Thebordersdistillery.com - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
85% 
Page structure
39% 
Link structure
81% 
Server
95% 
External factors
100% 
SEO Score
Response time
5.44 s
File size
183.80 kB
Words
688
Media files
24
Number of links
79 internal / 15 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Borders Distillery | Whisky Distillery in the Borders
There are word repetitions in the page title.
The length of the page title is perfect. (490 pixels out of 580 max pixel length)
Meta description
(Critically important)
The first since 1837; discover the spirit of our region at The Borders Distillery. Award-winning Gin, Vodka & Whisky Blends and 5* distillery tours.
The length of the meta description is perfect. (889 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.thebordersdistillery.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
descriptionThe first since 1837; discover the spirit of our region at The Borders Distillery. Award-winning Gin, Vodka & Whisky Blends and 5* distillery tours.
robotsfollow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large
generatorWordPress 6.5.5
msapplication-TileImagehttps://www.thebordersdistillery.com/wp-content/uploads/2017/11/cropped-TBD-Favicon-Black_2022-270x270.png
article:published_time2021-07-08T17:24:05+01:00
article:modified_time2024-06-17T11:13:17+01:00
langen-us
twitter:cardsummary_large_image
twitter:titleThe Borders Distillery | Whisky Distillery in the Borders
twitter:descriptionThe first since 1837; discover the spirit of our region at The Borders Distillery. Award-winning Gin, Vodka & Whisky Blends and 5* distillery tours.
twitter:imagehttps://www.thebordersdistillery.com/wp-content/uploads/2024/05/1J0A3130.jpg
twitter:label1Written by
twitter:data1Paula Russell
twitter:label2Time to read
twitter:data2Less than a minute
og:localeen_US
og:typewebsite
og:titleThe Borders Distillery | Whisky Distillery in the Borders
og:descriptionThe first since 1837; discover the spirit of our region at The Borders Distillery. Award-winning Gin, Vodka & Whisky Blends and 5* distillery tours.
og:urlhttps://www.thebordersdistillery.com/
og:site_nameThe Borders Distillery
og:updated_time2024-06-17T11:13:17+01:00
og:imagehttps://www.thebordersdistillery.com/wp-content/uploads/2024/05/1J0A3130.jpg
og:image:secure_urlhttps://www.thebordersdistillery.com/wp-content/uploads/2024/05/1J0A3130.jpg
og:image:width1600
og:image:height1067
og:image:altThe Borders Distillery
og:image:typeimage/jpeg
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: We would love to send you updates and offers from the Borders Distille...
This page contains 688 words. That's ok.
34.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 14.15 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 95 characters this one is longer than 70 characters:
"“the tour was fantastic, the staff are incredibly knowledgable and we really enjoyed ourselves."
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ry2021/dist/images/logo2022_dcc06470.pngalt=
...ry2021/dist/images/logo2022_dcc06470.pngThe Borders Distillery
...Borders-Workshop-Series-small-scaled.jpgBorders Malt & Rye
...8/14_07_21_TDC_BORDERS_23914-800x800.jpgAmazing Gifts
.../uploads/2024/03/Untitled-21-415x519.pngWS:00 New Make Spirit
...s-Workshop_Products_merch-06-415x519.jpgWS:01 Borders Malt & Rye
...10/0U5A7482-1-e1695734861463-415x519.jpgWS:02 The Long and Short of it
...s-Workshop_Products_merch-30-415x519.jpgWS:00-01 Box: New Make Spirit | Borders Malt & Rye
...ploads/2022/09/Borders-Distillery-28.jpgNo alt attribute provided
...08/Vertical-Banner_1080-x-1350_V2_TC.pngNo alt attribute provided
...t/uploads/2022/10/TBD_Award_Logos-02.pngNo alt attribute provided
...t/uploads/2022/10/TBD_Award_Logos-03.pngNo alt attribute provided
...orders-Growers-Distillers-logo-white.pngNo alt attribute provided
...content/uploads/2022/06/All-logos_v2.pngNo alt attribute provided
...ugins/instagram-feed/img/placeholder.pngStill waiting for you to visit 😉⁠ ⁠ (we might stop with the puns when you do)⁠ ⁠ Treat yourself by visiting the link in our bio.⁠ ⁠ #TBD #TheBordersDistillery #DistilleryTour #ScotchDistillery #ScottishDistillery #ScotchDistiller #Distiller #Distillery #ScottishBorders #Scotland #Hawick
...ugins/instagram-feed/img/placeholder.pngBoldly blended by the Borders 🥃⁠ ⁠ Fermentation is an essential part of determining flavour in Scotch Whisky. For this second edition of the Whisky Workshop Series, our distillers experimented with very short fermentations of 55 hours and very long ones of 150 hours.⁠ ⁠ Please enjoy our spirit responsibly. Visit drinkaware.co.uk for the facts.⁠ ⁠ #TheBordersDistillery #TBD #WorkshopSeries #WS02 #TheLongandShortofit #ScottishBorders #BordersWhisky #ScotchWhisky #BlendedWhisky #BlendedScotch
...ugins/instagram-feed/img/placeholder.pngYou've met the Spicy Margarita, now get ready to meet its Scottish sister, the Spicy Scotch 🔥⁠ ⁠ Tag us in your creations for your chance to win 2x tour tickets on us!⁠ ⁠ Please enjoy our spirit responsibly. Visit drinkaware.co.uk for the facts.⁠ ⁠ #TheBordersDistillery #TBD #WhiskyWorkshopSeries #Cocktails #SpicyScotch #SpicyMargarita #TheLongandShortofit #ScottishBorders #BordersWhisky #ScotchWhisky #BlendedWhisky #BlendedScotch
...ugins/instagram-feed/img/placeholder.pngWe're not all Borders Whisky and Gin... have you met Puffing Billy? ☁️🌾⁠ ⁠ Behold! Our Puffing Billy Steam Vodka, made with Borders barley and steamed through charcoal for ✨️extra✨️ creaminess in our Carterhead Still, who is also called Puffing Billy. A firm fave amongst our distillers, why have you not tried PB yet?⁠ ⁠ Now £25 - shop now via the link in our bio.⁠ ⁠ Please enjoy our spirit responsibly. Visit drinkaware.co.uk for the facts. ⁠ ⁠ #PuffingBilly #PuffingBillyVodka #ScottishVodka #SteamVodka #VodkaCocktail #ScottishDistillery #TBD #TheBordersDistillery
...ugins/instagram-feed/img/placeholder.pngLooking for something to do this weekend? 👀⁠ ⁠ Our 5* distillery tours are led by our distillers themselves, giving you all the first-hand insights to life at TBD 🥃 Book your tour now and discover the spirit of the Borders for yourself - link in our bio.⁠ ⁠ #TBD #TheBordersDistillery #DistilleryTour #ScotchDistillery #ScottishDistillery #ScotchDistiller #Distiller #Distillery #ScottishBorders #Scotland #Hawick
...ugins/instagram-feed/img/placeholder.pngWe're celebrating National Martini Day in style with an extra creamy Puffing Billy Espresso Martini ☕️🍸️⁠ ⁠ ☁️40ml Puffing Billy⁠ ☕️30ml fresh hot espresso⁠ 🍸️30ml coffee liqueur
...ery2021/dist/images/da-logo_5f2a59d6.svgNo alt attribute provided
...21/dist/images/modal-header_fa56d259.jpgThe Borders Distillery
...21/dist/images/modal-header_fa56d259.jpgThe Borders Distillery

Page structure

H1 heading
(Critically important)
WELCOME TO THE BORDERS DISTILLERY
The H1 heading contains the words WELCOME TO! Use important keywords instead.
Headings
(Important)
Some headings occur twice on the page.
There are 30 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 WELCOME TO THE BORDERS DISTILLERY
H2 Welcome to the Borders Distillery
H2 Welcome to the Borders Distillery Duplicate text
H2 BOLDLY BLENDED IN THE BORDERS
H2 THE FIRST SINCE 1837
H2 SHOP MORE FROM THE BORDERS DISTILLERY
H2 Read more about our Borders Growers & Distillers programme here.
H2 Featured In
H2 Sign up for our newsletter and get 10% off your first order on all shop products
H2 Sign up for our newsletter and get 10% off your first order on all shop products Duplicate text
H3 Empty heading
H3 Learn more
H3 WORKSHOP SERIES
H3 Empty heading
H3 PUFFING BILLY VODKA
H3 Empty heading
H3 KERR'S GIN
H3 Empty heading
H3 WHISKY BLENDS
H3 Empty heading
H3 5* DISTILLERY TOUR
H3 FROM SEED TO SPIRIT.
H4 Shop
H4 Borders Malt & Rye
H4 Distillery
H4 Amazing Gifts
H4 Connect
H4 Follow
H4 Find
H4 Shop Duplicate text
H4 Distillery Duplicate text
H4 Inspire
H4 Private Cask
H4 Info
H5 Our Borders Growers & Distillers programme puts our seed to spirit ethos at the heart of everything we do. Working exclusively with local farms, all within a 35 mile distance of the Distillery, we ...
H5 Empty heading
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 15 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.instagram.com/theb...New window External Subdomain Find us on Instagram
https://www.facebook.com/thebo...New window External Subdomain Find us on Facebook
https://www.linkedin.com/compa...New window External Subdomain Find us on LinkedIn
/shop/Free shipping on orders over £50
/tab/Favourites
/my-account/Account
/Subdomain IMG-ALT The Borders Distillery
/shop/Shop
/puffing-billy-vodka/Puffing Billy Vodka
/our-gin/Kerr's Gin
/our-spirits/lower-east-side-w...Lower East Side Whisky
/our-spirits/clan-fraser-whisky/Clan Fraser Whisky
/workshop-series/Workshop Series
/shop/category/gifts/Gifts
/shop/View all >
/product/ws01-borders-malt-rye/Borders Malt & Rye
IMG-ALT Borders Malt & Rye
/our-distillery/Subdomain Distillery
/people/People
/how-we-make-whisky/Making Whisky
/growers-distillers/Growers & Distillers
/explore-the-bordersExplore The Borders
/distillery-tour-in-the-borders/Distillery Tour
/events/Events
/blog/Blog
/shop/Amazing Gifts
IMG-ALT Amazing Gifts
/private-whisky-cask/Private Whisky Cask
/product/distillery-tour/Book a Tour
/basketNo Text
/basket/No Text
/product/new-make-spirit/Subdomain IMG-ALT WS:00 New Make Spirit
/product/ws01-borders-malt-rye/Subdomain IMG-ALT WS:01 Borders Malt & Rye
/product/ws02-the-long-and-sho...Subdomain IMG-ALT WS:02 The Long and Short of it
/product/ws00-01-box-new-make-...Subdomain IMG-ALT WS:00-01 Box: New Make Spirit | Borders Malt & Rye
/private-whisky-cask/Learn more
/workshop-series/Subdomain WORKSHOP SERIES
/puffing-billy-vodka/Subdomain PUFFING BILLY VODKA
/our-gin/Subdomain KERR'S GIN
/our-spirits/lower-east-side-w...Subdomain WHISKY BLENDS
/distillery-tour-in-the-borders/BOOK A TOUR
/growers-distillers/Subdomain Read more about our Borders Growers & Distillers programme here.
https://www.instagram.com/p/C8...New window Nofollow External Subdomain Still waiting for you to visit 😉⁠ ⁠ (we mig
IMG-ALT Still waiting for you to visit 😉⁠ ⁠ (we might stop with the puns when you do)⁠ ⁠ Treat yourself by visiting the link in our bio.⁠ ⁠ #TBD #TheBordersDistiller...
