Shop.zsl.org - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
80% 
Page structure
79% 
Link structure
25% 
Server
99% 
External factors
100% 
SEO Score
Response time
0.42 s
File size
318.80 kB
Words
1360
Media files
33
Number of links
396 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Gifts for Animal Lovers | ZSL Shop
The length of the page title is perfect. (309 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The ZSL Shop is the home of gifts for animal lovers. Your purchase supports our vital conservation work to protect endangered species across the world.
The length of the meta description is perfect. (940 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://shop.zsl.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
google-site-verificationLd9YTEw-14Kkywfr90be0fBbh0ng5s65X-Mlb4NFjPE
viewportwidth=device-width, initial-scale=1.0
theme-color#008945
descriptionThe ZSL Shop is the home of gifts for animal lovers. Your purchase supports our vital conservation work to protect endangered species across the world.
facebook-domain-verificationl1ctl2gct6y2zr1cge5wkbybfda0wz
shopify-digital-wallet/60241477817/digital_wallets/dialog
shopify-requires-componentstrue
shopify-checkout-api-tokend89cd9a1c199bb37b91859a690a882b2
langen
twitter:cardsummary_large_image
twitter:titleGifts for Animal Lovers | ZSL Shop
twitter:descriptionThe ZSL Shop is the home of gifts for animal lovers. Your purchase supports our vital conservation work to protect endangered species across the world.
og:site_nameZSL Shop
og:urlhttps://shop.zsl.org/
og:titleGifts for Animal Lovers | ZSL Shop
og:typewebsite
og:descriptionThe ZSL Shop is the home of gifts for animal lovers. Your purchase supports our vital conservation work to protect endangered species across the world.
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 1360 words. That's ok.
15.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.81 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 27 tags for this page.
Image SEO
(Somewhat important)
24 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...=center&height=96&v=1680595917&width=450ZSL Shop
...=center&height=96&v=1680595917&width=450ZSL Shop
...p/files/Shop-logo2_150x.png?v=1680595917ZSL Shop
...hero-mobile-1.jpg?v=1721058926&width=712Sophie Allport Homeware Collection
...-1-Instagram.jpg?v=1706093108&width=1809Slide image
...mockup_mobile.jpg?v=1712063189&width=712ZSL Heritage Prints
...i-HP-portrait.jpg?v=1715333397&width=712Slide image
...toys_image_1.jpg?v=1703079196&width=2606Slide image
...center&height=160&v=1685458034&width=160No alt attribute provided
...center&height=160&v=1684745502&width=160No alt attribute provided
...center&height=160&v=1683123385&width=160No alt attribute provided
...nter&height=1024&v=1725033808&width=1024No alt attribute provided
...nter&height=1024&v=1725033789&width=1024No alt attribute provided
...nter&height=1024&v=1725033778&width=1024No alt attribute provided
...nter&height=1024&v=1725033796&width=1024No alt attribute provided
...nter&height=1024&v=1725879148&width=1024No alt attribute provided
...nter&height=1024&v=1725879155&width=1024No alt attribute provided
...nter&height=1636&v=1703849762&width=1091No alt attribute provided
...nter&height=1636&v=1680606729&width=1091No alt attribute provided
...nter&height=1636&v=1687361901&width=1091No alt attribute provided
...nter&height=1636&v=1687361901&width=1091No alt attribute provided
...center&height=250&v=1683018854&width=500No alt attribute provided
...center&height=250&v=1681831047&width=500No alt attribute provided
...center&height=250&v=1681831055&width=500No alt attribute provided
...center&height=250&v=1681891139&width=500No alt attribute provided
...center&height=250&v=1683018854&width=500No alt attribute provided
...center&height=250&v=1683018854&width=500No alt attribute provided
...center&height=250&v=1683018854&width=500No alt attribute provided
...center&height=250&v=1683639122&width=500No alt attribute provided
...olin-6_c_ZSL.jpg?v=1679310638&width=1024No alt attribute provided
...-block_mobile.jpg?v=1681464272&width=662No alt attribute provided
...center&height=121&v=1677160516&width=240ZSL Shop
...center&height=829&v=1687962066&width=795No alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Why buy from ZSL?
H2 You’re Saving Wildlife
H2 Our Sustainable Commitment
H2 You Can Save Money
H2 New In
H2 Popular collections
H2 Shop by popular animals
H2 Together we can restore wildlife
H2 ADOPT YOUR FAVOURITE ANIMAL
H2 Quick links
H2 Useful links
H3 Cart 0
H4 SIGN UP TO OUR NEWSLETTER FOR EXCLUSIVE NEWS AND DISCOUNTS
H5 No more products available for purchase
H5 Subscribe now
Some anchor texts are used more than once.
6 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://shop.zsl.org/Anchor Skip to content
https://shop.zsl.org/IMG-ALT ZSL Shop
https://shop.zsl.org/accountAccount
https://shop.zsl.org/cartCart 0
https://shop.zsl.org/Text duplicate IMG-ALT ZSL Shop
https://shop.zsl.org/accountText duplicate Account
A-TITLE My Account
https://shop.zsl.org/cartText duplicate Cart 0
A-TITLE Cart
/collections/zoo-giftsADOPTIONS & ZOO GIFTS
/collections/animal-adoptionsAdoptions
/products/adopt-a-slothSloth Adoption
/products/adopt-a-penguinPenguin Adoption
/products/adopt-a-red-pandaRed Panda Adoption
/products/adopt-a-pangolinPangolin Adoption
/products/adopt-a-flamingoFlamingo Adoption
/products/adopt-an-elephantElephant Adoption
/products/adopt-a-giraffeGiraffe Adoption
/products/adopt-a-tigerTiger Adoption
/products/adopt-a-lionLion Adoption
/collections/zoo-ticketsZoo Tickets
/pages/zoo-gift-ticketsZoo Gift Tickets
/pages/gift-zoo-membershipZoo Gift Membership
/products/zoo-car-passZoo Car Passes
/products/zoo-lodgesZoo Lodges
/pages/zoo-animal-experiencesZoo Animal Experiences
/collections/zoo-guidebooksZoo Guidebooks
/collections/london-zoo-giftsLondon Zoo
/collections/london-zoo-keyringsKeyrings
/collections/london-zoo-magnetsMagnets
/collections/london-zoo-statio...Stationery
/collections/london-zoo-postcardsPostcards
/collections/owen-davey-x-zslLondon Zoo x Owen Davey
/collections/whipsnade-zoo-giftsWhipsnade Zoo
/collections/whipsnade-zoo-key...Text duplicate Keyrings
/collections/whipsnade-zoo-mag...Text duplicate Magnets
/collections/whipsnade-zoo-sta...Text duplicate Stationery
/collections/whipsnade-zoo-pos...Text duplicate Postcards
/collections/toys-and-gamesTOYS
/collections/soft-toysSoft Toys
/collections/small-beans-toysSmall Beans Toys
/collections/animal-puppetsPuppets
/collections/small-soft-toysSmall
/collections/medium-soft-toysMedium
/collections/large-soft-toysLarge & XL
/collections/activitiesGames & Activities
/collections/arts-crafts-creativeArts, Crafts & Creative
/collections/childrens-booksChildren's Books
/collections/outdoor-toysOutdoor Toys
/collections/bath-toysBath Toys
/collections/fancy-dressFancy Dress
/collections/board-gamesBoard Games
/collections/puzzlesPuzzles
/collections/card-gamesCard Games
/collections/animal-figures-an...Figures & Playsets
/collections/big-cat-toy-figuresBig Cats
/collections/primates-toy-figuresPrimates
/collections/mammal-figuresOther Mammals
/collections/insects-bugs-toy-...Insects & Bugs
/collections/bird-toy-figuresBirds
/collections/reptiles-amphibia...Reptiles & Amphibians
/collections/sea-life-figuresSealife
/collections/playsetsPlaysets
/collections/baby-toysBaby Toys
/collections/rattlesRattles
/collections/wooden-toysWooden Toys
/collections/baby-booksBaby Books
/collections/toy-brandsBrands
/collections/legoLego
/collections/playmobilPlaymobil
/collections/papoPapo
/collections/schleichSchleich
/collections/puppet-companyThe Puppet Company
/collections/animal-top-trumpsTop Trumps
/collections/under-5Under £5
/collections/homewareHOMEWARE
/collections/home-accessoriesHome Accessories
/collections/cushions-blanketsCushions & Blankets
/collections/ornaments-candlesOrnaments & Candles
/collections/hanging-decorationsHanging Decorations
/collections/hot-water-bottles...Hot Water Bottles & Eye Masks
/collections/animal-kitchen-giftsKitchen
/collections/tableware-1Tableware
/collections/mugs-coastersMugs & Coasters
/collections/childrens-diningChildren's Dining
