Sos.arkansas.gov - SEO Checker

Overview of the SEO Check
Meta information
75% 
Page quality
76% 
Page structure
79% 
Link structure
66% 
Server
20% 
External factors
100% 
SEO Score
Response time
0.96 s
File size
65.30 kB
Words
448
Media files
28
Number of links
95 internal / 26 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Arkansas Secretary of State
The length of the page title is perfect. (252 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The Doctype markup is not in the first line of your HTML document. There must be no white spaces before the doctype markup.
The doctype HTML 5 is set correctly.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
langen
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 448 words on this page. Good pages should have about 800 words of useful content.
19.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
About the Secretary of State
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 About the Secretary of State
H2 Cole Jester Sworn In as Arkansas' 35th Secretary of State
H4 Elections Elections Icon Arrow Up Icon
H4 Business Services Business Services Icon Arrow Up Icon
H4 Educators Educators Icon Arrow Up Icon
H4 Visit the Capitol Visit The Capitol Icon Arrow Up Icon
H4 Cole Jester Arkansas Secretary of State
H4 Arkansas Secretary of State Executive Office
H4 Business & Commercial Services (BCS)
H4 Northwest Arkansas Office
H5 News & Notices
H5 State Holidays
H5 Business Search
H5 Franchise Tax
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (26) on this page.
LinkAttributesAnchor text
https://ar.accessgov.com/adem/...New window External Subdomain Severe Weather: Donate to the Arkansas Disaster Relief Program
https://sos.arkansas.gov/IMG-ALT Home Icon
/electionsElections
IMG-ALT Elections Icon
/elections/for-votersNew window Subdomain For Voters
/elections/for-election-resultsNew window Subdomain Election Results
/elections/for-ethics-filingsNew window Subdomain Ethics Filings
/elections/for-candidatesNew window Subdomain For Candidates
/elections/for-election-officalsNew window Subdomain Election Officials
/elections/for-rules-regulationsNew window Subdomain Rules & Regulations
/elections/for-other-election-...New window Subdomain Other Election Services
/uploads/elections/2024_Electi...New window Subdomain 2024 Election Calendar
/business-commercial-services-bcsBusiness Services
IMG-ALT Business Services Icon
/business-commercial-services-...New window Subdomain New Businesses
/business-commercial-services-...New window Subdomain Current Businesses
/business-commercial-services-...New window Subdomain UCC & Other Commercial Services
/business-commercial-services-...New window Subdomain Notary
/business-commercial-services-...New window Subdomain eNotary
/business-commercial-services-...New window Subdomain Apostille & Certification
/business-commercial-services-...New window Subdomain For Nonprofit/Charitable Entities
/business-commercial-services-...New window Subdomain Other Key Services
https://www.ark.org/sos/franch...New window External Subdomain File Franchise Taxes
/educatorsEducators
IMG-ALT Educators Icon
/education/students-educatorsNew window Subdomain Students & Educators
/education/capitol-field-tripsNew window Subdomain Capitol Field Trips
/education/classroom-presentat...New window Subdomain Order Classroom Material
/state-capitolVisit the Capitol
IMG-ALT Visit the Capitol Icon
/state-capitol/for-business-vi...New window Subdomain Business Visitors
/state-capitol/for-tourists-ed...New window Subdomain Tourists & Educators
/state-capitol/for-eventsNew window Subdomain Event Planners
/state-capitol/about-the-capitolNew window Subdomain About the Capitol
/state-capitol/arkansas-state-...New window Subdomain Arkansas State Capitol Police
https://sos.arkansas.gov/aboutAbout
IMG-ALT About Icon
/about-the-office/leadership-o...New window Leadership & Overview
/about-the-office/media-center/New window Media Center
/about-the-office/administrati...New window Administrative Offices
https://www.facebook.com/ARSec...External Subdomain Facebook Link
https://twitter.com/ARSecofStateExternal Twitter Link
https://www.pinterest.com/ARSt...External Subdomain Pinterest Link
https://www.instagram.com/sosj...External Subdomain Instagram Link
https://www.youtube.com/user/A...External Subdomain YouTube Link
https://www.flickr.com/photos/...External Subdomain Flickr Link
https://sos.arkansas.gov/IMG-ALT Secretary of State Seal
https://sos.arkansas.gov/IMG-ALT Secretary of State Seal Mobile
/electionsText duplicate Elections
/elections/for-votersText duplicate For Voters
/elections/research/election-r...Subdomain Text duplicate Election Results
/elections/for-ethics-filingsText duplicate Ethics Filings
/elections/for-candidatesText duplicate For Candidates
/elections/for-election-officalsText duplicate Election Officials
/elections/for-rules-regulationsText duplicate Rules & Regulations
/elections/for-other-election-...Text duplicate Other Election Services
/business-commercial-services-bcsText duplicate Business Services
/business-commercial-services-...Text duplicate New Businesses
/business-commercial-services-...Text duplicate Current Businesses
/business-commercial-services-...Text duplicate UCC & Other Commercial Services
/business-commercial-services-...Text duplicate Notary
/business-commercial-services-...Enotary
/business-commercial-services-...Text duplicate Apostille & Certification
