Shakeshack.com - SEO Checker

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Overview of the SEO Check
Meta information
77% 
Page quality
71% 
Page structure
93% 
Link structure
86% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.09 s
File size
105.00 kB
Words
267
Media files
0
Number of links
39 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home Page | Shake Shack
The length of the page title is perfect. (244 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://shakeshack.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The alternate link to the page itself is missing.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 9 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
og:site_nameShake Shack
og:typeLanding Page
og:urlhttps://shakeshack.com/home
og:titleHome Page
charsetutf-8

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Page quality

Content
(Critically important)
There are only 267 words on this page. Good pages should have about 800 words of useful content.
25.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.33 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

No media files were found.

Page structure

H1 heading
(Critically important)
Home Page
The H1 heading is too short (9 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Home Page
H2 Site Header
H2 Site Footer
H3 Main navigation
H3 Mobile Secondary Menu
H3 User account menu
H3 About Us
H3 Explore
H3 Inquiries
H3 Download Our App
H3 Join Our Mailing List
H3 Privacy links and copyright
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://shakeshack.com/Anchor Skip to main content
https://shakeshack.com/No Text
https://shakeshack.com/homeSign in
https://shakeshack.com/Menu
/contact?inquiryType=CATERINGCatering
https://shakeshack.com/gift-cardGift Cards
https://shackstore.shakeshack....External Subdomain Shack Store
/stand-for-something-goodValues
https://shakeshack.com/blogBlog
/join-our-teamCareers
https://shakeshack.com/contactHelp
https://shakeshack.com/contactContact Us
https://shakeshack.com/allergensNew window Allergen Info
https://shakeshack.com/faqFAQs
https://shakeshack.com/privacyShake Shack Privacy Policy
/privacy-settings/acceptAccept
/join-our-teamText duplicate Careers
/stand-for-something-goodOur Values
https://shakeshack.com/locationsLocations
https://shakeshack.com/blogText duplicate Blog
https://investor.shakeshack.co...External Subdomain Investors
/us-animal-welfare-policyUS Animal Welfare Policy
https://shakeshack.com/homeOnline Ordering
https://shakeshack.com/locationsText duplicate Locations
https://shakeshack.com/truckShack Truck
/document/2451New window Text duplicate Allergen Info
/document/2401Nutritional Info
https://shakeshack.com/gift-cardText duplicate Gift Cards
https://shackstore.shakeshack....New window External Subdomain Text duplicate Shack Store
https://shakeshack.com/contactHelp Center
/contact?inquiryType=CATERINGText duplicate Catering
/be-our-partnerBe Our Partner
/press-inquiryPress Inquiries
https://shakeshack.com/faqText duplicate FAQs
http://bit.ly/shack-appNew window External Apple App Store
https://play.google.com/store/...New window External Subdomain Google App Store
https://www.instagram.com/shak...New window External Subdomain instagram
https://twitter.com/shakeshackNew window External twitter
https://www.facebook.com/shake...New window External Subdomain facebook
https://www.youtube.com/user/s...New window External Subdomain youtube
https://www.tiktok.com/@shakes...New window External Subdomain tiktok
https://www.linkedin.com/compa...New window External Subdomain linkedin
/accessibility-statementWeb Accessibility
/privacy-policyPrivacy
/terms-conditionsTerms of Use
/email-disclaimerEmail Disclaimer
/privacy-policyAnchor CA Privacy
/california-transparency-in-su...CA Transparency in Supply
/promotion-termsAnchor Offer Terms
https://shakeshack.com/sitemapSitemap

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://shakeshack.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.09 seconds.
The file size of the HTML document is fine (105 kB).

HTTP Response Header

NameValue
dateSun, 11 Aug 2024 01:29:57 GMT
content-typetext/html; charset=UTF-8
cache-controlmust-revalidate, no-cache, private
x-drupal-dynamic-cacheUNCACHEABLE
x-ua-compatibleIE=edge
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
x-generatorDrupal 9 (https://www.drupal.org)
content-security-policyreport-uri /report-csp-violation
x-xss-protection1
strict-transport-securitymax-age=31536000
x-drupal-cacheMISS
varyAccept-Encoding
x-request-idv-3b4265fe-5780-11ef-b8f2-67ff22f3d8a7
x-ah-environmentprod
viavarnish
x-cacheMISS
last-modifiedSun, 11 Aug 2024 01:22:53 GMT
cf-cache-statusDYNAMIC
age261
content-encodinggzip
set-cookie259 Characters
servercloudflare
cf-ray8b147526ea0d1e30-FRA
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 8,940 referring domains.
This page has 642,414 backlinks.
This page has backlinks from 5,872 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Similar sites

Search preview

shakeshack.com
Home Page | Shake Shack

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Page62%Check
Shack58%Check
Shake58%Check
Shake Shack58%Check
Site43%Check
Menu43%Check
privacy38%Check
App38%Check
main38%Check
User38%Check
Show more keywords and terms

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Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions