Swissre.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
94% 
Page structure
55% 
Link structure
25% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.11 s
File size
161.60 kB
Words
1213
Media files
6
Number of links
178 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Swiss Re Group | Swiss Re
There are word repetitions in the page title.
The length of the page title is perfect. (249 pixels out of 580 max pixel length)
Meta description
(Critically important)
The Swiss Re Group is one of the world’s leading providers of reinsurance and insurance. We work to make the world more resilient.
The length of the meta description is perfect. (817 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.swissre.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
msapplication-config/.resources/swissre-web/webresources/meta/browserconfig.xml
msapplication-TileColor#627d77
theme-colorccdbd8
descriptionThe Swiss Re Group is one of the world’s leading providers of reinsurance and insurance. We work to make the world more resilient.
keywordsbest insurance company, best reinsurance company
robotsindex,follow
google-site-verificationBftm47eqpZBPVzMt7AryyPsLwsABDeIvo8X6opAwb30
facebook-domain-verificationmqi2h0bmfrl07bdtikhjj7osp1n71k
langen
twitter:titleSwiss Re Group | Swiss Re
twitter:descriptionThe Swiss Re Group is one of the world’s leading providers of reinsurance and insurance. We work to make the world more resilient.
twitter:imagehttps://www.swissre.com/dam/jcr:2ac6319f-af2f-4976-b68b-1cab952e317d/SRN-and-Altbau.jpg?17082024160927
twitter:cardsummary_large_image
twitter:sitehttps://www.swissre.com/
og:titleSwiss Re Group | Swiss Re
og:descriptionThe Swiss Re Group is one of the world’s leading providers of reinsurance and insurance. We work to make the world more resilient.
og:urlhttps://www.swissre.com/
og:imagehttps://www.swissre.com/dam/jcr:2ac6319f-af2f-4976-b68b-1cab952e317d/SRN-and-Altbau.jpg?17082024160927
og:typewebsite
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 1213 words. That's ok.
20.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width,initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 24 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...webresources/img/logos/SR_Logo_Group.pngTo home page, Swiss Re Group Logo
...an-sky-upside-down.jpeg?20220210113319AMcrystal-ball-reflection-city-skyscrapers-ocean-sky-upside-down
...bility-report-image.jpg?20240305033903PMthumbnail for swiss re sustainability report 2023
...edia_contact_Zurich.jpg?20240314125742PMSwiss Re headquarters consisting of Altbau and Next buildings
...s_Analysts_coverage.jpg?20200928061959AMGroup_Investors_Analysts_coverage
...ers-graduate-people.jpg?20240715111253AM2024-07-sr-careers-graduate-people

