Tagtoday.net - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
57% 
Page structure
66% 
Link structure
25% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.26 s
File size
84.40 kB
Words
380
Media files
67
Number of links
68 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Trustworthy Accountability Group
The length of the page title is perfect. (299 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Trustworthy Accountability Group (TAG) is the leading global initiative fighting to stop criminal activity and increase trust and transparency in digital advertising.
The length of the meta description is perfect. (976 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.tagtoday.net/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Language defined in HTTP-Equiv meta tag: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
authorTrustworthy Accountability Group
descriptionTrustworthy Accountability Group (TAG) is the leading global initiative fighting to stop criminal activity and increase trust and transparency in digital advertising.
generatorHubSpot
viewportwidth=device-width, initial-scale=1
langen-us
twitter:descriptionTrustworthy Accountability Group (TAG) is the leading global initiative fighting to stop criminal activity and increase trust and transparency in digital advertising.
twitter:titleTrustworthy Accountability Group
twitter:cardsummary
twitter:imagehttps://www.tagtoday.net/hs-fs/hubfs/TrustworthyAccountabilityGroup_May2017/Layout/headerlogo.png
og:descriptionTrustworthy Accountability Group (TAG) is the leading global initiative fighting to stop criminal activity and increase trust and transparency in digital advertising.
og:titleTrustworthy Accountability Group
og:imagehttps://www.tagtoday.net/hubfs/Current%20Files/TAG%20Logo_Primary.jpg
og:urlhttps://www.tagtoday.net
X-UA-CompatibleIE=edge,chrome=1
content-languageen-us
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 380 words on this page. Good pages should have about 800 words of useful content.
22.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.8 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ts/TAG Brand Images/TAG Logo_Primary.svgTAG Logo_PrimaryTAG Logo_Primary
...Redesign Stage/Home Page Logos/adobe.pngAdobe
...ge/Home Page Logos/amazonadvertising.pngAmazon Advertising
...s/Redesign Stage/Home Page Logos/bbc.pngBBC
.../Redesign Stage/Home Page Logos/bell.pngBell
...s/Redesign Stage/Home Page Logos/cbc.pngCBC
...jpg?width=68&name=Spectrum_Reach_RGB.jpgSpectrum_Reach_RGB
...sign Stage/Home Page Logos/condenast.pngConde Nast
....png?width=92&name=dentsu logo_black.pngdentsu logo_black
...esign Stage/Home Page Logos/disney-1.pngDisney
...esign Stage/Home Page Logos/facebook.pngFacebook
...edesign Stage/Home Page Logos/google.pngGoogle
...=347&name=GroupM Require Partners....jpgGroupM Require Partners...
...ng?width=63&name=Magnite Wordmark-02.pngMagnite Wordmark-02
...esign Stage/Home Page Logos/meredith.pngMeredith
...edesign Stage/Home Page Logos/nbcu-1.pngNBCUniversal
...sign Stage/Home Page Logos/omnicom-1.pngOmnicom
...edesign Stage/Home Page Logos/open-x.pngOpenX
...sign Stage/Home Page Logos/pandora-1.pngPandora
...sign Stage/Home Page Logos/pinterest.pngPinterest
.../Redesign Stage/Home Page Logos/roku.pngRoku
...esign Stage/Home Page Logos/snapchat.pngSnapchat
...edesign Stage/Home Page Logos/tiktok.pngTikTok
...dth=62&height=11&name=The_Guardian 1.pngThe_Guardian 1
...gn Stage/Home Page Logos/tradedesk-1.pngTradedesk
...name=YAHOO-LOGO-GRAPEJELLY-RGB-edit.jpegYAHOO-LOGO-GRAPEJELLY-RGB-edit
...edesign Stage/Home Page Logos/viacom.pngViacom
...design Stage/Home Page Logos/walmart.pngWalmart
...Stage/Home Page Logos/washingtonpost.pngWashington Post
...ign Stage/Home Page Logos/warnerbros.pngWarner Bros
...idth=150&name=TAG_CAFSeal_Primary-01.pngNo alt attribute provided
...dth=150&name=TAG_CAM Seal_Primary-01.pngNo alt attribute provided
/hubfs/Redesign%20Stage/bs-logo.pngNo alt attribute provided
...fs/Redesign Stage/transparency-logo.webpNo alt attribute provided
...form-01.png?width=165&name=adform-01.pngadform-01
...png?width=305&name=amazonadvertising.pngamazonadvertising
...200&height=42&name=BidSwitch_RGB-min.pngBidswitch
...00&height=42&name=criteo-logo-orange.pngCriteo
...ng?width=163&name=directv_hz_rgb_pos.pngdirectv_hz_rgb_pos
/hs-fs/hubfs/DV.png?width=163&name=DV.pngdirectv_hz_rgb_pos
...gos/google.png?width=163&name=google.pnggoogle
...png?width=166&height=66&name=Horizon.pngHorizon Media
...AS.png?width=166&height=101&name=IAS.pngIAS
...h=166&height=66&name=Initiative_Blue.pngInitiative_Blue
....png?width=166&[email protected]IndexExchange@2x
...width=163&height=50&name=Kinesso-min.pngKinesso-min
...gos/kroger.png?width=150&name=kroger.pngkroger
...ight=65&name=MAGNA_Master_Black_RGB.webpMAGNA_Master_Black_RGB
...g?width=163&name=Magnite Wordmark-02.pngMagnite Wordmark-02
...63&height=50&name=Matterkind-min (1).pngMatterkind-min (1)
...g?width=162&name=IPGMediabrandsLogo.jpegIPGMediabrandsLogo
...h=162&height=47&name=mobilefuse logo.pngMediaMath
...CU.png?width=162&height=47&name=NBCU.pngNBCU
...width=163&name=OpenX_logo-1440x564_c.pngmobilefuse logo
...ng?width=163&name=PUB_Logo_Media_RVB.pngOpenX_logo-1440x564_c
...Pubmatic.png?width=163&name=Pubmatic.pngPUB_Logo_Media_RVB
...width=163&height=50&name=Reprise-min.pngReprise-min
...&height=25&name=STR-Logo-ColorDark 1.pngSTR-Logo-ColorDark 1