/collections/cooking-accessoriesCooking Accessories
/collections/fridge-magnetsFridge Magnets
/collections/barwareBarware
/collections/bathroomBathroom
/collections/soapsSoaps
/collections/bath-bombsBath Bombs
/collections/towelsTowels
/collections/animal-art-and-pr...Art
/pages/zsl-heritage-printsZSL Heritage Prints
/collections/prints-and-wall-artPrints & Wall Art
/collections/animal-postersPosters
/collections/zsl-exclusive-artZSL Exclusives
/collections/clothing-accessoriesCLOTHING & ACCESSORIES
/collections/adult-clothingAdult's Clothing
/collections/adults-topsTops
/collections/adults-zsl-exclus...Text duplicate ZSL Exclusives
/collections/adults-socksSocks
/collections/childrens-clothingChildren's Clothing
/collections/childrens-topsText duplicate Tops
/collections/childrens-bottomsBottoms
/collections/childrens-pyjamasPyjamas
/collections/childrens-socksText duplicate Socks
/collections/childrens-zsl-exc...Text duplicate ZSL Exclusives
/collections/fancy-dressText duplicate Fancy Dress
/collections/baby-clothingBaby Clothing
/collections/babygrowsBabygrows
/collections/baby-separatesSeparates
/collections/baby-socksText duplicate Socks
/collections/accessoriesAccessories
/collections/animal-jewelleryJewellery
/collections/animal-pin-badgesPin Badges
/collections/bags-wallets-pursesBags, Wallets & Purses
/collections/keyrings-lanyardsKeyrings & Lanyards
/collections/stationery-booksSTATIONERY & BOOKS
/collections/stationeryText duplicate Stationery
/collections/pens-pencils-casesPens, Pencils & Pencil Cases
/collections/erasers-sharpener...Erasers, Sharpeners & Rulers
/collections/animal-notebooksNotebooks
/collections/animal-stickersStickers
/collections/animal-bookmarksBookmarks
/collections/booksBooks
/collections/activity-interact...Activity & Interactive Books
/collections/baby-toddler-booksBaby & Toddler Books
/collections/childrens-fiction...Children's Fiction & Story Books
/collections/education-nature-...Education & Nature Books
/collections/giftingGifting
/collections/greeting-cardsGreetings Cards
/collections/gift-wrapGift Wrap & Bags
/collections/animalsPopular Animals
/collections/sloth-giftsSloth
/collections/penguin-giftsPenguin
/collections/red-panda-giftsRed Panda
/collections/otter-giftsOtter
/collections/giraffe-giftsGiraffe
/collections/elephant-giftsElephant
/collections/tiger-giftsTiger
/collections/primate-giftsGorilla
/collections/flamingo-giftsFlamingo
/collections/lion-giftsLion
/collections/panda-giftsPanda
/collections/zebra-giftsZebra
/collections/shark-giftsShark
/collections/shop-by-brandText duplicate Brands
/collections/bomb-cosmeticsBomb Cosmetics
/collections/felt-so-goodFelt So Good
/collections/frugi-collectionFrugi
/collections/legoText duplicate Lego
/collections/lola-designLola Design
/collections/papoText duplicate Papo
/collections/playmobilText duplicate Playmobil
/collections/schleichText duplicate Schleich
/collections/sophie-allportSophie Allport
/collections/puppet-companyText duplicate The Puppet Company
/collections/animal-top-trumpsText duplicate Top Trumps
/collections/warmiesWarmies
/collections/zsl-exclusive-col...ZSL Collaborations
/collections/zsl-x-happy-socksZSL x Happy Socks
/collections/sophie-allport-x-zslZSL x Sophie Allport
/collections/owen-davey-x-zslZSL x Owen Davey
/collections/lola-design-x-zslZSL x Lola Design
/collections/top-trumps-x-zslZSL x Top Trumps
/collections/animal-gifts-for-...Adults
/collections/animal-gifts-for-...Children
/collections/animal-gifts-for-...Babies
/collections/gifts-under-5Gifts Under £5
/collections/gifts-under-10Gifts Under £10
/collections/gifts-under-20Gifts Under £20
/collections/gifts-under-50Gifts Under £50
/collections/new-inNew In
/collections/pin-badges-offerPin Badges Offer
/collections/8-head-band-tail-...Head Band & Tail Offer
/collections/saleSale
https://shop.zsl.org/Text duplicate IMG-ALT ZSL Shop