Page structure

H1 heading
(Critically important)
Swiss Re Group
The H1 heading is too short (14 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 44 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Swiss Re Group
H2 Quick navigation
H2 Company Unit Navigation
H2 Main Navigation
H2 Service Navigation
H2 Search
H2 Highlight Stories
H2 Content Teaser
H2 Our Group
H2 Our businesses
H2 Property & Casualty Reinsurance
H2 Life & Health Reinsurance
H2 Commercial Insurance
H2 Latest press releases
H2 More stories
H2 Our vision We make the world more resilient
H2 Swiss Re's 2023 Annual Report
H2 Downloads
H2 Share Price
H2 Newsletters
H2 Contact us
H2 Overlay with sharing options
H3 Locations and regional sites
H3 Press Release Severe thunderstorms drive insured losses to USD 60 billion in first half of 2024
H3 Publication sigma Resilience Index 2024
H3 Publication sigma 3/2024: World insurance
H3 Toolbox ​Client tools and services
H3 SHARE PRICE PERFORMANCE
H3 Severe thunderstorms drive insured losses to USD 60 billion in first half of 2024, Swiss Re Institute estimates
H3 Swiss Re announces Group CFO succession as John Dacey retires in 2025
H3 Robust economies set to drive insurance growth and profitability, says Swiss Re Institute
H3 Beyond broken infrastructure – Swiss Re explores cascading effects of natural disasters and other key emerging risks
H3 More stories Duplicate text
H3 Publication Mortality resilience improves in China
H3 Article AI: Unpacking the power behind two letters
H3 Article The novel structure behind a parametric solution for SEWA in South-East Asia
H4 Americas
H4 Asia Pacific
H4 Europe, Middle East, & Africa
H5 Swiss Re's Group Topics
H5 Sustainability Report 2023
H5 Our approach
H5 Analyst coverage
H5 Careers Graduate Programme
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.swissre.com/Anchor Content
A-TITLE [ALT + 1]
https://www.swissre.com/Homepage
A-TITLE [ALT + 2]
https://www.swissre.com/Anchor Business Unit Navigation
A-TITLE [ALT + 3]
https://www.swissre.com/Anchor Navigation
A-TITLE [ALT + 4]
https://www.swissre.com/Anchor Search
A-TITLE [ALT + 5]
https://www.swissre.com/Swiss Re Group
/institute/Swiss Re Institute
/reinsurance/Reinsurance
/corporate-solutions/Corporate Solutions
/foundation/Swiss Re Foundation
https://www.swissre.com/, to Homepage
IMG-ALT To home page, Swiss Re Group Logo
https://www.swissre.com/Anchor Regional sites (click to show list of locations and regional sites)
https://www.swissre.com/Anchor Americas
https://www.swissre.com/brasil/New window Subdomain Brazil Country Website
/about-us/office-locations.htm...Canada
https://www.swissre.com/colombia/New window Subdomain Colombia Country Website
https://www.swissre.com/mexico/New window Subdomain Mexico Country Website
/about-us/office-locations.htm...United States of America
https://www.swissre.com/Anchor Asia-Pacific
/australia_newzealand/New window Subdomain Australia Country Website
https://www.swissre.com/china/New window Subdomain China Country Website
/about-us/office-locations.htm...Hong Kong SAR
/about-us/office-locations.htm...India
https://www.swissre.com/japan/New window Subdomain Japan Country Website
https://www.swissre.com/korea/New window Subdomain Republic of Korea Country Website
/about-us/office-locations.htm...Malaysia
/about-us/office-locations.htm...Singapore
/australia_newzealand/New window Subdomain New Zealand Country Website
https://www.swissre.com/Anchor Europe--Middle-East----Africa
/about-us/office-locations.htm...Denmark
/about-us/office-locations.htm...France
/about-us/office-locations.htm...Germany
/about-us/office-locations.htm...Israel
/about-us/office-locations.htm...Italy
/about-us/office-locations.htm...Ivory Coast
/about-us/office-locations.htm...Luxembourg
/about-us/office-locations.htm...Slovak Republic
/about-us/office-locations.htm...Spain
/about-us/office-locations.htm...Switzerland
/about-us/office-locations.htm...United Kingdom
/about-us/office-locations.htm...South Africa
/about-us/office-locations.htmlDiscover all locations
http://corporatesolutions.swis...New window External Subdomain Discover all Corporate Solutions locations
/risk-knowledge.htmlRisk Knowledge
/risk-knowledge.htmlDiscover
/risk-knowledge/mitigating-cli...Mitigating climate risk
/risk-knowledge/living-longer-...Living longer, healthier lives
/risk-knowledge/advancing-soci...Digital transformation in insurance
/risk-knowledge/sustainability...Building a sustainable future
/risk-knowledge/navigating-glo...Navigating global markets
/risk-knowledge/risk-perspecti...Risk Perspectives blog
/risk-knowledge/group-topics.htmlText duplicate Discover
A-TITLE Discover
/sustainability.htmlSustainability
/sustainability.htmlText duplicate Discover
/sustainability/approach.htmlOur approach to sustainability
/sustainability/risk-managemen...Sustainability risk management
/sustainability/underwriting.htmlSustainability in underwriting