https://www.instagram.com/p/C8...New window Nofollow External Subdomain Boldly blended by the Borders 🥃⁠ ⁠ Fermenta
IMG-ALT Boldly blended by the Borders 🥃⁠ ⁠ Fermentation is an essential part of determining flavour in Scotch Whisky. For this second edition of the Whisky Workshop ...
https://www.instagram.com/p/C8...New window Nofollow External Subdomain You've met the Spicy Margarita, now get ready to m
IMG-ALT You've met the Spicy Margarita, now get ready to meet its Scottish sister, the Spicy Scotch 🔥⁠ ⁠ Tag us in your creations for your chance to win 2x tour tick...
https://www.instagram.com/p/C8...New window Nofollow External Subdomain We're not all Borders Whisky and Gin... have you m
IMG-ALT We're not all Borders Whisky and Gin... have you met Puffing Billy? ☁️🌾⁠ ⁠ Behold! Our Puffing Billy Steam Vodka, made with Borders barley and steamed throug...
https://www.instagram.com/p/C8...New window Nofollow External Subdomain Looking for something to do this weekend? 👀⁠
IMG-ALT Looking for something to do this weekend? 👀⁠ ⁠ Our 5* distillery tours are led by our distillers themselves, giving you all the first-hand insights to life a...
https://www.instagram.com/p/C8...New window Nofollow External Subdomain We're celebrating National Martini Day in style wi
IMG-ALT We're celebrating National Martini Day in style with an extra creamy Puffing Billy Espresso Martini ☕️🍸️⁠ ⁠ ☁️40ml Puffing Billy⁠ ☕️30ml fresh hot espresso⁠ ...
/Anchor Get our Newsletter
https://www.facebook.com/thebo...New window External Subdomain Text duplicate Find us on Facebook
https://www.instagram.com/theb...New window External Subdomain Text duplicate Find us on Instagram
https://www.linkedin.com/compa...New window External Subdomain Text duplicate Find us on LinkedIn
https://www.drinkaware.co.uk/External Subdomain drinkaware.co.uk
https://www.google.co.uk/maps/...New window External Subdomain View on map
/our-whisky/Whisky
/our-gin/Gin
/puffing-billy-vodka/Vodka
/shop/category/gifts/Text duplicate Gifts
/trade/Trade Account Registration
/my-account/Login
/the-borders-distillery/Building
/people/Text duplicate People
/growers-distillers/Text duplicate Growers & Distillers
/how-we-make-whisky/Text duplicate Making Whisky
/distillery-tour-in-the-borders/Whisky Distillery Tour
/explore-the-borders/Explore the Borders
/events/Text duplicate Events
/blog/Text duplicate Blog
/private-whisky-cask/1837
/1837-terms-and-conditions/1837 Terms
/privacy-policy/Privacy
/terms-and-conditions/Terms & Conditions
/delivery-and-returns/Delivery & Returns
/faqs/FAQs
/borders-distillery-address-co...Contact us
https://daysix.co/New window External daysix
/terms-and-conditionsTerms and Conditions
/Home
/shop/All Products
/workshop-series/Whisky Workshop Series
/our-gin/Subdomain Kerr’s Gin
/puffing-billy-vodka-2/Subdomain Text duplicate Puffing Billy Vodka
/our-spirits/clan-fraser-whisky/Subdomain Text duplicate Clan Fraser Whisky
/our-spirits/lower-east-side-w...Subdomain Text duplicate Lower East Side Whisky
/shop/category/gifts/Text duplicate Gifts
/our-distillery/Subdomain Our Distillery
/distillery-tour-in-the-borders/Subdomain Distillery Tours
/people/Subdomain Text duplicate People
/how-we-make-whisky/Subdomain How we make whisky
/growers-distillers/Text duplicate Growers & Distillers
/explore-the-borders/Subdomain Text duplicate Explore The Borders
/events/Subdomain Text duplicate Events
/blog/Subdomain Text duplicate Blog
/private-whisky-cask/Text duplicate Private Whisky Cask
/product/distillery-tour/Text duplicate Book a Tour
/my-account/Text duplicate Account