A-TITLE ZSL Shop
/collections/zoo-giftsText duplicate ADOPTIONS & ZOO GIFTS
/collections/animal-adoptionsText duplicate Adoptions
/products/adopt-a-slothText duplicate Sloth Adoption
/products/adopt-a-penguinText duplicate Penguin Adoption
/products/adopt-a-red-pandaText duplicate Red Panda Adoption
/products/adopt-a-pangolinText duplicate Pangolin Adoption
/products/adopt-a-flamingoText duplicate Flamingo Adoption
/products/adopt-an-elephantText duplicate Elephant Adoption
/products/adopt-a-giraffeText duplicate Giraffe Adoption
/products/adopt-a-tigerText duplicate Tiger Adoption
/products/adopt-a-lionText duplicate Lion Adoption
/collections/zoo-ticketsText duplicate Zoo Tickets
/pages/zoo-gift-ticketsText duplicate Zoo Gift Tickets
/pages/gift-zoo-membershipText duplicate Zoo Gift Membership
/products/zoo-car-passText duplicate Zoo Car Passes
/products/zoo-lodgesText duplicate Zoo Lodges
/pages/zoo-animal-experiencesText duplicate Zoo Animal Experiences
/collections/zoo-guidebooksText duplicate Zoo Guidebooks
/collections/london-zoo-giftsText duplicate London Zoo
/collections/london-zoo-keyringsText duplicate Keyrings
/collections/london-zoo-magnetsText duplicate Magnets
/collections/london-zoo-statio...Text duplicate Stationery
/collections/london-zoo-postcardsText duplicate Postcards
/collections/owen-davey-x-zslText duplicate London Zoo x Owen Davey
/collections/whipsnade-zoo-giftsText duplicate Whipsnade Zoo
/collections/whipsnade-zoo-key...Text duplicate Keyrings
/collections/whipsnade-zoo-mag...Text duplicate Magnets
/collections/whipsnade-zoo-sta...Text duplicate Stationery
/collections/whipsnade-zoo-pos...Text duplicate Postcards
/collections/toys-and-gamesText duplicate TOYS
/collections/soft-toysText duplicate Soft Toys
/collections/small-beans-toysText duplicate Small Beans Toys
/collections/animal-puppetsText duplicate Puppets
/collections/small-soft-toysText duplicate Small
/collections/medium-soft-toysText duplicate Medium
/collections/large-soft-toysText duplicate Large & XL
/collections/activitiesText duplicate Games & Activities
/collections/arts-crafts-creativeText duplicate Arts, Crafts & Creative
/collections/childrens-booksText duplicate Children's Books
/collections/outdoor-toysText duplicate Outdoor Toys
/collections/bath-toysText duplicate Bath Toys
/collections/fancy-dressText duplicate Fancy Dress
/collections/board-gamesText duplicate Board Games
/collections/puzzlesText duplicate Puzzles
/collections/card-gamesText duplicate Card Games
/collections/animal-figures-an...Text duplicate Figures & Playsets
/collections/big-cat-toy-figuresText duplicate Big Cats
/collections/primates-toy-figuresText duplicate Primates
/collections/mammal-figuresText duplicate Other Mammals
/collections/insects-bugs-toy-...Text duplicate Insects & Bugs
/collections/bird-toy-figuresText duplicate Birds
/collections/reptiles-amphibia...Text duplicate Reptiles & Amphibians
/collections/sea-life-figuresText duplicate Sealife
/collections/playsetsText duplicate Playsets
/collections/baby-toysText duplicate Baby Toys
/collections/rattlesText duplicate Rattles
/collections/wooden-toysText duplicate Wooden Toys
/collections/baby-booksText duplicate Baby Books
/collections/toy-brandsText duplicate Brands
/collections/legoText duplicate Lego
/collections/playmobilText duplicate Playmobil
/collections/papoText duplicate Papo
/collections/schleichText duplicate Schleich
/collections/puppet-companyText duplicate The Puppet Company
/collections/animal-top-trumpsText duplicate Top Trumps
/collections/under-5Text duplicate Under £5
/collections/homewareText duplicate HOMEWARE
/collections/home-accessoriesText duplicate Home Accessories
/collections/cushions-blanketsText duplicate Cushions & Blankets
/collections/ornaments-candlesText duplicate Ornaments & Candles
/collections/hanging-decorationsText duplicate Hanging Decorations