...Sky.png?width=100&height=61&name=Sky.pngsovrn
...Stage/sovrn.png?width=166&name=sovrn.pngsovrn
...pg?width=163&name=Spectrum_Reach_RGB.jpgSpectrum_Reach_RGB
...idth=163&height=163&name=tradedesk-1.pngtradedesk-1
...6&height=82&name=um-logo-transparent.pngum-logo-transparent
...bfs/Unruly.png?width=163&name=Unruly.pngUnruly
...width=163&name=xandr_logo_4color-011.pngxandr_logo_4color-011
[email protected]?width=163&[email protected]Yahoo@2x
... Brand Images/TAG Logo_Primary white.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Solving Billion Dollar Problems
Too many H1 headings
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Solving Billion Dollar Problems
H1 Eliminate
H1 88-94%
H1 Share
H1 Change
H1 Promote
H1 90%
H1 Empty heading
H1 The INTERNATIONAL TAG community include the world's largest and most influential brands, agencies, publishers, and ad tech providers.
H1 Empty heading
H1 TAG certifications show you are actively fighting fraudulent and criminal activity in the digital advertising industry
H1 Platinum Members have earned each of TAG's available certifications
H1 Empty heading
H1 Ready to get started?
H1 Empty heading
H1 TAG Today
H2 Community
H2 What We Do
H2 Membership
H2 About Us
H2 News
H2 Contact Us
H2 Connect with Us
H3 Data and Insights
H3 Press Releases
H3 In the News
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
There are 3 external links on this page.
LinkAttributesAnchor text
/?hsLang=en-usIMG-ALT TAG Logo_Primary
https://www.tagtoday.net/aboutus/Subdomain About Us
https://www.tagtoday.net/aboutus/Subdomain What is TAG?
/aboutus/leadership-councilSubdomain Leadership Council
/aboutus/team-tagSubdomain Team TAG
https://www.tagtoday.net/blogSubdomain TAG Today Newsletter
/pressreleasesSubdomain Press Releases
https://www.tagtoday.net/newsSubdomain TAG in the News
https://www.tagtoday.net/fraudSubdomain Anti-Fraud
/threat-sharingSubdomain Threat Intelligence
/brand-safetySubdomain Brand Safety
/transparencySubdomain Transparency
/certificationsSubdomain Certification Programs
https://www.tagtoday.net/insightsSubdomain Data & Insights
https://www.tagtoday.net/registrySubdomain TAG Member Registry
/working-groupsSubdomain Working Groups
/certifications/platinum-statusSubdomain Platinum Status
/memberspotlightSubdomain Member Spotlight
https://www.tagtoday.net/awardsSubdomain Awards
/state-of-the-fightSubdomain State of the Fight
/membershipSubdomain Join TAG
/verified-by-tagSubdomain Verified by TAG
/membership/packagesSubdomain Membership Packages
/membership/formSubdomain Membership Form
https://www.tagtoday.net/registrySubdomain Find Trusted Partners
https://www.tagtoday.net/membersSubdomain Member Portal
/fraud?hsLang=en-usEliminate Fraudulent Traffic 88-94% less fraud in TAG Certified Channels Learn More
/threat-sharing?hsLang=en-usShare Threat Intelligence Change the Criminal Calculus Learn More
/brand-safety?hsLang=en-usPromote Brand Safety 90% decrease of brand ads on pirate sites Learn More
/registry?hsLang=en-usSearch the TAG Registry
/membership?hsLang=en-usBecome a member today!
https://www.tagtoday.net/fraudNo Text
/threat-sharingNo Text
/brand-safetyNo Text
/transparencyNo Text
/certifications?hsLang=en-usLearn More
/certifications/platinum-statu...Subdomain Platinum Members have earned each of TAG's available certifications eBay Amazon Advertising Bidswitch Criteo Directv DoubleVerify IPONWEB Horizon Media Horiz...
IMG-ALT adform-01
/membership/form?hsLang=en-usText duplicate Become a member today!
/hubfs/TAG_Impact of Generativ...Subdomain The Impact of Generative AI on the Malvertising Landscape
/insights/usfraud2023?hsLang=e...2023 US Fraud Benchmark Study
/hubfs/Exploiting Trust Social...Subdomain Exploiting Trust: Social Engineering Tactics On The Rise In Malvertising
/insights?hsLang=en-usMore Data and Research
/blog?hsLang=en-usSubdomain Keep up with TAG's newsletter
/pressreleases?hsLang=en-usSubdomain View All Press Releases
/news?hsLang=en-usSubdomain View All News
https://members.tagtoday.net/New window External Subdomain Text duplicate Member Portal
/registry?hsLang=en-usTAG Membership Registry
/working-groups?hsLang=en-usText duplicate Working Groups
/certifications/platinum-statu...Platinum Status Members
/awards?hsLang=en-usText duplicate Awards
/fraud?hsLang=en-usText duplicate Anti-Fraud
/threat-sharing?hsLang=en-usThreat Sharing
/brand-safety?hsLang=en-usText duplicate Brand Safety
/transparency?hsLang=en-usText duplicate Transparency
/certifications?hsLang=en-usText duplicate Certification Programs
/insights?hsLang=en-usText duplicate Data & Insights
/membership/packages?hsLang=en-usText duplicate Membership Packages
/membership/form?hsLang=en-usText duplicate Membership Form
/aboutus/?hsLang=en-usText duplicate What is TAG?
/aboutus/leadership-council?hs...Text duplicate Leadership Council
/aboutus/team-tag?hsLang=en-usText duplicate Team TAG
/aboutus/policies?hsLang=en-usTAG Policies
/blog?hsLang=en-usSubdomain Text duplicate TAG Today Newsletter
/pressreleases?hsLang=en-usSubdomain Text duplicate Press Releases
/news?hsLang=en-usSubdomain Text duplicate TAG in the News
/contactus?hsLang=en-usContact Us
/complaints?hsLang=en-usComplaints
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
https://twitter.com/tag_todayNew window External X
/privacy/?hsLang=en-usSubdomain Privacy Policy
/terms/?hsLang=en-usSubdomain Terms Of Use