/sustainability/responsible-in...Responsible investing
/sustainability/sustainable-op...Sustainable operations
/sustainability/engaging-our-p...Our people
/sustainability/position-state...Policies and statements
/sustainability/stories.htmlSustainability news
/dam/jcr:52d75760-2c43-4d96-be...New window Read More about: Sustainability Report 2023
A-TITLE Read More about: Sustainability Report 2023
/about-us.htmlAbout us
/about-us.htmlText duplicate Discover
/about-us/facts-and-figures.htmlFacts & figures
/about-us/our-global-presence....Our global presence
/about-us/our-leadership.htmlOur leadership
/about-us/our-approach.htmlOur approach
/about-us/our-approach/corpora...Corporate governance
/about-us/our-approach/complia...Compliance
/about-us/diversity-inclusion-...Diversity, Equity & Inclusion
/about-us/centre-for-global-di...Swiss Re Centre for Global Dialogue
/about-us/cultural-engagements...Cultural Engagements
/about-us/art-at-swiss-re.htmlArt at Swiss Re
/our-business.htmlOur business
/our-business.htmlText duplicate Discover
/our-business/reinsurance.htmlProperty & Casualty Reinsurance
/our-business/reinsurance-lh.htmlLife & Health Reinsurance
/our-business/corporate-soluti...Text duplicate Corporate Solutions
/our-business/reinsurance-solu...Reinsurance Solutions
/our-business/iptiq.htmliptiQ
/our-business/public-sector-so...Public Sector Solutions
/our-business/alternative-capi...Alternative Capital Partners
/our-business/managing-our-ass...Asset Management
/our-business/risk-management....Risk Management
/about-us/our-approach.htmlNew window Subdomain Anchor Read More about: Our approach
A-TITLE Read More about: Our approach
/investors.htmlInvestors
/investors.htmlText duplicate Discover
/investors/financial-informati...Financial information
/investors/financial-calendar....Financial calendar
/investors/presentations-confe...Presentations & Conferences
/investors/shares.htmlShares
/investors/debt.htmlDebt
/investors/solvency-ratings.htmlSolvency & Ratings
/investors/contact-us.htmlContact us
/investors/shares/analyst-cove...Read More about: Analyst coverage
A-TITLE Read More about: Analyst coverage
/media.htmlMedia
/media.htmlText duplicate Discover
/media/press-release.htmlPress Releases
/media/events.htmlEvents
/media/electronic-press-kit.htmlElectronic Press Kit
/media/contacts.htmlText duplicate Contact us
/careers.htmlCareers
/careers.htmlText duplicate Discover
https://career2.successfactors...New window External Subdomain Login in to My Careers Profile
/careers/jobSearch.htmlSearch Swiss Re Careers
/careers/emea-careers.htmlEurope, Middle East and Africa
/careers/apac-careers.htmlAsia Pacific
/careers/americas-careers.htmlText duplicate Americas
/careers/early-talent.htmlEarly Talent Opportunities
/careers/career-returnees.htmlCareer Returnees at Swiss Re
/careers/working-at-swissre.htmlWorking at Swiss Re
/careers/it-careers.htmlData and Technology
/careers/graduates.htmlRead More about: Graduate Programme
A-TITLE Read More about: Graduate Programme
https://www.swissre.com/Anchor Text duplicate Americas
https://www.swissre.com/Anchor Text duplicate Asia Pacific
https://www.swissre.com/Anchor Europe, Middle East, & Africa
https://www.swissre.com/brasil/New window Subdomain Text duplicate Brazil Country Website
/about-us/office-locations.htm...Text duplicate Canada
https://www.swissre.com/colombia/New window Subdomain Text duplicate Colombia Country Website
https://www.swissre.com/mexico/New window Subdomain Text duplicate Mexico Country Website
/about-us/office-locations.htm...Text duplicate United States of America
/australia_newzealand/New window Subdomain Text duplicate Australia Country Website
https://www.swissre.com/china/New window Subdomain Text duplicate China Country Website
/about-us/office-locations.htm...Text duplicate Hong Kong SAR
/about-us/office-locations.htm...Text duplicate India
https://www.swissre.com/japan/New window Subdomain Text duplicate Japan Country Website
https://www.swissre.com/korea/New window Subdomain Text duplicate Republic of Korea Country Website
/about-us/office-locations.htm...Text duplicate Malaysia
/about-us/office-locations.htm...Text duplicate Singapore
/australia_newzealand/New window Subdomain Text duplicate New Zealand Country Website
/about-us/office-locations.htm...Text duplicate Denmark
/about-us/office-locations.htm...Text duplicate France
/about-us/office-locations.htm...Text duplicate Germany
/about-us/office-locations.htm...Text duplicate Israel
/about-us/office-locations.htm...Text duplicate Italy
/about-us/office-locations.htm...Text duplicate Ivory Coast
/about-us/office-locations.htm...Text duplicate Luxembourg
/about-us/office-locations.htm...Text duplicate Slovak Republic
/about-us/office-locations.htm...Text duplicate Spain
/about-us/office-locations.htm...Text duplicate Switzerland
/about-us/office-locations.htm...Text duplicate United Kingdom