/collections/hot-water-bottles...Text duplicate Hot Water Bottles & Eye Masks
/collections/animal-kitchen-giftsText duplicate Kitchen
/collections/tableware-1Text duplicate Tableware
/collections/mugs-coastersText duplicate Mugs & Coasters
/collections/childrens-diningText duplicate Children's Dining
/collections/cooking-accessoriesText duplicate Cooking Accessories
/collections/fridge-magnetsText duplicate Fridge Magnets
/collections/barwareText duplicate Barware
/collections/bathroomText duplicate Bathroom
/collections/soapsText duplicate Soaps
/collections/bath-bombsText duplicate Bath Bombs
/collections/towelsText duplicate Towels
/collections/animal-art-and-pr...Text duplicate Art
/pages/zsl-heritage-printsText duplicate ZSL Heritage Prints
/collections/prints-and-wall-artText duplicate Prints & Wall Art
/collections/animal-postersText duplicate Posters
/collections/zsl-exclusive-artText duplicate ZSL Exclusives
/collections/clothing-accessoriesText duplicate CLOTHING & ACCESSORIES
/collections/adult-clothingText duplicate Adult's Clothing
/collections/adults-topsText duplicate Tops
/collections/adults-zsl-exclus...Text duplicate ZSL Exclusives
/collections/adults-socksText duplicate Socks
/collections/childrens-clothingText duplicate Children's Clothing
/collections/childrens-topsText duplicate Tops
/collections/childrens-bottomsText duplicate Bottoms
/collections/childrens-pyjamasText duplicate Pyjamas
/collections/childrens-socksText duplicate Socks
/collections/childrens-zsl-exc...Text duplicate ZSL Exclusives
/collections/fancy-dressText duplicate Fancy Dress
/collections/baby-clothingText duplicate Baby Clothing
/collections/babygrowsText duplicate Babygrows
/collections/baby-separatesText duplicate Separates
/collections/baby-socksText duplicate Socks
/collections/accessoriesText duplicate Accessories
/collections/animal-jewelleryText duplicate Jewellery
/collections/animal-pin-badgesText duplicate Pin Badges
/collections/bags-wallets-pursesText duplicate Bags, Wallets & Purses
/collections/keyrings-lanyardsText duplicate Keyrings & Lanyards
/collections/stationery-booksText duplicate STATIONERY & BOOKS
/collections/stationeryText duplicate Stationery
/collections/pens-pencils-casesText duplicate Pens, Pencils & Pencil Cases
/collections/erasers-sharpener...Text duplicate Erasers, Sharpeners & Rulers
/collections/animal-notebooksText duplicate Notebooks
/collections/animal-stickersText duplicate Stickers
/collections/animal-bookmarksText duplicate Bookmarks
/collections/booksText duplicate Books
/collections/activity-interact...Text duplicate Activity & Interactive Books
/collections/baby-toddler-booksText duplicate Baby & Toddler Books
/collections/childrens-fiction...Text duplicate Children's Fiction & Story Books
/collections/education-nature-...Text duplicate Education & Nature Books
/collections/giftingText duplicate Gifting
/collections/greeting-cardsText duplicate Greetings Cards
/collections/gift-wrapText duplicate Gift Wrap & Bags
/collections/animalsText duplicate Popular Animals
/collections/sloth-giftsText duplicate Sloth
/collections/penguin-giftsText duplicate Penguin
/collections/red-panda-giftsText duplicate Red Panda
/collections/otter-giftsText duplicate Otter
/collections/giraffe-giftsText duplicate Giraffe
/collections/elephant-giftsText duplicate Elephant
/collections/tiger-giftsText duplicate Tiger
/collections/primate-giftsText duplicate Gorilla
/collections/flamingo-giftsText duplicate Flamingo
/collections/lion-giftsText duplicate Lion
/collections/panda-giftsText duplicate Panda
/collections/zebra-giftsText duplicate Zebra
/collections/shark-giftsText duplicate Shark
/collections/shop-by-brandText duplicate Brands
/collections/bomb-cosmeticsText duplicate Bomb Cosmetics
/collections/felt-so-goodText duplicate Felt So Good
/collections/frugi-collectionText duplicate Frugi
