 words. That's ok.
31.2% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.46 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
16 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...nt/uploads/2023/01/Beeston-Mansfield.pngNo alt attribute provided
...ploads/2023/03/Free-delivery-over-40.pngNo alt attribute provided
...t/uploads/2024/10/Website-Banners-20.pngBernina October Offers - Sewing Direct
...t/uploads/2024/10/Website-Banners-19.pngSinger October Offers - Sewing Direct
...t/uploads/2024/08/Website-Banners-16.pngWilliam Morris Viscose - Sewing Direct
...24/09/2024_babylock_primo_2500x667-1.jpgBaby Lock Primo NEW September 2024 - Sewing Direct
...ads/2022/11/Free-Next-Day-Delivery-1.jpgNo alt attribute provided
...Singer-M2105-Sewing-Machine-300x281.jpegSinger M2105 - From Sewing Direct
...s/2021/12/459_20210208185755-300x281.jpgSinger Elite SE017 - Sewing Direct
...Embroidery-Machine-500x500-1-300x300.jpgNo alt attribute provided
...601350-Bernette-Walking-foot-300x298.pngBernette Walking foot from sewing direct
...ontent/uploads/2021/07/habby-300x158.jpgNo alt attribute provided
...tent/uploads/2021/07/bottons-300x158.jpgbutton covers sewing direct
...content/uploads/2021/07/yarn-300x158.jpgNo alt attribute provided
...nt/uploads/2021/07/furnitate-300x158.jpgNo alt attribute provided
...ontent/uploads/2021/07/steam-300x158.jpgNo alt attribute provided
...ent/uploads/2021/07/quilting-300x158.jpgPatchwork and Quilting
...ntent/uploads/2021/07/thread-300x158.jpgSewing Thread
...ent/uploads/2022/11/Fabric-Thumbnail.pngNo alt attribute provided
...ntent/uploads/2021/07/singer-300x125.jpgNo alt attribute provided
...tent/uploads/2021/07/Bernana-300x116.jpgNo alt attribute provided
...ontent/uploads/2021/07/Pfaff-300x122.jpgNo alt attribute provided
...all_babylock_logo-1024x550-4-300x116.jpgBaby Lock overlock machine logo
...uploads/2023/10/Juki-UK-Image-300x37.jpgBuy your Juki Sewing machines from Sewing Direct
...ritannia_logo-final-3-e1713532992120.pngBrtiannia Sewing Machine. Buy from Sewing Direct
...ent/uploads/2021/07/Bernette-300x116.jpgNo alt attribute provided
...ntent/uploads/2021/07/silver-300x116.jpgNo alt attribute provided
/wp-content/uploads/2021/07/sissors.pngNo alt attribute provided
...nt/uploads/2021/07/card-logos-300x25.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Spend £40 + to get free UK mainland delivery
Too many H1 headings
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Spend £40 + to get free UK mainland delivery
H1 Grab this month's Offers on Bernina and Bernette!
H1 Singer Sewing machine Special offers are now live!
H1 Available Now!
H1 Empty heading
H1 NEW Baby Lock Primo Creative Cover Stitch!
H2 Browse by category
H2 Our Top Sewing Brands
H2 About Sewing Direct
H2 Unsure what you’re looking for?
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
9 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
/contact-us/New window No Text
/contact-us/New window Visit our High Street Shop
https://sewingdirect.co.uk/cart/No Text
/my-account/MY ACCOUNT
https://sewingdirect.co.uk/cart/No Text
/my-account/Text duplicate MY ACCOUNT
https://sewingdirect.co.uk/Home
/sewing-machine-services-repai...Services & Repair
/brands/Brands
/product-category/baby-lock/Baby Lock
/product-category/bernette/Bernette
/product-category/bernina/Bernina
/product-category/britannia-se...Britannia
/product-category/jaguar-overl...Jaguar
/product-category/juki-sewing-...Juki
/product-category/pfaff/Pfaff
/product-category/singer/Singer
/product-category/silver/Silver
/product-category/necchi/Necchi
/product-category/machines/Machines
/product-category/best-sewing-...Beginners Sewing Machines
/product-category/machines/sew...Sewing Machines
/product-category/machines/emb...Embroidery Sewing Machines
/product-category/machines/ove...Overlockers
/product-category/coverlock/Coverlock
/product-category/machines/sew...Machine Accessories
/product-category/ex-demo-pre-...Ex-Demo Pre-Owned Machines
/product-category/machines/ste...Steam & Iron Presses
/product-category/habby/fabric/Fabric & Vinyl
/product-category/habby/Haberdashery
/product-category/habby/yarn/Yarn
/product-category/habby/patchw...Patchwork & Quilting
/product-category/machines/sew...Sewing Machine Needles
/product-category/habby/fasten...Fasteners and Fastenings
/product-category/habby/thread/Thread
/product-category/habby/adjust...Adjustoform
/product-category/habby/button...Buttons & Button Covers
/product-category/habby/fasten...Text duplicate Fasteners and Fastenings
/product-category/habby/sewing...Sewing Accessories
/product-category/habby/sewing...Sewing Patterns
/product-category/sewing-furni...Sewing Tables
/product-category/lessons/Workshops
/contact-us/Contact Us
https://sewingdirect.co.uk/blog/Blog
https://sewingdirect.co.uk/No Text
/product-category/machines/sew...Click to find your new Singer Sewing Machine