/about-us/office-locations.htm...Text duplicate South Africa
http://corporatesolutions.swis...New window External Subdomain Text duplicate Discover all Corporate Solutions locations
/about-us/office-locations.htmlText duplicate Discover all locations
/press-release/Severe-thunders...Press Release Severe thunderstorms drive insured losses to USD 60 billion in first half of 2024
/institute/research/sigma-rese...Publication sigma Resilience Index 2024
/institute/research/sigma-rese...Publication sigma 3/2024: World insurance
/press-release/Severe-thunders...Read press release about Severe thunderstorms drive insured losses to USD 60 billion in first half of 2024, Swiss Re Institute estimates
/press-release/Severe-thunders...Read More about Severe thunderstorms drive insured losses to USD 60 billion in first half of 2024, Swiss Re Institute estimates
/institute/research/sigma-rese...Get the publication about sigma Resilience Index 2024: Encouraging resilience gains, but more is needed
/institute/research/sigma-rese...Read More about sigma Resilience Index 2024: Encouraging resilience gains, but more is needed
/institute/research/sigma-rese...Get the publication about sigma 3/2024: World insurance: strengthening global resilience with a new lease of life
/institute/research/sigma-rese...Read More about sigma 3/2024: World insurance: strengthening global resilience with a new lease of life
/reinsurance/client-tools-serv...New window Subdomain Explore client tools and services Toolbox
/investors/shares/share-perfor...Detailed share performance
/investors.htmlExplore Investor Relations Share performance
/reinsurance/property-and-casu...Discover Property & Casualty risks
/reinsurance/our-capabilities/...Discover Life & Health Reinsurance
/corporate-solutions/Discover Corporate Solutions
/press-release/Severe-thunders...Read More about: Severe thunderstorms drive insured losses to USD 60 billion in first half of 2024, Swiss Re Institute estimates
A-TITLE Read More about: Severe thunderstorms drive insured losses to USD 60 billion in first half of 2024, Swiss Re Institute estimates
/media/press-release/pr-202407...Read More about: Swiss Re announces Group CFO succession as John Dacey retires in 2025
A-TITLE Read More about: Swiss Re announces Group CFO succession as John Dacey retires in 2025
/press-release/Robust-economie...Read More about: Robust economies set to drive insurance growth and profitability, says Swiss Re Institute
A-TITLE Read More about: Robust economies set to drive insurance growth and profitability, says Swiss Re Institute
/media/press-release/pr-202406...Read More about: Beyond broken infrastructure – Swiss Re explores cascading effects of natural disasters and other key emerging risks
A-TITLE Read More about: Beyond broken infrastructure – Swiss Re explores cascading effects of natural disasters and other key emerging risks
/media/press-release.htmlAll press releases Press Releases
/institute/research/topics-and...Read More about: Mortality resilience improves in China
A-TITLE Read More about: Mortality resilience improves in China
/reinsurance/insights/ai-unpac...Read More about: AI: Unpacking the power behind two letters
A-TITLE Read More about: AI: Unpacking the power behind two letters
/our-business/public-sector-so...Read More about: The novel structure behind a parametric solution for SEWA in South-East Asia
A-TITLE Read More about: The novel structure behind a parametric solution for SEWA in South-East Asia
/about-us.htmlLearn more about us About us
https://reports.swissre.com/2023New window External Subdomain Discover about Swiss Re's 2023 Annual Report
/dam/jcr:4f353a7d-bf3b-4180-9b...Swiss Re Business Report 2023 Swiss Re Business Report 2023
/dam/jcr:044d1a46-ed3a-4089-a9...Swiss Re Financial Report 2023 Swiss Re Financial Report 2023
/dam/jcr:52d75760-2c43-4d96-be...Swiss Re Sustainability Report 2023 Swiss Re Sustainability Report 2023
/newsletter-form~ifr~.htmlSubscribe about Subscribe to our newsletters
/contact-form-with-dependencie...Contact about Contact us
/privacy-policy.htmlNew window About Privacy
/terms-of-use.htmlNew window Terms of Use
/about-cookies.htmlNew window About Cookies
/about-us/modern-slavery-state...New window UK Slavery statement
https://www.linkedin.com/compa...New window External Subdomain Follow us on LinkedIn
https://twitter.com/SwissReNew window External Follow us on X
https://www.youtube.com/user/s...New window External Subdomain Follow us on YouTube
https://www.facebook.com/Swiss...New window External Subdomain area.footer.socials.facebook
https://www.instagram.com/swis...New window External Subdomain Follow us on Instagram
https://www.swissre.com/Anchor Scroll to top
http://twitter.com/share?text=...New window External Share this on X
https://www.linkedin.com/share...New window External Subdomain Share this on LinkedIn
/cdn-cgi/l/email-protectionNew window Share this via e-mail