/collections/legoText duplicate Lego
/collections/lola-designText duplicate Lola Design
/collections/papoText duplicate Papo
/collections/playmobilText duplicate Playmobil
/collections/schleichText duplicate Schleich
/collections/sophie-allportText duplicate Sophie Allport
/collections/puppet-companyText duplicate The Puppet Company
/collections/animal-top-trumpsText duplicate Top Trumps
/collections/warmiesText duplicate Warmies
/collections/zsl-exclusive-col...Text duplicate ZSL Collaborations
/collections/zsl-x-happy-socksText duplicate ZSL x Happy Socks
/collections/sophie-allport-x-zslText duplicate ZSL x Sophie Allport
/collections/owen-davey-x-zslText duplicate ZSL x Owen Davey
/collections/lola-design-x-zslText duplicate ZSL x Lola Design
/collections/top-trumps-x-zslText duplicate ZSL x Top Trumps
/collections/animal-gifts-for-...Text duplicate Adults
/collections/animal-gifts-for-...Text duplicate Children
/collections/animal-gifts-for-...Text duplicate Babies
/collections/gifts-under-5Text duplicate Gifts Under £5
/collections/gifts-under-10Text duplicate Gifts Under £10
/collections/gifts-under-20Text duplicate Gifts Under £20
/collections/gifts-under-50Text duplicate Gifts Under £50
/collections/new-inText duplicate New In
/collections/pin-badges-offerText duplicate Pin Badges Offer
/collections/8-head-band-tail-...Text duplicate Head Band & Tail Offer
/collections/saleText duplicate Sale
/collections/zoo-giftsText duplicate ADOPTIONS & ZOO GIFTS
/collections/toys-and-gamesText duplicate TOYS
/collections/homewareText duplicate HOMEWARE
/collections/clothing-accessoriesText duplicate CLOTHING & ACCESSORIES
/collections/stationery-booksText duplicate STATIONERY & BOOKS
/collections/sophie-allport-x-zslZSL x Sophie Allport Homeware
/collections/animal-adoptionsText duplicate Adoptions
/pages/zsl-heritage-printsText duplicate ZSL Heritage Prints
/collections/clothing-accessoriesClothing
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/pages/newsletter-sign-upSubscribe now
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https://www.instagram.com/offi...New window External Subdomain Instagram
A-TITLE ZSL Shop on Instagram
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https://twitter.com/officialzslNew window External Twitter
A-TITLE ZSL Shop on Twitter
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/pages/about-ushere.
A-TITLE About Us
/pages/about-usAbout us
/pages/sustainabilitySustainability
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/pages/returns-and-refundsReturns and Refunds
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/pages/terms-and-conditionsTerms and Conditions
/pages/privacy-policyPrivacy Policy

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(Critically important)
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This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.42 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (319 kB).

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External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 131 referring domains.
This page has 10,966 backlinks.
This page has backlinks from 118 different ip addresses.
Facebook popularity
(Somewhat important)
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Links from Wikipedia

No links from Wikipedia were found.

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shop.zsl.org
Gifts for Animal Lovers | ZSL Shop
The ZSL Shop is the home of gifts for animal lovers. Your purchase supports our vital conservation work to protect endangered species across the world.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
ZSL77%Check
SHOP77%Check
ZSL shop77%Check
Animal68%Check
Animal Lovers64%Check
Gifts58%Check
Online Shop56%Check
ZSL Collaborations56%Check
Red48%Check
purchase47%Check
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