/product-category/bernina/IMG-ALT Bernina October Offers - Sewing Direct
https://sewingdirect.co.uk/blog/Click here to read our blog!
/product-category/machines/sew...IMG-ALT Singer October Offers - Sewing Direct
/product-category/machines/sew...Text duplicate Click to find your new Singer Sewing Machine
/product-category/habby/fabric...IMG-ALT William Morris Viscose - Sewing Direct
/product-category/habby/fabric...Shop our Dressmaking Fabrics!
/product/baby-lock-primo/IMG-ALT Baby Lock Primo NEW September 2024 - Sewing Direct
http://https/sewingdirect.co.u...External No Text
/product/baby-lock-primo/Click Here to learn more about the NEW Baby Lock machine!
/product-category/sewing-machi...Text duplicate Sewing Machines
IMG-ALT Singer M2105 - From Sewing Direct
/product-category/overlockers/Text duplicate Overlockers
IMG-ALT Singer Elite SE017 - Sewing Direct
/product-category/embroidery-m...Embroidery Machines
/product-category/machines/sew...Sewing Machine Accessories
IMG-ALT Bernette Walking foot from sewing direct
/product-category/habby/Text duplicate Haberdashery
/product-category/lessons/New window Text duplicate Workshops
IMG-ALT button covers sewing direct
/product-category/yarn/Text duplicate Yarn
/product-category/furniture/Furniture
/product-category/steam-ironin...Steam & Ironing Presses
/product-category/habby/patchw...Patchwork & Quilting Accessories
IMG-ALT Patchwork and Quilting
/product-category/thread/Text duplicate Thread
IMG-ALT Sewing Thread
/product-category/fabric/Fabric
/product-tag/singer/No Text
/product-category/singer/Click here to view the Singer range
/product-tag/bernina/No Text
/product-category/bernina/Click here to view the Bernina range
/product-tag/pfaff/No Text
/product-category/bernina/Click here to view the Pfaff range
/product-category/baby-lock/IMG-ALT Baby Lock overlock machine logo
/product-category/baby-lock/Click here to view the Baby Lock range
/product-tag/bernina/IMG-ALT Buy your Juki Sewing machines from Sewing Direct
/product-tag/bernina/No Text
/product-category/juki-sewing-...Click here to view the Juki range
/product-category/britannia-se...IMG-ALT Brtiannia Sewing Machine. Buy from Sewing Direct
/product-category/britannia-se...Click here to view the Brtiannia range
/product-tag/bernette/No Text
/product-category/bernette/Click here to view the Bernette range
/product-tag/silver/No Text
/product-category/bernette/Click here to view the Silver range
/sewing-machine-service-and-re...sewing machine repairs.
/contact/Contact Us Now
https://sewingdirect.co.uk/Text duplicate Home
/sewing-machine-services-repai...Text duplicate Services & Repair
/brands/Text duplicate Brands
/my-account/My account
https://sewingdirect.co.uk/cart/Basket
/checkout/Checkout
https://sewingdirect.co.uk/blog/Text duplicate Blog
/delivery-charges/Delivery Charges
/terms-conditions/Terms & Conditions
/privacy-policy/Privacy Policy
/our-guarantee/Our Guarantee
/contact-us/Text duplicate Contact Us
/finance-options/Finance Options at Sewing Direct
/click-collect-at-sewing-direct/Click & Collect at Sewing Direct
https://www.facebook.com/sewin...New window External Subdomain No Text
https://www.instagram.com/expl...New window External Subdomain No Text
https://twitter.com/SewingCent...New window External No Text
https://www.youtube.com/channe...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://sewingdirect.co.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The X-powered header is sent within the response header. (unnecessary)
Performance
(Somewhat important)
The page response time is very slow (2.33 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (159 kB).

HTTP Response Header

NameValue
servernginx
dateFri, 01 Nov 2024 23:56:19 GMT
content-typetext/html; charset=UTF-8
x-powered-byPHP/7.4.33
link<https://sewingdirect.co.uk/wp-json/>; rel="https://api.w.org/", <https://sewingdirect.co.uk/wp-json/wp/v2/pages/16>; rel="alternate"; title="JSON"; type="application/json", <https://sewingdirect.co.uk/>; rel=shortlink
strict-transport-securitymax-age=15768000; includeSubDomains
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 37 referring domains.
This page has 121 backlinks.
This page has backlinks from 35 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://www.sewingdirect.co.uk/sitemap_index.xml

Similar sites

Search preview

sewingdirect.co.uk
Sewing Machines & Equipment Supplier | Sewing Direct
Buy sewing machines, equipment & accessories from leading brands including Pfaff, Singer & Bernina. Free UK mainland delivery on orders over £40. Shop Sewing Direct.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Sewing81%Check
Sewing Machine75%Check
Sewing Machines72%Check
live68%Check
Singer Sewing Machine68%Check
free UK mainland delivery66%Check
Shop Sewing65%Check
delivery63%Check
free63%Check
Sewing Machines Accessories63%Check
Show more keywords and terms

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