/business-commercial-services-...For Nonprofit/ Charitable Entities
/business-commercial-services-...Text duplicate Other Key Services
/educatorsText duplicate Educators
/education/students-educatorsText duplicate Students & Educators
/education/capitol-field-tripsText duplicate Capitol Field Trips
/education/classroom-presentat...Order Classroom Materials
/state-capitolText duplicate Visit the Capitol
/state-capitol/for-business-vi...Text duplicate Business Visitors
/state-capitol/for-tourists-ed...For Tourists & Educators
/state-capitol/for-eventsText duplicate Event Planners
/state-capitol/about-the-capitolText duplicate About the Capitol
/state-capitol/arkansas-state-...Text duplicate Arkansas State Capitol Police
https://sos.arkansas.gov/aboutText duplicate About
/about-the-office/leadership-o...Text duplicate Leadership & Overview
/about-the-office/media-center/Text duplicate Media Center
/about-the-office/administrati...Text duplicate Administrative Offices
/about-the-office/media-center...Subdomain Awards & Citations
https://content.govdelivery.co...New window External Subdomain Trivial anchor text
Read More
/news/New window Subdomain View All >
/about-the-office/media-center...New window Subdomain Text duplicate View All >
https://www.ark.org/corp-searc...New window External Subdomain Click Here >
https://www.ark.org/sos/franch...New window External Subdomain Text duplicate Click Here >
/electionsText duplicate Elections
/elections/for-votersNew window Text duplicate For Voters
/elections/research/election-r...New window Subdomain Text duplicate Election Results
/elections/for-candidatesNew window Text duplicate For Candidates
/elections/for-ethics-filingsNew window Text duplicate Ethics Filings
/elections/for-rules-regulationsNew window Text duplicate Rules & Regulations
/elections/for-election-officalsNew window For Local Election Officials
/business-commercial-services-bcsText duplicate Business Services
/business-commercial-services-...New window For Current Businesses
/business-commercial-services-...New window For New Businesses
/business-commercial-services-...New window For Charities
/business-commercial-services-...New window UCC
/business-commercial-services-...New window Text duplicate Notary
/business-commercial-services-...New window Text duplicate eNotary
/business-commercial-services-...New window Text duplicate Other Key Services
/educatorsText duplicate Educators
/education/students-educatorsNew window For Students
/education/capitol-field-tripsNew window Field Trips
/state-capitolText duplicate Visit the Capitol
/state-capitol/for-tourists-ed...New window For Tours & Field Trips
/state-capitol/for-business-vi...New window For Business Visitors
/state-capitol/for-eventsNew window For Event Planners
/state-capitol/about-the-capitolNew window History of the Capitol
https://www.voterview.ar-nova....External Subdomain No Text
/about-the-office/latest-newsSubdomain Trivial anchor text
Click here
https://sos.arkansas.gov/Text duplicate IMG-ALT Secretary of State Seal
https://goo.gl/maps/77onyPmxp1...New window External View Google Map
/about-the-office/contact-usNew window Subdomain Contact Us
https://www.google.com/maps/pl...New window External Subdomain Text duplicate View Google Map
https://goo.gl/maps/Cjkfp1irpv...New window External Text duplicate View Google Map
https://www.facebook.com/ARSec...External Subdomain Text duplicate Facebook Link
https://twitter.com/ARSecofStateExternal IMG-ALT x-logo
https://www.instagram.com/sosc...External Subdomain Text duplicate Instagram Link
https://www.youtube.com/user/A...External Subdomain Text duplicate YouTube Link
https://www.flickr.com/photos/...External Subdomain Text duplicate Flickr Link
https://portal.arkansas.gov/pa...External Subdomain Anchor Accessibility
https://portal.arkansas.gov/pa...External Subdomain Anchor Privacy
https://portal.arkansas.gov/pa...External Subdomain Anchor Security
https://portal.arkansas.gov/pa...External Subdomain Anchor Acceptable Use
https://transparency.arkansas....External Subdomain Transparency
https://www.arkansas.gov/External Subdomain Arkansas.gov

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://sos.arkansas.gov/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
Performance
(Somewhat important)
The page response time of 0.96 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (65 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
dateSat, 19 Apr 2025 00:12:18 GMT
servernginx/1.24.0
x-powered-byPHP/7.2.34
set-cookie100 Characters
x-frame-optionsSAMEORIGIN
expiresMon, 26 Jul 1997 05:00:00 GMT
last-modifiedSat, 19 Apr 2025 00:12:18 GMT
pragmano-cache
varyAccept-Encoding
x-cacheMiss from cloudfront
via1.1 2f17d035fda8637c7b5deda0dde632c8.cloudfront.net (CloudFront)
x-amz-cf-popIAD89-P4
x-amz-cf-idClyR_QRrc8Vwfvue9VedRyOnxZmLcwRpht62h4NsfTqDIg1YjDxdHA==
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 235 referring domains.
This page has 335 backlinks.
This page has backlinks from 114 different ip addresses.

Search preview

sos.arkansas.gov
Arkansas Secretary of State

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Arkansas72%Check
Arkansas Secretary71%Check
Secretary70%Check
Arkansas State70%Check
State67%Check
AR 7220160%Check
Northwest Arkansas57%Check
State Capitol52%Check
State Holidays51%Check
gov48%Check

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