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.tagtoday.net/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.26 seconds.
The file size of the HTML document is fine (84 kB).

HTTP Response Header

NameValue
dateMon, 30 Sep 2024 20:26:48 GMT
content-typetext/html; charset=UTF-8
cache-controls-maxage=10800, max-age=0
last-modifiedTue, 24 Sep 2024 20:00:33 GMT
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strict-transport-securitymax-age=31536000
content-security-policyupgrade-insecure-requests
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referrer-policyno-referrer-when-downgrade
x-hs-cache-configBrowserCache-5s-EdgeCache-30s
x-hs-cache-controls-maxage=10800, max-age=0
x-hs-cf-cache-statusHIT
x-hs-content-id27636092449
x-hs-hub-id2848641
x-hs-prerenderedTue, 24 Sep 2024 20:00:33 GMT
set-cookie261 Characters
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varyAccept-Encoding
servercloudflare
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http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 660 referring domains.
This page has 744,788 backlinks.
This page has backlinks from 542 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent:*
Disallow:/member-portal
Disallow: /_hcms/preview/
Disallow: /hs/manage-preferences/
Disallow: /hs/preferences-center/
Disallow: /*?*hs_preview=*
Disallow: /*?*hsCacheBuster=*

User-agent: *
Disallow: /_hcms/preview/
Disallow: /hs/manage-preferences/
Disallow: /hs/preferences-center/
Disallow: /*?*hs_preview=*
Disallow: /*?*hsCacheBuster=*

Search preview

www.tagtoday.net
Trustworthy Accountability Group
Trustworthy Accountability Group (TAG) is the leading global initiative fighting to stop criminal activity and increase trust and transparency in digital advertising.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
TAG72%Check
TAG Today63%Check
Group61%Check
trust59%Check
Trustworthy Accountability Group59%Check
Trustworthy58%Check
Accountability58%Check
advertising54%Check
Today52%Check
Digital Advertising52%Check

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