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.thebordersdistillery.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (5.44 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (184 kB).

HTTP Response Header

NameValue
servernginx
dateTue, 02 Jul 2024 23:30:29 GMT
content-typetext/html; charset=UTF-8
content-length45453
link<https://www.thebordersdistillery.com/wp-json/>; rel="https://api.w.org/", <https://www.thebordersdistillery.com/wp-json/wp/v2/pages/23986>; rel="alternate"; type="application/json", <https://www.thebordersdistillery.com/>; rel=shortlink
varyAccept-Encoding
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 158 referring domains.
This page has 1,542 backlinks.
This page has backlinks from 141 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php
Disallow: /*?taxonomy


Sitemap: https://thebordersdistillery.com/sitemap_index.xml

Similar sites

Search preview

www.thebordersdistillery.com
The Borders Distillery | Whisky Distillery in the Borders
The first since 1837; discover the spirit of our region at The Borders Distillery. Award-winning Gin, Vodka & Whisky Blends and 5* distillery tours.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Borders93%Check
Distillery93%Check
Borders Distillery93%Check
Whisky Distillery80%Check
Borders Whisky80%Check
Distillery Tour76%Check
Borders Distillery Company76%Check
Borders Distillery Hawick76%Check
Distillery Tours72%Check
Borders Malt71%Check
Show more keywords and terms

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