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.swissre.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.11 seconds.
The file size of the HTML document is fine (162 kB).

HTTP Response Header

NameValue
dateSat, 17 Aug 2024 15:10:53 GMT
content-typetext/html;charset=UTF-8
strict-transport-securitymax-age=31536000; includeSubDomains; preload
x-xss-protection1; mode=block
content-security-policyframe-ancestors 'self' *.swissreapps.com
x-frame-optionssameorigin
x-content-type-optionsnosniff
x-magnolia-registrationRegistered
cache-controlno-cache, no-store, must-revalidate, max-age=0
pragmano-cache
expiresThu, 01 Jan 1970 00:00:00 GMT
last-modifiedSat, 17 Aug 2024 14:09:27 GMT
varyAccept-Encoding
cf-cache-statusHIT
age3341
servercloudflare
cf-ray8b4a97ed0b571e66-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 8,091 referring domains.
This page has 120,821 backlinks.
This page has backlinks from 5,552 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# www.robotstxt.org/
# www.google.com/support/webmasters/bin/answer.py?hl=en&answer=156449

# Slow down bots
User-agent: *
Crawl-Delay: 120 #slow down 120s
Allow:     /*
Disallow:  /.*
Allow:     /.resources/*/webresources/*
Allow:     /.imaging/

User-agent: GPTBot
User-agent: ChatGPT-User
User-agent: CCBot
Disallow: /
Allow:     /investors
Allow:     /careers
Allow:     /media
Allow:     /press-release
Allow:     /about-us
Allow:     /about-us

Sitemap: https://www.swissre.com/sitemap.xml
Sitemap: https://www.swissre.com/australia_newzealand/sitemap.xml
Sitemap: https://www.swissre.com/brasil/sitemap.xml
Sitemap: https://www.swissre.com/mexico/sitemap.xml
Sitemap: https://www.swissre.com/colombia/sitemap.xml
Sitemap: https://www.swissre.com/china/sitemap.xml
Sitemap: https://www.swissre.com/en/china/sitemap.xml
Sitemap: https://www.swissre.com/japan/sitemap.xml
Sitemap: https://www.swissre.com/en/japan/sitemap.xml
Sitemap: https://www.swissre.com/korea/sitemap.xml

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www.swissre.com
Swiss Re Group | Swiss Re
The Swiss Re Group is one of the world’s leading providers of reinsurance and insurance. We work to make the world more resilient.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Swiss93%Check
Swiss Re93%Check
Swiss Re Group89%Check
Group81%Check
2023 Swiss Re77%Check
Swiss Re Institute76%Check
Swiss Re Sustainability Report70%Check
Swiss Re Business Report68%Check
Swiss Re Financial Report68%Check
Re Sustainability Report 202358%Check
Show more keywords and terms

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